Press release, Krakow, March 10th 2011

COMARCH AND FROST & SULLIVAN WHITE PAPER: “OSS/BSS INTEGRATION – THE BUILDING BLOCK
OF THE ERA OF “BIG DATA”

Comarch, the end-to-end OSS/BSS software vendor, published Frost & Sullivan’s a report that reveals
how BSS/OSS integration can raise CSPs competitiveness in the current market condition.

Frost & Sullivan research reveals fundamental challenges that operators are facing today, that include intensifying
competition, reduced time-to-market for new services, efficiency improvement, growing customer expectations and
more. It also shows clearly why bridging the gap between OSS/BSS is an efficient way towards overcoming these
challenges.

The existing OSS/BSS environments cannot provide the required support to face these challenges. Scattered systems
provided by various vendors cannot communicate efficiently. This limits the possibilities for coordination between
service design and technical requirements of its delivery to the end customer. OSS/BSS integration facilitates
communication between the two domains and entails a huge number of benefits, including:

 Shortening time-to-market for new products / services by transforming the product creation process to a
component-based environment and automation of the service creation process between BSS and OSS
 Support for changing the operators’ existing business model from a ‘dumb pipe” to a service enabler
 Easy introduction of multiple, personalized tariff plans based on real network usage, achieved
through efficient communication between billing, CRM and OSS
 Enhanced customer experience through providing a holistic view of a customer across the whole
architecture and ensuring swift information exchange between the SQM / Fault Management (OSS) and CRM
(BSS) modules

- "Service providers are used to purchasing best-of-breed systems and developing certain in-house
software. This has led to the creation of isolated software silo architectures, designed around separate
technologies or services that now have to be broken down, in order to keep up with market
requirements in order to offer many services at a very fast pace. Integrating the OSS and BSS
environments is the answer." - claims Piotr Machnik, Business Development Center Director in the
Telecommunications Business Unit, Comarch.

Comarch understands these trends and offers one of the most comprehensive BSS and OSS Suites,
containing components that are easy to configure and integrate. Comarch’s complete portfolio of BSS
and OSS products can be found at http://telecoms.comarch.com.

The Frost & Sullivan White Paper can be downloaded here.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best in class
positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the
CEO's Growth Team with disciplined research and best practice models to drive the generation, evaluation and
implementation of powerful growth strategies. Frost & Sullivan leverages over 50 years of experience in partnering
with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six
continents. For more information about Frost & Sullivan's Growth Partnership Services, visit www.frost.com.

About Comarch

Comarch is a global supplier of industry-standard compliant IT products and services for the telecommunication
industry. One of the company’s fundamental distinguishing features is its focus on the flexibility and configurability of
its solutions, which are developed in-house and customized to suit the specific needs of its customers. Comarch
solutions are business driven, and they are evolving based on customer demand. Since 1993, Comarch has
accumulated a lot of experience and knowledge in the fields of designing, implementing, and integrating IT solutions.
The company serves customers from four continents, and this client base includes some of the market’s largest
players - such as Telekom Deutschland, T-Mobile Austria, E-Plus Germany, Vodafone Germany, Telefónica O2
Germany and Auchan Telecom France (MVNO). Comarch’s unique solutions allow operators to provide the highest
quality of service to their customers, ensuring their satisfaction and continued patronage. The loyalty of Comarch’s
customers has always been the strongest confirmation of the quality of its solutions in the areas of billing and inter-
partner settlements, as well as the management of telecommunications networks and services. Comarch’s offer for
the telecom industry is mainly aimed at Fixed and Broadband Operators, Cable Operators, Mobile Operators,
Wholesale Departments, MVNO/MVNE Operators, M2M Business, ISPs and VoIP Operators, Content
Providers and IPTV Operators and Satellite Service Providers.

More information can be found at: telecoms.comarch.com.

Comarch Telecommunications Press Office

Katarzyna Gajewska | Tel: +48 12 646 15 04 | Gsm: +48 691 464 119 |Fax: +48 12 646 12 00
E-mail: Katarzyna.Gajewska@Comarch.com

 
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