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Karen McAndrew Hyderkhan

12218 Hampton Crossing Drive


Chesterfield, VA 23832
(703) 786-7916
kh108deba@westpost.net
http://www.linkedin.com/in/karenmc88
SUMMARY OF QUALIFICATIONS
* Fourteen (14) years marketing/proposal (product and service) experience in com
mercial/government sectors
* Expertise in scrutinizing RFP/RFQ/RFI requirements; facilitating kick-off meet
ings; identifying proposal team roles and responsibilities; developing win strat
egies, win themes and discriminators; creating and implementing proposal schedul
es, outlines, shells and storyboarding; managing large teams of proposal writers
; enforcing proposal process rules; writing, editing, designing, and/or assembli
ng proposals, BAFOs, oral presentations and boilerplate; organizing resources, a
nd conducting storyboarding sessions and red, pink and internal team reviews to
ensure RFP compliance; developing proposal training course slides and other mate
rial; training sales and business development personnel in Proposal Development
Center (PDC) policies and proposal development (proposal processes, proposal wri
ting and proposal art)
* Creative, energetic, outgoing, organized, detail-oriented, and able to effecti
vely manage multiple tasks
EMPLOYMENT
Proposal Manager (layoff/RIF)
June 2010 - December 2010
Polycom
home office/telecommuter
* Determined customer requirements and arranged bid initiation, bid/no bid, bid
review, business/commercial and contract approval review meetings
* Developed response strategy and structure of proposals, and planned and manage
d bid activities, resources and bid risks throughout the bid lifecycle
* Recorded, analyzed and managed issues, risks, changes and dependencies during
any bid process
* Implemented bid management repository and content via Sharepoint, Salesforce.c
om and other sources
Proposal Manager (layoff/RIF)
March 2004 - December 2009
Sprint
home office/telecommuter
* Directed and coordinated development and production for approximately four (4)
complex telecommunications proposals per month, valued from $4K to $5B, in supp
ort of Federal and state government, wholesale and commercial opportunities acro
ss all product/service sets including wireline, wireless, local and internationa
l
* Analyzed solicitations, updated Salesforce.com records, created proposal forms
(outline, contact list, compliance/requirements matrix, schedule and assignment
s list), facilitated kick-off meetings, and identified proposal author roles/res
ponsibilities
* Managed proposal production and design - developed graphics and/or ensured sup
ported graphics were created, and designed proposal shells and formatted proposa
ls
* Researched, authored and/or edited Executive Summary, Program Management, Tech
nical Approach and other sections
* Led pink/red/gold team reviews, and ensured comments were incorporated into fi
nal proposals
Proposal Consultant (casual/temporary position)
January 2004 - March 2004
Lockheed Martin Corporation
Falls Church, Virginia
* Analyzed solicitations, planned and conducted kickoff meetings, and generated
questions to Customer
* Developed and managed proposal schedules, generated volume plans and outlines,
and implemented themes throughout proposal
* Directed design and production activities and authorized production of final v
ersion, assisted proposal facilitator in developing delivery plan, and worked wi
th Capture Manager to ensure that proposals were delivered on time
Marketing/Proposal Manager (layoff/RIF)
January 2002 - December 2003
Silicon Graphics Inc. (SGI)
Chantilly, Virginia
* Led, managed and coordinated development and production for proposals and pres
entations (of various contract value, proposal length and project team sizes)
* Wrote, edited and/or designed proposals, white papers, capability briefings, p
resentations and boilerplate
* Analyzed RFP compliance, format and production requirements, and established c
ompliant production plans and coordinated scope of work and schedules with suppo
rting staff
* Identified proposal team roles and responsibilities; developed and implemented
proposal schedules, outlines, shells and storyboarding; facilitated kick-off me
etings; and led pink and red team reviews, ensuring comments were incorporated i
nto final proposals
* Trained sales/business development personnel in Proposal Development Center (P
DC) policies and proposal development (proposal processes, proposal writing and
proposal art)
* Created, managed, designed, wrote and edited monthly proposal newsletter: Hor
izons
Marketing/Proposal Manager (layoff/RIF)
September 2000 - August 2001
Alcatel-Lucent
Herndon, Virginia
* Managed integration of response information and formatting of bids to ensure t
imely submission - analyzed RFP format and production requirements, created prop
osal outlines, established compliant production plans and matrices, and coordina
ted scope of work and schedules with supporting staff for approximately three (3
) proposals per month
* Wrote, edited, and designed proposals for Optical Networking Group, contributi
ng $12+ million new revenue
* Developed collateral and other resources such as presentations, boilerplate, d
atasheets, and white papers
Marketing Communications Manager (layoff/RIF)
February 2000 - August 2000
Northrop Grumman (formerly TRW Inc.)
Reston, Virginia
* Generated brochures, datasheets, press releases, presentations, and case stud
ies/client success stories
* Managed content, layout and design of monthly newsletter: Decision Engineerin
g
* Assisted in developing and implementing marketing and communication plans for
new TRW service offerings
* Tracked, analyzed and reported marketing campaign results such as lead program
s, conference leads and advertising; and enhanced and maintained marketing lead
database of target clients and critical information
* Targeted, organized and directed TRW's attendance at conferences and trade sho
ws; created trade show material and collateral; and gathered and disseminated le
ads to sales team
Marketing Communications Specialist
June 1999 - February 2000
Airline Tariff Publishing Company (ATPCO)
Dulles, Virginia
* Directed, wrote and produced all company proposals
* Managed and generated brochures, datasheets, website content, and other promot
ional material
* Developed, managed, designed, wrote and edited two company newsletters: Skyli
nes and The Blueprint
Marketing/Proposal Administrator
November 1996 - June 1999
HeadStrong Inc.
Fairfax, Virginia
* Managed, wrote, edited and designed approximately four (4) commercial/governme
nt proposals per month
* Led pink/red team reviews and ensured comments were incorporated into final pr
oposals
* Tracked and pursued RFPs; read, responded to and recommended initial bid/no bi
d decision on all RFPs received; analyzed RFP format and production requirements
; and established compliant production plans and coordinated scope of work and s
chedules with supporting staff
* Created marketing lead tracking database of over 5,000 clients, prospects and
relevant information
* Developed brochures, datasheets, presentations, case studies and other promoti
onal material
EDUCATION
Bachelor of Arts, Communication
August 1995
George Mason University
Fairfax, Virginia
SKILLS
Computer adeptness in Windows and MAC operating systems, Microsoft Office (Word,
Excel, PowerPoint and Access), Microsoft Outlook, Microsoft Publisher, Microsof
t Project, Microsoft Visio, Adobe (In Design, PageMaker, Photoshop and Illustrat
or), Sharepoint and Salesforce.com

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