Turkey Multi-Sector Trends 2010

September 2010

RESEARCH ON INTERNATIONAL MARKETS

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Turkey Multi-Sector Trends 2010

September 2010

Publication Date
September 2010
Language
English
Format
PDF & PowerPoint
Number of Pages/Charts
158
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Turkey Multi-Sector Trends 2010

Key Findings
Covering Trends in 19 different Sectors in Turkey

• The outlook for the Turkish automotive industry is expected to remain bright, due to a more than 40%
increase in domestic demand between 2009 and 2014.
• The total production value of cars manufactured in Turkey is expected to reach USD 22 billion by 2014.
• The Turkish ready-to-wear industry plans to reach an export value of USD 60 billion by 2023.
• The Turkish construction industry is expected to recover in 2010 (+1.9%) and grow at over an annual rate of
more than +4% between 2011 and 2013.
• The Turkish tourism and travel industry is expected to contribute USD 27 billion directly to GDP in 2009 and
rising to USD 50 billion by 2019.
• By the year 2015, it is expected that the total number of accommodation establishments in Turkey will reach
approximately 3,500 with 370,000 rooms.
• Turkey’s Information and Communication Technologies (ICT) market is estimated to reach around USD 26
billion in 2010.

Company and Product Information

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Turkey Multi-Sector Trends 2010

Table of Contents (1 of 3)
1. Automotive 5. Construction
• Automotive Sales and Industry Trends • Construction Sector Overview
• Automobile Production, including total Production • Construction Sector Opportunities
Capacity and Manunfacturers by Segment • Construction Sector Outlook
• Selected Companies in the Automotive Industry by • Construction Sector Growth Projections, in GBP
Location and Products billion and in %, 2007-2013
• Vehicle & Tractor Production, in Units, 2004-2009 • Global Contractors Rankings of Turkish Companies
• Vehicle Production by Manufacturer, in Units, • Construction and Mining Machinery - Production
2005-2009 • Construction and Mining Machinery - Exports
• Vehicle Park by Type, in Units, 2005-2009 • Export of Construction and Mining Machinery in
• Turkey’s Potential as Production Site for Cars and USD million, including major Export Markets in %,
Trucks 2006-2009
• Total Production Value (in USD bil.) and Vehicle • The Cement Industry, including annual Production,
Production (in CBU’s) by Cars and - Commercial in tons, 2009
Vehicles, 2005-2014f • International Relevance and Outlook of the Turkish
• Turkish Motor Vehicle Market Growth and Volume Construction Industry
in the first Half of 2010 & 2009
• Turkish Government Plans for Supporting R&D in
the Automotive Industry 6. Electronics
2. Ceramic and Glass • Production of Electronics Industry value by
category, in USD thousand, 2004-2007
• Building Ceramic Industry - Production, including
Top 500 Companies in 2007 • Production Trends of selected Subsectors of the
Electronics Industry
• Building Ceramic Industry - Exports, in USD
thousands, 2006-2009 • Exports Trends of the Electronics Industry

• Building Glass Industry - Production and Exports

• Building Glass Industry - Exports, in USD
thousand, 2006-2009
3. Chemical
• Chemical Industry Production
• Export Product Groups of the Chemical Industry,
in USD thousand, 2007-2009
• Main Destinations of Chemical Exports, in USD
million, 2007-2009
4. Clothing
• Clothing Industry Manufacturing
• Clothing Industry Export Category Trends and
Value, in USD billion, 2009
• Ready-to-Wear Industry Export Aims
• Knitted or Crocheted Clothing Exports, in USD
million, 2007-2009
• Woven Clothing Exports, in USD mil., 2007-2009
• Clothing Export Markets, in USD mil., 2007-2009
7. Food / Beverages
• Food & Beverage Industry, Q4 2009
• Value of the Turkish Food and Drink Sector, in YTL
million, 1998-2009
• Food Industry News: GM-food Regulation
• Food & Beverage Industry - Trends & Opportunities
• Food Processing and Packing Machinery and
Equipment - Industry Overview
• Total Capacity of the Turkish Food Industry
Enterprises by Sectors, Tons/Year, 2008-2009
• Per Capita Food Consumption in Turkey, in kg/litres
per Head, 2004-2013f
• Exports of the Food Processing Industry by
Product, in USD thousand, 2006-2009
• Exports of the Food Processing Industry by
Country, in USD thousand, 2006-2009

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Turkey Multi-Sector Trends 2010

Table of Contents (2 of 3)
8. Food Retail 11. Hotel
• Food Retail Trends - Turkish Grocery Market • Overview of the Hotel Industry in Turkey
Growth Trends • Economic Background (including Tourism Facts)
• Food Retail Trends - Largest Grocery Retailers • Tourism Revenues in Turkey, in USD billion,
• Segmentation of Grocery Retail Market & Store 2002-2008
Count of the largest Grocery Retail Chains by • Tourism Receipt per international Arrival to Turkey,
Sales, 2008 in USD, 1998-2008
• Major Takeovers on the Grocery Retail Market, • Major Demand Trends
2008-2009
• Distribution of Arrivals in Accommodation
• Distribution of Household Consumption Establishment, by Types, in %, 2007
Expenditures in Turkey by Expenditure Groups, in
• Distribution of Foreign Visitors, by Nationalities,
%, 2004-2008
in %, 2008
• Distribution of Purpose of Foreign Visitors, in %,
2007
• Supply including Accommodation Establishments
by Category in %, 2007
9. Furniture
• Demand and Supply Balance of Rooms in major
• Development and Trends of the Furniture Industry Cities, Map, 2007
• Furniture Industry - Exports by Years, in USD, • International Hotel Chains & Investment and M&A
2004-2009 Activities, including selected Transactions
• Furniture Exports by Product and Countries, in • Major Hotel Invetsment Projects, 2009-2010
USD thousand, 2007-2009 • Outlook, including Tourism and Travel Industry
• Export Markets of the Furniture Industry Projections compared with EU and Global, 2009,
• Major Export Markets of the Furniture Industry, in 2010, 2019
USD thousand, 2007-2009
• Furniture Industry: Reduction in value-added Tax

10. Hospital / Healthcare 12. Industrial Production

• Trends on Medical Tourism • Industrial Production in June 2010
• Investment Trends in the Health Sector • Industrial Production in May 2010
• Development of major Hospital Health Indicators, • Growth Trends of Manufacturing Sector
2005, 2006 & 2013
• Hospital Market Trends
• Comparative Statistics of Hospitals (including
Number of Beds, medical Specialties, etc.)

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Turkey Multi-Sector Trends 2010

Table of Contents (3 of 3)
13. Logistics 16. Paint
• Transport and Logistics Infrastructure (including • Market Facts and Perspectives of the Paint and
Harbours, Railway and Motorways) Coating Industry
• Shares of Transport Mode Import/Export Carriages, • Paint Industry Production, in thousand tons,
by Value, in %, 2007-2009 2003-2008
• Top Ten Countries in Export according to the Value • Paint Industry by Usage, in %, 2008
of Transportation Types, in USD million, 2009 • Paint Industry - Production and total Export Value
• Top Ten Countries for Import according to the and Volume, 2000-2009
Value of Transportation Types, in USD million, • Paint Industry - Exports Overview and Exports by
2009 Products, in USD thousand, 2006-2009
• Value of Transport for Export Products, in USD • Paint Industry - Exports by Country, in USD
million, 2009 thousand, 2005-2009
• Value of Transport for Import Products, in USD
million, 2009
17. Real Estate
• Development of the Real Estate Sector Capacity
14. Media Utilization Rate
• Top Players in the Media Industry • Real Estate Demand
• Activities of France 24 TV in the Turkish Media • Real Estate Supply in Turkey, 2000-2008, including
Industry Number of Shopping Centers, Gross Leasable Area
• Weekly Net Sales Reports of Newspapers between in m²
June 9th and July 6th 2008 • The Property Market in Istanbul
• Weekly Sales of Newspapers of major Media • The Real Estate Market for foreign Visitors
Groups • International Real Estate Franchise
• Sales of Newspapers and Market Shares of major • New Property Laws for Foreigners
Media Groups
• TV Ad Revenue & Market Shares of major Media
18. Technology
Groups, 2005-2007
• Top 10 Social Networking Sites, ranked by total • Research and Development Trends
Unique Visitors in Turkey (thousand), September • Gross Domestic Expenditures for Research and
2009 Development (GERD) vs. GDP, 1998-2008
• GERD by Performance Sectors, 1998-2008
• GERD by Source of Funds, 2000-2007

15. Medicine Producers & Pharmaceutical 19. Telecommunication

• Pharmaceuticals and Healthcare, including Market • ICT Market Overview and Value, in USD million,
Size and Trends, Q4 2009 2008-2010f
• Pharmaceuticals Capacity and Production • ICT Sector, including Share of Turkish Enterprises
• Pharmaceuticals Exports by Products and Major equipped with Computers, Internet or Website,
Markets, in USD thousand, 2007-2009 2007-2009
• Pharmaceutical Products Exports by Countries, in • Internet Users, in million, 2000-2008
USD thousand, 2007-2009 • Broadband Subscribers per 100 Inh. in Turkey,
comp. to Germany, USA and OECD Average, 2003-
June 2008

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Turkey Multi-Sector Trends 2010

Samples
RESEARCH ON INTERNATIONAL MARKETS
We deliver the facts – you make the decisions

In 2009, the largest export product of the industry was safety glass
(USD 116 million), followed by glass wool (USD 77 million).
B ildi Gl
Building Glass IIndustry
d t - Exports,
E t ini USD thousand,
th d 2006-2009
2006 2009

HS Codes Products 2006 2007 2008 2009 % Share of countries in 2007

Romania (13), Germany (11),

7007 Safety Glass 109,435 149,029 163,371 116,613
Italy (8), the UK (8)

Germany (13), Italy (12),

7019 Glass Wool 80,765 83,486 94,008 76,703
France (6), Iran (6)

Egypt (18), Bulgaria (10),

7005 Flat Glass 25,530 24,796 51,245 51,244
Syria (9), Iraq (8)

Insulation Azerbaijan
j ((12),
), Turkmenistan (11)
( )
7008 22 760
22,760 35 668
35,668 60 306
60,306 40 103
40,103
Glass Romania (9), Kazakhstan (8)

Glass Blocks and Lybia (14), Iraq (12),

7016 5,876 7,941 8,902 9,622
Mosaics Italy (11), Azerbaijan (11)

Germany (9), Romania (8),

TOTAL 244,366 300,920 377,832 283,005
Italy (8), France (4)

Source: Undersecretariat for Foreign Trade of Turkey, 2010

26

RESEARCH ON INTERNATIONAL MARKETS

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The global economic crisis may have done a final blow to Turkey's private
hospitals, which were already struggling before.
Hospital Market Trends

• 20 hospitals belonging to the Private Hospitals and Healthcare Organizations Association, or OHSAD, have been put up for sale. A nonprofit
hospital operated by the Turkish Religious Foundation in Ankara's Dikmen district is among those medical institutes which are seeking buyers.
Isvicre Hastanesi, a hospital belonging to Kazim Tas in Istanbul's Icerenkoy district, was recently purchased by the Turkish healthcare group
Bayindir Saglik Grubu.

• The uncertainty for the future of health care sector had a negative impact on investors, said OHSAD Chairman Resat Bahat, who added that it had
led to a total of 20 healthcare institutions being put up for sale.

• According to Bahat, observers should not be fooled by the number of newly opened hospitals. "The investment plans for the recently opened
hospitals were made years ago. Therefore, they cannot be canceled," he said.

• "The accumulation of uncertainty, together with the economic instability, is having a very negative impact on the health care sector. Many investors
are trying to sell their hospitals. There are a lot of hospital closures, especially in large cities such as Istanbul, Ankara and Izmir," Bahat said,
adding that many of those hospitals were being sold below their real values.

• There are 820 public and 420 private hospitals operating in Turkey. Private hospitals constitute a sector worth 10 billion Turkish Liras (6.89 billion
US dollars). Starting to offer services for patients under the umbrella of the Social Security Institution, or SGK, through revised health policies in
2006, private hospitals have increased their share in health services from eight percent in 2003 to 30 percent now.

• Some hospitals have created chains while investors outside the sector have also stepped in to get a share of the newly developing health care
sector.

• Complaining about the lack of proper structure in the growth of private hospitals, Bahat said, "the swift growth was realized without proper
planning. The increasing number of hospitals became disturbing to sector players."

• The private health sector, with debts totaling 3 billion US dollars, is facing a tough time due to the instability in the exchange rate, the market
contraction and high interest rates.

Source: Global Times, August 2009

88

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