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11 Types of Problem Recog


posted by John Spacey, December 20, 2017

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Attention Economics
Consumer Research
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Key Concepts
Consumerism
Customer Motivation
Customer Needs
Must Know
Customer Perceptions
Customer Preferences Problem recognition is the process of a consumer ident
Materialism behavior that is relevant to marketing activities such as
Consumer Behavior problem recognition.
Peak Experiences
Perceived Risk
Price Sensitivity
Product Involvement
Moment Of Truth
Natural Depletion
Product Development A consumer identifies a need to restock something they
their favorite shampoo.

End of Life
A product breaks or ages beyond its useful lifespan. For

Routine Problems
A consumer buys something new from a product catego
needs a few new books.

Site Map Dissatisfaction


Infrastructure A consumer is dissatisfied with a product or service and
Innovation
Investing
Knowledge Lifestyle Changes
Leadership
Management A consumer makes a change to their habits or situation.
Management Accounting beginning a new hobby. A lifestyle change may trigger a
Management Strategy
Manufacturing Goals
Marketing
Metrics A consumer is seeking to improve things. This includes
Motivation education, self-improvement,peak experiences and self-f
Office Politics a promotion at work may purchase books about leadersh
Organizational Culture
Pricing Social Information
Privacy
Problem Solving
Product Development Learning about a new type of product from word of mou
More ... app that everyone is using.

Marketing Messages
A customer is influenced by a marketing message
and decides they must see it.

Fear of Missing Out


A consumer decides that something is going on that they
identify new purchases they wouldn't have otherwise ma
and trendy new products.

Social Competition
Social competition such as noticing that all the neighbor

Freshness
A desire not to fall behind change. This includes enthusi
thing. It also includes people who fear they have fallen t
their equipment is starting to look dated.
Overview: Problem Recognition
Type Consumer B
The process
Definition
something.
Consumer B
Advertising
Product Ca
Related Concepts
Customer D
Customer N
Peak Exper

Consumer Behavior
This is the complete list of articles we have written abou
Attention Economics Consumer Culture Consume
Consumerism Consumption Curiosity
Customer Motivation Customer Needs Custome
Escapism Impulse Buying Peak Exp
Perceived Risk Price Sensitivity Status Se
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Consumer Behavior
A list of consumer behaviors.

Conspicuous Conservation
An overview of the term conspicuous conservation.

Customer Motivation
A list of common customer motivations.
Customer Needs
A list of common types of customer needs with example

Customer Preferences
Common types of customer preferences.
Information Cascade
A definition of information cascade with examples.

Impulse Buying
A definition of impulse buying with examples.
Customer Persona
The definition of customer persona with complete exam

Consumer Culture
The definition of consumer culture with examples.
Fear Of Missing Out
An overview of fear of missing out.

Curiosity Drive
An overview of curiosity drive.
Conservation Of Effort
An overview of conservation of effort.

Needs Analysis
The common types of needs analysis.
Product Involvement
The common types of product involvement.

Social Status
The common types of social status.
Status Seeking
The definition of status seeking with examples.

Customer Behavior
The definition of customer behavior with examples.
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