Beruflich Dokumente
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Waste Not
The Good, the Bad & the Environment
Ocean Spray
HEREDITY
OR ENVIRONMENT?
cargovision editorial
HEREDITY
OR ENVIRONMENT?
During the past 70 years, commercial aviation has inherited a tangle of trade agreements, traffic
rights and technological limitations while, at the same time, the environment has felt the increasingly
heavy footprint of human activity. These parallel events have no causation, yet they have merged
into a swirl of controversy that our industry must address.
In air cargo, we strive to overcome the limits of our heredity and allow the potential of open trade to
fulfill the dreams of people in different locations: to bring consumers fresh foods, farmers new
markets, manufacturers better resources, and communities more jobs.
In the past, people didn’t ask much about the provenance of goods they bought, whether food was
grown organically or clothing was stitched together by children. Today’s consumers are aware of
these issues and retailers are taking note. We are beginning to hear that more shippers are asking
forwarders to explain their social and environmental policies. For now, most of them are not taking a
strategic approach to environmental issues in the supply chain, a trend that is confirmed by recent
surveys of shippers who continue to choose low rates over social responsibility.
Yet, as an airline, we are held to account for our impact on the environment, an issue that seemingly
gains importance with each passing week. For many years, Air France Cargo-KLM Cargo has led
the industry in openly presenting the facts about aircraft and the environment. Customers who want
to know the details or want to evaluate the effects of our air services will find tools and resources
available on our website. We also touch on various aspects of the environmental debate in several
articles in this issue of Cargovision.
Looking at the news, we would guess that people in aviation are upbeat today because of all the
© Martin Kamstra
activity and planning to develop new aircraft. And in our main feature, we asked two well-known
industry consultants, formerly with Boeing and McDonnell-Douglas, to discuss the outlook for
airfreight and comment on some of the trends in aviation.
The knowledge that our business runs in cycles is never far from our minds. While some people are
planning new freighters, others are seeing cargo traffic slow or change to new routes. But adapting
to change is just part of life, is it not? Sniffing the wind and taking a new path.
So, we should heed the men and women who run ocean-shipping companies. They are introducing
new vessels and technology that could attract many customers who now use air. We note in our
article “Ocean Spray” that sea-air traffic is growing along those routes where it is practical but the
real advances, and the concern for airlines, are the improving services of ocean carriers on
transcontinental lanes.
The proper execution of the job at hand is one of the driving forces that keep our company
successful. We see this already in one of the newest departments in the AF-KL Cargo customer
service department at Charles de Gaulle, called ROC Fret. The philosophy of the man in charge,
Andre Santi is to anticipate service issues and create solutions immediately when they arise.
I hope you will enjoy this edition of Cargovision and find it worthwhile reading.
Sincerely,
CLAUDIA HÖLZEL
Vice President-Network SPL
Air France Cargo-KLM Cargo
2 cargovision | JUNE 07
QUARTERLY MAGAZINE AIR FRANCE CARGO-KLM CARGO VOLUME 22 ˆ NUMBER 29 ˆ JUNE 2007
cargovision contents
cargovision
Ocean Spray, page 24
4 ANALYZE THIS
How would an analyst for Boeing or McDonnell Douglas describe the industry if he no longer worked for an
airframe company? This joint interview with industry consultants David Pierce and Adam Pilarski takes a look
at topical issues and trends in today’s industry.
14 PERPETUAL MOTION
With 30 years' experience managing international airfreight logistics, Chuck Cocci of UPS knows all about the
challenges and changes facing our industry.
16 WASTE NOT
Shippers are beginning to ask their logistics providers about the environmental and social impact of their
operations. Although queries are general now, the appetite for details is growing steadily as more shippers find
the route to their customers passes through the environment. Ian Putzger looks at different links in the chain.
Waste Not
The Good, the Bad20& theTHE GOOD, THE BAD & THE ENVIRONMENT
Environment
Airlines contribute only a small amount of global emissions. Yet, other industries are winning the environmental
Ocean Spray debate, says IATA’s director general, Giovanni Bisignani. As businesses shift gears to make the environmental
issue a core principle, aviation is being left behind, despite continuing success in reducing its environmental
Environment, page 20 impact.
24 OCEAN SPRAY
HEREDITY As rate differences between air and sea freight diverge, more companies look to combine both modes for rela-
tively fast delivery at a lower price. Sea-air will remain a niche market that is available along limited routes
according to a recent study by AF-KL Cargo. The bigger surprise is the outlook for ocean freight.
OR ENVIRONMENT? 08
22
26
28
30
NEWS & DATELINES
JACO MORGAN
COUNTRY FILE: EGYPT
MARKET MONITOR: JUST YOUR AVERAGE YEAR
POSTSCRIPT: TASTES LIKE CHICKEN, ONLY BETTER
31 CARGOVISION INFORMATION
COVER IMAGE
The big red tomatoe
© Picture Press/Hollandse Hoogte
cargovision 3
ANALYZE
THIS
How would an analyst for Boeing or
McDonnell Douglas describe the
industry if he no longer worked for
an airframe company? We held a
joint interview with David Pierce,
former author of the Boeing World
Air Cargo Forecast, and Adam
Pilarski, former author of the
McDonnell-Douglas Airline
Industry Outlook. Both men
work now as industry
consultants, Mr. Pierce
from his office in Ocean
Shores, WA and
Mr. Pilarski as SVP for
Avitas in Washington, DC.
They know each other
well and, amid a lively
banter, discussed the
industry today.
WITH MARK W. LYON
4 cargovision | JUNE 07
■
What is most likely to constrain the airfreight
business during the next few years?
cargovision 5
cargovision analyze this
Then you have the radicals who want to destroy airside, but it is a rough road. Shippers have a built-in
material goods. This creates a security cost that bias: everyone knows that air is too expense. What-
affects the entire industry. If it becomes too expen- ever you do will make it more expensive, so why try?
sive to avoid airports that restrict passengers’ carry-
on bags or create additional headaches for airfreight More generally, what is your short-term
shippers, then people will not use those services. outlook for the airline industry?
Other constraints include air traffic control in the US AP: During the last two years, airlines have placed a
and Europe, which is a big problem, and the Green phenomenal number of orders for new aircraft. Used
David F. Pierce Movement in Europe. They are no longer a fringe aircraft values are rising and US airlines are beginning
group. Those of us in aviation never realized that we to show profits. I don’t believe we are at the peak of
Mr. Pierce recently retired from are agents of the devil, but when the Bishop of this up cycle yet.
Emirates as manager of cargo London, the third highest member in the Anglican
marketing and business develop- Church, says flying is sinful, it is serious. DP: I can’t believe you’re so optimistic.
ment. He had previously retired
from Boeing Commercial Or, think about the French approach of charging AP: Yes. We have another three years in the cycle.
Airplane Group after 27 years. money to help AIDS victims in Africa. They deserve
In his last position as regional compassion and help, but why should aviation pay DP: Leasing companies are selling out and consoli-
director marketing-cargo, he was for it – an industry that earned a profit of over 5% in dating. Don’t you think that is because they must get
responsible for Boeing’s World only three years of its entire history? The implication bigger so they can afford larger fleets?
Air Cargo Forecast and for
Boeing customer consultations
in cargo sales, marketing and
Pilarsky: “Those products look beautiful, the big red strawberries and
operations. tomatoes, but they have no taste. On the other hand, who needs it
Mr. Pierce was also the chairman when you can have chocolate?”
of the Air Industry’s Cargo
Analysis Technology Symposium
(CATs), director of the is that aviation is taxed with a sin tax, like tobacco or AP: No. I don’t see consolidation, just changes in
International Air Cargo alcohol. These are serious constraints in Europe. ownership. Equipment values went down after
Association (TIACA) and member September 11, 2001, but lots of hedge-fund money
of the Dubai American Business Which countries will spend the most on came into the industry looking for under-priced
council. He retains an active airfreight in the next few years? assets. Those investors made money during the two
board position on the Cool Chain years when prices were low. Now, the assets are
Association (CCA). DP: The consignee is the one who pays. It will be the appreciating more slowly and the funds are moving
importers: the US, Germany, the UK and France. The to industries that give them a higher return. It is
davidfpierce@hotmail.com suppliers will be China, for manufacturing, and Africa proper risk management, but not a sign that the
and Latin America for produce. And one thing about upward cycle has peaked for the airline industry. US
produce coming from Africa: they can pick crops airlines have restructured and are beginning to make
green, put them in a sea container with fancy gasses money.
that place them in a form of stasis and, after arrival,
introduce other gasses that cause the product to DP: Steven Udvar-Hazy (chairman of the lessor ILFC)
ripen naturally. Perishable handlers are doing this on said recently that both Airbus and Boeing have new
the seaborne side and can provide a better direct strong competitors just around the corner in Asia.
service than we can by air. The 787 wing is an example of this development.
Boeing assigned the design to someone else for the
AP: Those products look beautiful, the big red strawber- first time, which is significant because the wing
ries and tomatoes, but they have no taste. On the other defines the aircraft.
hand, who needs it when you can have chocolate?
AP: Said in another way, if you let other people
DP: My point is that when we compete with ocean design things, they will eventually make it themselves
product and talk with suppliers, we realize that tech- and take away all of the jobs.
nology on the airside has come to a stop. Yet,
companies are expending a lot of effort to improve DP: You’re probably right.
ocean transit. Some people are at work on the
6 cargovision | JUNE 07
AP: Globalization goes two ways. It will take a long time, but eventually they will
produce large aircraft.
Speaking of that, what do you think of the
Chinese intention to build large aircraft? AP: They have been producing them for a long time.
DP: Watch what they do in cars and that will give you DP: I mean ones that compete in the world market.
a clue.
AP: Eventually they will.
AP: The difference between cars and aircraft is the
regulatory constraints. Anyone can build cars. Besides the Chinese, do you foresee others Adam M. Pilarski
making aircraft, say an alliance between
DP: Yes, but not sell them. Germany and Russia? Dr. Pilarski joined Avitas in 1997,
after 17 years as an economist
AP: Well, people will buy a cheap car if they can. But AP: No, Germany would have a hard time with that with Douglas Aircraft Company,
you will not be allowed to fly an airplane in the US or because of its involvement with France in Airbus. to oversee Avitas’ valuation and
Europe unless you have FAA and CAA approval. With so much state involvement, no one wants to consulting services. He is also
Neither the Chinese nor the Russians have the capa- rock the boat. However, the bold attempt of the responsible for supporting cus-
bility to do this. You must show that the airplane is Russians to buy EADS is more interesting. tomers with studies including
safe and that you will produce it economically. Even traffic forecasts, economic fore-
so, parts of the market are not rational. Some airlines DP: That would involve a technology transfer. casts, statistical analyses, strate-
will not buy aircraft unless the original equipment gic planning and airline industry
manufacturer has installed all of the parts. Some AP: The Europeans are afraid of that. Mr. Putin is issues.
jurisdictions will not accept non-OEM parts. pushing the envelope and they are saying wait a As Douglas Aircraft Company’s
second. He says, “If you believe in a free market, why chief economist and director of
Recall that the Russians decided to market the TU- can I not buy a bigger share? Then I should have a strategic planning he was
204 in the West. They went to Honeywell and Rolls seat on the board.” That is where EADS says, “No, responsible for all economic
Royce to supply western avionics and engines so you are not really a European.” But if EADS accepts analyses performed for the
they could offer it at one-third of the price of a 757. his money, why can’t a Russian in a free market have company.
But they didn’t sell many of them. People have to a seat on the board? Then, if he has a voice, the Dr. Pilarski has published almost
believe in the aircraft. If it is stuck in Shannon and natural solution is to do more work in Russia, where 100 articles in academic and
needs a pump, you must know it will arrive in a few the hourly wages for top engineers are less than in professional journals and is the
hours. It took Airbus a long time and a lot of money France or Germany. He can say to the board, “I have author of the forthcoming book
to overcome this obstacle. China is trying. They a way to save you a lot of money.” “Why Can’t We Make Money In
produced the MD80 and I spent a lot of time there Aviation” to be published in July
during the process. We had FAA people in Shanghai DP: The Aeroflot announcement to buy the A350 by Ashgate.
certifying every step, but they were just putting and abandon the B787 is a clear sign that Russia will
together the kits that McDonnell-Douglas sent them. go with the Europeans and the aircraft will be Adam.Pilarski@AVITAS.com
produced there.
DP: The point is that they are trying to develop that
experience and evolve that industry in the long term. Stay tuned…
“The difference
between cars and
aircraft is the regula-
tory constraints,
anyone can build
cars”
cargovision 7
cargovision news around the world
8 cargovision | JUNE 07
cargovision news around the world
said they would develop and build very large freighter and passenger between the largest turboprops at 8 tons and the
planes at factories in Shanghai and Xian, the capital of northwest China’s B737 freighter conversions at 15 tons. It is also
Shaanxi Province. Workers in Xian are expected to perform 50% of the capable of meeting ICAO Stage 4 noise requirements.
manufacturing workload for passenger planes and 60% for freighters. The program is aimed at older and less valuable BAe
146s in the 200 and 300 series, a fleet of about 150
Experts think that by 2030 China will become the second largest civil avia- aircraft.
tion market after the US and will need 1,600 new planes within 15 years.
Many of them believe China will succeed in developing a very large aircraft Aerostar will be responsible for maintenance, the 3.32-
for the domestic market but they are less confident about its international m by 1.93-m (131-in by 76-in) freight door assembly
prospects. About 2,000 readers of Flight International responded to an and the manufacture and installation of the E-class
online survey in March and 34% of them said China would provide a cargo interior kit. The design also involves a freight
competitor to Airbus or Boeing within 15 years. The other 64% said it handling system, a 9-g forward restraint and a load
would take longer (please see the article “Analyze This” on p. 4 for a master seat. Aerostar will subcontract the manufac-
discussion of the challenges in selling Chinese aircraft. - Ed.) ture of the freight door and delivery of the finished
aircraft to another Romanian firm, Avione Craiova S.A.
Bacau
If you need something smaller, say a jet freighter of 10 to 12 tons, you’re in Albuquerque
luck. The Romanian company Aerostar has begun conversion of the BAe Maybe your needs are even more specialized and
146QT freighter under a program that BAE Systems announced in require an aircraft that could carry the same payload
January. The first aircraft in the project flew to Bacau in March and is but travel 50% farther and take off on a 20% shorter
expected off the line in mid-2008. The finished freighter should fit nicely runway than the BAe 146. Utilicraft Aerospace Indus-
© Eyevine/Hollandse Hoogte
cargovision 9
cargovision news around the world
Industry
Brussels
The Association of European Airlines (AEA) reported in
March that traffic growth was slowing between Europe
and Asia. Carriers have reduced passenger services to
improve load factors and shippers lost belly freight
capacity in the process.
London
Consumer demand in Eastern Europe is also diverting
traffic from Asia to Europe, says the Far Eastern
Freight Conference. The emerging economies of the
Baltic States and the Black Sea are becoming a major
tries expects to fly a prototype by year-end of its FF-1080-300ER, a high- growth area for ocean carriers. Moreover, the Mediter-
wing turboprop that will carry 10 LD3s or five 88-in by 125-in pallets. It ranean gateways to Eastern Europe are less
has both side and rear doors. A company representative said Utilicraft congested than those in Western Europe.
has an MOU to fund the prototype.
Dubai
São José dos Campos The Middle East’s liberal trade policies and improving
Embraer said in April that it is studying whether to build a 19-ton freighter infrastructures are also helping the Gulf region displace
for the military based on its Embraer 190 commercial jet. With a 2.74 m Europe as the main transit for Asian and African
by 3.35 m (9 ft by 11 ft) fuselage, the aircraft could find a place eventually freight, says Pierre Wesner, Cargolux VP for Europe,
in civilian service, although the company is marketing it now to Lockheed Middle East and Africa. Mr. Wesner told the World Air
Martin C-130 customers. The US$50-million price includes a rear cargo Cargo Event here in March that Europe’s growing
ramp and in-flight refueling (for those long intercontinental sectors). capacity and operating restrictions would cause more
airlines to use the Gulf to transfer westbound traffic
from Asia to Africa and Central Asia and eastbound
Bellevue traffic from Africa to Asia.
For a more comprehensive industry outlook, the Air Cargo Management
Group published its second annual freighter forecast in April. The 45-
page study looks at the freighter market by model, analyzing in detail the Mexico City
18 types it believes will be important in the future. You order online from Cargo carriers must also worry about the concentra-
www.cargofacts.com. tion of traffic growth in Asia, Giovanni Bisignani, IATA’s
10 cargovision | JUNE 07
cargovision news around the world
Hong Kong
Aviation’s traditional leaders, Europe and America are
no longer up to the task of providing industry leader-
ship, Mr. Bisignani told an Oriental Aviation conference
later in March. “Europe and the US have lost their
vision. Europe is focused on what it cannot do and the
US has become too political and opportunistic to lead.
We need Asia to step in.”
© Corbis
Infrastructure
Paris The area needs an efficient cargo hub to handle its exports of
Aeroports de Paris is to sell its 7% equity in Beijing surgical instruments, leather goods, musical instruments, textiles
Capital International Airport Co Ltd. (BCIA) in order to and sports equipment. Officials expect the airport to handle 24,000
concentrate on developing airports in Paris. The sale tons when it is opened and 53,000 tons within five years.
could fetch four times AdP’s investment since
purchasing the shares in 2000. The Chinese airport’s Osaka
profit for 2006 rose 20% to RMB 1.09 billion and Round-the-clock flight operations will start at Kansai Airport when
turnover grew 2% to RMB 3.15 billion. the second runway begins operating in August, a boon to
forwarders. Japanese companies are expanding rapidly into China,
Krasnoyarsk increasing the flow of goods between the two nations. Much of this
Aspirations of becoming a transportation hub for traffic is moving through Kansai, which already boasts more cargo
Central Russia have led the local government and a flights to more Chinese cities than Japan’s other airports.
group of private investors to sink US$550 million into
rebuilding Krasnoyarsk airport. Located smack in the Amsterdam
middle of Russia, the nation’s fourteenth largest city In April, Dutch authorities approved the sale of Schiphol-based
has a varied population including many Chinese. handling company Aero Groundservices BV, to Aviapartner Cargo
Russia wants to develop an internal aviation infrastruc- of Brussels. The acquisition will increase the annual tonnage
ture and create hub airports along underdeveloped air handled by Aviapartner by 43% to 1,392,000 tons and turnover by
routes. It wants Krasnoyarsk to serve the cross-polar 71% to €120 million. Schiphol will become the largest cargo
routes between San Francisco and Delhi or New York station of the 38 in Aviapartner’s European network.
and Singapore.
Shenzhen
Sialcot The city of Shenzhen is offering subsidies to cargo airlines that
Pakistan will open a new airport in the industrial area come to Baoan airport provided they started service after July 1,
between Islamabad and Lahore by the end of the year. 2005 and operate at least 50 frequencies per year.
cargovision 11
cargovision news around the world
12 cargovision | JUNE 07
cargovision datelines
cargovision 13
PERPETUAL MOTION
Chuck Cocci is VP of Global Air Freight Services for UPS Supply Chain Solutions. An American, Mr. Cocci has more
than 30 years of experience in managing international airfreight logistics. Prior to joining UPS SCS in 1995, he held
various management positions at LEP International (now Agility Logistics).
BY PHILLIP HASTINGS
What is your role with UPS SCS We also try to funnel most of our lift to our preferred
and how is it changing? carriers. By the way, rates are not the first selection
criterion to be a preferred carrier. There must be a
The organization’s main functions are to procure match between our networks: they must operate on
airfreight capacity, pricing and freight forwarding the routes where we move freight. Next, we look at
solutions for our network. We work directly with other factors such as the ease of doing business
airlines to develop our global network capacity with them and, if they are a combination carrier,
agreements and with our large customers to satisfy whether they take cargo seriously.
their airfreight requirements.
14 cargovision | JUNE 07
What are your main airfreight passenger belly. Collectively, our industry must find a
sector challenges? new solution and everyone will play a role: shippers,
forwarders and carriers.
A key one is carrier performance. Our customers
want price and service predictability. Therefore, our
preferred carriers must provide reliable, on-time Which other issues are important for UPS SCS SERVICES
performance. For us, reliable means that shipments the industry and for your company? INCLUDE:
are flown-as-booked, along with other metrics like
airport recovery time for imports. I would highlight IT and staff training. From IT, today’s ■ Transportation and freight.
customers not only demand real-time track and trace Through leveraging of the UPS
We have systems that measure how airlines perform but also the ability to link transportation with their global transportation network
and we share the information with our preferred other logistics, distribution and fulfillment processes. ■ Logistics. Single-source
carriers so they know how they all compare. Gener- UPS systems, for example, enables customers to solutions, from global distribu-
ally, airlines have improved their performance over link original purchase orders with suppliers and then tion to post-sales service parts
the last few years but they still need more effort to follow shipments through the supply chain, using the logistics
provide the higher standards that our customers information to facilitate events such as customs ■ International trade manage-
expect of us. clearance. ment. Customs brokerage,
compliance consulting and
Training is important to help people improve their managed services.
What are the main challenges for the performance and, through that, their service to ■ Consulting services.
international airfreight industry as a whole? customers. Earlier this year, we started a new Strategic direction and counsel
training program for our freight managers around the to help companies align supply
Security will continue to concern everyone involved world. Continuous training also encourages people chain operations with business
with global supply-chain operations. There is still a to see UPS as a career with a good future. This is strategies;
long way to go in developing tighter security important because recruiting and retaining the right ■ Industry solutions. Develop-
systems. It is impossible for airlines to inspect every people has become a major challenge for the inter- ment of industry-specific solu-
package that goes on board, particularly into a national forwarding and logistics industry. tions.
cargovision 15
WASTE
Shippers are beginning to ask their logistics providers about the
environmental and social impact of their operations. Although queries are
general now, the appetite for details is growing steadily as more shippers
find the route to their customers passes through the environment.
BY IAN PUTZGER
16 cargovision | JUNE 07
NOT ■ When transportation companies begin new contract nego-
tiations these days, they are starting to see more customers
ask about their environmental impact. Shippers are often
raising the question even sooner, when they send initial
requests for quotes or information.
cargovision 17
cargovision waste not
Novozymes, the Danish company that sold € 900 million in The company is currently not using environmental impact
enzymes and microorganisms last year, is not asking for ISO figures to select forwarders or carriers. However, it is collecting
14001 certification today from its logistics providers but may data, Mr. Hansen says. Its criteria for picking logistics
want it in the future, says transportation manager Peter providers remain on-time performance, quality and price.
Hansen. “Certification would be good because you get things “Environmental and social responsibility is only a determining
sorted out in a structured way and you can measure improve- factor when all other things are equal,” adds Mr. Imbriani of
ment.” Associated Global, expressing another reality.
A lack of objective standards hinders shippers that try to THIS SPACE OCCUPIED
assess the environmental impact of their supply chains.
Without guidelines from someone, the EU or the UN, compa- Shippers’ emphasis on these traditional price-performance
nies must evaluate by themselves, Mr. Hansen says. issues undermines serious efforts to reduce emissions, says
Novozymes joined a Scandinavian Airline System working Ram Menen, senior vice president of Emirates Cargo. “Ship-
group to help measure the emissions from airfreight. That pers want airlines and forwarders to do more on environmental
effort led SAS to post an Internet-based calculator on its issues, but they’re not prepared to subsidize the effort. I
website for shippers and forwarders to see the emissions their haven’t seen a single customer who says, ‘Yes, we’ll pay more
cargo would create when traveling by air or by truck. for that.’”
We don’t have the emission calculator yet. Let’s keep this for Producers are concentrating on lowering the impact of their
the next issue. own operations, adds Marcel Fuijke, vice president of busi-
Yet, only a few airlines offer this capability, which Mr. Hansen ness development and product management of Kuehne +
would like to change. If more carriers would report data in a Nagel. “Their logistics departments are under pressure to cut
consistent format, shippers could compare them. “One carrier costs. This forces providers to compete on price, to the detri-
told us they didn’t have the time or the resources to set this up. ment of any environmentally friendly solutions. We have plans
We offered to show them our model. We’re willing to share it.” in the drawer, but there is no point in offering them today.”
In addressing another point of resistance, Mr. Hansen of
CLEAN DANES Novozymes says: “Environmentally friendly logistics do not
equal higher costs. These are not conflicting arguments.” He
On the highway, Denmark has a system developed via pilot points to the lower operating cost of fuel-efficient trucks.
program undertaken by a Danish shipper organization and “Lowering your environmental impact lowers your cost when
some forwarder groups about 10 years ago. Using the emis- you do it right.”
sions measured from trucks with different engines along 16
European routes, the organization created a method for In dealing with forwarders, Mr. Hansen favors a cooperative
Danish shippers to calculate the impact of moving 1 ton over 1 approach that enables Novozymes and its logistics providers
km. And it’s free. to discuss how to reduce their environmental impact together.
Novozymes has included environmental issues in its tender His strategy is to target small, attainable achievements that will
process for three years now. Trucking operators must use most likely produce specific results. “In the SAS group, where
vehicles that meet Euro Norm 3 standards and reports their we measured cargo’s emissions, we kept things simple. Other
emissions every six months. groups use different approaches and try to include everything.
The Danish firm ranked first in its business group on the Dow That avenue takes a long time before you get all the informa-
Jones sustainability index for five consecutive years. Although tion. Better to begin with something simple than to do
it operates in Denmark, China, the US and Brazil and ships to nothing.”
over 150 countries, Novozymes measures the impact of its Novozymes’ forwarders seem to welcome this attitude. “The
logistics only in the Europe-Middle East-Africa region. It feedback we get from our logistics providers is, ‘It’s nice to get
expects to begin measuring them in Asia-Pacific and The kicked and get moving,’” After all, we both have the same
Americas during 2007. interests.”
18 cargovision | JUNE 07
cargovision people make a difference
ANDRÉ SANTI
FIRE CHIEF
■ André Santi can sum up the wide-ranging role
played by his AF-KL Cargo department when it
comes to serving customers in one short sentence:
“We are both an air traffic control tower and a fire
department.” While that brief description conveys the
The philosophy of a new customer service department at importance of his operation, it does little to explain
Charles de Gaulle is to anticipate service issues and come precisely how Mr. Santi and his 55 colleagues actu-
up with solutions immediately. ally make a real difference to the service experience
of customers.
BY PHILLIP HASTINGS Mr. Santi is in charge of a new organization at AF-KL
Cargo’s Paris CDG hub called ROC (Rappel Opéra-
tionnel Client) Fret, an operational customer service
unit that provides three services:
■ Specific product assistance (SPA) - focuses on
serving customers that ship high-tech, pharma-
ceutical and other commodities using one of AF-
KL Cargo’s products and services such as Cohe-
sion or Variation;
■ Key accounts monitoring - follows the progress of
all shipments from key account customers;
■ Discrepancies - handles any disruption or irregu-
larity relating to export, import and transit cargo at
the Paris CDG hub.
cargovision 19
Airlines contribute only a small amount of global emissions. Yet, other industries are winning the environmental
debate, says IATA’s director general, Giovanni Bisignani. As businesses shift gears to make the environmental issue
a core principle, aviation is being left behind, despite continuing success in reducing its environmental impact.
BY MARK W. LYON
THE GOOD,
THE BAD
& THE ENVIRONMENT
THE GOOD better than any hybrid car on the market, says
The United Nations says just 2% of all carbon emis- Giovanni Bisignani, IATA’s director general.
sions come from aviation. Other industries create During last year, streamlining navigation on 350 air
much more: car manufacturing, 18%; electricity and routes reduced carbon emissions by six million tons
heating, 35%; and cattle production, 9%. So why and saved over US$1 billion in fuel expenses for
does air transport get so much grief? Perhaps the IATA-member airlines.
industry’s critics don’t know that current aircraft Every minute shaved from a flight’s duration saves
require only 3.5L of kerosene to move a passenger 62L of fuel and 160 kg of carbon emissions. If the
100 km, or 0.05L for a kilo of freight. The new A380 various national aviation authorities could agree to
and B787 will use only 3L, or 0.04L for the kilo of manage all of the world’s air traffic together, it could
cargo. Not only is efficiency improving, it is already save US$13.5 billion in fuel costs and 73 million tons
20 cargovision | JUNE 07
of carbon emissions. Oh, and for those intent on from 3% to 1% of the total. Other UK retailers such
giving flowers, the Natural Resources Department at as J Sainsbury and Marks and Spencer have
Cranfield University in the UK reports that carbon similar agendas. British shoppers spend almost
emissions for imported Kenyan roses, including €1.4 million a day on imported fruit and vegeta-
airfreight, are almost six times lower than for roses bles from Africa and the livelihoods of more than a
imported from the Netherlands. million farmers and their families depend on this
trade. About €10 million a day from goods sold in
supermarkets goes to developing countries, twice
THE BAD as much as the UK gave in debt relief last year.
Airlines already pay US$42 billion a year for airport and ■ The Sick and Dying. The London School of
air traffic management, Mr. Bisignani said. “More taxes Hygiene and Tropical Medicine audited a clinical
only rob them of cash to invest in new technology and trial and found it created 126 tons per year of CO2
the opportunity to further improve their performance.” equivalents. It attributed 35 tons (28% of the total)
Yet, an array of voices, many of them in the UK, is to airfreight used to transport treatment packs and
howling over aviation’s impact on the environment and documents to hospitals.
some of them demand compensation.
cargovision 21
cargovision a week in the life of
Jaco Morgan moved the European headquarters of South African-based Morgan Air to the United
Kingdom eight years ago to be closer to his customers, mainly perishable shippers. This week he is
back in Africa, looking for new sources of traffic.
BY PETER CONWAY
JACO MORGAN
SUNDAY - CAIRO climate was unusual for the main growing season and means
I leave home at 07:30 to take an 11:00 flight from London that the stable Kenyan crop of the past will be much less
Heathrow to Cairo. The trip is to investigate possible new predictable this year. Consequently, packing houses reject
perishable exporters there. We believe that Egypt will be more produce because it is not up to standard, and less of it
increasingly important as a source for the UK market due to its will fly to Europe. This makes it harder for us to plan our traffic
proximity, capacity and the availability of produce in the right with the airlines.
seasons. This business is very customer driven, competitive
and fast moving and it is important for us to keep one step THURSDAY - NAIROBI
ahead of emerging trends. A friend meets me at Cairo airport After an early night, I am fully refreshed and ready for another
and takes me to my hotel. round of meetings. One of our big importers from the UK joins
me and we go to see various exporters to talk about plans and
MONDAY - CAIRO how we might develop the market further. Despite the unusual
I have a 07:00 breakfast with an exporter, a current customer, weather this year, we are confident of an increase in business
and spend the rest of the day meeting with other exporters from Kenya. They are expert growers and have ideal growing
and some of the airlines. One thing that emerges from these conditions for legumes, such as green beans and mangetout
meetings is how many exporters are starting to look at sea (snow peas). We see the demand for these products
freight, or even ferries and trucks, to transport perishables to increasing in the UK and other European markets.
Europe. If this trend continues, we will have to move with the
market. Our fundamental motivation is to lower costs for our FRIDAY - NAIROBI
customers in whatever way we can. Another hectic day spent in Nairobi, with meetings at break-
fast, lunch, dinner and every time in between. This city is the
TUESDAY - CAIRO center for the Kenyan perishables business. The key players
Another day spent non-stop in meetings with exporters and and their packing houses have based their operations here
airlines in Cairo. Our strength at Morgan Air is that we offer a and there are always so many people to squeeze in during a
door-to-door solution using our own distribution network in short visit. I also make time to meet with the Air France Cargo-
the UK, the Netherlands, Spain and France. Our customers KLM Cargo representatives, with whom I have a very close
tend to be the big importers that work for the retail chains. relationship. At midnight, I catch an overnight flight back to
However, we also maintain close connections with the the UK.
exporters at the start of the supply chain. Though we focus
mainly on moving high volumes of perishables, we also bring SATURDAY - SURREY, ENGLAND
car components up from South Africa using the same prin- I arrive back at 05:30 and go straight home to spend the
ciple: fast, reliable service and door-to-door delivery. weekend with my family. Because of travel and work, I barely
get to spend any time with my wife and daughter during the
WEDNESDAY - NAIROBI week, so I do my best to always keep weekends free. I have a
I arrive in Nairobi at 04:30 after an overnight flight. It is not weekend rule: never check e-mail or take work phone calls. I
ideal timing, but the only flight available. I arrive in my hotel at always get into work early on Monday, so I can deal with
05:30 and at our Nairobi office at 10:00. Kenya is a very anything at that time. We live in the country, in a small village to
important market for us because we have a large customer the south-west of London. We go hiking, cycling and spend as
base here. In talking to exporters, I find that the top issue is the much time as possible outdoors - when the English weather
weather, which was very wet during the last quarter of 2006 permits, of course. Luckily, this particular Saturday is a
and very hot and dry during the first quarter of 2007. The wonderful day: gloriously sunny and warm.
© Corbis UK
22 cargovision | JUNE 07
OCEAN
SPRAY
As rate differences between air and sea freight diverge, more companies
look to combine both modes for relatively fast delivery at a lower price.
Sea-air will remain a niche market that is available along limited routes
according to a recent study by Air France Cargo-KLM Cargo. The bigger
surprise is the outlook for ocean freight.
BY HEINER SIEGMUND
■ Cargo capacity is growing more rapidly on the and kerosene prices since late 2000, forced many
ocean than it is in the sky; 11% versus 4% annually firms to seek cheaper alternatives to airfreight.”
since 2000. After China joined the Word Trade Orga- Companies also cite other reasons for switching.
nization in 2002, rates began to deviate even faster, It is easier to plan a supply chain with slower moving
leaving airline cargo executives astonished to see consignments. Or, it looks greener. The mail order
more of their consignments traveling by ship. “Nearly company Otto Versand, says it can fly one T-shirt
30% of our cargo has moved to sea freight during from Hong Kong to Germany and create 3.5 kg of
the last three months,” said Jan Krems in late 2001. CO2 or ship it by sea and create 0.3 kg.
He was KLM Cargo’s VP for the Middle East, India Shipping by sea is cheaper than by air, but also
and Southeast Asia at that time. This trend is unlikely much slower. While an airfreight consignment
to change. Rate differences continue to increase; spends an average of 6 days in transit, an ocean
with fuel surcharges driving airfreight costs higher container can take 30 days to move from Hong Kong
and new, larger vessels driving ocean container to Europe, door-to-door. “That is too long for many
Mr. van den Berg: prices down. By 2010, ocean carriers will have products,” says Mr. van den Berg.
“Rate differences added 50% more capacity, continuing the prospect On some routes, agents can close the price-
continue to increase” of the 11% annual growth in seagoing shipments. performance gap by combining sea and air, thus
Meanwhile, air cargo transportation is struggling with realizing half the cost of airfreight and half the time of
significantly lower growth,” says Dick van den Berg, sea freight. However, the concept requires transfer-
AF-KL Cargo senior market analyst. ring goods from vessel to plane somewhere between
origin and destination, limiting its advantage to
OIL SHOCK certain international routes. Between Asia and
“Goods with longer lead times, such as garments, Europe, for example, Dubai is the prime transfer site.
leather and electronic components are shifting from Agents can count on goods boarding aircraft at
air to sea transport,” Mr. van den Berg says in his Dubai International within four hours of a ship arrival
study published in February. “A quadrupling of oil in Port Rashid and six hours in Jebel Ali.
24 cargovision | JUNE 07
© Nature Picture Library
LUCK AND PLANNING Mr. van den Berg says. “Although it will continue to
Dubai dominates this sea-air lane because: first, it is gain market share.” Even in locations where sea-air is
located halfway between producers in Asia and practical, there are constraints: The transfer from sea
consumers in Europe. Second, it has ample capacity to air is often congested. Rates are sensitive to small
from the many carriers operating through Dubai and fluctuations in the individual sea and air rates. Ship-
neighboring Sharjah. The Emirates have huge import ments must fill at least one ocean container in order
demand and airlines are eager to fill the backhaul on to move swiftly and economically during transfer.
westbound flights. Third, Dubai can offer competitive Capacity is not always available and sailing sched- “Shipping by
handling charges thanks to its abundance of low-
cost expatriate laborers from Asia.
ules are not always optimal. But these deficiencies
are offset partly by more flexible planning options,
sea is cheaper
The Dubai government’s plan to become a sea-air lower costs, faster ships and improved transfers than by air,
hub enabled the Asia-Europe service to prosper.
However, sea-air offers practical advantages in any
between seaports and airports. but also much
of the markets where it is available: Asia-Seattle or No, the bigger threat to airfreight is ocean freight, slower”
Vancouver-Europe, Asia-Los Angeles-Brazil or Asia- Mr. van den Berg concludes. As ships become
Seoul-Europe. Shippers can achieve better supply larger, faster and make fewer stops, the rate differen-
chain planning and, for each commodity, can use the tial between sea and air may increase. Forwarders
appropriate mode; sea, sea-air or air. may encourage customers to use ocean in order to
manage their logistics more effectively. Shippers may
SEA DRAGON become more concerned with environmental issues.
These factors helped sea-air traffic to double during Seaborne packaging and cooling techniques are
the last decade to 400,000 tons annually. Still, that improving. All of these changes may appeal to
represents only 0.04% of the world’s air shipments, customers that traditionally move electronics, car
which are themselves only 2% of global traffic. parts, perishables and pharmaceuticals by air. It may
“Sea-air will remain a niche in the airfreight business,” lure them down to the sea in ships.
cargovision 25
cargovision country file
EGYPT
BY KAREN E. THUERMER
NEED TO KNOW
■ Government: Republic
■ Head of State and Govern-
ment: President
Mohammed Hosni Mubarak
■ Population: 78,887,007
(July 2006 estimate)
■ Language: Arabic, Egyptian
dialect
■ GDP: 6.7% (2007 estimate)
real growth rate
■ Economy: Most varied in
© ArabianEye
the Middle East. Tourism, Luxor Westbank
agriculture, industry and
service contribute equally
to GDP. Despite economic
investments, living stan-
dards are low. ■ WHAT THEY SAY and strong supervisory and legal frameworks are also
■ Trade: Agreements include essential. Continued reforms in these areas will
a Pan-Arab Free Trade Area complement the efficiency gains arising from the
with the Arab League and a ongoing financial sector reforms and privatization.
Common Market for ECONOMIC MOMENTUM
Eastern and Southern Economic Review of Egypt PROCEDURES IN TRANSITION
Africa. A free trade agree- International Monetary Fund (IMF) Gilles Pierson
ment with the US is Director AF-KL Cargo for Egypt, Lebanon, Syria,
pending approval of Egypt’s Economic growth has gathered additional momentum Jordan and Sudan
Qualifying Industrial Zones and investment has picked up. The foreign exchange
with Israel. A Euro-Mediter- position has remained healthy and the financial sector Airfreight continues to develop in Egypt, with
ranean free trade agree- reforms are proceeding at a steady pace. A number increases over the past three years at approximately
ment is to be set by 2010. of important privatization projects were concluded 5%. Development is more significant for imports than
■ Exports: Fruits, vegetables, and flows of foreign direct investment have exceeded exports because Egypt decided to progressively
flowers and textiles. expectations in recent months. Confidence in the lower its import taxes on certain commodities.
depth and breadth of structural reforms underway in
Source: CIA World Fact Book, Egypt underpins these developments. Cairo, Egypt’s hub for airfreight, needs improvement
Egyptian government web- in relation to its support structure for carriers,
site. European Commission, Macroeconomic stability will contribute to an invest- forwarders and administrative authorities. The Cairo
International Monetary Fund ment-friendly environment, and the recent tax and Airport Authority is studying whether to develop facili-
customs reforms will enhance incentives to invest. ties for forwarders and security fencing around the
But ease of entry and exit, clear rules and regulations, cargo zone. Forwarders do not have a bonded ware-
the absence of red tape and bureaucratic constraints house area at present.
26 cargovision | JUNE 07
© Laif/Hollandse Hoogte
Library in Alexandria
TRAVEL TIPS
■ Meetings are formal. Busi-
nessmen wear suits and
ties. There is no “casual
Friday.” Wear polished
shoes.
■ Initial meetings begin with
coffee and small talk, even
when time is limited. Have a
© Kelly-Mooney/Corbis
translator who can explain
your business when the
subject of your meeting
Shippers need to know that customs formalities are still machinery, transport equipment, and clothing and eventually comes up.
heavy here, although some processes are becoming footwear for air transport from Cairo. ■ Do not discuss politics and
more streamlined. Big accounts, like those in petro- religion. Do not ask
leum and telecommunications, have been able to get a Air cargo traffic is growing very fast from Egypt, personal questions
green line procedure to clear shipments in one day. 250,000 tons during 2006. With the sea-air concept, regarding family, particu-
we are aiming for 1,000,000 tons in year 2020. Egypt larly female members.
IATA tools like CASS, E-Booking and Cargo2000 Air is expanding and redesigning its cargo terminal ■ Sit with both feet on the
have begun elevating the airfreight market in Egypt and Air France Cargo - KLM Cargo, has completed floor. Showing the bottom
from a traditional to a more professional level. plans to develop its facilities there. of your shoes is considered
an insult. Don’t use hand
AIRPORT DEVELOPMENT Work is underway to build a new 50,000-m2-cargo gestures.
Magdy El Ghandour terminal. Construction will begin in 2008 and the first ■ Eye contact conveys
Head of Air Cargo, Cairo Airport Company phase will be operational in mid-2009. The plans call honesty when speaking
for adding space to the cargo warehouses at a later with Egyptian men, but inti-
Cairo Airport Company intends to develop Cairo Inter- date and facilitating customs processes by creating macy with women.
national Airport into a sea-air cargo hub that will an IT system that can link all the respective parties. ■ Small inexpensive gifts in
target cargo currently moving through the Suez Canal The new terminal will be a bonded area that should business meetings are an
on vessels from Asia to Europe. We have identified increase transit traffic and make CAI a strong and established custom.
high-value containerized cargo such as electrical competitive hub.
cargovision 27
cargovision market monitor
5%
0%
-5%
Jan ‘04 Apr ‘04 Jul ‘04 Oct ‘04 Jan ‘05 Apr ‘05 Jul ‘05 Oct ‘05 Jan ‘06 Apr ‘06 Jul ‘06 Oct ‘06 Jan ‘07
-20%
-30%
36892 37073 37257 37438 37622 37803 37987 38169 38353 38534 37718 38899 39083
-10%
2000 2001 2002 2003 2004 2005 2006
28 cargovision | JUNE 07
Europe and Asia are recording high economic growth, but airfreight traffic has remained fairly stable overall.
Why no growth? Dick van den Berg crunches the numbers in search of answers.
40 Italy
Netherlands China expects to take over second place this year and first place
France
UK
within three years. Canada and Mexico export mainly to the US
Canada Belgium
Korea
and their airfreight performance is less than their export perform-
20 Russia
Mexico ance. The same holds true for most European countries that export
most goods to other European nations.
0
0% 5% 10% 15% 20% 25% 30%
Growth vs 2005
UPS
Air China
8,8%
China and the former of a cooling US economy during 2006.
4,2%
2 5,0% 13,6%
-0,4%
London Heathrow showed the largest decrease among the top-15
5,5% 4,8%
13,4%
-2,8%
airports, mainly because of operational problems. We believe that
Tonnes in millions
2,0%
3,9%
6,3%
higher growth at the upper end of this top-15 grouping implies that
1
concentration is increasing in the airport sector.
© Olé ontwerpers
-
HKG ICN NRT FRA SIN CDG PVG TPE MIA AMS DXB LHR JFK BKK ORD
cargovision 29
cargovision postscript
30 cargovision | JUNE 07
cargovision information
HEREDITY
OR ENVIRONMENT?
© Herbert Kehrer/Zefa/Corbis
cargovision 31