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Hitwise Custom Report for Top Visited U.S.

Broadcast Network TV Show Websites (Week ending


February 26, 2011)

Rank Network Website Market Share Of Visits Previous Week


1 FOX American Idol 10.50% 1
2 FOX Glee 5.95% 2
3 CBS Survivor 5.90% 3
4 ABC The Bachelor 5.48% 4
5 CBS NCIS 4.48% 5
6 CBS CSI 2.86% 6
7 FOX America's Most Wanted 2.63% 13
8 ABC Grey's Anatomy 2.55% 7
9 CBS Two and a Half Men 2.24% 10
10 CBS Hawaii Five-O 2.05% 9
Source: Rankings based on market share of U.S. visits among custom category of television network websites among six major
commercial broadcast networks (ABC, CBS, NBC, FOX, The CW and MyNetwork) for the week ending Feb. 26, 2011 (Sunday
– Saturday) from the Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise

Hitwise Custom Report for Top Visited U.S. Broadcast Network TV Websites (Week ending February 26, 2011)

Rank Network Website Total Visits Market Share Of Visits Previous Rank
1 CBS www.cbs.com 6,995,974 32.58% 1
2 ABC abc.go.com 5,772,406 26.88% 2
3 *FOX Aggregation *FOX Aggregation 3,392,685 15.80% 3
4 NBC www.nbc.com 2,837,746 13.21% 4
5 The CW Television Networkwww.cwtv.com 2,471,229 11.51% 5
6 MyNetworkTV www.mynetworktv.com 4,238 0.02% 6
Source: Rankings based on market share of U.S. visits among custom category of commercial broadcast networks websites (ABC, CBS, NBC, FOX,
The CW and MyNetwork) for the week ending Feb. 26, 2011 (Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S. Internet users.
* includes traffic aggregated from stand alone websites americanidol.com, amw.com, familyguy.com, cops.com, thelot.com and thesimpsons.com.

Source: Experian Hitwise

Including PBS
Hitwise Custom Report for Top Visited U.S. Broadcast Network TV Websites (Week ending February 26, 2011)
Rank Network Website Market Share Of Visits Market Share Of Visits Previous Rank
1 CBS www.cbs.com 6,995,974 29.86% 1
2 ABC abc.go.com 5,772,406 24.63% 2
3 *FOX Aggregation *FOX Aggregation 3,392,685 14.48% 3
4 NBC www.nbc.com 2,837,746 12.11% 4
5 The CW Television Networkwww.cwtv.com 2,471,229 10.55% 5
6 PBS Online www.pbs.org 1,957,537 8.35% 6
7 MyNetworkTV www.mynetworktv.com 4,238 0.02% 7
Source: Rankings based on market share of U.S. visits among custom category of commercial broadcast networks websites (ABC, CBS, NBC, FOX,
The CW and MyNetwork) plus PBS for the week ending Feb. 26, 2011 (Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S.
Internet users. * includes traffic aggregated from stand alone websites americanidol.com, amw.com, familyguy.com, cops.com, thelot.com and
thesimpsons.com.
Source: Experian Hitwise
Hitwise Custom Report for Top Visited U.S. Cable Network TV Show Websites Overall (Week ending
February 26, 2011)
Rank Network Website Market Share Of U.S. Visits Previous Week
1 Nick Spongebob 14.96% 1
2 MTV Jersey Shore 4.65% 2
3 Comedy Central South Park 4.36% 3
4 Disney Channel Phineas and Ferb 3.16% 4
5 NIck Big Time Rush 3.13% 6
6 Nick iCarly 2.93% 5
7 Nick Victorious 2.70% 7
8 ABC Family Pretty Little Liars 2.00% 9
9 Cartoon Network Adventure Time 1.95% 10
10 Comedy Central Tosh.0 1.89% 8
Source: Rankings based on market share of U.S. visits among custom category of cable television network websites from
30 leading commercial cable networks (A&E, ABC Family, Adultswim, AMC, BET, Bravo , CNN, Comedy Central,
Discovery, Disney Network, E!, Food Network, FOX News, FX, Hallmark, HGTV, History Channel, Lifetime, MSNBC, MTV,
Nick at Nite, Nickelodeon, Syfy, Spike, TLC, TNT, Travel Channel, TruTV, TVLand, USA, VH1) excluding sports networks
for the week ending Feb. 26, 2011 (Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise

Hitwise Custom Report for Top Visited U.S. Cable Network TV Websites - Excluding Children's
Programming (Week ending February 26, 2011)

Rank Network Website Market Share Of U.S. Visits Previous Week


1 MTV Jersey Shore 8.90% 1
2 Comedy Central South Park 8.35% 2
3 ABC Family Pretty Little Liars 3.83% 3
4 Comedy Central The Daily Show 3.26% 4
5 BET The Game 2.56% 5
6 Bravo The Real Housewives of Atlanta 2.19% 6
7 Oxygen Bad Girls Club 1.98% 8
8 SyFy Ghost Hunters 1.80% 40
9 BET 106 & Park 1.66% 7
10 FOX News O'Reilly Factor 1.53% 12
Source: Rankings based on market share of U.S. visits among custom category of cable television network websites from
30 leading commercial cable networks (A&E, ABC Family, Adultswim, AMC, BET, Bravo , CNN, Comedy Central,
Discovery, Disney Network, E!, Food Network, FOX News, FX, Hallmark, HGTV, History Channel, Lifetime, MSNBC, MTV,
Nick at Nite, Nickelodeon, Syfy, Spike, TLC, TNT, Travel Channel, TruTV, TVLand, USA, VH1) excluding sports networks
for the week ending Feb. 26, 2011 (Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise


Hitwise Custom Report for Top Visited U.S. Broadcast and Cable Network TV Show
Websites Overall (Week ending February 26, 2011)
Rank Network Website Market Share Of U.S. Visits Previous Week
1 Nick SpongeBob 10.66% 1
2 MTV Jersey Shore 3.31% 2
3 Comedy Central South Park 3.10% 3
4 Fox American Idol 3.02% 4
5 Nick Phineas and Ferb 2.25% 5
6 Nick Big Time Rush 2.23% 8
7 Nick iCarly 2.09% 7
8 Nick Victorious 1.92% 10
9 Fox Glee 1.71% 6
10 CBS Survivor 1.70% 9
Source: Rankings based on market share of U.S. visits among custom category of television network websites
from among six major commercial broadcast networks (ABC, CBS, NBC, FOX, The CW and MyNetwork) and
cable television network websites from 30 leading commercial cable networks (A&E, ABC Family, Adultswim,
AMC, BET, Bravo , CNN, Comedy Central, Discovery, Disney Network, E!, Food Network, FOX News, FX,
Hallmark, HGTV, History Channel, Lifetime, MSNBC, MTV, Nick at Nite, Nickelodeon, Syfy, Spike, TLC, TNT,
Travel Channel, TruTV, TVLand, USA, VH1) excluding sports networks for the week ending Feb. 26, 2011
(Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise


Hitwise Custom Report for Top Visited U.S. Late Night Talk Show TV Show Websites Overall (Week
ending February 26, 2011)
Rank Network Website Market Share Of U.S. Visits Previous Rank
1 Comedy CentralThe Daily Show 34.42% 1
2 Comedy CentralThe Colbert Report 15.72% 2
3 NBC The Tonight Show with Jay Leno 9.12% 3
4 CBS Late Show with David Letterman 6.84% 6
5 NBC Late Night with Jimmy Fallon 6.46% 4
6 ABC Nightline 5.64% 9
7 TBS Conan 4.78% 8
8 E! The Soup 4.14% 10
9 PBS Charlie Rose 4.01% 7
10 TBS Lopez Tonight 2.83% 5
DNR = Did not rank
Source: Rankings based on market share of U.S. visits among custom category of television network websites
from ABC, CBS, NBC and TBS for the week ending Feb.26, 2011 (Sunday – Saturday) from the Experian
Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise


Hitwise Custom Report for Top Visited U.S. Morning Broadcast Network Talk Show TV Show
Websites Overall (Week ending February 26, 2011)

Rank Network Website Market Share Of U.S. Visits Previous Rank


1 NBC The Today Show 83.01% 1
2 ABC Good Morning America 16.74% 2
3 CBS The Early Show 0.25% 3
Source: Rankings based on market share of U.S. visits among custom category of television
network websites from ABC, CBS and NBCfor the week ending Feb. 26, 2011 (Sunday – Saturday)
from the Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise


Hitwise Custom Report for Top Visited U.S. Cable Network News TV Websites (Week ending
February 26, 2011)
Rank Network Website Market Share Of U.S. Visits Previous Rank
1 FOX News O'Reilly Factor 19.75% 1
2 MSNBC Rachel Maddow Show 15.26% 2
3 MSNBC Hardball withChris Matthews 9.33% 4
4 MSNBC Morning Joe 8.90% 5
5 MSNBC Meet the Press 8.15% 3
6 FOX News On the Record with Greta 5.62% 9
7 MSNBC The Last Word 5.54% 6
8 FOX News America Live 4.44% 10
9 FOX News Shepard Smith 3.74% 7
10 FOX News Happening Now 3.01% 13
Source: Rankings based on market share of U.S. visits among custom category of cable television network
websites from CNN, FOX News and MSNBC for the week ending Feb. 26, 2011 (Sunday – Saturday) from the
Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise

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