Bisleri

From Wikipedia, the free encyclopedia

Jump to: navigation, search

Bisleri Ltd.

Founded Signor Felice Bisleri 1965

Headquarters Mumbai, India

Mr. Ramesh J. Chauhan (Chairman Bisleri

Key people
International Pvt.Ltd.)

Products Water Beverage

Parent Parle Agro

Website Official Website

Bisleri is a brand of mineral water in India. Bisleri has 60% market share in packaged drinking
water in India.[1]

It is available in 8 pack sizes: 250ml cups, 250ml bottles, 500ml, 1 liter, 1.5 liter, 2 liter, 5 liter,
and 20 liter. It's operations run throughout the subcontinent of India and is one of the leading
Mineral Water supplying companies in India. Currently Bisleri has 8 plants & 11 franchisees all
over India.(as of 2007).

Contents
• 1 Composition
• 2 History
• 3 Products
• 4 See also
• 5 References

• 6 External links

[edit] Composition
The composition of Bisleri Water in milligrams per liter (mg/l):

• 160-TDS
• 7.2-ph factor
• 13.6-Calcium
• 22-Chlorides
• 58-Bicarbonate
• 7.8-Magnesium
• 2-Nitrate
• 19.3-Sulphates
• 66.1-Hardness

[edit] History
Bisleri was originally an Italian Company created by Signor Felice Bisleri who first brought the
idea of selling bottled water in India. Bisleri then was introduced in Mumbai in glass bottles in
two varieties – bubbly & still in 1965. Parle bought over Bisleri (India) Ltd. in 1969 & started
bottling Mineral water in glass bottles under the brand name ‘Bisleri’. Later Parle switched over
to PVC non-returnable bottles & finally advanced to PET containers. Since 1995 Mr. Ramesh J.
Chauhan has started expanding Bisleri operations. In 2003 Bisleri announced it's venture to
Europe.

The brand name Bisleri is so popular in India that it's used as generic name for bottled mineral
water. [In India, Bisleri is to mineral water what Xerox is to photocopying.]

[edit] Products
• Bisleri Mountain Water
• Bisleri Mineral Water

[edit] See also

• Parle Agro

[edit] References
1. ^ Bisleri, Tata all set to tap into foreign market

[edit] External links

• Bisleri's Official site
• Bisleri's Venture to Europe
 • Company Timeline and History

Retrieved from "http://en.wikipedia.org/wiki/Bisleri"

Categories: Bottled water brands | Companies of India

Views

• Article
• Discussion
• Edit this page
• History

Personal tools

• Log in / create account

Navigation

• Main page
• Contents
• Featured content
• Current events
• Random article

Search

Go Search

Interaction

• About Wikipedia
• Community portal
• Recent changes
• Contact Wikipedia
• Donate to Wikipedia
• Help

Toolbox

• What links here

• Related changes
• Upload file
• Special pages
• Printable version
• Permanent link
• Cite this page
• This page was last modified on 27 November 2008, at 21:19.
• All text is available under the terms of the GNU Free Documentation License. (See
Copyrights for details.)
Wikipedia® is a registered trademark of the Wikimedia Foundation, Inc., a U.S.
registered 501(c)(3) tax-deductible nonprofit charity.
• Privacy policy
• About Wikipedia
• Disclaimers