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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the page with the highest rank.
Select one:
a. I
b. B
c. K
d. E

Question 2
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It refers to how many operations a processor can perform in a given amount of time
Select one:
a. Data retrieval
b. Processing capability
c. Data storage
d. Data availability

Question 3
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Everything-as-a-Service is defined as
Select one:
a. It is the umbrella term for all Cloud-based storage resources that are made available to users
in an on-demand basis
b. None of the choices
c. It is the umbrella term for all Cloud-based computing resources that are made available
to users in an on-demand basis
d. It is the umbrella term for all Cloud-based writing resources that are made available to users
in an on-demand basis

Question 4
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Its most common example is social media
Select one:
a. Social data
b. None of these
c. Machine data
d. Transactional data

Question 5
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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 2nd highest rank.
Select one:
a. A
b. E
c. C
d. B

Question 6
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All of these are true about Search Engine Optimization, EXCEPT;
Select one:
a. It is basically a quest to get your website to the top of the search results list.
b. It is a practice that aims to improve the ranking of a website in search engine results.
c. It looks for information in the internet.
d. None of these

Question 7
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What is Step 5 in Business Analytics according to Dr. Carol Anne Hargreaves?
Select one:
a. Make a decision and measure the outcome
b. Optimize
c. Update the system with the results of the decision
d. Explore the data

Question 8
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It is a computer process that is used to determine which web pages in a search engine's index
are the most relevant
Select one:
a. Basic Search Algorithm
b. Initial Search Algorithm
c. All of these
d. Search Engine Algorithm

Question 9
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It refers to the different types of data
Select one:
a. Velocity
b. Value
c. Variety
d. Volume

Question 10
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A _____as a row of internal links at the top or bottom of the page that allows visitors to quickly
navigate back to a previous section or the root (home) page
Select one:
a. Header list
b. Title list
c. Breadcrumb list
d. Description list

Question 11
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It is the application of knowledge
Select one:
a. Data
b. Information
c. Wisdom
d. Applied knowledge

Question 12
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"Homepage >> Product Reviews >> Best Hiking Shoes 2017 >> CAT Hiking Boots" is an
example of a _____
Select one:
a. Heading tag
b. Breadcrumb list
c. Description met tag
d. Meta tag

Question 13
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It is a row of internal links at the top or bottom of the page that allows visitors to quickly navigate
back to a previous section or the root (home) page
Select one:
a. Bucket list
b. Title tag
c. Title page
d. Breadcrumb list

Question 14
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Cloud resources are usually well-organized
Select one:
a. Scalability
b. Manageability
c. Cost savings
d. Reliability

Question 15
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What is the last step in adding basic SEO to HTML files?
Select one:
a. Open Notepad or Testpad in your computer
b. Save your file
c. Double click your file to open it in your default web browser
d. Enter predetermined texts

Question 16
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How many sizes of heading tags are there?
Select one:
a. 4
b. 6
c. 7
d. 5

Question 17
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What is Step 6 in the business analytics process?
Select one:
a. Make a decision and measure the outcome
b. Update the system with the results of the decision
c. Explore the data
d. Defining the business needs

Question 18
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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 8th highest rank.
Select one:
a. H
b. F
c. A
d. C

Question 19
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It gives search engines a summary of what the page is about.
Select one:
a. Heading tag
b. Homepage title
c. Title tag
d. Description meta tag

Question 20
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What is Step 4 in the business analytics process?
Select one:
a. Analyse the data
b. Optimise
c. Explore the data
d. Predict what is likely to happen

Question 21
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The _____ it is not visible on the web page itself but it is visible to search engines.
Select one:
a. Header
b. Meta tag
c. Heading tag
d. Title

Question 22
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What is Step 1 in the business analytics process?
Select one:
a. Defining the business needs
b. Make a decision and measure the outcome
c. Analyse the data
d. Optimise

Question 23
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It refers to data plus context or meaning
Select one:
a. Knowledge
b. Data
c. Information
d. Wisdom

Question 24
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It comes from people's online social interactions.
Select one:
a. Transactional data
b. Social data
c. Machine data
d. Bio-data

Question 25
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The predictions and other insights are used to find the best solution to the business goal or
problem
Select one:
a. Explore the data
b. Make a decision and measure the outcome
c. Update the system with the results of the decision
d. Optimize

Question 26
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It lets users and search engines read the topic of your web page.
Select one:
a. Heading Tag
b. Title tag
c. Website URL
d. Description Meta Tag

Question 27
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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 6th highest rank.
Select one:
a. C
b. B
c. D
d. A

Question 28
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What is Big Data?
Select one:
a. An accumulation of data that is too large and simple for processing by traditional database
management tools
b. An accumulation of data that is too large and simple for processing by advanced database
management tools
c. An accumulation of data that is too large and complex for processing by advanced database
management tools
d. An accumulation of data that is too large and complex for processing by traditional
database management tools

Question 29
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This is the result when a data is defined.
Select one:
a. Wisdom
b. Defined Data
c. Knowledge
d. Information

Question 30
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In this module, what is the file type that we created?
Select one:
a. .css
b. .html
c. .mountaineering
d. .web

Question 31
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It is the trustworthiness of data
Select one:
a. Veracity
b. Variability
c. Volume
d. Value

Question 32
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It is not organized in a readily recognizable way
Select one:
a. Structured data
b. Constructive Data
c. Unstructured data
d. Unconstructive Data
Question 33
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What is the result when information is used to come up with an answer?
Select one:
a. Wisdom
b. Information
c. Knowledge
d. Data

Question 34
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Analytics is defined as?
Select one:
a. None of the choices
b. II. It focuses more on insights extracted through analysis
c. I. It is more concerned about what knowledge is gained from data
d. Both I and II

Question 35
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Which of the following is a key enabler of Big Data?
Select one:
a. Transactional Data
b. Unstructured Data
c. Data Availability
d. Volume
Question 36
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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 4th highest rank.
Select one:
a. D
b. J
c. A
d. G

Question 37
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It is a procedure or formula used to rank web pages
Select one:
a. PageRank
b. Algorithm
c. None of these
d. Codes

Question 38
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What is a PageRank?
Select one:
a. It works by counting the number and quality of links to a page to determine a rough
estimate of how important the website is
b. None of these
c. It works by counting the number and quality of links to a page to determine an exact estimate
of how important the website is
d. It works by correcting the number and quality of links to a page to determine a rough estimate
of how important the website is

Question 39
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Identify the correct web page for each rank from highest to lowest. For pages with the same
ranking, follow the alphabetical order.
Find the 3rd highest rank.
Select one:
a. H
b. F
c. A
d. E

Question 40
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What is the title of the essay written by Bill Gates in 1996?
Select one:
a. SEO
b. Search Engine Optimization Starter Guide
c. Content is King
d. The Future of SEO

Question 41
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It is the main characteristic of Big Data
Select one:
a. Velocity
b. Value
c. Volume
d. Variety

Question 42
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Which of the following is main defining characteristic of Big Data?
Select one:
a. Velocity
b. Machine Data
c. Data Availability
d. Semi-structured data

Question 43
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Which of the following is a key enabler of Big Data?
Select one:
a. Velocity
b. Machine Data
c. Social Data
d. Processing Capacity

Question 44
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Question text
Refined data is further examined to extract more actionable insights
Select one:
a. Predict what is likely to happen
b. Defining the business needs
c. Analyse the data
d. Explore the data

Question 45
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Which of the following is main defining characteristic of Big Data?
Select one:
a. Veracity
b. Processing Capacity
c. Variety
d. Variability

Question 46
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Data is refined into more usable forms
Select one:
a. Explore the data
b. Analyse the data
c. Defining the business needs
d. Predict what is likely to happen

Question 47
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Question text
This is used to display tiles, subtitles, and other important texts in the web page.
Select one:
a. Title tag
b. Homepage title
c. Heading tag
d. Description meta tag

Question 48
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What is Analysis?
Select one:
a. None of the choices
b. It is concerned about how data is studied
c. It is concerned about what knowledge is gained from data
d. It focuses more on insights extracted through testing

Question 49
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What is Step 3 in the business analytics process?
Select one:
a. Defining the business needs
b. Optimise
c. Analyse the data
d. Explore the data

Question 50
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Dealing with highly sensitive information is _____
Select one:
a. Internet dependence
b. Security
c. Limited control
d. Vendor lock-in