ALEXANDRA KUDRON

alexkudron@yahoo.com | (678) 641-0947 | http://alexkudron.weebly.com/

CAREER OBJECTIVE
Seeking a position that will challenge me further and allow for growth within a company. Looking to enhance a business with my marketing
knowledge, creative outlook, and personal skills.

WORK EXPERIENCE
Assistant Director of Marketing & Business Development / Simon Property Group (Lenox Square)
July 2019 to Current / Atlanta, GA
• Identify target customers and develop marketing plans using analytics and creative thinking
• Collaborate with agency to develop a holistic public relations strategy as it relates to promotions, events, and the center as a whole
• Responsible for the implementation of all campaigns and events
• Compile financial and qualitative results into summary reports
• Enhance website, social media platforms, and other digital assets to support marketing initiatives
• Analyze paid and organic social media results to identify consumer response and effectiveness
• Maximize the execution of local and national advertisments
• Assist with reviewing financial reports and generating the annual marketing budget
• Monitor center sales and traffic trends and reports
• Oversee the local production and use of print collateral
• Generate revenue through photo sales, customer savings initiatives, and charity donations
• Serve as point of contact for clients, vendors, retailers, and customers
• Manage marketing assistant and guest services program

Marketing Administrative Assistant / Simon Property Group (Lenox Square)

May 2019 to June 2019 / Atlanta, GA
• Contributed to the execution of marketing events, programming and campaigns
• Assisted with daily social media postings and website updates
• Conducted social media influencer research
• Compiled presentations outlining elements and results from marketing initiatives
• Produced proof of performance photography
• Generated monthly newsletters and drafted memos
• Supported the guest services program and administration staff

Marketing Administrative Assistant / Simon Property Group (Town Center at Cobb)

June 2017 to May 2019 / Kennesaw, GA
• Contributed to the execution of marketing events, programming, and campaigns
• Assisted with daily social media postings and website updates
• Generated social media responses to customer inquiries
• Compiled presentations outlining elements and results from marketing initiatives
• Produced proof of performance photography
• Generated monthly newsletters and drafted memos
• Supported the guest services program and administration staff

SKILLS

• Microsoft proficient • Highly organized

• Retail marketing • Collaborative team member
• Digital marketing • Expert customer service
• Skilled written and verbal communication • Self-motivated

EDUCATION & INTERNSHIPS

Bachelor of Arts in Communications & Marketing
August 2012 to May 2017 / Kennesaw State University
• Achievements & Involvements: President’s List, Dean’s List, Society of Collegiate Leadership and Achievement nominee, and Phi Mu
collegiate member
• Internships: Simon Property Group, Lenox Square (January 2017 to May 2017), Simon Property Group, Town Center at Cobb (August
2016 to December 2016) and Tori Allen Public Relations (June 2015 to May 2016)