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COVER LETTER for Robin Austin

For 25 years, significantly increasing market share by incorporating new strateg


y, long-term relationships, problem solving and critical thinking techniques acr
oss multiple industries has been my passion. Typically, an additional 15% - 30%
revenue increase over 3 to 5 years and 3-8 points in market share has been achi
eved. Strategic plans are developed to boost sales and marketing, enhance commu
nication and to create influence among legislators for the corporate agenda. Du
e to a background in Technology with over 25 years in software sales and being a
principal in 2 successful private companies, I have gained a wealth of knowledg
e that many never have the opportunity to experience. Using business intelligen
ce and data analytics tools as a foundation for the decision making process, key
performance indicators are established so performance can be measured. Once th
ese are in place, execution processes including achievement goals are defined.
I am looking to be a part of a team of diverse talents and skills, pooling the
se skills toward a single purpose—success. I adapt very well across industries. I
have worked with channel sales methods and direct sales methods with federal and
state legislators, with large and small clients, nationally and regionally in a
long standing industry and technology. My communication and relationship build
ing skills make me a viable representative for any leadership, corporate relatio
ns or business development opportunity. Other strengths I possess are a visionar
y, positive attitude, and the self-discipline to achieve and maintain success.
I am looking forward to discussing possible opportunities and appreciate your ti
me and consideration.
 
ROBIN AUSTIN
469-474-3062 (M), austinmrobin@hotmail.com , austinmrobin@gmail.com
1526 Meadow Way Terrell, TX 75160
Linkedin and Facebook
Strategist * Business Development * Sales Corporat
e/Public Relations * Marketing
_____________________________________________________
25 years of significantly increasing market share through strategic marketing &
exceptional relationship-building skills. By creating a national network in the
Corporate and Legislative sectors and having an uncanny ability to decipher info
rmation in a way that will produce a competitive advantage, trust is quickly gai
ned and persuasion applied based on the prospect’s background and view. Typically th
rough this influence, major projects that can exceed $300,000,000 of which $10,0
00,000 the goal are found and with the help of sales, delivered. Also, the corp
orate agenda and challenges are addressed and influence applied to achieve succe
ssful outcomes dealing with environmental, workforce, and trade issues.
OBJECTIVE
Seeking a new position with a team of professionals to help grow revenue and mar
ket share by creating a great image, competitive advantage and differentiation i
n the market place. The ideal company would foster creativity and empower peopl
e to discuss different ideas along with an entrepreneur spirit.
PROFESSIONAL EXPERIENCE
Strategic Business Development Manager + Corporate Relations
NUCOR
August 2006 to February 2010
A Division of Nucor Corp that is a Fortune 106 manufacturing company,
$18.3B, that specializes in fabrication of steel components sold through a distr
ibution network. Nucor is the largest steel supplier in North America.
Plans Created Strategic Marketing Analytics and KPI
Competitive Advantage
and Executed Lead Generation Distribution + Customer Partners
hip Alliance
Corporate Message SWOT
Product Positioning
Spheres of Influence Margin/Cost Analysis
Market Positioning
• Increase revenue 30% regionally through expanding the distributor base and helpi
ng the distributor base expand their customer base and by creating preference fo
r the Nucor brand.
• Market share increased by 3 points through taking advantage of the current marke
t conditions and through developing a strong differentiation message.
• Long-term relationships were developed with those who either had influence or kn
owledge of projects happening throughout US, Canada, and Mexico. These relation
ships included government officials, workforce development professionals, and ec
onomic development professionals. architects, developers, engineering companies,
and corporations both national and international.
• Created an increased awareness of the corporate message and promoted additional
corporate influence among legislative officials.
.
VP Strategy & Business Development
NEWAGE ENTERPRISES (NewAge Technologies) December 2005 to
August 2006
A private consulting firm using data analytics, problem solving, and cri
tical thinking to increase
revenue and market share. Company specializing in helping leadership ac
hieve goals and
objectives within their market segment. Revenues increased typically by
21% over 3 to 5 years.
Company was acquired.

Plans Created Strategic Marketing Analytics and KPI


Competitive Advantage
and Executed Lead Generation Business Retention Cost Ana
lysis
Deliverable Methodology Corporate Message
Spheres of Influence
Supply Chain Efficiency Distribution + Customer ROI
Partnership Alliance SWOT Product Position
ing
• Managed 13 professional problem solvers.
VP Strategy & Business Development
SOUTHWEST MANAGEMENT July 2001 to Nov
ember 2005
A private strategy and solutions company using data analytics to
increase revenue and market share. Customers extend across industries but not l
imited to Health Care, Hospitality, High Tech, Manufacturing, Energy, Utility an
d Retail. Company was acquired.
Plans Created Strategic Marketing Analytics and KPI
Competitive Advantage
and Executed Lead Generation Business Retention Cost Ana
lysis
Deliverable Methodology Corporate Message
Spheres of Influence
Supply Chain Efficiency Distribution + Customer ROI
Partnership Alliance SWOT Product Position
ing
• Managed 20 professional problem solvers.

Senior Account Manager October


2000 to June 2001
PRIMUS KNOWLEDGE SOLUTIONS
A business intelligence/data analytics software solutions provider. Cust
omers extend to Fortune 1000 and above across multiple industries.
• Exceeded $2M quota by 132% with sales of $2.64M. Average sale $500,000.
• Using strategy and consultative selling model, developed strategic accounts with
Brinker International, Citigroup, CompuCom, J.C. Penney, NetIQ, Nokia, Fidelity
, Compaq, Marathon Oil and others.
• Developed strategic channel partnerships with Remedy, Siebel, Peregrine, & Onyx
.

VP Marketing & Business Development


NEWAGE TECHNOLOGIES November 1984 to October
2000
A total Technology solutions company specializing in business intelligence, ana
lytics, data, web and network security, asset management, customer interfacing s
olutions including voice, CRM and eBusiness, for the call center, help desk and
web.
Plans Created Strategic Marketing Analytics and KPI
Competitive Advantage
and Executed Lead Generation Business Retention Cost Ana
lysis
Deliverable Methodology Corporate Message
Spheres of Influence
Supply Chain Efficiency Distribution + Customer ROI
Partnership Alliance Evolving Life-cycle Sales Mergers & Acquis
ition
SWOT Exit Strategy
• Exceeded $1.2M quota 200% with sales of $2.2M. Average sale $300,000 1997; $1.2M
by 200% with sales $2.2M 1998.
• Developed worldwide contract with TRW and Schlumberger that continued to net TRW
$187,000 and Schlumberger $162,000 per quarter.
• Expanded sales and revenue from 10% to 23% per year.
• Effectively managed and trained 25 people on solution and relationship sales.
• Provided business solutions that would raise customers overall productivity and
profitability.
Systems Engineer/Project Manager
CONOCO/PHILLIPS January
1981 to October 1984
A Fortune 500 company that manufactures gas, oil, and other energy product
s.
• Installed new releases of mainframe and micro software.
• Provided customer/technical support & Project Management.
• Constructed and taught mainframe/microcomputer classes.
• Designed and wrote applications.
• Provided capacity planning & troubleshooting
AWARDS
• Nominated and accepted into Who’s Who 2003.
• Presidents Club every year available when in sales when in sales.
• Awarded honors for exceeding 100% quota in 1997 and 1998.
AFFILIATIONS
• Texas Economic Development Council, Industrial Asset Management Association, Sou
thern Economic Development Council, Mississippi Economic Development Council, Lo
uisiana Industrial Development Economic Association. Many state and local gover
nment relationships.
• Founder of Hospitality Association of Plano 2003, Membership Chair AITP 2005 (De
velop membership drives and events including sponsorships). Plano Chamber Govern
ment Relations 2003-2004, Promote Plano 2003-2004, Plano Forum 2003.
• Director Membership Dallas Oracle User Group 2006. (Develop membership drives an
d events
including sponsorships.
• Philanthropic involvement includes work for Susan G. Komen Foundation, St, Judes
Childrens’ Hospital and business organizations such as Association of Information T
echnology Professionals wherein young established professionals are trained in l
eadership skills.
EDUCATION
BS Computer Science/Math – 1980
Masters Computer Science/Marketing – 1990
University of Central Oklahoma, Edmond, OK

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