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ABOUT US…

Founder’s Quote
“I would like to thank you for your time to read through our short company presentation. I am
pleased to introduce you our company, our believes as well as our brand “Lucifair”.

We are proud of designing and creating elegant clothes, which make all our beloved ones feel
unique and desirable! And we are thrilled, passing over the “Lucifair” lifestyle to our new partners
or franchisees.

Adopting this lifestyle is part of the complete cooperation package we planned especially for you,
our new partner.

Looking back, we see the path through time, the success story which is the result of the personal
investment made by Angloupas Family and all our associates. It is thanks to these people, that I
promise substantial focused effort for further growth, that will make us all grateful to work for
“Lucifair.”
Company’s Profile
Angloupas Group of Companies has been
established in 1976 by Mr. Nick Angloupas, the
current President & Managing Director of the
group in Athens, which is still home of its
headquarters. Our activities include the design,
manufacture, wholesale as well as retail operations
of ladies’ clothes, under the brand labels of
“Lucifair”, “Mia” and Linea Imports SA, specialized
in importing and distributing international brand
clothes ( more than 30 brands) having gained a
major share in the Greek market is also a
substantial part of the Group.
Lucifair has been leading the woman clothes
industry with its creative and authentic collections
and today it is meeting with fashion enthusiasts via
its 25stores.
Lucifair which has been the brand for stylish
women, marks the difference with its high-quality
designs.

Today, our stores can be found in prime locations in more than 10 cities in Europe
and Middle East and our working team consists of more than 150 people, who
constantly work on keeping us to the top of our customers’ mind and heart!
Company Key Facts Info
Country of Origin: Greece - EU
Date established: 1976
Franchising since: 2008
Type of company: S.A.
Company owned
units: 3
Franchise units: 10
Soft shops/corners: 11
Currently operating
in countries: Cyprus, Russia,
Netherlands,
Lebanon, Albania
Expansion: Worldwide
Network
Lucifair wants to be close to the
modern woman all over the world,
through a large organized network of
stores and branded sales points.

Today, the Lucifair network includes:


– 24 Lucifair stores in more than 10
cities in 2 different countries
– 150 Wholesales Partners in more
than 5 countries

Location of stores:
– central high-end locations, malls,
high volume street markets,
shopping malls.

In a few words, a sound network that


guarantees the market visibility of the
brand and the front side.
What we do…
We design, produce and distribute modern,
luxurious, easy-to-wear, high quality and
competitive priced women clothes and other
ladies’ apparel for all women who have
independent attitude and want to feel unique
and desirable every second of the day.
We dress women who want to feel comfortable
in their clothes, which emphasize their beauty,
making them an object of admiration by men.
Fashion trends, as they are released by the
most important leaders in the fashion industry,
are applied to the stylistic needs of the Lucifair
woman.
Lucifair woman can express herself through her
clothing, she can feel free, full of femininity, she
can feel special!
Our Philosophy
Lucifair stands for elegance - all day long,
luxury, quality and modernity. A Lifestyle
which combines business, comfort and
pleasure! For the modern woman over
twenty, who enjoys fashion and femininity
at reasonable prices!
Lucifair collections are wearable seven
days a week, targeting women with
positive mood, full of elegance.
We design two collections per year, in
which we present outstanding apparel for
all hours and occasions, with such a
special style that can only be found at a
Lucifair store.
Our Vision

Our vision is to become the most profitable


fashion enterprise and remain the leaders
with an understanding of success in which
the benefits and satisfaction of all
employees, shareholders and customers,
as well as the society and the environment
complement each other.
At Lucifair we believe that the most
enjoyable part of our work is the everyday
reach of success.
Social Responsibility

Lucifair participates each year through


fashion catwalks in at least four events,
whose income are donated to
charities, choosing to participate
especially in those which deal with
women and child abuse.
Code of Conduct Angloupas SA
• Preamble: The afore-mentioned company and its franchisees in various countries. These companies are aware of their ethical
and social responsibility within the framework of their international business activity and, against this backdrop, have drawn up
the following principles that, if not yet realized, are going to be implemented and developed in a sustainable cooperation with
their business partners, franchisees and distributors. Against this backdrop, the companies declare the following:
• I. Basis: Compliance with the prevailing standards is based upon national legislation.
• II. Discrimination: We oppose discrimination based upon age, religion, race, social background, illness, disability, gender, faith or
other personal qualities.
• III. Freedom of association: In consideration of the respective legal conditions we respect the freedom of association and the
right to free collective bargaining.
• IV. Wage calculation: Within the framework of the payable wages we calculate on the basis of legal standards or standards
obtained in wage agreements, customary at the location or within the industry in question. We aim at paying a socially
acceptable wage covering the employee's costs of living.
• V. Working hours and job safety: We comply with statutory working hours and job safety standards. Wherever there are no
such standards, we create conditions in cooperation with the local partners, franchisees, distributors that make for sufficient
times of rest and job safety for employees.
• VI. Child and forced labor, violence: Child and forced labor are not tolerated. Regarding child labor, the Convention on the
Rights of the Child of the United Nations shall apply unless national regulations provide for stricter provisions, which shall then
prevail. Violence against employees, be it emotional, physical, sexual, verbal or of any similar kind, is not tolerated. Any
contractual relations with suppliers and producers who tolerate such working methods shall be terminated forthwith.
• VII. Ecological responsibility : We advocate a responsible use of resources at the largest possible avoidance of effects that
damage the environment. Hazardous substances are avoided as far as the state-of-the-art technology allows it. We work upon
the development of working methods that save resources and are free of hazardous substances.
THE BRAND
Lucifair Brand

Our brand is the result of a search for lean


and original forms.
With Lucifair women, at ease with their
body and living to their heart’s desire,
express themselves freely.
We offer quality products, focused on
design that make the body speak for itself.
Lucifair style expresses a fresh outlook for
modern woman with its modern cuts and
redefines “classic”.
Trademarks & Logos
Natural & Confident…
Out of the Ordinary…
Refined & Dynamic…
Differentiating itself
in all details…
Sophisticated…
OUR COLLECTIONS
Quality Control
During the entire production
process, an internal quality control
system is applied to secure that the
final product is really worth the
customer’s expectations.
We feel that the quality of our
products is essential, differentiating
us from our competition.
Ongoing market researches have
shown that consumers rank Lucifair
in a prominent position, due to
quality, style and finesse.
Product Mix
• Our products are characterized by their style and the perfect relationship between
perceived quality and price.
• At Lucifair, our daily concern is focused on total customer satisfaction, both through
our products and our customer services. Our Collections include apparel for every
occasion in a woman’s life.
• “Miss Lucifair” is the collection exclusively designed for young, modern women,
“Lucifair” for everyday-long classic look and “Lucifair Collection” includes clothes for
formal occasions.

In Store Presence
10%
45% Miss Lucifair
45% Lucifair
Lucifair Collection
Pricing
• Formal Collection • Casual Collections
– Dresses: € 80-250 – Dresses: € 60-180
– Blouses: € 40-80 – Blouses: € 15-60
– Skirts: € 30-90 – Skirts: € 30-80
– Trousers: € 30-90 – Trousers: € 30-80
– Shirts: € 30-90 – Shirts: € 20-70
– Jackets: € 70-200 – Jackets: € 50-170
– Overcoats: € 100-250 – Overcoats: € 80-200
– Furs: € 500-2000 – Jaquettes: € 50-170
– Jaquettes: € 70-200 – Jackets: € 60-200
Packaging
Our Customer

OUR CUSTOMER
She is the one…
…with style!
She knows what she wants and how
to get it!

…who likes to maintain her delicate


and perfect elegance in her
professional and private life...
Customer Demographics - Age

25 - 30 years old
30 - 40 years old
40 - 50 years old
50 - 60+ years old
MARKETING
Fashion Catalogues
Advertising
Advertising in all major magazines…
Advertising in all major magazines…
Advertising in all major magazines…
Advertising in all major magazines…
…always with impressive results!
Web Presence
Promotional Tools

Promotional stand
Promotional Tools
Information Head Office
easyfranchise Angloupas Group
108 Kountouriotou Str, 185 32, Piraeus 6 Kefallinias Str, 163 42 Helioupolis,
Tel: 0030 210 4225424, Tel: 0030 210 9963010,
Fax: 0030 210 4128382 Fax: 0030 210 9963017,
E-Mail: international@easyfranchise.gr, E-Mail: imports@angloupas.gr,
Web: www.easyfranchise.gr Web: www.angloupas.gr

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