1st Sem Question Papers PGDM, RM, BIF, IB, BT1

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Post Graduate Diploma in Management and BT

-IB
(PGDM -rB & BT)
.ed
I- Semester
Question Papers - Februa ryr 2010
(Class of 20il)
' Controller of Exarninations

Institute of Public Enterprise
Osmania University Campus
Hyderabad - 500007
)
INSTITUTE OF PUBLIC ENTERPRISE
Osmania University Campus : Hyderabad_500007
POST GRADUATE PROGRAMMES

End-Semester Examinations : February ZOIO
Course PGDM- lB and BT Semester :l

Subject lnternational Business Time 2 hours
Code 101 Max Marks 20
Note: Attempt all questions
Section::l Short Notes (8x%=41
Q 1) Answer the following. The answer should not exceed 60 words. .
a) WTo.
b) ReverseEngineering.
c) TRiPS.
d) LPG.
e) Economies of scale.
0 MCX.
rg) CSR
h) FDt.
Section: -ll Short Essay (2x4=8)

Q 2 a) Enumerate the importance of international business in lndian industrial
development.
UK
globalised environment. Explain this statement critically.
Q 3 a) Do you think.that the effect of globalization have been favorable on

the world
economy? Discuss
OR
b) Explain the importance of PEST analysis in international business decisions.
Qaa)WhatareNTMsandhowitcanaffectthetruespritofWTo,sprinciples?
b) Describe various reasons for a firm ," fffir" international markets.

Q 5 a) Explain how risk and control are af.fected b;r difterent entry methods?
UK
b) Explain the impact of product patenting system with a specialreference
to the
Parma sector in lesser developed nationi.
Section: - lll Essay question/Gase study (1 x8=8)

Cont...
Q-6 a) Globalization has.been a powerful tool driving force which has brought
convergence in the taste and preferences of the consumers around the world.
Despite this fact, transposing techniques from domestic market may not yield
results even if the market is very similar.
Critically evaluate the staterneni. ldentify the major hindrances in formulating
global marketing strategies and means to overcome them.
OR
b) Reduction in import tariff has resulted in bringing up new non tariff marketing
barriers by developed countries. Critically evaluate the statement with some
illustrations.
*1

Osmania University Campus: Hyderabad
S0ii007

End-Semester Examinations : February
2O1O
a--
Programme : PGDM- lB and BT
Semester
Subject : Quantitative Techniques for Management
Gode : 103 Time : 2%hours
Max Marks :40
NOTE
1' students are at liberty to use own,notations with
appropriate explanation, and try
to maintain the standard notation for generar
2. "^' SyMBoL tNDtcATes rr,rirnsiiirorvl'
..."i."
3. Attempt all questions
Section -l Short Notes
(12x%= 6|
Q 1) Answer the foilowing. The answer shourd not
exceed 40 words.
a) Covariance.
b) Sampte point.
c) Marginai probabitity.
d) Addition taw.
e) Frobability distribution.
f): Binomial probabitity function.
g) Sampling with replicernent.
h) Consistency (with respect to sampling).
j)I
Sirnple linear regression.
Least squares method.
k) Producer price index
l) Time Series.
Section -ll Short Essay

(4x4=16)
Q2
A) consider the experiment of tossing u .oin three times. 1l-*-tt

rr- f
a Develop a tree diagram for the experiment.
b. List the experimerlal outcomes. ,
OR
B) A decision maker s.ubjectively assigned

the following probabilities to the four
outcornes of an experiment : p (A) d. t O. p
= {B) = 0i';',' P (C) = 0.40, and
P(D) = 0 20. Ale these pr.obabiliiy assignments
va-iid? Expiain.
-;F*-
Q3
A) The following data were coilecte,J.. by
counting
rooms in use at rampa General Hospital ov.^r r
the
number of
operating
1 operating room was used, on _S of the
,0+y
leriod: on 3 of tne'oays onty
days 2 *"r. ,_loi;;
I *ur"
used,€nd on 4 bays ail 4 of the hospitar'r Jpuirlin;rJlil;
were"iih.-d-avri
used
--I
t,
a)
Use the relati.ve flgquency approach to construct a. probability distribution , i.
for the num6ei cjT oflerating rooms in useon any given day.
b)
Draw a graph of the probability distribution
c)
Show that your probability disiiibutions satisfies the required
conditions for a valid discrete probability distribution
OR
prior for events Az,and 43, are p(A1).=
A1,
P)-Il.and .pro.babilitiesThe conditional probabilities Q.2 p(A? )=
9_50) g$3) =0.30. ofevent 'e given Rt', RZ, inO
43 ; are P = 0.5, P(-9lAa= 0.40, and P(B I 43) = 0.30 .
e) tl
g)- Compute P(B
b) Apply Bayes.'"
| n
41), R1b + nz;, and P(B A3).
t66orern equation to compute the posterior probability p (A? B).
I '
c) Use the tabular approach to applying Bayes' theorem to compute e
1nt I riy,
P (A2lB ), and P (A3 | B ). r
Crgr) /
\nrf - ?(F\9r)"
Q4 i(9'
A) A large manufacturer purchases an identical component from three independent
si.ippiiers iirai cjiffer. in uirit priee arrd quaiitiiy suppiieci. Tire reievani cjaia
for 2OOi
and 2003 are given here.
uNrr PRtcE ($)

SUPPLIER QUANTTTY (2001) 2001 2003
A 150 5.45 6.00
B 200 5,,60 5.95
c 120 5.50 6.20
Compute the price relatives for each of the component suppliers separatety
compare the price increases .by the suppliers over the two-year period. '
.
OR
B) Data on quantities of three items sold in 1995 and 2003 are given here along
with the sales Prices of the items in 1995. compute a weightej Aggregate
quantity index for 2003
QUANTITIES SOLD
PRICE/UNIT
1ees ($)
Q5"
A) Boran Stockbrokers ln c., selects four stocks for the purpose of devetoping its own
index of stock market behavior. Prices per share for a 2001 base period, -
January 2003, and March 2003' follow. Base-year quantities are set on the basis
of historical volumes for the four stocks
PR|CE PER SHARE ($)

QUANTITY 2401 JANUARY MARCH
STOCK INDUSTRY
2001 BASE 2003 2003
A olL 100 31.50 32.75 32.50
B COMPUTER 150 65.00 59.00 57.50
C STEEL 75 40.00 42.00 39.50
REAL
D 50 18.00 16.50
ESTATE 13.75
Use the 2001 base period to compute the Boran index for January
2003 and March
2003.
Comment on what the index tells you about what is happening in the
stock market. .
OR
B) Refer to the gasoline sales time series data in Table
SALES
(1000s OF
GALLONS)
a) Compute four-week and five-week moving averages for the

time series
b)Compute the MSE for the four-week moving average forecasts.
SeCtion - lll Essay question/Case study (2x9=18)

Q6
A) The following time series shows the sales of a particular product
over the past 12
months,
a) Use a(alpha) = 0.3 to eompute the e.xponentia! srncothing vatues for

the
time series
b) Use a smoothing constant of 0.5 to compute the
exponential smoothing
values. Does a smoothing constant or o.e or 0.5 appeir to prouiol
forecasts?
inl better
c) Forecast for the next period.
OR
B) Five observations taken for two variables follow.
X 4 b 11 2 16
Y 50 50 40 60 30
a)
Develop a scatter diagram with x on the horizontal axis.
b) What does the scatter diagram developed in part (a) indicate about the
relationship between the two variables?
c) Compute and interpret the sample covariance.
d) Compute and interpret the sample correlation coefflcient
Q7
A) The follcwing table gives the number of employees and the revenue( in millions of
dollars) for 20 companies.
EMPLOYEES REVENUE ($MILI-IONS)
Sprint 77,604 19,930
Chase Manhattan 74,801 33,710

Computer Sciences 50,000 7,660
Wells Fargo 89,355 21,795
Sunbeam 12,200 2,398
CBS 29,000 7,510
Time Warner 69,722 27,333
Steelcase 16.200 2,743
Georoia-Pacific 57,000 17,796
Toro 1,275 4.673
American Financial 9,400 3,334
Fluor 53.561 12,417
Phillips Petroleum 15.900 13.852
Cardinal Health 36,000 25,034
Borders Grouo 23.500 2,999
MCI Worldcom 77.000 37.120
ConsolidateEd dison 14.269 7,491
IBP 45,000 14.075
Suoer Value 50,000 17.421
H&R Block 4.244 1,669
a) Develop a scatter diagram for these data with number of employees as the
independent variable.
b) What does the scatter diagram developed in part (a) indicate about the
relationship between number of employees and revenue?
c) Develop the estimated regression equation for these data.
') yffifft
estimated regression equation to predict
thb revenue for a firm with 75,000
OR
B) A vorunteer amburance.. service

handres 0 to 5 service cars on any
probabirity oistrinuiion -ror tne numbei :oi-service given
ff,t;*Jn. cars is as
No. of Service Calls

Probabilitr!
0,10 t
1
0.15
2
0.30
3
0.20
4
5
lls
olb=-
a)
3 .ryI{!tll',u expected number of service cails?
b) o. vvnar rs the variance in the
number
-'-.' of_- ;erice calls? what is the
standard devidtion?
INSTITUTE OF PUtsLIC ENTERPRISE
Osmania Univeisity Campus : Hyderabad-500007

End-Semester Examinations : February 2O1O
Course : PGDM - BT and lB- Sernester : I
Subject : Financial, Cost & Mgt. Accounting Time : 2 hours

Code : 103 Max Marks : 30
Section: -l Shor't Notes (12 x%= 6l
. ,li\ lnt trnal

vvet I tqt viii) iviajor: Toois oi Financiai Statements.
ii) Rules of Double Entry ix) Liquidity Ratios
iii) . Going Concern Concept x) Major Sour:ce & Application of Funds
iv) Tangible Assets xi) Elements of Cost '
v) Current Liabilities xii) Job Costing
vi) Depreciation
vii) Standard Costing
Section: -ll Short Essay (4 x I = 121

2 Compare & Contrast;
(A)
i) Management Accounting & Financial Accounting
ii) Balance Sheet & Trial Balance
iii) Job Costing & Process Costing
OR
(B)
i) Sundry Debtors & Sundry Creditors
ii) Funds Flow & Cash Flow
iii) Marginal Costing & Absor.ption Costing
3. (A) Define Accounting, what are the objectives and functions of Financial
Accounting.
OR
(B) Describe the meaning and signlficance cf any four accounting correepts.
4. The Balance Sheet of Ramsons Ltd stood as follows
Liabilities Rs. Assets Rs.
Share Capital 5,00,000 Land & Buildinss 6,00,000
10% Preference Shares 2.00.000 Plant & Furniture 5,00,000
Reserves & Surolus 3,00.000 Stock in trade 2.40:000
120lo Debentures 4.00.000 Sundrv Debtors 1,95,000
Sundrv Creditors 1.50.000 Cash in Hand 60,000
Bank Overdraft . 50,000 Prepaid Expenses 5.000
16,00,000 16,00,000
Calculate
a) Current Ratio
b) Debt Equity Ratio
c) Proprietary Ratio
OR
(B) From the following information interpret the results of operations of a manufacturing
concern using trend ratios.
lncome
ncome Statement for the Vears ended 1999 to 2002
Particulars 1999 20Q0 2001 2002
Net sales 100.00 95.00 120.00 130,00
Less Cost of Goods Sold 60.00 58.90 69.60 72.80
Gross Profit 40.00 36.1 0 50.40 57.29
Less Ooeratinq Exoenses 10.00 9.70 11.00 12.00
Operatinq Profit 30.00 26,40 39.40 45.20
5. (A) The following figures relate to the costing of manufacturing of pumps for,a period
of three months
Completed Stock on 111012009 [;

Completed Stock on g1l12l2}Og 202,500
Stock of Raw material111012009 50,000
3111212009
Stock of Raw material 35,000
Factory Wages 7,50,000
lndirect Charges 1,25,000
Materials Purchased 3,25,000
Sales (250 pumps) 11,25,000
The number of pumps manufactured during the three months was 3,000,
Prepare a statement showing the cost per pump and the price to be quoted for
750 pumps to realize the same during the months referred to above assuming
identical costs.
\rr\
o
(B) Explain Funds From Operation with the following example;
Profit & loss Account of rridex Limited for the year ended 3'1st March, 2009
Dr Rs Cr Rs
To Salaries 29,000 By Gross Profit 150,000
To Rent 12,000 By Profit on sale of Land 12,000
To Printing & Stationary 6,000 By lnterest on
To Depreciation on Plant 25,000 lnvestments 8,000
To GoodwillWritten Off 10,000
To Loss on sale of Plant 5,000
To Provision for taiation
To Proposed Dividend 15,000
To Net Profit taken to 14,000
Balance Sheet 55,000
Total 1.70.000 Total 1,70,000
Section: - lll (1x12=12)

6 (A) From the following Balancesprepare Trading, profit &
Loss account and Balance Sheet as on 31.t March, 2009.
Particulars Debit Credit
Balances (Rs) Balances (Rs)
Oirening Stock 10,000
Cash & Bank 4,000 25,000
Purchase & Sales 70,000 90,000
Returns 3,000 4,000
Debtors & Creditors 30,000 21,000
Buildings 30,000
Capital 30,000
Furniture & Fittings 7,000,
Bad Debts reserve 2,000
Petty Cash expenses 200
Carriage inwards 800
Salaries 1 1,000
lnterest charged by banks 500
Sundry trade expenses 6,000
lnsurance Premium paid 1,000
Telephone charges 500
Commission 2,000
174,A00 174,000
Additional lnformation
i) Closing Stock Rs, 15,000/=
ii) Buildings & Furniture & fittings to be depr.eciated by fi% & z}ok
iii)Bad Debts Rs. 1,000 to be written of and a reserye of.So/o to be kept on
remaining debtors.
iv) Commission received in advance Rs. 1,000/=
v) lnsurance prepaid is Rs. 500/=
OR
(B) From the following Balance sheets prepare Funds Flow Statement
Liabilities f 991 , 1992 Assets . :1991 1992

Share Capital 50,000 80,000 Goodwill 10,000 5,000
GeneraiReserve, 10,000 20,000 Building 20;000 30,000
P&LAccount 10,000 15,000 Plant, 27,000 50,000
Sundry Creditors 10,000 5,000 lnvestments 3,000 5,0000
BillsPayable 4,000
' 1,000 Stock 10,000 3,000
Provision for Tax 16,000 ' 19,000 Sundry Debtors 20,000 27,000
Cash at Bank 10,000 20,000
Total 1,00,000 1,40,000 1,00,000 1,40,000
Additional lnformation : Depreciation on plant is Rs. 5,000/=

Osmania University Campus : Hyderabad-500007

End€emester Examinations : February 2010
Course : PGDM - BT and lB- Semester : I
Subject : Marketing Management Time : 2 hours


Section: -l
Short Notes (12x%= 6l
Q 1) Answer the following. The answer should not exceed 40 words.
a) Marketing Concept.
b) Target market.
c) Totai ciistomer vaiue.
d) Unique selling ProPosition.
e) Frequency marketing Programme
0 Profitable customer.
g) Line filling.
h) Marketspecialization.
i)' Attribute positioning.
j) , Test marketing.
k1 sXimming pricing.
l) Co branding.
Section: -ll Short Essay {4x3=12)

Q 2 a) Why companies give more emphasis in retaining customer. What are various tactics
to ietain custom6rs?
OR
b) What do you understand by positioning? What role it plays in giving competitive
advantage.
Q 3 a) Explain Product life cycle and promotional strategies for different stages of PLC.
OR
b) Explain smart pricing, discriminatory pricing and psychological pricing with the help
of examples.
Q 4 a) What is the importance of market analysis at the time of new product development?
What are the various elements of market that should be studied in market analysis?
OR
b) What is product line extension and why iine filling is important. Give supporting
examples.
Q 5 a) \{hat are various types of distribution channeis? Specify the eonciitions under which
they are suitable.
OR
b) What is Retailing? Explain various types of retail formats?
Section: - lll Essay question/Case study
(1x12= 121
in detail, meaning and types of branding. {h?t oo y9t understand by brand

- - a)
Q€ -
' Explain
Jduity? What aie the vaiious elements that play role in creating brand equity and
how? Give suitable examPles.
OR
by segmentation and targeting? Why is it important? What
-'
b) What do you understand
rr" th" vlrious bases for segmenting and how will you select target segment?
@
Osmania University Campus : Hyderabad-SO00O7

Course : PGDM - BT and lB Semester : I
Subject : Managerial Economics Time : 2 hours

Section: -lShort Notes (12x%= 6l
a) Meaning of Managerial Economics.
b) lncremental Principle.
c) Demand Schedule.
C) Discriminating l"'!onopoiy.
e) Linear Homogeneous Production Function.
f) Economist's Costs.
g) Breakeven Output.
h) Economic Activity. i
i) lnternal Economies.
j) .Meaning of Negative Slope of lsoquant.
k) Sunk Costs.
l) Oligopoly.
Section: -ll Short Essay (4x3=121

Q 2 a) Explain the scope and importance of Managerial Economics to businessmen.
OR
b) Define demand and point out the reasons why people tend to buy more when price of
the good is reduced?
Q 3 a) Why is demand forecast? Explain any method of to forecast demand.

_one
ORI
-properties?
b) What are isoquants and what are their
Q a a) Explain income elasticity of demand and calculate income elasticity when income
increased to Rs.1000 from Rs. 750 and demand rose from 75 units to 125.
OR
b) Explain the relation between average and marginalvariables such as AC and MC.
Q 5 a) How do you explain breakeven output with the help of a chart?

OR
b) State the law of Diminishing Marginal Returns and explain why diminishing returns
are observed !n the rea!world.
Section: - lll Essay question/Case study. (1x12=121

Q-6 a) Explain the price-output policy under perfect competition. ls perfect competition a
myth?
OR
b) State the assumptions and illustrate the process of price determination under
monopolistic competition.
j.,.*

Osmania University Campus : Hyderabad_S000O7

Course : PGDM - BT and tB Semester :l

Subject : Managerial Economics Time 2 hours
Gode : 105 Max Marks 30
Note: Attempt all questioni
Section: -l Short Notes
(12x%= 6l
Q 1) Answer the following. The aniwer should not exceed 40 words.
a) Meaning of Managerial Economics.
b) lncremental Principle.
c) Demand Schedule.
d) Discriminating Monopoly.
e) Linear Homogeneous productidn Function.
f) Economist's Costs.
g) Breakeven Output.
h) Economic Activity.
i) lnternal Economies.
j) .Meaning of Negative Slope of lsoquant.
k) Sunk Costs
l) Oligopoly.
Section: -ll Short Essay (4x3=12:1
Q 2 a) Explain the scope and importance of Managerial Economics to
businessmen.
OR
b) Define demand and point out the reasons why people tend to
buy more when price of
the good is reduced?
Q 3 a) Why is demand forecast? Explain any one method of to forecast

demand.
OR
b) What are isoquants and what are their properties?
Q 4 a) Explain income elasticity of demand and calculate income elasticity

when income
increased to Rs.1000 from Rs. 750 and demand rose from 75 unils
to 1ZS.
OR
b) Explain the relation between average and marginalvariables such as AC and MC.
Q 5 a) F{ow do you explain breakeveri output with the help of a chart?
b) State the law,of Diminishing Marginal R:tlrn, and exptain why diminishing returns
are observed in the real world.
Section: - ll! Essay quesiionicase stuciy

- (1 x12=121
Q-6 a) Explain the price-output policy under perfect competition. ls perfect
competition a
myth?
OR
b) State the assumptions and illustrate the process of price
determination under
monopolistic competition.
Omani University Campus : Hyderabad_SO0OO7

Programme : PGDM- BT and tB Semester

S-ubjeet : Magngement Theory and Or-g. Beha,;ior Ir rratg
!m6 . 1t/- h^,,.^
. 1lZ I tWut
Code : 106 Max Marks :40
Note: Attempt all quest,rons
Section -l Short Notes
Q 1) Answer the following. The answer should not exceed 40
(12x%= 6l
words.
a) Planning.
b) BureauCracy.
c) Closed System.
d) Goal theory.
e) Formal organization.
f) Johar:iWindow.
g) Whistleblowing.
h) Synergy.
i) Stereotyping.
j) Perception.
k) Quality Control Circle.
l) Role.
Section -tl Short Essay
' (4 x4= 16)
Q2 a) Write a note on Scientific Management Theory.
b) Define personarity? what are oirererilersonatity traits?

Q 3 a) write a note on Henry Fayo|s 14 principres
of management?
OR
b) What ii meant by Group and ream? Write a note on different
types of groups
and teams
Q 4 a) Write a note on. (i) Work Specialization (ii) Chain of

Command (iii) Span of
Control.
OR
b) what are common causes of Stress? What are different
techniques to reduce
Stress?
Q 5 a) Write a note on: (i) Theory X (ii) Theory y (iii) Theory Z.

OR
a) b)
',n/rite a note diffei-ent lu4odels of iriotiuation?
section 'lll
Egsay question/Read the case study and answer
the questions as
given at the end ofthe cases. (r*9 = 1g)
Q-6 a) Almost everyone experiences stress in one form
or another. The effects of stress
may include such things as anxiety and high utooo
people are under so much stress itrat tne/are pusneJfressure. occasionarrv,"rrb*.".r,
over the edge. They reach a
breaking point and take action that results in destruction and occasionally death.
Consider the case of Mohan, a quiet and reserved young man whom no one
ever
expected to cause trouble.
Throughout his high school years, Mohan was quiet and reserved. He caused
no
problems but made few friends. Classmates and neighbors recall
him 6 nlirg p"fii"
and dependable. They also note that he did not talk riucn and usually kept
to himself.
Afler graduating in 1980, he enrolled for post-graduation, but could not comptete.
Mohan
subsequently worked in a variety of jobs until moving to Modern Electroni.r'in 1gg0.
Ih:.company stressed. upon improving the skills of the employee through.external

training programmel. The company paid Rs. 50,000 to Mohan io enroll in .;"i;;i;ing
courses in a local institute, like other employees who took advantage of company'i
training incentive. Mohan signed an agreembnt to repay the money"if he leaves the
company for any reason within three years of the date oi The agreement
was dated October 15, 1990. By all accounts, Mohan was "gr"erenf.
an average worker-he was
adequate but did not distinguish himself in any way. He occasionall/came to
work late,
but his overatt performance was satisfactory. Tire onry ma;oi ffi&i"t
ihri
voiced was his objection to the company's policy requiring employees to come
ffi;;
and go
through the backdoor'. He resented t'nis iroliiy Uecause a tew *rnig"r. and
secretaries
were "exempi" anci were aiiowecj to use the front cioor.
ln-August 1991, he quit his job at Modern Electronics and began to look for other
work.
After repeated attempts to recover the money the compariy nrO .puni f*
M"h;;;;
training,..the company filed a law suit againit nim in Janlary rc'g2. the suit was
eventually settled out of court, with Mohan agreeing to repay its.30,000
of the total
amount. The company also provided unsatisfactory references for Mohan ;" h;
continued to search-for a new job. over the next six months, tuonan'siauing.
dwindled
and his prospects.forwork diiappeared, and n" ran ouf ;;;;;;.-ilMrt199t;;
bought two guns from a gun dealer. ln July 5, 1gg2, Mohan *eni to a toJt prr['rnj
fired several shots into the air. After leaving the park at around io'sg rnt,
n" *ifluJ
directly to the office of Modern Electronics ind entered through tne tront j;";.'
in_side, he systematically walked through the facitity, shootini
o;;;
r.i[ing-f*; .;;;;
officers including President of the company. He afpeared to"'be "nJ
;";ki;; out specific
targets.
As he approached each one, Mohan first abused them and shot them. Along
the way,
he spared sgme othel employees of the company. Mohan then walked
out throuqh the
backdoor of the building and into a small shed. Once inside, he killed
nir."ff-iuitn',
single shot to the head.
a) Describe how stress may have played a role in this tragedy.
b) What individual and organizational sources of stress can be identified in this case?
c) can you suggest some stress relief techniques based on this case.
OR
Q-7 a) There are very few companies that exist and grow in the retail
business with the
primary goal of funding environmental pro.grams. Paiagonia is one
of those exceptions.
Its culture, including everything from daily business iecisions to #i;g, i,
based upon Patagonia's commitment io its environmental, moral,
"mprov*;
'ethical, and
philosophical causes.,_Thus, many workers with similar work and p"r.on"i lifr;lr;,
the company in and effort to further these socially responsible efforts. Jr;;
This strong inspiration is evident through the cornpany at all levels and began early
on, As the company evolved, its owners asked employees to help draft a statement of
purpose and core values. The."Statement of Purpose" reads: "Patagonia exists to use
business to inspire and implement,solution to the environmental' crisis. Employees on
product line teams have business-environmental goals, for example, to reduce the
environmental impact of their products. As you can imagine, the organizations walks a
precarious line between social responsibility and profits.
The company's twofold focus on quality and envirorlm€Dtal issues has propelled
Patagonia toward innovation. The revolutionary products developed and offered in
outdoor gear have earned Patagonia a lo;ral customer base. ln acidition, building clothes
that last longer and work better has supported its environmental efforts.
So how does the company ensure that employees adopt and maintain the same
attitude and passion for its environmental prograrns? Maybe it is because Patagonia
devotes one full morning of its three-day new-hire orientation to a voluntary surfing
lesson or there is the conference that teaches organizational and marketing skills to
gt?ss:t'oots environme.ntal activists, which sorne Patagonia ernployees attend. ln
addition, a civil disobedience training ccurse is available to anyone interested; and the
company even posts bail for workers who utilize that training in actions conslstent with
Patagonia's eore vaiuesi Empioyees may also apply to take up to two months' sabbatical
to work as full-time volunteers for nonprofit environmental groups; or receive a $ 2000
reimbursement from the company for purchasing a hybrid electric vehicle.
Many empioyees join Patagonia and bring their own enthusiasm However, to quote
the company website: "Our product-tester spends days in the back and front country of
Colorado beating up new gear. One of our retail stores is managed by a world-class
suffers...an employee in Reno lobbies state and federal officials on behalf of the
environment ... ..The fellow who answers the phone is an 1 1 time world champion frisbee
player". Most of Patagonials employees come to the company with their own
extracurricular hobbies and interests; and combining those lifestyles and values
enhances the company's culture
After being named one of America's top companies to work for by Fortune for many
years, Patagonia's reputation is such that it has to spend very little on recruiting.
Between its formal environrnental program and the steady labor pool of like-minded
workers, employee motivation is all but inevitable.
a) What are some of the programs or benefits that Patagonia provides its employees
that may motivate them? Which ones would be effective motivators for you?
b) Discuss the advantages a company may gain from offering sabbaticals and similar
options. Why may some companies be reluctant to participate in such practices?
c) As an employee, which is more important to you, your pay or other benefits? Why?
Do you think this might change as you grow older and progress in your career?

End-Semester Examinations : February 2010
Programme : PGDM- BT and lB Semester : I
Subject : Business Communication & Time : 2%hours

Personality Development
Code :107 Max Marks : 4Q

Section -l Short Notes (12 x7z= 6l
a) What is business / professional / formal communication?

b) List the factors that contribute to first innpresslon?
c) Define dyadic communication? Give an example.
d) How do you think one can develop a negative attitude?
e) What do we see during interpersonal communication?
0 What are called "barriers'? What do they do?
g) Describe briefly about what goes into personality development?
h) What is an'inte,rvieW?
i) Why do you think proper eye-contact, in face-to-face communication, is important?
j) What should you focus on to write effectively i impressively?
k) Name a few negative impressions that can be formed, based on body- language
. alone.
l) List three acceptable versus unacceptable attitudes.
Section =ll Short Essay (4x4 = 16)

Q 2 a) What makes interpersonal behaviour successful?
OR
b) What are the fundament4l principles of interviewing a person?
Q 3 a) Write the opening lines of a promotional mail to sell the computer stationery your
companymanufactures?',,_-
OR
b) List the factors that can make an oral presentation impressive / effective.
Q a a) What are the benefits of effective social networking / interpersonal skills?

OR
b) Give a list of the barriers that hinder the oral and written communication of an
in-li"i^1,,^l
li luiViUUdi.
Q 5 a)Choose two skills and describe how they can make a person more successful in
life?
OR
b.) During an interview, what is regarded / considered as positive and negative
behaviour, from the interviewer's point of view?
Section - lll Essay question/Case study (2 x 9 = 18)
Q-6 a) What is a "job intervieW'? What do you think is important to make a Job tnterview
successful
OR
b) Describe in detail the strategies to impioue listening skills?
Q-7 a) Why are advantages of good presentation / speaking skills? How do the lack of
them, effect one's success in an organization? Discuss
b) The Bank you work with decided ," 3$rr a few ATM centers in a semi-rurat area.
Your task is to: A) Prepare a Promotional Brochure describing everything (clearly
but not lengthily) about an ATM to educate the semi-rural. B) AnO en"courJge them
to use the machine. The tone of the br,ochure should be interesting, entertaining
. and persuasive while being informative

End-Semester Examinations : February 2A1O
Course PGDM - BT and lB- Semester : I
Subject French Language Time : 2 hours

Gode 108 Max Marks : 30
Note: Attenrpt all questions
l. Mettez l'adjectif possess if(m on,ton,son,etc. ) (5 au choix) :
(write the entire sentence)

4
t. Vous avez iivi-es
2. Mais oir est livre ?
3. llairne travail
4. Tu manges avec _ main.
5. Nous 6crivons avec _ stylcs.
6. Tu prends _ gomme.
7. _ chemise est verte
ll. Ecrivez I'heure en mots(S au choix):

1.05h55) 2.07h05) , 3.00h10) 4.00h00)
5.08h45) ' 6. 12h00) 7.18n2A>
lll. Mettez le verbe(S au choix) {write the entire sentence): 5

1. ll (avoir, au pr6sent) deux voitures.
2. Tu (vendre, au pr6sent) la maison.
3. Elle _ (pouvoir, au pr6sent) ecrire.
4. Nous _ (lire, au pr6sent) la legon.
5, lls (ouvrir, au pass6 compose) les portes.
6. Elles _ (prendre, au pass6 compose) leurs serviettes.
7. .le: (repondre, ,au piesent) au'professeur
lV. ,Ecrivez la phrase complete (5 au ehoix):

(write the two parts of the broken sentence in one line)
1. Dans votre classe a. est la cl6 ?
z. tn nrver b. d cause du decalage
3. En quoi c. ils portent des chapeaux et des
manteaux.
4. Votre voyage de Paris a Hyd d. le voyage ?
5. ll s'est r6veill6 tard e. avec les touristes
6. C'est bien pass6 f. il y a combien de tableaux-noirs
7. ll va au mus6e g. a dur6 combien de temps
V Gonjuguez au pr6sent et au pass6 eompos6(5 au choix):
1' vouroir
u '',,:l',',, u';ill5' 'ro J3ffi,,..
Vl. Compl6tez avec le mot qui convient(S au choix) : 5

,1. Et quel estvotre d'affaires ?
2. Le dimanche ils ne pas d l'6cole
3. Connaissez-vous les mois de I'
4. est-ce ?(who is'it ?)
5, Je vais Suisse avec mafamille
6. La cl6 est en
7. La fontaine est
Osman ia Un iveis ity Campus
: ff Vjer"U"U_S00007

End-semester Examinations ;'il;il 2o1o
Course PGDM - BT and tB-
Semester :l
Subject Human Resources Management
Code 109
Time : 2 hours
Max Marks :30
Note:RttempTattffi
Q 1) Answer the following The answer (12x%= Gl
Y .- :"-"-' -' shoutd not exceed 40 words.
ui: a)zEmpioyee rJferra' -
Jil360 degree performance appraisal

Q 'r-,^r-
f,{l
Jo.b specification
\irjt/ i i<rUC --,-:-
uilton.
Of) Replacement chart
Job Analysis
gt Human desource planning
El Training n"eds assessmenT
i) Wage survey
! .Outplacement
@ :Rolycentric approach ro IHRM
Y Vestibule rraining
Section II- Short Essay 3=l2I

t4 X
//
a) Explain the advantages and disadvantages
-Y of recruiting from within the organization.
OR
b) Discuss the primary demographic and emproyee
concems pertaining to HRM
/
/
a) Discuss the systems appro-ach to training
Y and development
OR
b) Provide examples of the roles and competencies
of today,s HR manag€rs..
Q4, a) Describe the key elements of the HRp

model.
OR
b) Explain the eoncepts of reliabilig aird
vaiidiry.
Qs. a) compare and contrast the following two interview approaches:
(l ) nondirective
interview and (2)structured interview.
OR
b) Explain the various approaches to Intemd'l Human Resource
manage.ment.
Section III - Essay question ' {l Xl2: l2l
Q6. a) Explain the two main purposes of performance appraisal. What

makes for an effective
performance appraisal system? Explain how multiple rating
sources help the organization
fulfilI its goals through its appraisal system .Also discuss the reasons for
the failure of
,
employee appraisal programme.
OR
b) Discuss in detail with examples the various HR challenges

in the 2l.r century.
4 | "'6r.- 9A, i
L^>t
^'c h p*oItL- L t":rtt'q
"1 L-' aL*i*cn-v-<'r>-
ar -j
tf-d qux a-:h'4 af n:Vkt +f
n'?L-{ ry--^J;6
(o'L:'<-'
d.3 ^1* f
k r1i-q44'6-:'
Fzcs'^,cift*w*+\" Or:i"< "-+a'J-i;
I n e{^^cA)>^
g,^6>y> c.l toro ea;TJ'l
P/'^a*--!
rL-4 4w fL'il Af tP vaee*-
Osmania University Campus : Hyderabad_500007

End-Semester Examinations : February 2O1A
Course PGDM- lB and BT

Semester : I
Subject Applied Biotechnotogy

Code 110
Time : 2 hours
Max Marks : 2O
Note: Attempt att questions

Q 1) Answer the foilowing. The answer shourd (Bx%= 4l
not exceed 60 words.
a) Write the major sectors of biotechnology that contribute to
biotech business.
b) [1Tu 1," top five biotech companies in i lndia as per ABLE _ Biospectrum survey
(2008 -200e).
c) which committee is responsible to give approval to GMos
also mention the affiliate Ministry responsibie for commercialization and
for their release into environment.
d) write about two biotechnofogical applications/producis
farmers.
that have grealy benefited the
e) ln your own opinion, is it ethical to clone

cats? Why or why not?
D GMOs: Expand and define.
g) DNA - Expand and comment on how its discovery
revorutionized biotechnology
h) Biotechnology can solve the problem of hunger _
Comment.
Section: -ll Short Essay
(2x4=8)
Q2 a) Exprain about rDNA technorogy and its significance
in biotechnology.
OR
b) 'omics' has exhibited the power of biotechnology
in unraveling the diseases.
Q 3 a) What is 'Nanobiotechnology, and explain

its scope
OR
b) Explain about 'Stem cells' and their potential.
Section: - lll Essay question/Case study

(1 x8=8)
Q-6 a) As you are
,aware Bt Brinjal _is_ approved by the comrnittee for commercial
culiivation. However, Governmeni is seekinQ public ooinion hcfnro irc {in_r
approvai. in this regard you are asked to
about Bt Brinjar and the methodorogv
.on=orii;;;;;;
J .-a
"r,*"vlr".ing a
- rvvv(rvr 'fuli;i"*;;
questionnaire.
il rqil r
oR
b) Describe how biotechnorogy is emerging
as a strong industry in lndia.
\
TNSTTTUTE OF PUI]LIC ENTIBII.PRISB

O.U CAMPUS, HYDBIIABAD - 5OO OO7
l
Post Graduate Diploma in Business Managernent
-
Itt Bnd Semester E.r:rrnrinrtion ,ii. "
December 2007 (Class of 2009)
1 :
Sub: Financial Accountins
Time:2 llours Max. Marks:30
Section -A
,A.nswer all the Questions (5X2=10)
l. Accounting and Book-keeping ;t'

2. Balanc0 Sheet
3. Trail Balance
4. Real and Nominal Accounts
5. Accrual Accounting
Section -B
Answer any two of the follorving (2X5=10)
1. Discuss the role of Accounting in Managerial Decision Making?
2. Explain the concept of Financial Analysis and discuss about Funds and Cash
Flow analysis
3. From the following Balance sheets prepare Funds Frow statement
Liabilities 1991 (Rs.) 1992(Rs.) Assets I99l (Rs) 1992(Rs.)

Share _50000 80000 Goodwill I 0000 5000
Capital
Gerrereal I 0000 20000 Building 20000 30000
Reserve
P&L r 0000 r 5000 Plant 27000 50000
Account
Sundry r 0000 5000 Investnrents i0c0 5000
Creditors
Bills 4000 I 000 Stock r 0000 3000
Payable
Provision for 16000 I 9000 Bills 20000 27000
taxation Receivable
including
Debtors
Cash at 10000 20000
Bank
Total r00000 140000 Total 100000 140000
Additional Information
l. Provision for tax Curing the year Rs.12000
2. Depreciation of Plant is Rs.5000
4. compute Lhuidity and Leverage Ratios from the following Balance Sheet
Liabilities Rs Assets Rs
Equity Share 700000 Land &Buildings 500000
Capital
l2Yoprefercnce 260000 Plant & Machinery 600000
Share Capital
General Reserve 320000 Furniture and 100000
Fittines
P&L Account I 60000 Investments r00000
I l% Debentures 200000 Stock 400000
Bills Payable 1 92000 Sundry Debtors 300000
Sundry Creditors 360000 Cash in Hand 80000
Income tax payable I 60000 Cash at Banli 200000
Outstanding 48000 Bills Receivable 90000
Expenses
Prepaid Expenses I0000
Prelfu-trinary lnnnn
LVWVW
[]xpenses
Total 2400000 Total 2400000
Osmania U'sity Campus
Hyderabad - 500 007

Post Graduate Diploma in Business Management
End Semester Examinations
I - Semester, Nov 2008 (Class of 201 0)

Subject: FRENCH
Time:2 hours Max marks: 30
I. Mettez I'adjectif possessif(mon,ton,son,etc.) (5 au choix):
l. Elle fait legon.
) Elles finissent travail(m).
Jr Je prends _- ltrr€.
,4, Tu prends chaise.
5. Il sait _- legon.
6. Ils marchent avec _ _ jambes.
7. Il regarde avec yeux.
u. Mettez les adjectifs d6monstratifs(ce,cet,cette,ces) (5 au choix):

l. _ arbre est grand.
2. homme est petit.
3. _ oiseau ne vole pas.
4. _ chambre est petite.
5. _ crayons sont:vefts,
6. garcon est intelligent.
7. _ filles sont grosses.
I !.
f, .J
IIII. Mettez le verbe(5 au choix) (write the entire sentence):

i
l. Ils _ (venir, au prdsent) au colldge.
2. Elles _ (vouloir, au prdsent) des stylos.
3. Tu Gdpondre, au passd composdiau professeur.
4. Nous _ (connaitre, au pr6sent) ce monsieur.
5. Nous _ (dire, au pass6 compcsd) bonjour au professeur
6. Je __'(pouvoir, au prdsent) lire.
Vou[- (prendre, au passd composd) votre classe.
IV. Ecrivez la phrase complete(5 au choix):
(write the trvo parts of the broken sentence in one !ine)
l. Hdldne tu es a. avec ses meubles
2. Nous disons au revoir b. a deux larges fen6tres
3. C'est la vieille patrie c. une amdficaine derNew York.
4. Ils ont mangd d. trop bavarde
5. Cette grande pidce e. d nos amis
6. Voici le salon f. de beaucoup de Canadiens
, 7. M. Vincent a dpous6 g de la viande et des ldgumes
V. Conjuguez au pr6sent et au pass6 cornpos6(5 au choix); l0
l. ouvrir 2.6tre 3. venir 4. prendre

5. dire 6. avoir 7. vendre
a.
Osmania University Campus
Hyderabad - 500007
Post Graduate Diploma in Business Management
End Semester Examinations
I't Semester, December2007 (Ctass of 2009)
Subject: French Language
Time:2Yzhouts ' Maximum Marks:40

Read the following and answer the suestions.
r. Mettez I'adjectif possessif(S au choix):(write the enfire sentence)
l. Le prof parle d _
6tudiants.
2.Ilrcgude avec _ yeux.
3. J'6cris avec_ stylo.
4. Nous 6coutons avec _ oreilles.
5. Vous parlezavec _ bouche.
r,/ous marchez avec_jambes.
6.
7. Elles marchent avec _- jambes.
IL Dites I'heure en frangais(5 au choix):

1.04h35 -> 2. 02h30 --> 3. 10h20-> 4. 03h45 -->
5. 12h00 --> 6. 00h00 7.08h00 -->
, III. Mettez les adjectifs ddmonstratifs(ce,cet,cette,ces)

{5 au choix):
entiresentence)
l. _ homme a +o unrl*titethe
2. f,emme est mince.
J. dtudiants travaillent beaucoup.
4. 6tudiantes sont intelligentes.
5. porte est grande.
6. mur est 6pais.
7 oiseau est petit.
IV. Mettez le verbe(5 au choix)( Write the entire sentence ):

l. M. Vincent (ouvrir, au pass6 composd) ia porte.
2. n _-(dire, au pass6 compos6) bonjour au prof.
3. Les dtudiants _(aller, au prdsent) d I'dcole
4. La petite Hdldne _(mettre, au prdsent) le couvert.
5. Ils _(sortir, au pr6sent) de la ciasse d I lh,
!. lous (boire, au passd composd) du caf6.
7. Elles _(donner, au prdsent) des fleurs.
V. Ecrivez la phrase compldte(5 au choix):

( Write the two parts of the broken sente+ce in +ne line
)
1. Elle n'est pas minc.e a. ouisine bianche.
2. Nous disons b. je suis contente de votre visite.
3. Voici un petit escalier c. une arndricaine de New York.
4. M. Vincent a 6pousd d. de quatre marches.
5. Bonjour chers amis e. parle encore !
6. I-a petite Hdldne f, au revoir i nos amis.
7. C'est une belle g. elle est grosse.
VI Conjuguez au prdsent et au passd cbmpos6(5 au choix): l0
.' j,'
':l t
\.:.\..
INSTITUTE OF' PUBLIC ENTERPRISE
O.U CAMPUS,ITYDERABAD :
Post Giaduate Diploma in Business Managernent

End Sernester Examinations
' December2007 (Class of 2009)
Time: 12.00pm - 2.00pm Sub: Marketing Managernent

Max. Marks: 30
[. Answbr anyfive of the following Questions: 5x2=10 marks
1) Define Marketing Research?

. 2) What are the levels of segmentation?
3) What are the challenges in New Product Development?
4) Define SCM?
5) What is Integrated Marketing Communication?
6) Define the following:
a) Direet Marketing
' b) Product Mix
c) Sales Promotion
d) Retail Marketing
II. Answer any two of the following euestions: 2xl010 marks
7) What demographic characteristics would you think are likely to describe
heavy users of the following?
a) Online investrnent advice and stock trading
b) Ready-to-eat cereal
c) Videocassetterecorders
d) Laptop computers
8) Describe the Froduct Life cycle? what are the Marketing Strategies
in pLC?
e) Explain the fullowing:
a) The basis for segmenting business markets
b) The Product characteristics and classifications
c) Characteristics of Services Marketing
d) Steps in buying decision process
l0) Explain tlie factor's infiuencing the consumer Behavior
in the Marketi'g
Process?
TNSTTTT]TE OF PUBLIC ENTERPRISE
Osnlania Uiriv,lrsity Campus, FIytI - 7
F'REI\CII LANGUAGE
AUG'06 MID-SEMESTER EXAN4 Max Marks:={i
i .
o -' l.R6pondez avec la n'eqation(ar.,v five):
\_^- 5
pr-Q '
"
\Viite ttre gntirg.line- ndre.
r)en
LVous lisez un journal? ) Non, je
2.ll veut un stylo? ) Non, iI....'ti+. .:l?k'(,t pat un rb', .
3.Tu as le num6ro? ) Non, je...vr.'oi,.poa.te q/tutnu>n.

4.Tu travailies au bureau? ) Non, je.. ...
5.Vous vendezdes cahiers? ) Non, j"...ne..v.e,&h...?o^ d'ea .
' 6.Elle connait lemonsieur? ) Non,iile. .Ie..cannqlV pa.,' Le ynor,<a'urs .
7.lls peuvent 6crire? ) Non, ils ....
8.;Vous faites le travail'/ ) Non, je .... ...: . ........
Z UlrjjSga:@lles". (anlr flve) :
-B/
ril q lrq
-qqUre
jg$Atqg
.!
ei;r voire prenom?
2. Votrs clrerchez point de venie? 'q
est votre effectif?
a
J. 'wl
+. Eile veut laisser mes.sa-ge? t:
5. est votre nationalitd? i
6. est votre question? .:
7. Ii parle d directeur? oo
8. Tu vas d pays?
: _Cplqptetez les questions ue les mots interrogatifs(any five):
Write thg entire sentence

t
l. {AaL:l venez-vous?
2 ___0_$_ est Ie bureau? \
*$ff.'s
\y$' a"
AL
3. Le directeur arrive gg*l Z
4. il api;elle empioy6?
-
5. rt! -l
{Dwit^ ocrivez-vous?
5. Vous fiduisez W*)*Jlp ar an?
w-"la{' \)
est votre profession?

8. .vous ne comprenez pas?
!
l.quellEestlafuperficiey'evotrepays, r
2. ilsontcinqfilialesdanslespaysdEurope
3. elleesttresheureusedevousconnaitre
4. vousvenezsouventici
5. cestdElgpartdequi L
6. j evoudrai svoirsrencontrersilvousplait
7. j epeuxvousposerquelquesq uestions
8. commentgasecrit
5. "Un.une.des"?Trouvez le bon article(any five):
l. num6ro Lry\
2. arn6e ,.t iu
3. monnaie
4. ville ,.1r
5. branche ,j r'.i
6. renseigement u *J
7. production [t*'i
8. capitale
9. question
10. prohuits
11. commerce
I 6.Conjueuez les verbes(.any five):
,'l'. vendre
2. lire
3. finir
4. dire ft ):.i
5. pouvoir
6. faire
,4. aller
8. r6pondre
9. connaitre
\;c+ BONNE CHANCE

ta-
\' +66+ l:
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1st Sem Question Papers PGDM, RM, BIF, IB, BT1

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Post Graduate Diploma in Management and BT

' Controller of Exarninations

POST GRADUATE PROGRAMMES

Course PGDM- lB and BT Semester :l

Section: -ll Short Essay (2x4=8)

globalised environment. Explain this statement critically.

Q 3 a) Do you think.that the effect of globalization have been favorable on

b) Describe various reasons for a firm ," fffir" international markets.

Section: - lll Essay question/Gase study (1 x8=8)

INSTITUTE OF PUBLIC ENTERPRISE

POST GRADUATE PROGRAMMES

Section -ll Short Essay

A) consider the experiment of tossing u .oin three times. 1l-*-tt

B) A decision maker s.ubjectively assigned

uNrr PRtcE ($)

PR|CE PER SHARE ($)

B) Refer to the gasoline sales time series data in Table

a) Compute four-week and five-week moving averages for the

SeCtion - lll Essay question/Case study (2x9=18)

a) Use a(alpha) = 0.3 to eompute the e.xponentia! srncothing vatues for

EMPLOYEES REVENUE ($MILI-IONS)

Sprint 77,604 19,930

Chase Manhattan 74,801 33,710

B) A vorunteer amburance.. service

No. of Service Calls

POST GRADUATE PROGRAMMES

Course : PGDM - BT and lB- Sernester : I

Subject : Financial, Cost & Mgt. Accounting Time : 2 hours

. ,li\ lnt trnal

Section: -ll Short Essay (4 x I = 121

Completed Stock on 111012009 [;

Total 1.70.000 Total 1,70,000

Section: - lll (1x12=12)

Liabilities f 991 , 1992 Assets . :1991 1992

Additional lnformation : Depreciation on plant is Rs. 5,000/=

POST GRADUATE PROGRAMMES

Course : PGDM - BT and lB- Semester : I

Subject : Marketing Management Time : 2 hours

Note: Attempt all questions

Section: -ll Short Essay {4x3=12)

in detail, meaning and types of branding. {h?t oo y9t understand by brand

POST GRADUATE PROGRAMMES

Course : PGDM - BT and lB Semester : I

Subject : Managerial Economics Time : 2 hours

Section: -ll Short Essay (4x3=121

Q 3 a) Why is demand forecast? Explain any method of to forecast demand.

Q 5 a) How do you explain breakeven output with the help of a chart?

Section: - lll Essay question/Case study. (1x12=121

INSTITUTE OF PUBLIC ENTERPRISE

POST GRADUATE PROGRAMMES

Course : PGDM - BT and tB Semester :l

Q 3 a) Why is demand forecast? Explain any one method of to forecast

Q 4 a) Explain income elasticity of demand and calculate income elasticity

Section: - ll! Essay quesiionicase stuciy

POST GRADUATE PROGRAMMES

Programme : PGDM- BT and tB Semester

b) Define personarity? what are oirererilersonatity traits?

Q 4 a) Write a note on. (i) Work Specialization (ii) Chain of

Q 5 a) Write a note on: (i) Theory X (ii) Theory y (iii) Theory Z.

Ih:.company stressed. upon improving the skills of the employee through.external

a) Describe how stress may have played a role in this tragedy.

POST GRADUATE PROGRAMMES