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PAUL MARSTON

1955 1st Avenue, Suite 719, New York, New York 10029, Home: 212-860-341
5 Cell: 973-941-9300
Sales and Marketing Executive
Increasing Bottom-Line Profitability through line extensions plus new product de
velopment and launch strategies.
Professional Profile
Accomplished executive with a proven ability to develop and implement sales str
ategies that support business and financial objectives. Recognized as very expe
rienced in applying ingredient concepts and solutions to food and beverage appl
ications.
Respected leader, able to build teams focused on achieving revenue and profit g
oals.
Keep up-to-date knowledge of changes in the industry through continuing professi
onal , investigation/ monitoring of trends and attendance of related trade even
ts.
Areas of Expertise
* High-Volume, High-Dollar Negotiations
* Strategic/Tactical Planning
* Multimillion-Dollar Operating Budget Administration
* Analytical and Financial Skills
* Outstanding customer service and support.
Professional Experience:
2008-present PADMAR INGREDIENTS
New York, New York
General Manager/ Director
Brokerage specializing in fruit , vegeta
ble , flavor extracts and distillates, Natural products
and functional ingredients.
Product Development services that includ
e formulary, packaging and ingredients sourcing,
manufacturing options and logistics.
2007-2008 MITSUI FOODS INTERNATIONAL
Norwood, New Jersey
Sales Manager- Ingredients Division
* Responsible for the sourcing, procurement of ingredients for the Beverage,
Flavor, Dairy and Alcoholic Beverage Industries.
* Implemented Sales strategy, and team on Product and Business Development,
Inventory Planning, Sales and Customer support.
* Increased market volumes substantially over 2 year period, mainly by opening n
ew accounts
and or expanding the range of products offered in the portfolio.
2002-2006 HARTOG FOODS Inc.
New York, New York
Ingredients Manager
* Consolidated the Ingredient Division as one of the highest ROI in the company.
* Expanded sourcing and product portfolio of Fruit and functional products, Ext
racts to the
Flavor and Beverage Industries.
1999-2001 INTERNATIONAL INGREDIENTS Ltd.
Kingston, Jamaica
Marketing Manager
* Manage sales and marketing functions of domestic/export business and product
development.
* Sales increased 25% year 1, 30 % year 2.
* Successful Launch of 7 new product lines for 3 subsidiary companies
* New export markets developed in Latin America (Costa Rica, Panama, Guatemala,
Puerto Rico)
and Caribbean Markets (Trinidad, Barbados, Dominican Republic, St. Lucia, and
Haiti)
* Substantial improvement in domestic market share. (60 up to 80% in 3 years)

Education:
1999 MBA, University of New Orleans, New Orlean
s , Louisiana.
1981 B Sc.- Finance/Marketing, University of R
hode Island, Kingston, Rhode Island

Member: Institute of Food Technologists

Special Training: Attended various training sessions concerning:


* Effective sales and marketing
* Building your communication skills
* Creating relationships of trust with your client
Computer Skills: Proficient: Excel, Microsoft Office, Internet, Ht
ml, PowerPoint.
Hobbies: Tennis, Jogging, Swimming

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