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Pasquale W.

Melillo
15 Haller Place
Wallingford, CT 06492
203-314-1662
PatMelillo@aol.com
Summary of Qualifications:
*Over 10 years of marketing, product management and sales experience
*Proven ability to create, manage and grow marketing and sales plans
*Established ability to drive, motivate and influence co-workers and department
teams
*Demonstrated success in developing and executing strategic business plans
*Managed client relationships with focus on ensuring satisfaction and revenue gr
owth
Education:
Sacred Heart University, Fairfield, Connecticut
MBA, May 2002 (3.7 GPA)
Southern Connecticut State University, New Haven, Connecticut
Bachelor of Science, Business Management, June 1995
Connecticut School of Electronics, New Haven, Connecticut
Completed two year program on Electronics and Robotics

Experience:
GTECH, Providence, Rhode Island
System Applications Trainer, September, 2008 - present
*Conduct training classes for domestic and international lotteries regarding fea
ture, functionality and operation of systems and software products
*Develop and update training documentation and audio visual presentations
*Teach the following classes: Accounting, Marketing, Promotions, Online Product
Management,
Retailer Management, Administration, Operations Management, Site Management, Dev
ice Management,
Order Management, Warehouse Management, Inventory Management and Crystal Reports
*Recommend the best practices for integrating GTECH applications to achieve desi
red project goals
*Maintain operational status of training system and related software
*Participate in the development and maintenance of project planning and budgetin
g
*Interface with lead project personnel, corporate, support/supply personnel, and
specific lottery personnel to assist them in meeting specific project objective
s
*Learn new systems and applications and how they integrate with specific job fun
ctions and business processes for a given customer's lottery environment in orde
r to customize training programs as needed
*Assist the customer in using the technology (i.e., provide short term support)
for a limited time after training delivery concludes
*Administer written and practical exams and write performance reports to evaluat
e trainees' performance
*Technical Writer
*Taught International classes (with the use of a translator) in Italy, Spain and
the Dominican Republic
Sitoa Corporation, San Mateo, California
Marketing Manager, April, 2007 - September, 2008
*Responsible for the planning, direction and implementation of all strategic and
tactical activities for product marketing. Establish, implement, and execute st
rategic marketing plans to achieve objectives. Evaluate new vendors and the perf
ormance of existing vendors. Develop, manage, merchandise and market websites an
d electronic product catalogs consisting of over 80,000 items with multiple majo
r retailers.
*Grew Amazon sales from $175K/month to $850K/month in one year by promoting sele
ct products, pricing competitively, obtaining new suppliers and offering great c
ustomer service
*Created and maintained marketing literature and promotions for Amazon site
*Identified and developed new product opportunities by working closely with Prod
uct Managers.
*Partnered with operations (supply chain) and sales planning to ensure fill rate
targets are achieved.
*Tracked sales, trends, growth and feedback from customers
Office Depot, Trumbull, Connecticut
Product Manager, September, 1999 - April, 2007
*E-Marketing business development
*Marketed the following product lines: CPUs, Servers and Accessories
*Grew sales 75% yearly by aggressively marketing new products, bringing on new m
anufacturers and suppliers, adding value to product lines, negotiating special p
ricing with manufacturers and suppliers regarding large purchase orders delivere
d into our warehouse
*Analyzed overall profitability, return rate and other trends on specific produc
t lines
*Provided analytical support for vendors and resellers
*Supported 200 sales people with product information and special pricing and ord
er tracking
*Created product promotions with manufacturers to increase margins and sales on
select lines
* Purchased inventory from manufacturers and suppliers to grow product lines. (H
P Commercial $500,000 weekly)
*Prepared weekly inventory report to analyze buying trends
*Catalog pagination to promote special offers
Vernon Technology Solutions, Stamford, Connecticut
Sales Executive, November, 1996 - September, 1999
*Implemented the entire sales process, including identifying decision makers, an
alyzing needs, preparing proposals, making presentations and executing follow u
p
*Increased sales from $300,000 a year to over $1 million annually
*Coordinated daily purchase activities to efficiently transfer products within t
he 8 branches of the company
*Developed and managed strategic business plans to drive sales and revenue
*Created custom contracts with customers regarding technology hardware, software
and pricing
*Negotiated marketing partnerships with resellers and clients
*Corresponded daily with distributors to track deliveries and rectify product di
stribution issues
*Ensured total customer satisfaction
Skills:
Marketing Manager, Product Management, Business Analyst and Trainer
DEI Sales Seminar graduate
TDC International Advanced Negotiations graduate
Proficient in Microsoft Word, Excel, Outlook, Access, PowerPoint & HTML
Langevin certified Technical Trainer
Studied the German language for five years