Service: Easy availability of good quality fertilizer, insecticide, micronutrients and

pesticide in the market

Sub-sector: vegetables QUESTIONNAIRE FOR DEMAND SIDE ASSESSMENT

Name of interviewee: Address: Telephone No: Years in business: Name of interviewer: Type of business: No of employees: skilled

Date:

unskilled

Introduction: We at IDE and Katalyst are jointly conducting a study. After carrying out extensive research in large areas of Rangpur, people have informed us about the shortage of quality fertilizer, insecticide, micronutrients and pesticide in the market. We would like to explore this issue in greater depth by understanding the specifics of the problem and investigate possible solutions. We trust you will participate in our discussion. Satisfaction: 1) What type of fertilizer/insecticide are you using at present?
Vegetable Fertilizer Time of Purchase Quantity Purchased Price (kg/gm) Time of Application

Vegetable Micronutrient

Company Brand

Time of purchase

Quantity

Price

Time of Application

Vegetable Pesticide

Company Brand

Time of purchase

Quantity

Price

Time of Application

Vegetable Insecticide
(generic group)

Company Brand

Time of purchase

Quantity

Price

Time of Application

2) Are you using/buying better quality fertilizers/insecticides than before? If not, what are the possible reasons?

3) Are you satisfied with the types of fertilizer/insecticide/micronutrient/pesticide you are using at present? Are you experiencing any difficulties with these? Issue Fertilizer type Time of Purchase Area On-sale service After-sale service Package weight Price Quality Problem Solution Role of supplier in solving problem

Issue Insecticide type Time of Purchase Area On-sale service After-sale service Package weight Price Quality Issue Nutrient type Time of Purchase Area On-sale service After-sale service Package weight Price Quality Issue Pesticide type Time of Purchase Area On-sale service After-sale service Package weight Price Quality

Problem

Solution

Role of supplier in solving problem

Problem

Solution

Role of supplier in solving problem

Problem

Solution

Role of supplier in solving problem

4) What criterion do you give importance to in selecting a fertilizer/insecticide/micronutrient/pesticide (expiry date, user guidelines, packaging, storage guidelines, composition, etc)? (i) Fertilizer:

(ii) Micronutrient

(iii) Insecticide

(iv) Pesticide Usage/Transaction/Relationship 5) a) From whom are you currently procuring your supply of fertilizer/insecticide/micronutrient/pesticide? What quantities of these have you procured in the last three years? Issue 2002 Quality (high/low) Fertilizer 2001 Insecticide 2001

2000

2002

2000

Quantity

Addresses of dealers: 1) 2) 3) 4) Issue 2002 Quality (high/low) Fertilizer 2001

Addresses of dealers: 1) 2) 3) 4) Insecticide 2001

2000

2002

2000

Quantity

Addresses of dealers: 1) 2) 3) 4)

Addresses of dealers: 1) 2) 3) 4)

b) Do you frequently visit one dealer for your fertilizer/insecticide supply? If so, why?

6) How do you procure/purchase your fertilizer, insecticide, micronutrients and pesticide (cash, cash + credit, credit, embedded charges, through traders)? (i) Fertilizer:

(ii) Micronutrient

(iii) Insecticide

(iv) Pesticide Awareness 7) How did you learn about your current supplier(s) of fertilizer/insecticide/ micronutrients/pesticide? Why did you choose these dealers (quality, regular supply, after-sales services, lack of other suppliers)? (i) Fertilizer:

(ii) Micronutrient

(iii) Insecticide

(iv) Pesticide

8) Other than your current suppliers of fertilizer/insecticide/micronutrients/pesticide, who are the other dealers operating in the market? (Please ask for their contact information) (i) Fertilizer:

(ii) Micronutrient

(iii) Insecticide

(iv) Pesticide

9) In your view, who are the suppliers/dealers of good quality fertilizer/insecticide/micronutrients/pesticide (please provide contact information)? How many people buy from them or are aware of their existence? (i) Fertilizer:

(ii) Micronutrient

(iii) Insecticide

(iv) Pesticide

10) What alternative arrangements do you make if your quality expectations are not met? (i) Fertilizer:

(ii) Micronutrient

(iii) Insecticide

(iv) Pesticide