DALE A.

WILSON 5310 Regents Park Road

Rockford, Illinois 61107
Phone: 815.608.1441
E-mail: dw113bc0e@westpost.net
PROFESSIONAL PROFILE
Process Improvement
Sales Coaching/Training
Market Development/Implementation
Negotiation/Presentation
Business Planning
Budget Creation/Planning
Territory Expansion
Strategy Management
Product Management
Goal Setting Strategies * Results-proven executive offering years of documented
success exceeding established business goals, jumpstarting sales growth, and dev
eloping new business. Accessible, high-energy leader known for getting things d
one efficiently and effectively. Visionary leader with success in building exce
llence.
* Highly customer-centric with excellent relationship-building and management sk
ills as evidenced by achievements in building high quality successful teams. Exc
eptional sales, marketing, and business strategy implementation.
* Tenacious in building new business, securing customer loyalty, and forging str
ong relationships with internal/external partners. Solution-focused consultative
sales style.
PROFESSIONAL EXPERIENCE
MANITOWOC TOOL & MANUFACTURING - Manitowoc, WI 2010 - Present
Production Metal Stamping, Tool Builders, CNC Machining, & Prototyping
Account Manager
Develop new lines of business in Iowa, Illinois, Missouri, and Indiana through r
elationship building.
* Secured first machining order from John Deere in MTM history.
* Targeted 100 companies; secured over 20 opportunities for metal stamping, tool
building and machining.
RELIABLE MACHINE CO. - Rockford, Illinois
2006 - 2010
A Custom Manufacturer of Metal Stampings and Assemblies
National Sales Manager
Responsible for growth of existing nationwide accounts, developing new business
and managing a chain of distribution inside/outside sales reps in key territorie
s; collaborated with executive management, engineering/manufacturing on company
goals and objectives; designed current company literature to emphasize Company's
features, advantages and benefits; assisted IT in redeveloping and improving co
mpany website.
* Developed new key territories nationwide through process improvements, sales c
oaching and training, product management, relationship networking and sales stra
tegy implementation.
* Instrumental in specifying and implementing a new CRM program.
* Created and developed the sales team including setting department goals and ob
jectives.
* Increased sales by 25% in 2008 resulting in a record 1st and 2nd quarters of 2
009 and 2010.
* Achieved outstanding results as one team; drove performance to meet customer n
eeds.
SAUER SYSTEMS - St. Louis, Missouri 2004 - 2006
Premium Solutions Provider for the Corrugated Box Industry
Territory Manager/Sales Engineer
Ignited and managed rapid revenue growth within an 8 state territory; created, b
uilt, and strengthened long-term relationships, thereby driving repeat sales and
renewal revenue.
* Exceeded monthly goals by managing sales activity according to established mar
ket development strategy; increased sales territory by 20% over 2 years.
* Created and implemented process' that increased production and reduced costs.
* Developed and established a Map Point Strategy which assured time management a
nd maximized territory coverage.
DALE A. WILSON - PAGE TWO
Phone: 815.608.1441
nthehole@hotmail.com
(Continued from Page One)
CRESCENT ELECTRIC - Rockford, Illinois 2002 - 2004
Distributor of Industrial Automation Products, Data Communications and Networkin
g Equipment
Account Manager
Charged with proactively identifying accounts whose revenue may have been shrink
ing to address any 'at risk' customers and reach out to those accounts to ensure
retention.
* Developed relationships with key users and provided product marketing team wit
h customer feedback on product improvements.
* Conducted strategic account reviews with all assigned customers on a regular b
asis to review service needs and usage trends. Identified products and pricing t
hat met customer needs and business objectives.
* Designed, implemented and maintained a vendor managed inventory system which r
esulted in lower operating costs for the customer.
* Significantly increased revenue with current accounts by 25% in a one year per
iod.
* Led an inside sales team; utilized performance management processes including
coaching, feedback, and accountability.
SUN AUTOMATION - Sparks, Maryland 1998 - 2002
Leading Provider of Corrugated Products that Increase Operational Efficiencies,
Reduce Costs and Improve Box Manufacturing Quality
Midwest Regional Sales
Responsible for ensuring the execution of company marketing strategies to achiev
e monthly sales volume, profit, distribution and merchandising goals with assign
ed accounts.
* Established a regional office while consistently increasing sales from $600K t
o $1.3M.
* Demonstrated talent at opening new territories and launching new products.
* Instrumental in turning unsuccessful sales territories into profit centers.
* Developed on-going upward customer rapport for long-term profitable relationsh
ips.
* Initiated new products which resulted in high margin of profits.
ZENITH CUTTER CO. - Rockford, Illinois Regional Sales Manager 1996 - 1998
Provider of High- Quality Industrial Knives and Blades
ABBOTT PLASTICS - Rockford, Illinois Account Representative 1994 - 1996
Premier Choice of Plastics and Machined Plastic Parts
STEINER ELECTRIC COMPANY - Rockford, Illinois Inside Sales 1986 - 1994
Distributor of Electrical Supplies and Equipment

ACADEMIC BACKGROUND

Bachelor of Science
WESTERN ILLINOIS UNIVERSITY - Macomb, Illinois