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Natasha Carlos

(908) 403-0532 ncarlos@gmail.com

PUBLIC RELATIONS & MEDIA EXPERIENCE

Hype Communications, Los Angeles, CA April 2010 Present Office Manager Responsible for the management and supervision of daily and long-term tasks for the administrative staff. Wrote social media copy, press releases, media alerts, and content for company website and newsletters. Screened prospective candidates and conducted in-person interviews to determine their qualifications for open positions. Served as a liaison between clients and press outlets to coordinate interviews, fact check, and gather media for feature articles. Researched and created targeted media lists for press announcements. Scanned news outlets for press coverage and created press clippings with Photoshop. Created flyers, web banners, and other graphics for Hype as needed. Researched, maintained, and organized database of clients, press, and professional contacts. Ordered, maintained, and updated office supplies. Neediest Kids, McLean, VA August 2009 December 2009 Social Media Coordinator Developed and implemented an integrated plan to create a new social networking identity to help promote the mission of this non-profit organization. Neediest Kids supplies students with the basic needs to allow them to thrive in school and succeed in life. Created and maintained a Facebook Fan page and Twitter account. Enhanced the Facebook page through photos, status updates, events, and additional applications such as Twitter, and YouTube. Generated Twitter Followers through researched tweets of relevant news stories that enticed users to follow the account. Verizon Telecommunications, Arlington, VA June August 2009 Marketing Intern Chosen by Project Leader to manage the allocation and distribution of promotional concert tickets and sound check party passes for The Jonas Brothers tour and Green Day tour, acting as the primary liaison between Sponsorship and Marketing teams. Picked to be part of a select team with representatives from Momentum, a New York based digital marketing and branding firm. Increased awareness of My FiOS Home - Ultimate Upgrade campaign through strategic use of Twitter. Researched news stories that would generate entertaining "tweets" that related to FiOS and gave users incentives to "follow" the Twitter account. Raindance Film Festival, London, UK June July 2008 Marketing Intern Utilized British social networking Web sites to promote festival offerings to various targeted audiences. Wrote articles on various film industry topics for Raindances weekly newsletter. Managed festival submissions and course registration.

ADDITIONAL EXPERIENCE

August December 2009 August December 2009

Teaching Assistant Course: Principles of Photography, American University Contributing Writer, The Scene: Arts and Entertainment section The Eagle Newspaper, American University

PROFESSIONAL SKILLS

COMPUTER: Proficient on both Mac and PC platforms; Adobe Photoshop, FileMaker Pro, MaxBulk Mailer, Wiredrive, and Microsoft Office Suite. Experienced in using social media tools and various online databases. LANGUAGES: Intermediate speaking and writing skills in Spanish; Fluent in Portuguese PHOTOGRAPHY: Intermediate digital photography skills. Expertise in B/W photo development process (darkroom processing and printing).

EDUCATION

American University, Washington, DC; B.A. in Public Communication, Dec. 2009

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