Beruflich Dokumente
Kultur Dokumente
Chapter No. 1
EXECUTIVE SUMMARY
Holiday Inn Multan is only international standard hotel in Multan.
Management
Marketing.
Finance/Accounting
Production/Operations
understand how their jobs, departments, and divisions fit into the
organization.
MARKETING
1. Customer Analysis
2. Buying Supplies
3. Selling Products/Services
5. Pricing
6. Distribution
7. Marketing Research
8. Opportunity Analysis
9. Social Responsibility
MANAGEMENT
Planning
planning consist of all those managerial activities related to
Organizing
Motivating
Behavior.
Staffing
resource management.
Controlling
planned results.
Finance / Accounting
Production/ Operations
Process.
Capacity.
Inventory.
Workforce.
Quality.
development.
activities in a way that break the isolation of R&D form the rest
specific product.
managerial decision.
world economy after oil and autos growing faster than the
Although service concern industries are contributing for the comfort and
business provision for the people all over the world but it took long time to
recognize hotels as the main and most useful industry in Pakistan. The path
of recognition to this industry was paved in 1980 when Prime Minister of
Pakistan “ Benazir Bhutto’ declared it as a industry under certain act.
Marriott and Holiday Inn chains and then there is a Serina hotel
PEARL CONTINENTAL.
SHERATON.
MARRIOT.
America .
with pool. Holiday Inn Crowne plaza hotels in Europe , Africa and
Asia Pacific
Hong Kong.
has opened its gate for the tourists in this region . Holiday Inn
banquet halls with a very little parking lot .It is almost a three
, in turn pays the royalty for the name “Holiday-Inn” and strictly
Mehfil Restaurant
Shang Palace
moderated price.
TGI-76
It provides 24-hours service , Hi-tea, snacks and ice-cream to
customers.
back ground Holiday Inn Multan had to face great problems in the
internal and audit then there strength and weakness overall and
the organization.
Forms
The head office send form to Holiday Inn Multan. The main
the hotel. Guest fill this form at the time of check out. These
for them to send same number of form back to head office at the
weakness.
each and every practice during their two days stay. This report is
Office.
Complaints
follow is maintained.
1. Routine meeting
2. Special meeting
Routine Meeting
measures.
Special Meeting
Special meeting occur when team from Head Office visit the
the organization.
Strengths
1. Holiday Inn Multan is the only International Std hotel in Multan.
Weaknesses
1. The major weakness is the parking problem. Management has
space.