Contents

UNIT 1 INNOVATION  p.7   Videos:  1.1 Innovation Director, Haiyan Zhang   1.3 Pitching your ideas UNIT 5 CUSTOMER ENGAGEMENT  p.47   Videos:  5.1 The psychology of shopping   5.3 Presenting research data

1.1 An innovative 1.2 How innovators 1.3 Communication 1.4 Business skills: 1.5 Writing: Business workshop 1 5.1 Marketing 5.2 Persuasion 5.3 Communication 5.4 Business skills: 5.5 Writing: Business workshop 5
approach think skills: Pitching your ideas Engaging presentations Investment research Innovative thinking (p.88) strategies skills: Presenting Building relationships Advertising copy The art of persuasion
research data on trust (p.96)
Video: Innovation Reading: Understanding Preparation: Pitching Listening: Presentation Model text: Research Listening:
Director, Haiyan Zhang what makes inventors tick an idea for a magazine by a senior sales director report A presentation about Video: The psychology Reading: Advice for Preparation: Presenting Listening: Establishing Model text: Advertising Listening: A discussion
Vocabulary: Innovation Grammar: Articles: a/an, section Useful language: Useful language: Topic innovation of shopping time-pressed executives and discussing research a plan to diagnose copy for the Slanket about soft skills in the
the, no article Roleplay: A pitch Techniques for engaging sentences and cohesion Speaking: Types of Vocabulary: Influencing Grammar: Participle findings problems among senior Useful language: workplace
Project: The impact of
an audience innovation customer behaviour clauses Roleplay: A presentation management Language in advertising Reading: Skills needed in
technology Writing: An intranet post Video: Pitching your Grammar:
on creativity ideas Task: Opening and closing L Substitution of nouns Task: Create a set of Project: Planning a Speaking: Priorities in Video: Presenting Useful language: Grammar: L Groups of different companies
a presentation and noun phrases recommendations marketing campaign financial decision-making research data Expressions for trust- adjectives and gradable Task: Create a course
Spoken English: We
building adjectives
need a chain of command Task: Write a research Writing: An email Spoken English: I’d
p. 112 report based on a SWOT explaining a choice buy things at the drop of Task: Using trust-building Task: Write advertising
analysis a hat p. 114 strategies to negotiate a copy for microwavable
good deal slippers
Review p.104
Review p.108

UNIT 2 LIFE CYCLE  p.17   Videos:  2.1 Take, make, dispose?   2.3 Reformulating and clarifying
UNIT 6 THE BUSINESS OF TOURISM  P.57   Videos:  6.1 Iceland’s tourism boom   6.3 Business networking
2.1 A circular economy 2.2 Product life cycles 2.3 Communication 2.4 Business skills: 2.5 Writing: Minutes Business workshop 2 6.1 The impact 6.2 Evolving tourism 6.3 Communication 6.4 Business 6.5 Writing: Email to a Business workshop 6
skills: Reformulating and Effective meetings of a meeting Achieving a circular of tourism skills: Business skills: Storytelling in business partner Sustainable business
clarifying economy (p.90) networking presentations travel (p.98)

Video: Take, make,
dispose?
Vocabulary: Circular
economies
Project: Replacing
electronic devices
Listening: Podcast –
Manufacturing and the
environment
Grammar: Additional
passive structures
Speaking and writing:
Discussing and writing
about a plan for waste
management
Preparation: Meeting to
discuss an article
Roleplay: Discussion
meeting about an article
Video: Reformulating
and clarifying
Listening: Conference
call to announce details
of a new business
partnership
Useful language:
Communication principles
Task: Putting forward
problems and proposals
in a meeting
Spoken English: I do
wonder really where it all
ends up, I mean p. 112
Model text: Notes and Listening: Video: Iceland’s Reading: Spanish Preparation: Networking Listening: Conference Model text: Emails Listening: A response
full minutes of a meeting A symposium talk tourism boom tourism’s journey from at a trade fair presentation about discussing trip to corporate image
Useful language: about implementing mass market to luxury environmental arrangements damage
Vocabulary: Tourism and Roleplay: Networking
Language for writing a circular economy responsibility
hospitality Grammar: Review of Video: Business Useful language: Reading: An outline of
minutes Reading: Reports on past tenses and discourse Useful language: Enquiring about and preliminary findings
Project: The tourist networking
Grammar: L Ellipsis environmental initiatives markers Storytelling confirming travel
accommodation debate Task: Create a travel
Task: Use notes to write Task: Make an action plan Writing: An article about Task: Telling a story about arrangements policy
full minutes of a meeting the development of a life lesson Grammar: L If and Writing: An email
tourism in your country alternatives
Spoken English: summarising
Mate, stop it – ‘cause Task: Write emails to plan recommendations
it’s annoying p. 114 an international sales
conference

Review p.105 Review p.109

UNIT 3 FINANCE AND INVESTMENT  p.27   Videos:  3.1 Trader Piers Curran   3.3 Challenging facts politely UNIT 7 MANAGING CONFLICT  p.67   Videos:  7.1 Issues at work   7.3 Giving support and guidance

3.1 How traders work 3.2 Financial 3.3 Communication 3.4 Business skills: 3.5 Writing: Budget Business workshop 3 7.1 Workplace clashes 7.2 The road to 7.3 Communication 7.4 Business skills: 7.5 Writing: Report on Business workshop 7
investments skills: Challenging facts Exploring options report reconciliation skills: Giving support Mediating conflict workplace conflict International team
Financial strategy (p.92)
politely and guidance conflict (p.100)

Video: Trader Piers Listening: Talks
Curran offering investment
advice
Vocabulary: Finance and
investment Grammar: Expressing
attitudes to the future
Project: Presentation on
types of investments Writing: An email to
discuss personal financial
investment options
Spoken English:
Don’t put all your
eggs in one basket p. 113
Review p.106
Preparation: Discussing
research for an article
Roleplay: Sharing
research for a joint
assignment
Video: Challenging
facts politely
Listening: Negotiation
of an office lease
Useful language:
Questions in negotiations
Task: Negotiating time
involvement on a project
Model text: Budget Reading: Options for Video: Issues at work Listening: Meeting Preparation: Giving Listening: Model text: HR report on Reading and listening:
report making an opportunity Vocabulary: Conflict in to resolve staff conflict guidance to a team Conversations that deal a conflict Survey results on team
feasible the workplace Grammar: Hedging and member with a conflict at work Useful language: Phrases collaboration
Useful language:
Expressions for writing Listening: A discussion Project: HR survey for tentative language Roleplay: An informal Useful language: Phrases for writing a report about Reading: A blog post
financial reports evaluating financing managing conflict Speaking: Defusing discussion about a for workplace mediation a workplace conflict about culture and conflict
options a workplace conflict colleague’s behaviour Task: Mediating between Grammar: Task: Introduce a training
Grammar: L Modal Spoken English:
verbs: possibility Task: Pitch an idea Some people just Video: Giving support colleagues L Prepositions and programme
don’t like change p. 115 and guidance prepositional phrases Writing: A blog
Task: Write an executive Writing: A request for
summary of a budget financial support Task: Write a report to post summarising a
report explain a decision presentation
Review p.110
UNIT 8 MINDSET  p.77   Videos:  8.1 Julie Deane and The Cambridge Satchel Company   8.3 Handling a performance review

UNIT 4 DISRUPTORS  p.37
4.1 Disruptors in
business
Video: Game-changers
Vocabulary: Disruptors
and disruption;
Collocations
Project: Products we
rely on
Spoken English:
My time is my own
and I can take work or
leave it p. 113
Review p.107
  Videos:  4.1 Game-changers   4.3 Finding solutions
4.2 Disruptive
innovation
Reading: On the difficulty
of defining disruption
Grammar: Hypothesising
Speaking and writing:
Discussing and writing
about the next big
disruptor
4.3 Communication
skills: Finding solutions
Preparation: Finding
ways to increase the
magazine’s revenue
Roleplay: Brainstorming
Video: Finding
solutions
4.4 Business skills:
Reporting and planning
Listening: Meeting
about change
management
Useful language:
Expressions for discussing
change
Task: Interviewing for
a change management
consultancy role
4.5 Writing: Supply Business workshop 4 performance review
chain choices Disruption – planning
ahead (p.94)
Model text: Report Listening: A radio
Useful language: Phrases programme about the
for a report development and use
of autonomous vehicles
Grammar: L Emphasis
using inversion and Speaking: Changes in
fronting transportation
Task: Write a report about Task: Present a choice
company supply chains Writing: A handout for
a presentation
8.1 The entrepreneurial
mindset
Video: Julie Deane and
The Cambridge Satchel
Company
Vocabulary: The growth
mindset
Project: Setting a goal
Spoken English: Ah,
some of us are just worker
bees, you know p. 115
Review p.111
Spoken English
Review p.111
p.112
8.2 Mindsets 8.3 Communication 8.4 Business skills: 8.5 Writing: Self- Business workshop 8
skills: Handling a Action learning assessment Encouraging personal
growth (p.102)
Listening: Interview Preparation: Holding a Listening: Action Model text: Self- Listening: A discussion
with a professor of performance review learning meeting assessment about employee retention
psychology Roleplay: A performance Useful language: Useful language: Speaking: Job satisfaction
Grammar: Verb patterns review meeting Expressions for effective Language for a self- Task: Choose a course
Speaking and writing: Video: Handling a action learning assessment
Writing: A proposal for
Discussing and writing performance review Task: Solving a problem Grammar: L Verb
management
about moving towards a through action learning patterns
growth mindset
Task: Write a self-
assessment
Grammar reference Additional material Additional material
Videoscripts p. 145 Audioscripts p. 151 Glossary p. 166
p. 116 p. 124 for Writing p. 136

F02 Bus Part CB C1 GLB 91409.indd All Pages 03/02/2020 15:56