SWOT Analysis Template. What are you assessing here?
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(Use the top row to list your own NGO’s strengths & weaknesses (top row), or those of potential partners. Use the bottom row to analyze the various project regions. You
may find it useful to think in terms of “needs” or “challenges” where the chart says “opportunities,” and the “risks” or “things that might go wrong” where the chart says
“threats.”)
Sample questions to answer
What do we do well?
What specific talents and skills does
our organization have?
What experience, knowledge, or
information do we have?
How can our NGO’s philosophy or
values contribute to improving
conditions in the project region?
Are we good at “thinking outside
the box”?
What communication & cross-
cultural skills do we have?
What access to funding do we
have?
What project management skills do
we have?
Sample questions to answer
What needs exist that you can
meet?
What problems or challenges is the
community facing that your NGO
can help resolve?
What community organizations exist
with which you could work?
Are there other NGOs active in the
region with whom you could
cooperate?
What talents and skills do the
people in the region possess?
What opportunities do you see for
multiplying the benefits of your
work?
What sources of reliable information
can you identify within the region?
What seasonal factors can be used
to your advantage?
Strengths (of the NGO) Weaknesses (of the NGO) Sample questions to answer
What gaps are there in our skills?
What gaps are there in our
knowledge of the region?
What kinds of experience do we
lack that would be useful to have in
the project?
Will we be able to find donors to
pay for the project?
Can we meet project deadlines and
withstand anticipated pressure?
Can we obtain needed materials?
If we agree to cooperate in other
projects, will that detract from our
main project?
How reliable and complete is the
information we have on the
proposed project region?
How strong is our morale,
commitment, leadership?
Opportunities (in the project Threats (in the project region) Sample questions to answer
region) How great is the potential for
ethnic or religious conflict?
Is the proposed project consistent
with local political agendas?
What permits or licences are
required to carry out the project?
Are there any potentially negative
environmental effects?
Is there likely to be resistence to
new technologies, services, ideas?
What difficulties might there be in
establishing trusting relationships
between our NGO & partners and
the local community?
Do we or our project partners have
any known insurmountable
weaknesses?
Do we have reliable financial
backing?