Brooks McChesney

(650) 867.0066
bme4f428@westpost.net
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Seasoned C level management executive with demonstrated success in developing ma
rket-based competitive advantage in emerging technology markets. Repeated recor
d of success in managing for growth with emphasis on corporate planning and stra
tegy assessment, direct & indirect sales, development and implementation of cha
nnel strategies, and management of critical partnerships based upon defined goal
s including forecast revenue targets and overall customer satisfaction. Solid r
ecord of achievement in securing Federal grants and appropriations.
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Professional Experience:
Vidient Systems- Santa Clara, CA
Founder, President & CEO 2002-2007
Chief Client Sales Executive 2007- 2010
Intelligent Video Surveillance
a Founded Company and formulated business plan and strategic direction around co
re video algorithms sourced within NEC R&D labs.
a Negotiated its successful spin-out from NEC on a royalty-free basis with engin
eering team in tact and raised $18mil Series A & B rounds
a Recruited, trained and managed Company sales force, and personally secured ear
ly customer adoption within global transportation and critical infrastructure/ho
meland security markets- airports, mass transit, utilities and power plants, DOD
, TSA, DHS, etc.
a Developed channel strategy and negotiated strategic partnerships with major de
fense and civilian systems integrators and security VARas (Siemens, Raytheon, Bo
eing, Cisco, CTI, Unisys, etc.);
a Secured $2mil in direct Federal appropriations and multiple Federal grants fro
m military and civilian agencies
a Achieved Red Herring Top 200- 2007
Bizfinity- Cupertino, CA 1998-2001
Vice President Business Development/Sales
Web-based Small Business Accounting & Back Office System
a Prepared initial business and financial plan and secured $30 Mil Series A-C ro
unds of financing from leading firms (NEA, Convergence Partners, Angel Investors
) and private individuals since Company founders had no prior exposure to the ve
nture community.
Negotiated major strategic relationships, based upon defined user adoption rate
s, with major service providers (AllBusiness, BigStep, Ceridian, Citibank, Infos
pace, Intershop, Network Commerce, Orbit, Verisign); infrastructure suppliers (C
isco, IBM, AboveNet); and support partners (AICPA, Manpower, Adecco/Accountants
On Call), etc. Recruited and managed direct and indirect sales team and initiat
ed and supervised outbound telemarketing campaign and vertical channel strategie
s.
Devised Pilot program for 3500 users and initial launch strategy. FCS- January,
2001.

(Colossal) Pictures, San Francisco, CA 1995-1997

President & CEO
Video & movie production studio
Recruited to reengineer business and lead company out of Chapter 11. Completed
assignment ahead of Plan with full creditor approval of Plan of Reorganization
with no out of pocket payments v. original creditorsa demand for 3 year payout f
rom operating cash flow.
Led sales team and refocused business model to concentrate sales activities on
3 core competencies: brand building through commercial production for broadcast
accounts such as ATT, Coke, Honda, Nike, Saturn, etc; character development and
interstitial programming for major networks including ABC, CBS, Disney; and Nick
elodeon; and short form content design and interactive advertising for clients s
uch as Excite, Microsoft and WebTV.
Developed major new alliances with Adaptive Media, Excite, Hasbro, Silicon Reef
and WebTV.
IVN Communications, San Ramon, CA 1994- 1995
EVP & Chief Operating Officer
Video Production Studio
Repositioned Company from specialty producer of travel programming to major non
-fiction entertainment firm with active presence in broadcast, domestic and inte
rnational home video and interactive channels.
Established 1st company presence in digital media markets and secured contracts
to publish interactive travel guides for Berkeley Systems, Macmillan Digital an
d Rand McNally and web production for American Express and Fodoras.
Launched Companyas most successful product suite, Discovering Great Minds of Sc
ience, in conjunction with Discover Magazine for broadcast, home video, and web
sales and distribution.
Hands On Technology, Palo Alto, CA 1991-1994
Founder; President & Chief Operating Officer
Publisher of desktop training for professional managers
Developed original market concept; prepared business plan for new enterprise to
produce and distribute interactive training and productivity tools for business
professionals.
Devised product strategy, recruited engineering and management team and raised
financing from leading venture firms including Kleiner Perkins, Mohr Davidow, NE
A and corporate and individual sponsors. Recruited Regis McKenna as Chairman.
Wrote and produced 1st title, CRUSH, recognized by Macromedia at Digital World
a94 as the first CD-ROM to bring multimedia interactivity to the corporate marke
t. Walter Mossberg commented in his Wall Street Journal review that CRUSH is at
he latest example of a powerful type of software I like that takes a body of exp
ert advice and combines it with worksheets reflecting a useras situation to come
up with a customized strategy.a
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JD, Cornell Law School,
(Non-matriculate Stanford Law School)
AB, History, With Distinction, Stanford University
AB, Political Science, With Distinction, Stanford University
Naval Postgraduate School Foundation
Stanford Alumni Consulting Team
Board of Advisors, CleanTech Open
Chairman, Continuing Education Committee, Monterey Museum of Art
Founding Board Member, SOSSEC Consortium
Judge, 2010 Monterey Bay Regional Business Plan Competition
Board of Directors, The San Jose Software Business Cluster, 1996- 2005
Board of Advisors, The Enterprise Network; The NASA Ames Technology Commerciali
zation Center, 1996- 2006
Chairman, Board of Advisors, Callidus Software, 1997- 2003
Featured Speaker at numerous panels and workshops and published author.
Member State Bar of California