STUDENT WORKSHOP

Medicines in Europe: Politics, Patents & Promotion

Saturday, 2 April 2011
Location: HAI Europe office, Overtoom 60/ II floor, Amsterdam

Aimed at medical and pharmacy students, this workshop will introduce topics not often covered in
the classroom, ranging from the politics behind the development and patenting of drugs, to the
manner in which drug companies promote their products to patients and healthcare professionals.

During this workshop, future healthcare providers will be presented with information necessary to
their understanding of the role of intellectual property rights in access to medicines and to help them
respond to promotion of medicines in order to make the best decisions for their patients.

10:00 - 10:30 Welcome, icebreaker & introduction to HAI Europe

Intellectual Property & Access to Medicines session

10:30 – 11:10 Medical research: Science in the public interest?

Christian Wagner-Alfs, BUKO Pharma-Kampagne

11:10 – 11:50 How EU trade deals can affect access to medicines in developing countries
Terri Beswick, HAI Europe

11:50 – 12:20 Discussions and Q and A

12:20 – 13:00 Lunch

Promotion & the Rational Use of Medicines session

13:00 – 13:40 Understanding EU laws on advertising and how they fail to protect your patients
Katrina Perehudoff, HAI Europe

13:40 – 14:20 Dangerous liaisons: Exploring the relationship between doctors and drug companies
Dr. Joel Lexchin, York University, Canada

14:20 – 14:40 Question & Answer

14:40 – 15:00 Conclusion

This document arises from the Developing Rational Use of Medicines in Europe project, which has received
funding from the European Union, in the framework of the Health programme. The views expressed in this
publication are those of the author, who is solely responsible for its content. The Executive Agency for Health &
Consumers is not responsible for any use of the information herein.

The views expressed in this publication are those of the author, who is solely responsible for its content. The Executive
Agency for Health and Consumers is not responsible for any use of the information herein.
The presentations and slides will be in English. Participation in the workshop is free of charge.
Lunch is provided for free. Please e-mail Prajeena at Membership@haieurope with your name to
register in advance.

Deadline to register is 31 March 2011. HAI-Europe is able to reimburse the cost of second-class
train travel (to a maximum of 20 Euro) for students who register in advance for the workshop.
HAI-Europe cannot cover the costs of accommodation.

For more information, please contact Prajeena (membership@haiweb.org).