RESEARCH METHODOLOGY

RESEARCH

“Research is a systematized effort to gain new knowledge.”

-Redman & Mory

“Research is a careful investigation or inquiry especially through search for new facts in any

branch of knowledge.”

-Advanced Learner’s Dictionary of Current English

“Research is the manipulation of things, concepts or symbols for the purpose of generalizing to

extend, correct or verify knowledge, whether that knowledge aids in construction of theory or in

the practice of an art.”

-D.Slesinge & M. Stephenson

RESEARCH OBJECTIVE

To know more about the barrier in women success.

NATURE OF DATA

 Primary Data

 Secondary Data

SOURCES OF DATA

1. Primary data was collected with the help of close-ended questionnaire.

2. Secondary data was collected by referencing company’s website’s

TOOLS AND TECHNIQUES OF DATA COLLECTION

Tables have been widely used to tabulate the raw data. Further, percentage has been drawn for

generalization purpose. Graphs are used to have a better pictorial understanding/representation.

SAMPLING
SAMPLING METHOD

 Judgmental sampling/Convenience Sampling

SAMPLE PLAN

Sample was drawn from the inustry,. These questionnaires are then analyzed and put down in

this report.

PLAN OF ANALYSIS/ METHODOLOGY

1.) Stratification of data.

2.) Tabulation of data-sequencing and arranging the data logically in line with the objective

3.) Graphical representation of the tabulated data

4.) Arriving at the key findings in comparison with objectives

5.) Arriving at the key findings based on HR inputs in the graph

6.) Drawing conclusions from key findings in comparison with objectives

METHODOLOGICAL ASSUMPTION AND LIMITATIONS

Questionnaires were the only instrument used to conduct the survey. The questionnaire was

conducted keeping in view the following factors:-

 Data is collected by circulating questionnaires.

 All primary data collected is true and reflects the actual intentions of the respondents

 The data collected has been coded, tabulated and analyzed into logical statements using

simple statistical tools.

 Most of analyzed data is converted into percentage to facilitate easier interpretation of

data so obtained.

All the information is through respondents, hence the result is mainly dependent