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External possible?
Internal
environment analysis
desired?
Feedback
Feedback
Strategic Control,
Organisational structure,
Innovation and Entrepreneurship
Leadership and Culture.
12/09/2010/ PK Sarkar / Lesson 09 - Implementation
Master
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Learning Objectives
• Understand how short-term objectives are used in strategy
implementation.
• Identify and apply the qualities of good short-term objectives to your
own experiences.
• Illustrate what is meant by functional tactics and understand how
they are used in strategy implementation.
• Gain a general sense of what outsourcing is and how it becomes a
choice in functional tactics decisions for strategy implementation.
• Understand what policies are and how to use policies to empower
operating personnel in implementing business strategies and
functional tactics.
• Understand the use of financial reward in executive compensation.
• Identify different types of executive compensation and when to use
each in strategy implementation.
Measurable
Linked to
Priorities long-term
objectives
To improve support of To reduce the time lapse between order date and delivery by
the sales effort 8 percent (2 days) by June 1, 2011
To improve the firm’s To conduct a public opinion poll using random samples in the
image five largest Indian metropolitan markets to determine average
scores on 10 dimensions of corporate responsibility by May
15, 2011. To increase our score on those dimensions by an
average of 7.5 percent by May 1, 2011
Motivation – clarify
personnel and group roles
in a firm’s strategies
Stock Options