LOVELY PROFESSIONAL UNIVERSITY Form/LPUO/AP-

(The format to be used for Planning the academic activities other than
Lecturers/Tutorial/Practical like Assignments, Case study, Presentation, Quiz, Projects, Class
tests, industrial visits, teaching practice, court visits etc. to be undertaken as a part of the
continuous assessment for the Course)

TERM PAPER
Lovely School of Management Department of Management

Name of the faculty member: Lokesh Jasrai

Course No: MGT516 Course Title: Research Methodology

Class: MBA Section: R1003 Batch

Max. Marks: 25 Date of Allotment: 15-1-11 Date of Submission: 18-04-

11

Vandana Kumari Opportunities of Medical tourism in India

Gurpreet Singh Micro-Finance and Self Help Groups in India – Challenges and Opportunities
Sahil Malhotra Prime Variate Reforms in Business Education in India
Amit Tomer Analysis of FDI and Economic growth in India
Vinit Phogat Reality Shows – Real Entertainment?
Amit Kumar Srivastava Impact of Advertisements on Children?
Mamta WTO and AOA
Rati Trikha Mergers and Acquisition in Banking Industry- Development of Case Study
Rajwinder Kaur Declining Agriculture Productivity- Causes and Remedies
Dheeraj Chauhan Multidimensional Scaling- Uses and Application in Marketing Research
Anshu Kumar Rawat Application of Kano Model in Business Research
Himanshu Verma Improved Supply Chain Management – A strategic need of Floriculture
industry in India
Jaspreet Kaur Application of SERVQUAL model in business research
Gurvinder Pal Singh Green Marketing- Challenges and Opportunities for Indian Industries
Shamsher Singh Critical Analysis of Rural Development in Punjab
Arvind Chauhan Stress in Corporate World- Real or Myth
Ashish Kumar Tiwary Impact of Working Environment on Employees Satisfaction
Yogesh Kumar Proliferation of Private Universities and their Impact on Education Industry
Nitin Jain Impact of Celebrities Endorsement in Advertisements
Anuj Kumar Critical Analysis of Infrastructure Development in India
Syed Mujtaba Shah Impact of electronic media on society.

Sunil Kumar Digital Revolution In India

Tarun Gulati Developments in Broadcast Technology
MD. Syeed Khan Advancements in Marketing Research
Nadeem Yousuf Rural Banking in India
Shardindu Prakash Rai Success Story of Tata Nano
Deepak Singh Challenges and Opportunities for Sports Industry for Jalandhar
Anil Singh Aswal Retail Industry- The Future Ahead
Ankush Climate Change- Issues and Challenges for Indian Corporate
Sumit Dua Growth of Leather industry in Jalandhar
Gaurav Saini Challenges and Opportunities for Textile Industry in Ludhiana
Rajat Khare Factors affecting consumer behavior and purchase decision in shopping malls
Hare Krishna Kumar Factors affecting/promoting week end culture
Gagandeep Singh Role of research in measurement of stress on employees
Neha Sharma Factors affecting the tipping behavior in restaurants
Amit Ranjan Pandey Contemporary Sampling Techniques used in marketing research
Rajwinder Kaur Impact on electronic media on society
Yogesh Katna Role of Social Networking in creating a new dimensions
Aarti Application of Multidimensional Scaling on selected sites for your living area
P.Deekshith Application of Chi-Square Analysis ( Choose any topic of your choice)
Durgesh Mukhi Application of Factor Analysis ( Choose any topic of your choice)
Ashutosh Rawat Application of Conjoint Analysis ( Choose any topic of your choice)
Meenakshi Kaushal Application of Discriminant Analysis ( Choose any topic of your choice)
Amandeep Kaur Application of Cluster Analysis ( Choose any topic of your choice)
Anuradha Aishwarya Apply Multiple Regression in the area of your interest and critically analyze
Anshita Gauri Impact of wages on employee satisfaction. Conduct a primary study on
employees from outside the University and gauge their satisfaction w.r.t.
salaries that
they receive
Navjot Singh Sidhu Celeb Advertising and Brand Endorsements. The term paper is to compiled
using secondary research and can be supplemented with a primary study
conducted at the University.
Ritesh Kumar Students’ surveys on pocket money expenditure. Conduct a primary research
on the students of the University and identify the pocket money share of
expenditures of the students.
Ranjeet Singh Effect of technology on employees performance. Conduct a secondary study
and analyse and compile the results
Abhishek Kumar Effect of technology on Consumer services. Conduct a secondary study on
the topic, analyse and compile the results
Raj Kishor Kumar Investors’ response to various financial products. Conduct a primary study on
the allotted financial product mix. The respondents should consist of regular
investors from the faculty and outside. Analyse and compile the results
Gurneet Kaur Ratio analysis based decisions. Conduct a secondary study study based on
the financial statements of the allotted company. Compile the results.
Navjot Virk Brand Choice behaviour for different products. Conduct a primary study w.r.t.
the allotted subject. Analyse the results and compile them
Smriti Pandey Problems of Specific Industry. Conduct a secondary study on the given
industry. Analyse and compile the results
VIKALP RAI SAXENA Can internet be used for Brand Engagement? Primary research to be
conducted using questionnaires followed by an analysis of the same.
Jitendra Kumar India’s most effective AD campaigns. Conduct a secondary study to identify
the most effective ad campaigns and thereafter conduct a primary study to
identify the most effective from among them. Selection of respondents is to be
done from amongst the faculty members.
Atif Ashfaq New Pension System (NPS)- Boosting India’s social security system. Conduct
a secondary study and comment on the efficacy of the topic