Phillip E.

Cowley
602.625.9561 * pc73071e@westpost.net

QUALIFICATIONS SUMMARY
Top-performing Sales Leader with a consistent track record of surpassing establi
shed quotas and revenue targets. Proven ability to recruit, train, and develop
top-ranked sales teams. Demonstrated success partnering with brand identificatio
n teams to introduce new products/distribution options that deliver significant
ROI and revenue results.
* Strategic Planning & Marketing
* Industry, Market & Consumer Analysis
* Prospect Scripting & Lead Generation
* Revenue & Expense Forecasting
* Solution Based Consultative Selling
* Staff Recruitment & Training
* Presentation & Negotiation Skills
* New Business Development

PROFESSIONAL EXPERIENCE
Investools, Draper, UT www.investools.com 2004 - 2010
Instructor/V.P. Previews
Investools is the investor education division of TD Ameritrade that offers world
-class investor education for the self-directed investor. Challenged with creati
ng live instructor lead events and on-line self-paced training solutions for mul
tiple markets, marketing partners and individuals. Managed a 35- to 60-member na
tional sales team, overseeing staff recruitment, selection, and training.
* Achieved Sr. Instructor status for surpassing sales goals for 5 consecutive ye
ars.
* Generated $1.5M in personal sales while managing a five member instructor team
that contributed an additional $3.7M for a total of $5.2M in preview team sales
Q1, 2007 setting a single quarter sales record.
* Partnered with product development team in 2005 to create and launch a major r
e-branding initiative that increased sales 50%.
* Recognized as a "Presentation Specialist" as a result of conducting over 2,000
live presentations internationally. Create, scripted and produced presentations
, meeting all compliance regulations and standards, that were adopted company-wi
de..
* Increased existing ESR (effective sales rate) by 45% in 2007 and by an additio
nal 26% in 2008.
* Expanded distribution by creating a "Home Study" marketing initiative that acc
ounted for 31% of all sales 2006, 2007 and 2008.
* Identified, trained, and coached three "target exceeding" instructors and mana
ged the top two producing instructors in 2006, 2007, 2008 and 2009.
* Appeared in numerous company infomercials and online training modules.
* Collaborated with Sr. management team to design and implement incentive progra
ms and compensation plans for sales team.

PHILLIP E. COWLEY PAGE TWO

EMC Group, Phoenix, AZ 1999 - 2004
Owner
EMC Group was a contract presentation development and consulting firm specializi
ng in the creation and production of Microsoft PowerPoint driven presentations g
eared towards large group. Clients included Software Education and Home Based Bu
siness Support companies.
* Delivered numerous sales presentations for clients throughout the country.
* Achieved record setting sales performance resulting in securing fulltime emplo
yment with Investools.

The PACE Group, Phoenix, AZ - Salt Lake City, UT 1994 - 1999

Managing Partner
The PACE Group specialized in sexual harassment and diversity training. As manag
ing partner, responsibilities included B2B sales, product development, and deliv
ery. After successfully establishing a client base in Salt Lake City, UT, was pr
omoted to managing partner and territory expanded to include the Phoenix, AZ off
ice.
* Recognized as Presentation Skills SME (Subject Mater Expert) for the western r
egion.
* Negotiated, designed and implemented national diversity training initiative fo
r multi-state fire department.
* Adapted numerous "off the shelf" training modules to meet client needs.
* Hired and trained 3 field training specialists.

Cowley Distributing Co., Salt Lake City, UT - Denver, CO 1980 - 1994

Territory Manger/V.P. Sales
Cowley Dist. Co. was a family owned wholesale TV and Appliance distributorship.

EDUCATION & TRAINING

Attended University of Utah
Salt Lake City, UT
Professional Development
The PACE Group - Train the Trainer Certification Consultative Selling Sales
Training
Technical Skills
Microsoft Word, Excel, Outlook & PowerPoint * WebEx * Teleprompter * BlackBerry