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>STRATEGY MANAGEMENT
NAM E : M AULIK
SY M B IO S IS
C E N TR EFO R D IST A N C LEARNING
E
A C A D E M IC
YEAR : 2007
STRATEGYMANAGEMENT
DELTACOM GmBH
Objective: The case study helps to understand the perception & application of
strategy formulation.
The company is established in Germany and it is into the business of IT solution provider
to various customers all over the globe. Recently in Chine, the company has participated in
the International Bidding and awarded the contract. The company has made huge effort to
get the order as it was very competitive, financially as well as from Technical specification
point of view.
The project duration is within the range of 7 to 10 years and it also outlay larger chunk of
money. So after winning the contract, management called for Executive level meeting in
Berlin for overall framework. The agenda of the meeting distributed to them was to decide
upon the formulation & evaluation of various strategies to be adopted for the project.
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STRATEGYMANAGEMENT
SLI
TCS BP
C U ST O M E RSE G M E N T A T IO&
N V A L U EPROPOSITION
T H EBUNDLE OF COMPETENC ES
M ISSIONOF BUSINESS
T H ES T R A T E G
IC AGENDA
CUSTOMER TARGETING
AGGREGATE/GRANULAR METRICS
EXPERIMENTATION AND FEEDBACK
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STRATEGYMANAGEMENT
LEGENDS :->
BP – BEST PRODUCT
DELTACOM GmBH has to choose the partner for project operation in Chins. Every
business Partner has some strength & weakness in terms of their competency in
different field. So the Company made the business dimension & value proposition
analysis for each partners. So the cost comparison, Timely delivery as well as Quality
of operation can be judged on the same platform.
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Systems Lock-In
Dominant Exchange
Exclusive Channel
Customer Integration
o
Redefining Experience
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STRATEGYMANAGEMENT
2. Low Cost Wage differential with Chinese wages are very low.
reference to US, Europe,
Japan & India.
A large pool of computer
Availability of Large pool of science graduate for long term
skill in that Area.
Expertise in managing in
Experience Leveraging sudden change in demand and
workloads & resource supply profitability
profitability.
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(E) Mission
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F) TRANSFORMATION REQUIRED
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SELF MANAGETEAM CONCEPT
The major objectives behind taking the project are outlined below.
SCOPE:
• The purpose of the project is to study the self managed team concept.
• What are the limitations & constraint during its realization
• How to measure the effectiveness of model?
The self-managed team or SMT is a special kind of team. It can be highly effective. It can
be phenomenally productive. And it is an autonomous entity. An entity with the endurance
and power of a machine and the cunning and adaptability of an animal.
A SMT isn't just a group of people working together but a genuine collaboration: A team
in the true sense of the word. And it is a team which is measured by its results, not the
performance of its individual members.
OBJECTIVES OF TRAINING
1) To impart basic knowledge and skill to the new entrants and enable them to
perform their jobs well.
2) To equip the employees to meet the changing requirements of the job and the
organization.
3) To teach the employees the new techniques and ways of performing the job or
operations.
4) To prepare the employees for higher level tasks and built up a second line of
component managers.
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AREAS OF TRAINING
The areas in which training is offered can be classified into following categories:
SOCIAL SKILL Employee is made to learn him and other develop a right
mental attitude towards the job, colleagues and the company.
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SELF MANAGETEAM CONCEPT
5. The training aids provided during the training period were sufficient & helpful.
(a)Strongly agree. (b)Agree
(c) Strongly disagree. (d) Disagree.
(e) Can’t say.
6. The coordination training was enough:
(a)Strongly agree. (b)Agree
(c) Strongly disagree. (d) Disagree.
(e) Can’t say.
7. The time allotted to every subject was enough:
(a)Strongly agree. (b)Agree
(c) Strongly disagree. (d) Disagree.
(e) Can’t say.
8. I feel improvements in my communication after the training:
(a)Strongly agree. (b)Agree
(c) Strongly disagree. (d) Disagree.
(e) Can’t say.
9. There is improvement in my personality during the training program:
(a)Strongly agree. (b)Agree
(c) Strongly disagree. (d) Disagree.
(e) Can’t
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SELF MANAGETEAM CONCEPT
Strongly Grand
AGE Agreed % Agreed % Total
Strongly Grand
SBU Agreed % Agreed % Total
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Energy
meter 2 6.67% 8 26.67% 5 16.67% 15
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Strongly Grand
GENDER Agreed % Agreed % Total
Strongly Grand
AGE Agreed % Agreed % Total
Strongly Grand
SBU Agreed % Agreed % Total
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Strongly Grand
GENDER Agreed % Agreed % Total
Grand
Total 21 70.00 9 30.00 30
Strongly Grand
AGE Agreed % Agreed % Total
Strongly
SBU Agreed % Agreed % Grand Total
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SELF MANAGETEAM CONCEPT
Strongly Grand
GENDER Agreed % Agreed % Total
Strongly Grand
AGE Years Agreed % %
Agreed Total
18 2 6.67 3 10.0 5
19 2 6.67 7 23.3 9
20 2 6.67 4 13.3 6
21 4 13.33 4 13.3 8
22 0.00 2 6.67 2
Strongly Grand
SBU Agreed % Agreed % Total
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7. The perception of SMT’s about time allotted to each subject was enough.
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Grand
Total 1 3.33 19 63.33 10 33.33 30
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Strongly Grand
GENDER Agreed % Agreed % Total
Strongly Grand
AGE Agreed % Agreed % Total
Grand
Total 21 70.00 9 30.00 30
Strongly Grand
SBU Agreed % Agreed % Total
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