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Catherine Y. Escartin
Bs- Psychology 3b
data collection method with the goal of observing, engaging and understanding people while they
are in a natural environment. Nature conservationists, for example, study animal behavior in their
natural habitat, and how they respond to those situations. Similarly, researchers can perform
interviews or observe people from a distance to understand how they behave in a social setting
insight into human behaviour, if scientific methods are used by the psychologist. The
introduction of this topic will therefore serve a great help in understanding every detail about
This subject was implemented year 2017 according to the memo of Commission on
Higher Education.
Articles
Psychologists perform their study using the empirical method. The Scientific Method is a
systematic way to make observations, collect data , create hypotheses, test predictions and
interpret findings.
Researchers make observations to describe the activity and to calculate it. Researchers come up
with a hypothesis that explains certain findings after continuously witnessing those events. A
To be considered empirical, psychological study, like study in other fields, needs to follow
certain requirements. Study has got to be: Replicable, Falsifiable, Precise, Parsimonious.
Psychologists use three primary types of study designs, each offering an important
participants in more than one group, followed by manipulation of a given experience for these
Psychology uses many different testing approaches. These fall into two areas: qualitative
and quantitative, which relies on the use of mathematical or statistical data. There are many
forms of research under these two divisions including correlational, descriptive, and
of individuals over a long period of time. The researcher is either interviewing the subject or
analyzing actions and documenting the details. In general, this form of psychological study is
used to demonstrate how the ideas or theories of psychology are being applied in practical
component of several approaches, the term here is used to describe a particular technique. In
science, experiments are the most commonly used method of study and its application includes
individuals.
controllable. It's systematic, and documenting carefully. Observational study is aimed at defining
and explaining a variable, or even a group of variables. You may use this form of research as a
may therefore be highly subjective. That is why surveys usually include a lot of topics. It is a
quantitative approach using a random sampling of subjects and is perhaps the only tool where
randomness is used in psychological study. It's not an experimental approach but the samples are
"picked carefully."
Content Analysis, this analysis approach includes looking at media like print, television,
radio and others to repeat certain words or phrases, or even concepts. It is a quantitative method
of researching topics like stereotyping or certain facets of culture such as sexuality using
statistical data about the terms or concepts. This form of research in advertising is extremely
What is Field Research: Definition, Methods, Examples and Advantages. (2018, September 24).
Retrieved September 08, 2020, from https://www.questionpro.com/blog/field-research/
Walinga, J., & Stangor, C. (2014, October 17). 3.2 Psychologists Use Descriptive, Correlational,
and Experimental Research Designs to Understand Behaviour. Retrieved September 08, 2020,
from https://opentextbc.ca/introductiontopsychology/chapter/2-2-psychologists-use-descriptive-
correlational-and-experimental-research-designs-to-understand-behavior/