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TASK
For the six organizational challenges, analyze which poses a barrier to innovation within your own
business. Answer three questions for each of the challenges:
Is it a barrier for you?
Why do you think it is a barrier?
How could you improve it?
I work for a media company with 108 years on the market, with an innovation
laboratory that creates editorial products, we based our method on design think. And
we apply the following lifecycle.
1. Leadership
Analyze: How do you learn to lead without deciding and let go of the HiPPO rule, where
the highest paid person’s opinion determines things?
2. Situating Innovation
Analyze: Whether to insulate an innovation team or try to involve the whole organization,
and how to manage that choice? Is that a challenge for your business?
4. Risk Aversion
Analyze: Does your business or company only test ideas that you are certain will succeed?
Is it a challenge or a problem that you have too low a risk tolerance within your firm for
the kind of innovation you are trying to achieve?
What do you think you In some cases we have to learn to prioritize and unplug the idea from the
could do to improve it? early start, we learned to abandon things that are not working but is
What steps might you difficult to accept the failure and understand that learning is to start a big
take to try and solve win if we capitalize it.
that barrier or lessen it
within your own
organization?
6. Celebrating Failure
If yes, why
do you think Failure needs to be accepted as a common thing, I mean if we fail and learn we are
it is a not failing at all, this makes it hard to experiment and propose new things, if we
barrier? propose sure ideas and projects we will get the same common results.