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Mega Trends 2020

Presented by Manoj Menon Partner / Managing Director Asia Pacific

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2

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#1 Connected Devices: 80 bn + by 2020

The Home Network

bn + by 2020 T h e H o m e N e t w o
bn + by 2020 T h e H o m e N e t w o

8-10 Devices per home

Universal Remote

Mobility on steroids

per ho me • Universal Remote M o bilit y on steroids • 5 - 6

5-6 Devices per individual

Touch as the default input mechanism

Internet of things

Touch as the default input mechanis m Internet of things Energy ‘S’ Citizen ‘S’ Business ‘S’

Energy

‘S’ Citizen

‘S’ Business

‘S’ City

Planning

‘S’ Buildings

‘S’ Mobility

500 per sq km

Smart cities

6 bn

20 bn
20 bn
Business ‘S’ City Planning ‘S’ Buildings ‘S’ Mobility • 500 per sq km • Smart cities
80 bn
80 bn

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Business ‘S’ City Planning ‘S’ Buildings ‘S’ Mobility • 500 per sq km • Smart cities

#2 Cloud Computing

A pool of compute, memory and i/o resources, applications or operating environments with seemingly infinite scalability, delivered as a service over a network, be it private or public

Characteristics

Service Types

Deployment Models PUBLIC

Public Enterprise Cloud PRIVATE Private Enterprise Cloud
Public
Enterprise
Cloud
PRIVATE
Private
Enterprise
Cloud

COMMUNITY

Enterprise Enterprise 1 2 Community Cloud Enterprise 3
Enterprise
Enterprise
1
2
Community
Cloud
Enterprise
3

Enterprise

HYBRID

Private Public Cloud Cloud
Private
Public
Cloud
Cloud

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On Demand, Self- Service Pay As You Use, Metered Consumption Rapid Elasticity, Scale Up/Down Shared
On Demand, Self-
Service
Pay As You Use,
Metered
Consumption
Rapid Elasticity,
Scale Up/Down
Shared Pools,
Illusion of Infinite
Resources
Broad Network
Access using
Standard Internet
Protocols
Scale Up/Down Shared Pools, Illusion of Infinite Resources Broad Network Access using Standard Internet Protocols
Scale Up/Down Shared Pools, Illusion of Infinite Resources Broad Network Access using Standard Internet Protocols
Scale Up/Down Shared Pools, Illusion of Infinite Resources Broad Network Access using Standard Internet Protocols
Scale Up/Down Shared Pools, Illusion of Infinite Resources Broad Network Access using Standard Internet Protocols

Increasing adoption has created a > US$1.1 billion Cloud Computing market

APAC ex Japan Cloud Computing Market Size, 2010

US$1.1 billion

ex Japan Cloud Computing Market Size, 2010 US$1.1 billion Source: Frost & Sullivan WithWith aa 90%90%
ex Japan Cloud Computing Market Size, 2010 US$1.1 billion Source: Frost & Sullivan WithWith aa 90%90%

Source: Frost & Sullivan

WithWith aa 90%90% shareshare ofof thethe market,market, SaaSSaaS isis thethe dominantdominant segmentsegment ofof thethe
WithWith aa 90%90% shareshare ofof thethe market,market, SaaSSaaS isis thethe dominantdominant segmentsegment ofof thethe
CloudCloud marketmarket inin thethe AsiaAsia PacificPacific region.region.
dominantdominant segmentsegment ofof thethe CloudCloud marketmarket inin thethe AsiaAsia PacificPacific region.region. 5

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dominantdominant segmentsegment ofof thethe CloudCloud marketmarket inin thethe AsiaAsia PacificPacific region.region. 5

Almost one-fourth of enterprises in APAC have started using Cloud Computing

Adoption level and type of cloud

Amongst cloud users, 91% use SaaS, 69% IaaS, 47% PaaS. 1/3 rd of cloud users
Amongst cloud users, 91% use SaaS, 69% IaaS, 47% PaaS.
1/3 rd of cloud users currently use all three.
Points to a decreased time to adoption amongst existing users
N = 330

N = 330

use all three. Points to a decreased time to adoption amongst existing users N = 330

Source: Frost & Sullivan

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use all three. Points to a decreased time to adoption amongst existing users N = 330

#3 Social Trends

#3 Social Trends 7

World Population in 2020: Out of 2.56 Billion Gen Y Population - Around 61% from Asia Alone

2010

6.83 Billion

Y Population - Around 61% from Asia Alone 2010 6.83 Billion World Population: Breakdown by Region
Y Population - Around 61% from Asia Alone 2010 6.83 Billion World Population: Breakdown by Region
World Population: Breakdown by Region (Global), 2020 Around Around 37% 37% of of Gen Gen
World Population: Breakdown by Region (Global), 2020
Around Around 37% 37% of of Gen Gen Y Y
Population Population Will Will Live Live in in India India
and and China China Alone Alone
2020
2020

7.55 Billion

1.2 2.1 2.56 1.69
1.2
2.1
2.56
1.69

Note: Gen Y : Population between 15 – 34 Years

Source: US Census Bureau, 2010 and Department of Economic and Social Affairs of the United Nations

15 – 34 Years Source: US Census Bureau, 2010 and Department of Ec onomic and Social

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15 – 34 Years Source: US Census Bureau, 2010 and Department of Ec onomic and Social

Social Networking – most popular activity online

Social Networking – most popular activity online 9
Social Networking – most popular activity online 9

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Social Networking – most popular activity online 9

Generation Y: Goods and Services Catered to Values, Beliefs, Interest and Lifestyle

Personalization and Individualization Techno Savvy and Connected 24 X 7 Civic and Environmentally Friendly Gaming
Personalization
and
Individualization
Techno Savvy
and Connected
24 X 7
Civic and
Environmentally
Friendly
Gaming Gizmos
Personalized Search and
News
Eco- Transport
Smart Phones
Social Networking Profiles
Bag-For-Life (Paper Bags
Instead of Plastic)
Facebook-on-the Move
Personalized Products
Paperless Banking
Microblogs
Demanding and Impatient – “Fast and the Furious” Instant Text Messaging Instant Chat Speed Oriented
Demanding and
Impatient – “Fast
and the Furious”
Instant Text Messaging
Instant Chat
Speed Oriented
Gaming (Car Racing)

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Impatient – “Fast and the Furious” Instant Text Messaging Instant Chat Speed Oriented Gaming (Car Racing)

Key Strategic Conclusions

Key Strategic Conclusions 11

Key Strategic Conclusions

1. Mega trends are connected and inter-wined which suggests “synergetic” opportunities between them

2. It is important to understand the eco-system of the mega-trend and the elements of the value chain which have most profitability

3. All these trends are global and have global ramifications thereby offering scalable opportunities

4. These forces are changing rapidly and bringing new competencies into play at half the life-cycle speed of the past decade

5. Organisations’ need “Mega Trend” champions and teams within their organisation structure to best exploit the opportunity

need “Mega Trend” champions and teams within their organisation structure to best exploit the opportunity 12

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How To Take Mega Trends from Information to Strategy Implementation?

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How To Take Mega Trends fr om Information to Strategy Implementation? S1 S2 S3 S4 13
How To Take Mega Trends fr om Information to Strategy Implementation? S1 S2 S3 S4 13
How To Take Mega Trends fr om Information to Strategy Implementation? S1 S2 S3 S4 13
How To Take Mega Trends fr om Information to Strategy Implementation? S1 S2 S3 S4 13
How To Take Mega Trends fr om Information to Strategy Implementation? S1 S2 S3 S4 13
How To Take Mega Trends fr om Information to Strategy Implementation? S1 S2 S3 S4 13
How To Take Mega Trends fr om Information to Strategy Implementation? S1 S2 S3 S4 13
How To Take Mega Trends fr om Information to Strategy Implementation? S1 S2 S3 S4 13

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How To Take Mega Trends fr om Information to Strategy Implementation? S1 S2 S3 S4 13
“When the rate of change inside the business is exceeded by the rate of change

“When the rate of change inside the business is exceeded by the rate of change outside the company, the end is near.” Jack Welch

of change inside the business is exceeded by the rate of change outside the company, the

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of change inside the business is exceeded by the rate of change outside the company, the