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4 UNIQUE SELLING PROPORTION

The Unique Selling Proportion of company has always emphasized need to maintain high productivity standarads . It s has highest productivity in respect of spinning. The Coimbatore Spining and Weaving mill is producing 50s ,60s count yarn. The mill produces yarn from cotton,fibre.It also produces Polyster Cotton Yarn that is 50s 60s Pc and 60s PSF, 20s Kfor saree, blowse materials and shirting. The mill make any transaction on chain base method and production process from raw materials in to finished outcomes (goods) .

QUALITY FEATURES :
Cotton is Natural Fibre.The following properties vary very much between bales fibre strength and length , fibre color and maturity. Stickness of cotton consist of two major causes. Honey dew from white flies aphids and high level of natural plants. Combing is the process which is used upgrade the raw material. It influences yarn that is yarneveness, strength,cleaness, smoothness,and visual appearance. Quality of the draw frame silver determines the yarn quality.

TECHNOLOGY IMPLIED:
The technological perpestives, the company uses the cotton for quality product as below: VARTIETY OF COTTON: VARIETY DCH32 MCU 5 STAPLE LENGTH 34MM 33.5MM

Technological points in carding Feeding material in form of scutcher lap Flock feed system (flock are transported Pnuematically).

Card is the heart of the spinning mill and Well carded is half spun.
The Technological change that has taken place in the process of carding is remarkable.

AUTOLEVELLING:
Autolevelling is an additional device which is meant for correcting the linear density variations in the delivered silver by changing either the main draft or break draft of the drafting system, according to the feed variation. An auotleveller system is an electronic levelling system.The major components in the system are: Scanning Roller Levelling CPU Servo Driver (Sero Motor and servo Leveller) Signal converter Differential Gear Box (Planterary).

BRANDED PRODUCTS:
The Company ensures strong brand names from competitors.The Company developed brand as to attract and keep the customers by promoting. The Popular brands of NTC is ENTYCE and FINLAYS. Several Products of fabrics are also produced .The activities of ready made garments shirts, trousers,Kurata, Pajama, undergarments nighties,jackets, coats, also carried out by NTC. ENTCYE: Create Public Image Over Many Years.It is Combination device of Company brand and individual brand. ENTCYE Sarees Famous all over India. ENTCYE is the Flagship brand of NTC and result to society and quality.Sophiscated, state of the art technology adherence to international standarads and environment friendly practiced have contributed to the brands success . FINLAY: Popular Products of Finlay brand like SHAZADAMAHAMANTRA have been revived in a new look. NTC has recently launced a new range of Bed and Bath linen to catering to premium segment under the brand name RASA with back end support from Rose by Interior Ltd.