Course Plan

Course Name: Business, Government and Society

Course Code: 18CG03
Course Credits: 3 No. of Sessions: 33 (Each session of 60 Minutes)
Academic Year: 2020-21 Duration: August – October 2020
Introduction:
The Course deals with forces in business, government and society shape our world. While current events move rapidly
over the surface of the subject matter, the underlying principles and relationships at its core lie undisturbed.

Learning Objectives:
• This course intends to introduce the students to the basics of Business, Government and Society

Course Outcomes:
Upon completion of this course, the student will have the ability to:

18CG03.1 Define the key concepts, terms, state the theories and the models used in the Business, Government and
Society correctly (PO1, PO2)
18CG03.2 Explain the key concepts, terms, terminology, theories and models in Business, Government and Society,
clearly (PO1, PO2)
18CG03.3 Apply the knowledge of the subject to provide a feasible solution or take a decision to a given business
political or social situation (PO1, PO2, PO4)
18CG03.4 Analyse and present a given real life business, Political or Social situation, working in teams effectively.
(PO1, PO2, PO5).

Pedagogical Approach:
Learning will be through a combination of textbook reading, class room lectures, assignments, presentations, quizzes,
discussions, External Speakers etc.

Course Evaluation:
Students will be evaluated on the following components:
Assessment tool Percentage of final grade
Attendance 05%
Class Tests & Internal Assessment 20%
Class Participation 10%
Midterm test 25%
End term test 40%
Total 100%

Specific instructions and details of Assignment/Class Presentations will be given in the classroom.
Core Text Book:
• John F. Steiner (Author), George A. Steiner Emeritus (Author), 13th Edition McGraw-Hill. Business,
Government, and Society: A Managerial Perspective, Text and Cases,

Reference Books:
• Gurcharan Das : India unbound (2007)
• Ruchir Sharma : Breakout Nations (2012)
• Peter Cappelli and Harbir Singh :The India way (2012)
• Nandan Nilekani and Vival Singh :Rebooting India and Realising a Billion Aspirations
• Gaurav Datt and Ashwani Mahajan :Indian Economy (2016)
• Essentials of Business Environment : Dr K. Aswathappa, HPH, 12th Edition, 2014

Session Plan:
Assignment Focus
Pre-Class (Knowledge/
Session Topic /
Reading** Skills/ Attitude)
Case/Quiz/
C lass Tests
1 What is BGS Field? 1 Knowledge
2 Four Models of BGS 1 Knowledge
3 Discussion of 1 Case Skill
4 The Dynamic Environment- 7 Key environments of 2 Knowledge
business
5 Ease of Doing Business initiatives - Reform background, Contemporary topic
State-wise comparison, Global Ranking
6 Union Carbide's Bhopal Plant-HBR HBR Case Skill

7 Two perspectives of Business power- Exxon Mobil Case 3 Knowledge

Dominance vs
pluralist theory- The Story of Railroads
8 Business critics- the case of “A Campaign against KFC” 4 Case Skill
9 Corporate Social Responsibility- Indian Scenario 5 Knowledge (External
Speaker)
10 Arvind Eye Hospital - In service for sight- HBR HBR Case Skill

11 Corporate Governance- A global vis-à-vis Indian 18 Knowledge

Perspective
12 Business in Politics 9 Knowledge
13 Business- Politics interface; Evidences from India Knowledge
14 HBR Case Skill
The fall of Enron-HBR
15 SEZs in India- Public Purpose and Private Property HBR Case Skill
16 Regulating Business –Rationale for regulations 10 Knowledge
17 Industrial Policy Resolutions- 1948,1956, 1991, External Speaker Contemporary topic
18 New Economic Policy and Business Environment External Speaker Contemporary topic
19 National manufacturing Policy and other recent policy Contemporary topic
initiatives
20 Monetary policy External Speaker Contemporary topic
21 Fiscal policy External Speaker Contemporary topic
22 Agricultural policy of India- Agriculture and Business Contemporary topic
Environment
23 Globalization and Antiglobalisation- Free Trade vs. 12 Knowledge
Protectionism
24 An Overview of India’s Foreign Trade Policy Contemporary topic
25 Industrial Pollution and Environment Regulation External Speaker Contemporary topic
26 Consumerism- The case of Alcohol Advertising 15 Knowledge
27 Consumer Protection Act 1986 and Consumer Protection External Speaker Knowledge
Bill 2018
28 The Changing Workplace 17 Case Skill
29 Civil Rights, Women and Diversity- Women at Work External Speaker Knowledge
30 Student presentation of Assignments-I Knowledge
31 Student presentation of Assignments-II Knowledge
32 Student presentation of Assignments-III Knowledge
33 Student presentation of Assignments-IV Knowledge

** Numbers are the chapter references from the Text Book.

Additional Reading Resources are,

Periodicals:

• The Economist
• Economic and Political Weekly
• Harvard Business Review
• Business India
• Business World
Dailies:
• The Economic Times
• Mint
• Business Line
• Business Standard

Suggested Topics for Assignments

• FDI in Pharma / Aviation/ Infrastructure/ Retailing/ Media sectors

• Start-up India/ Skill India Programme- Review
• One Nation- One Poll
• Evaluation of latest Budget and Monetary Policy
• What CSR means to Future Managers
• What Corporate Governance means to Future Managers
• What is the level of understanding and commitment of MBAs regarding Ecofriendly
Initiatives of Retailers/ FMCG Manufacturers
• The Trends in Vernacular/ National News Channels- A Critical Analysis
• Millennials and Consumerism (Life Style Products) - An Empirical Study
• Trade Regulations and Barriers- India