Issaquah, WA 98029 509-280-3324 (cell) [1]rcb35fa8@westpost.net Professional Summary An experienced senior account executive and sales manager with a well-rounded background in Business-to-Business sales. Managed distributors and brokers for various manufacturers in a large geographic territory based out of a home office. A proven sales hunter who has been extremely successful gaining new business from a diverse customer base. Georgia Pacific Corporation Seattle, Washington
Senior Account Executive January 2008 - April 2010
- Achieved a sales conversion of an entire category of business over to Georgia Pacific which catapulted a sales increase of approximately $720,000. - Awarded largest distributor in the Pacific Northwest in 2009. - Developed annual marketing plans with several distributors in a three state territory with a combined sales volume of $6.1 million. - Utilized the Customer Management Tool to track end-user/distributor sales through the pipeline sales process. - Spearheaded product sales demonstrations, formulated cost competitive bids and conducted
sales training seminars for distributor sales representatives.
Managed a portfolio of more than 200 end-users including Taco Time, Taco Del Mar, Sodexo - Emerald City Smoothie and Food-Buy. - Implemented national sales campaigns into various distributors and markets. - Certifications included Environmental and Market-Based Management Accreditations. Beverage Systems, Inc. Rocky Hill, NJ Sales Manager January 2003 - August 2007 Account Executive October 2000 - December 2002 - Launched additional beverage lines by brokering deals with three manufacturers which enabled the company to become a full-line beverage company. - Increased Nestle beverage sales from $190,000 to $1,300,000. - Nestle National Sales Award 2001,Co- National Sales Award 2003, East Region Awards 2002-2005. Awarded an expanded geographic contract from Nestle to include the entire Mid-Atlantic. - Outside sales calls on various operators which included winning the coffee business from a
competitor at a health care group consisting of 14 hospitals resulting
in $300,000 in sales. - Managed a joint partnership with respective Nestle brokers with responsibilities including training and implementing quotas for the sales force and formulating marketing programs for various distributors. Reichenbach and Associates, Inc. Glenhead, NY Beverage Manager May 1996 - October 2000 - Guided Reichenbach and Assoc. to #1 in Nestle beverage sales among all Eastern Regional Brokers. - Increased Nescafe coffee program from $10,000 to $190,000 in yearly sales by targeting high volume end-users and forcing local distributors to stock the products for the customer. - Increased Florida's Natural dispenser business by 21% in 1998 by pioneering a sales campaign with a new distributor partnership. - Managed Nestle budget for coffee, cocoa and tea equipment in metropolitan New York. - Trained all Reichenbach & Assoc. account executives in beverage sales. - Developed and implemented manufacturers marketing programs, organized and conducted all sales meeting for the manufacturers as Account Executive for U.S. Food Service. Vitality Foodservice Fairfield, NJ Sales Representative/Beverage Consultant July 1991 - April 1996 - Increased territory sales by 11% and profitability by 7% over a two-year period. - Secured preferred vendor status with Flik International. - Day to day responsibilities included working with representatives of two distributors selling Vitality and Sunkist beverage programs and putting together cost analysis proposals and on-site demonstrations to gain new accounts that included I-Hop franchises and several large school districts. Education Farleigh Dickinson University, Teaneck, NJ May 1989 Bachelor of Science Degree, 1989