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RACHEL TEXEIRA

1326 Columbia Rd., Apt. 4, South Boston, MA 02127


860-916-1473 rt6db0f2@westpost.net
EDUCATION
BABSON COLLEGE, F.W. OLIN GRADUATE SCHOOL OF BUSINESS, Wellesley, MA
Master of Business Administration, Concentration in Marketing and Entrepreneursh
ip, May 2010
UNIVERSITY OF HARTFORD, West Hartford, CT
Master of Science in Accounting and Taxation, August 2007
UNIVERSITY OF CONNECTICUT, Storrs, CT
Bachelor of Science in Business Administration, May 2006
EXPERIENCE
SMALL BUSINESS RESULTS, Newton, MA
April 2010 Present
Manager of Business Development
Identifying and evaluating new business opportunities by analyzing markets, tr
ends and alignment with the company
Assisting in the development of new products and services to meet additional c
lient/partner needs
Crafting and executing marketing campaigns (i.e. creating marketing materials,
direct mail and online newsletters)
Actively participating in trade shows and other promotional events (i.e. creat
ing marketing materials, managing the booth, identifying leads and implementing
follow up strategy, etc.)
Writing and managing web copy and other content to help clients achieve onlin
e marketing communication goals
SLOANE MAGAZINE, Boston, MA
March 2010 Present
Marketing and PR Consultant
Identifying key potential partner companies to promote magazine via dedicated
emails, editorials, and tradeshow events
Building a social media network and implementing a public interaction strategy

CARLSBERG, Copenhagen, Denmark


January 2010 May 2010
Marketing Consultant, Babson Management Consulting Field Experience (MCFE)
Assisted in creating a U.S. market entry strategy for new alcoholic beverage t
argeted towards women
Performed a market assessment of alcoholic beverage category, including size o
f the market and competitor overview
Provided recommendations for a marketing plan and product positioning, includi
ng pricing and channel focus, based on field research and customer interviews
AT&T, Framingham, MA
September 2009 December 2009
Marketing Consultant, Babson Management Consulting Field Experience (MCFE)
Assessed current mobile applications strategy within the college student marke
t segment via surveys, focus groups, trend analysis and industry research
Implemented marketing plan to reach target demographic and gain greater brand
awareness
Assisted the company in gaining greater market share within the college studen
t market segment
SUN LIFE FINANCIAL, Wellesley, MA
November 2008 May 2009
Internal Audit Analyst
Performed audit procedures, including identifying and defining control issues,
developing criteria, reviewing and analyzing evidence, and documenting processes
and procedures
Coordinated and led meetings with client to discuss potential issues and/or co
ncerns
Communicated the results of audit projects in written reports and oral present
ations to management
Provided recommendations on areas for improvement in business process to preve
nt/minimize future risks
DELOITTE & TOUCHE, LLP, Phoenix, AZ and Hartford, CT
September 2006 October 2008
Enterprise Risk Services, Internal Audit Senior Consultant
Promoted from Enterprise Risk Services, Internal Audit Consultant to Senior Con
sultant in August 2008
Led clients Fraud Risk Assessment to assist the company in preventing, identif
ying and detecting fraud
Collaborated with international audit teams to complete international audit ef
fectively and efficiently
Assisted in preparing a newly publicly traded company in becoming Sarbanes-Oxl
ey compliant
Utilized industry best practices in drafting client policies and procedures, f
lowcharts, risk control matrices and narratives
Advised clients of ways to improve their business processes and/or remediate i
nefficiencies
Assisted in completing year-end financial statement audits under strict deadli
nes and competing priorities