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LARRY SHELTON

7732 Watermark Lane South


904.233.3009
Jacksonville FL 32256
SUMMARY
Result-oriented Retail Executive with extensive operations and project managemen
t experience. Track record of successfully executing strategic deployment plans
for multiple retail concepts on time and on budget. Effectively utilizes analysi
s, research, planning, process management and problem-solving skills to make cos
t conscious decisions while meeting organizational objectives. Experienced in le
ading and directing Store Planning, Design, and Construction Management teams th
rough every phase of development.
SPECIALTIES
Extensive background in store layout and design, space allocation, negotiations,
project management, resolution management and team building.
PROFESSIONAL EXPERIENCE
STEIN MART, Jacksonville, FL 1981 - 2009
Director of Store Planning (1995 - 2009)
Responsible for the Store Planning, Design, and Construction Department in archi
tectural plan review, prototype development and project management. Provided str
ategic analysis and input in the development of new stores, evaluated the feasib
ility of locations, negotiated general contractor bids and oversaw major-issue r
esolution. Time-managed store projects and remodels to ensure the targeted turno
ver date was met. Oversaw departmental space allocation and fixture changes acro
ss all stores. Hired, trained and managed staff across all functions. Developed
merchandise fixture plans used by buyers, planners and operations.
* Completed with design continuity site-specific CADD drawings for 343 stores.
* Effectively oversaw space allocation implementation by department.
* Value engineered with architects and GC's second-generation projects saving $
100K plus.
* Developed prototype plans used by LL's, GC's and architects for construction.
* Designed and developed the Collections sub chain of specialty stores.
* Initiated uniform bids documents resulting in the saving of thousands of doll
ars.
* Developed uniform closeout documents to be used at the time of turnover.
* Oversaw the general contractor bid process awarding bids in excess of $1M.
* Oversaw ongoing selection and pricing of floor material.
* Routinely analyzed corporate space needs to save thousands of dollars.
* Managed CADD staff in drawings of all new, relocation and remodeled stores.
* Designed new department layouts to maximize customer shopping.
* Each store designed with an eye toward enhancing merchandise and fixture flow
.
* Maximized utilization of each square foot of leased space.
* Handled GC's, architects, and engineering issues on a store by store basis.
* Executed all projects professionally, within company standards, on budget and
on time.
* Process management of all assignments meeting company goals and objectives.
Manager of Store Planning (1989 - 1994)
Headed up and managed the first Store Planning Department. Served as the primary
contact for the site-specific design, layout, and oversight on all new construc
tion and relocations in conjunction with real estate, landlords, architects and
general contractors. Responsible for all remodel work. Responsible for creating
and implementing merchandise fixture plans for all new and existing stores.
* Developed original store prototype plans that are still in use.
* Successfully increased construction efficiency and productivity by moving to
CADD.
* In addition to store planning, developed the space planning and remodels for
major and multiple corporate expansions.
Buyer (1981 - 1988)
Merchandise buyer for several departments including Linens and Kids.
* As Stein Marts' first Kids buyer, oversaw merchandise selection and planned i
nventory for multiple stores.
* As Stein Marts' first Linen buyer, oversaw merchandise selection and planned
inventory for multiple stores. Included bed, bath, table top, fabrics and rugs.
General Store Manager (1977 - 1980)
Manager for Memphis area location..
* Responsible for staffing, merchandising and store operations.
EDUCATION
1976 - Bachelor of Business Administration, Marketing,
Memphis State University, Memphis, TN

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