The Arts and Ideas of The Island | Spring 2011

Martha’s Vineyard

Arts & Ideas Our Arts, Ideas and Guide

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by John Phillips by Marnie Stanton by Sam Telford

Advertising Guide
Martha’s Vineyard

Arts & Ideas

A New Arts & Ideas Magazine for Martha's Vineyard.

Martha’s Vineyard Arts & Ideas celebrates the imaginative people

who sustain our Island through the Arts and Ideas. In web, print and
video we serve the arts community clearly and simply, with a smart,
accessible magazine and website. Editorially, we encourage writers to
focus on issues that face us. On the whole, we are a Vineyard arts and
literary magazine drawn to the issues we face. In each issue we will
spark imagination and cultivate interest, while encouraging thought
and engagement. Above all, we will share and support Martha’s
Vineyard’s incredibly vital and economically important arts community.

Arts & Ideas writers, artists and editors are thoughtful, engaged and
community-minded. Our readers will be too.

The Arts & Ideas Community is your Community.

Martha’s Vineyard Arts & Ideas, Advertising Guide 2011 2

Martha’s Vineyard

Arts & Ideas

Why should you advertise with

Martha’s Vineyard Arts & Ideas?

t There are no other magazines devoted solely

to the Vineyard’s vital, local Arts community.

t No other magazine uses print, web and

social media marketing to share your ads

print
locally and worldwide.

t Your ads financially support local artists,

organizations and businesses by enabling

A&I to bring new audiences to them

web through innovative digital, print and social

media marketing.

t You will receive a free page with a unique

URL, images and map on our site.

t We actively cultivate print and digital

video
audiences. Our iPad edition will enable you
Martha’s Vineyard

Arts & Ideas

to each people wherever they are.

t Our beautiful, image-filled and engaging

magazine is designed to be kept and shared.

Over time, more people will see your ads in
social media
a context that is relevant to you.

Martha’s Vineyard

Arts & Ideas

t With free distribution, A&I will reach

thousands of local readers and will be available

Martha’s Vineyard
in galleries, shops, venues and studios. A&I
mobile will also be available regionally in galleries
and chambers of commerce to attract
visitors and to advertise your art, business
or organization.

Martha’s Vineyard Arts & Ideas, Advertising Guide 2011 3

Martha’s Vineyard

Arts & Ideas

2011 editorial PREVIEW

A&I FEATURES Arts & Ideas features provide insight into Martha’s Vineyard artists, galleries and
venues and share new ways of seeing the incredibly full creative experience here. A&I features also
bring us closer to the lives of people and the health of our community and help us understand the
impact we have on each other and upon our natural environment.

A&I DEPARTMENTS
Art in Ideas presents the ideas and
issues of our community as art-
work and so provides new and
beautiful ways of relating
to health and sustainability.
Do you know? People whose
unknown creativity sparks new
ways of seeing them, and of
viewing our community.
Art/Work reflects on how art is
a primary industry here — and
on how imaginative trades reach
deep and wide across the Island.
Opening shares the perspectives
of Island galleries and venues, so
we know and understand those
who nuture Island visual arts.
Profile engages us in the lives
of artists — enabling us new
insights into their individual
creative process.
Short Fiction in a small package,
will be a brief leap into
the unknown.
Poetry is presented each issue —
simply, directly.
In-Process Art being done is ac-
tive, alive, fascinating. See and
know the creative process from
studio to “in the field.”
mail from the community
Mosaic A story-based reflection
on the people who make a dif-
ference on The Vineyard.
Creative Non Fiction What is
the boundary of who we are
and who we can be? This essay/
photo essay envisions that ever-
changing shoreline.
A&I Guides a complete Island guide
for Arts, Health and Sustainability.
Small salon is just that: a small
two-page sharing of two to three
island artists—in intimate close-up.
The occasional visitor a glance
at a well-known artist who left
and indelible mark.
Reviews of the arts, books, ideas
and issues that matter.
Your Art surprising, removable,
visual art objects.
art world links to places, people,
art and ideas that extend the
Vineyard Arts & Ideas world.
In The artist’s words a singular
reflection on life and work.

Martha’s Vineyard Arts & Ideas, Advertising Guide 2011 4


Martha’s Vineyard
Arts & Ideas
Martha’s Vineyard
Arts & Ideas
Galleries
Featherstone pep-art, caravine-
yard power, vineyardconser-
vation, mvtv, grandivineyard
gazette, anne grandin,bill
tipton, harry seymour,jeanne
campbell, julia mitchell, justen
ahren,lanny mcdo well,
web/phone
www.featherstone.org
508.693.1850
facebook fan page
http://www.facebook.com/
pages/Featherstone-Center-for-
the-Arts/152288404793149
twitter
http://twitter.com/Feather-
stoneART
blog
http://featherstonecenterforth-
earts.blogspot.com/
email
featherstone@featherstone.org
address
30 Featherstone Lane
Oak Bluffs, MA 02557
Print-Guide listings have phone/address, description, email/site information and can
display your Facebook and Twitter and blog links.
arts health
& body sustainability
Guide
Featherstone pep-art, caravine-
yard power, vineyardconser-
vation, mvtv, grandivineyard
gazette, anne
web/phone
www.featherstone.org
508.693.1850
email
featherstone@featherstone.org
address
30 Featherstone Lane
Oak Bluffs, MA 02557
Featherstone pep-art, caravine-
yard power, vineyardconser-
vation, mvtv, grandivineyard
gazette, anne elizabethcecil,
fan ogilvie, fanny howe, gail
tipton, harry seymour,jeanne
campbell, julia mitchell,
justen ahren,lanny mcdo
well,
web/phone
www.featherstone.org
508.693.1850
email
featherstone@featherstone.org
address
30 Featherstone Lane
Oak Bluffs, MA 02557
Martha’s Vineyard Arts & Ideas, Advertising Guide 2011 5
2011 Print Guide
Featherstone pep-art, caravine-
yard power, vineyardconser-
vation, mvtv, grandivineyard
gazette, anne grandin,bill
buckley, cara yahrling,carrie
mae smith, elizabethcecil,
fan ogilvie, fanny howe, gail
tipton, harry seymour,jeanne
campbell, julia mitchell, justen
ahren,lanny mcdo well,
web/phone
www.featherstone.org
508.693.1850
email
featherstone@featherstone.org
address
30 Featherstone Lane
Oak Bluffs, MA 02557
Featherstone pep-art, caravine-
yard power, vineyardconser-
vation, mvtv, grandivineyard
gazette, anne grandin,bill buck-
ley, cara yahrling,carrie buckley,
cara yahrling,carrie mae smith,
elizabethcecil, fan ogilvie,
fanny howe, gail tipton, harry
seymour,jeanne mae smith,
elizabethcecil, fan ogilvie, fanny
howe, gail
 2011 ONLINE GUIDE
Martha’s Vineyard

Arts & Ideas

Web-Guide Pages have phone/address, description, pop-up images, an individual map, Facebook
and Twitter links and can be Tweeted, shared and printed — all with a unique, name-specific URL.

Martha’s Vineyard Arts & Ideas, Advertising Guide 2011 6

 Ad Size Ad Size
1/16 Page 1/16 Page
1.69 w X 2.3 h 1.69 w X 2.3 h

Ad Size
1/4 Page
3.54 w X 4.75 h

Ad Size
1/8 Page
3.54 w X 2.3 h

Ad Size
1/2 Page
7.25 w X 4.79 h

Martha’s Vineyard Arts & Ideas, Advertising Guide 2011 7

Martha’s Vineyard
AD production
Arts & Ideas requirements

Ads must be received in a high resolution format (300 ppi) or Shipping

All media is not returnable
press ready PDFs. Martha’s Vineyard Arts & Ideas is not responsible
unless otherwise specified.
for ads sent without proofs or ads not meeting our electronic We encourage you to provide
your ad materials on a CD.
specifications. All ads must be formatted in CMYK color without The cost of shipping and han-
crop or bleed marks. All requested changes or alterations to dling tends to be greater than
the value of the media itself.
materials supplied to Martha’s Vineyard Arts & Ideas magazine by However, we will return disks
an advertiser must be in writing and done so in accordance with by overnight delivery for a
fee. To avoid this charge,
the advertising deadline. All materials received or altered after you may supply us with your
the appropriate closing date will be subject to late handling charges. FedEx account number. $50
each (shipped FedEx)
Publisher will not be held liable for printing complications which
Media
may arise due to receipt of non-conforming materials. Ads must be submitted on
Macintosh-compatible CDs
or via email. If the document
cannot be readily opened or
File Type Color Correction its components are substan-
For ads that contain vector- General and localized color dard, the disk will be dis-
based graphics (most text, correction and all files not sub- carded. Client will be advised
lines, hard-edged shapes, mitted in CMYK are subject to of appropriate production
etc.), please submit a PDF conversion: $125/hour (billed charges that apply if a disk
or EPS file. For ads that are in 15-minute increments). does not meet specifications.
entirely raster-based, please Scans Email
submit a high-resolution PDF, Please send all emailed ads
Any art that is not digital will
TIFF, JPEG or flattened PSD to molly@mvartandsideas.
be scanned. This includes
file. No files with resolution com. We accept up to
transparencies, print or line
less than 300 ppi will be ac- 5mb files via email. Please
art. Retouching, color correc-
cepted and all colors must be include in the subject line
tion, and additional proofs
converted to CMYK. Low- of your email “advertiser’s
billed separately.
resolution electronic proofs name, size of ad, and publi-
can be emailed at no addi- Photo Retouching cation month.” Arts & Ideas
tional charge. Please note that Any alterations to an image is not responsible for misdi-
the color of a PDF viewed on including cloning, clipping rected emails. For technical
screen is affected by the qual- paths, and retouching: $125/ assistance, please email the
ity of your computer monitor. hour (billed in 15-minute director of advertising: molly@
increments) mvartsandideas.com, or call
File correction
Any file submitted incorrectly (508) 293-1693.
with regard to file type or ad
specs that Arts and Ideas must
correct: $50 each

Martha’s Vineyard Arts & Ideas, Advertising Guide 2011 8

Martha’s Vineyard

Arts & Ideas AD request form

contact & ad information

Name Business Name

Ad Size Business Mailing Address

Ad Rate City

Issue State

Number of times the ad will run Email

Special Notes Phone

Facebook

Website URL

advertiser contract
Advertisements are subject to the approval of the
publisher. Publisher reserves the right to reject or
omit any advertisement at any time for any reason.
Advertisers assume responsibility and complete
liability for all content in their ad. Martha’s Vineyard
Art & Ideas is limited in its liability for errors not to
exceed the value/cost of the space occupied by the
error. Contracts not completed within a contract year,
or any other breach, will be subject to a short rate
contract cancellations An advertising contract can
be cancelled by the advertiser in writing thirty (30)
days prior to the next scheduled deadline date.
The penalty for cancellation is 25% of the per-issue
ad rate stated on the contract. As well, if a contract
is cancelled before a 4-consecutive-issue contract has
been completed, cancellation is subject to prorated
payment of any charges previously waived or discounted,
such as discounts for multiple ad insertions. Repayment
of discounts, waived charges, and the penalty charge
will be billed upon receipt of notification of the
cancellation of the contract, and is due immediately.

Signature Date

submission instructions
Mail or email this form to:

Martha’s Vineyard Arts & Ideas

P.O. Box 1410
West Tisbury, MA 02575
Phone: (508) 293-1693
Info@mvartsandideas.com Martha’s Vineyard Arts & Ideas, Advertising Guide 2011 9
 Print Pages
Martha’s Vineyard

Arts & Ideas

10/16 With Vineyard Voice Media, arts

and culture organizations can produce
essential stories of our vital arts and cul-
tural community We can then collaborate
on internet media marketing (social media,
content partners and content syndication)

to build yea round, international inter-

est in island arts and culture.tal arts and cultural
community. we can then collaborate on inter-
net With Vineyard Voice Media, arts and cul-
ture organizations can produce essentia and
content syndication) to build yea round, inter-
national interest in island arts and culture

The Occa isiOna l VisiTO r:

Aaron Siskind

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Martha’s Vineyard Arts & Ideas, Advertising Guide 2011 10