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STRATEGIC MANAGEMENT AND BUSINESS ETHICS Subject code: 3001 Contact Hours: 60 Work Load: 4 hrs/week Credit Points: 4 TEACHING OBJECTIVES: To enable the student to appreciate and articulate the developments in the corporate world 2. To exposes the student to the Strategic issues in decision making through extensive use of practical case studies, current events, etc. 3. To help the student imbibe the importance of ethics in management
1.

MODULE I

CONTENTS Definition of Strategic Management, Strategy and Business Policy, SBU & Need for Strategic Management in SBU, Strategic Management model, Strategic Intent Elements of Strategic Management Mission and Objective why, how are they formulated, why do they change, examples of Mission /Objective. Factors influencing formation of Objectives and Mission Policies, Programs, Budgets, and Procedures General Environment Identifying external environment variables: Economic factors, Technological factors, Social factors, Porters Approach to Industry Analysis., Drawing an industry matrix / ETOP analysis Internal Analysis and Diagnosis, VRIO framework Competitive Advantage, Value-chain analysis, internal factors to be analyzed Marketing and distribution factors; R&D factors; Production & Operations factors; Corp. Resources & Personnel factors; Finance factors, diagnosing strengths and weaknesses of an organization. Developing a IFAS and strategic advantage profile. (IFAS+EFAS=SGAS Matrix), SWOT Analysis & TOWS Matrix Generic Strategic Alternatives Basis-Porters Generic Strategies, Strategy Variation, Internal and External alternatives to strategies, Concentric Strategies, Diversification strategies; Related / Unrelated, Horizontal & Vertical Corporate level Decision Making: Strategic Choice and Implementation Analytical Tools BCG Matrix, GE Business Screen Business Ethics: Introduction to Business Ethics, Ethical Problems in Business, Ethical Choices in Business, Importance of Ethics in Business, Moral Standards

HOURS 12

II

16

III

10

IV V

10 12

Textbooks: 1. Strategic Management by- Wheelen, Hunger and Rangarajan Pearso Publication. 2. Strategic Management by- Hill and Jones, Biztantra Publication 3. Ethics in Indian Management & Indian ethos Biswanath Gosh ,Vikas publication

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4. Ethical Choices in Business R.C. Sekhar.. 5. A Study in Business Ethics Rituparna Raj

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BUSINESS LAW Contact Hours: 60 Credit Points: 4

Subject code: 3002 Work Load: 4 hrs/week TEACHING OBJECTIVES:

1. 2. 3.

To create legal awareness and its utility in business decision making To give exposure to various laws which have an impact on business and industry To give inputs relating to procedure of starting a new company.

PEDAGOGY: LECTURES, ASSIGNMENTS, SEMINARS, CASE STUDIES etc. MODULE NO CONTENT HOURS Introduction to Business Law-Law and Society, Law and Business, Indian Contract Act, 1872 Definition of Contract, Essentials of Valid Contract, 01. Void, Void-able, Illegal and Unlawful agreements, Contingent and Quasi Contract, Performance, Termination and Breach of Contract, Remedies for 18 Hours Breach of Contract.Special Contracts Indemnity and Guarantee, Bailment and Pledge and Law of Agency. Indian Companies Act, 1956 Concept and Classification of Company, Features of different types of Company, Procedure of incorporation, Memorandum of Association, Articles of Association, Prospectus, Shares, Share Capital, Membership, Management of Companies qualifications and 02. appointment of directors, removal of directors, appointment of managerial personnel, winding \up of company 12 hours Sale of Goods Act, 1930 Contract of Sale of Goods, Agreement to Sell, Essentials of Sale, Conditions and Warranty, Rights and Duties of Buyer and 10 hours 03. Seller Partnership Act, 1932 Definition of Partnership Formation of Partnership, Rights and Duties of Partner, Dissolution of Partnership Firm 04. 10 hours Negotiable Instruments Act, 1881 Concept and Features of Promissory Note, Bill of Exchange, Cheque, Parties to Negotiable Instrument, Holder, 10 hours 05. Dishonour and Discharge, bouncing of cheque RECOMMENDED TEXT BOOKS: 1. COMPANY AND BUSINESS LAW BY N.D. KAPOOR SULTAN CHAND & SONS 2. BUSINESS FOR MANAGEMENT BY K.R. BULCHANDANI, HIMALYAPUBLICATIONS. 3. LEGAL ASPECTS BY AKHILESHWAR PATHAK, TATA MCGRAW HILL 4. BUSINESS LAW FOR MANAGERS PROF.(Cmde) P.K. GOEL, BIZTANTRA 5. COMPANY LAW - AVTAR SINGH, EASTERN BOOKS COMPANY REFERENCE BOOKS:
1. 2. 3. 4. 5.
BUSINES LAWS AND CORPORATE LAWS BY TULSIAN TATA McGRAW HILL PUBLISHING COMPANY LTD. BUSINESS LAW BY S.S.GULSHAN, EXCEL PUBLICATION HOUSE. BUSINESS AND CORPORATE LAWS BY G.L. BANSAL, EXCEL PUBLICATION HOUSE. BUSINESS LAW FOR MANAGEMENT SARAVANAVEL AND S. SUMATHI VIKAS PUBLISHING HOUSE. BUSINESS LAW BY M.C. KUCHAL- VIKAS PUBLISHING HOUSE.

MANAGEMENT CONTROL SYSTEM Subject code: 3003 Contact Hours: 60 Work Load: 4 hrs/week Credit Points: 4 TEACHING OBJECTIVES: The main objective of the course is to appraise the students about the concept of management control system as its role in efficient management of public system organisation MODULE NO 1 CONTENT Basic Concepts, Goals, Strategies, Key-variables in Management Control Systems, Control characteristics in Business activities. Management by Objectives - with emphasis on all functional areas in an organisation, Analysis for effective feedback. Responsibility Center Concept - Types of Responsibility Centers. Evolution of various models of Responsibility Centers, Cost Centers and Associated problems Profit Center and Associated Problems with special reference to Transfer Pricing Problems Investment Center and Associated Problems with special reference to Problem of Measurement of Investment Conversion of One system into the other-when, why and how, Importance of Behavioural Aspects of Management Control Budgetary Control System - Types of Budget, Zero Based Budgeting, Performance Budgeting, Flexible Budgets, Special Problems related to Behavioural Aspects. (Participation, Procedure, Authorization, System and Manual) Ideal Reporting System - Budget Reporting. Estimation in Reporting, Financial Reporting, Project Reporting, Troubles in Reporting, Nature of Economic Reporting. Financial Control and Reporting in Non-Profit and NonGovernment Organisations, Multi-National Organisations and Service Organisations Management Control of Projects: Nature, Planning, execution and evaluation. Emphasis on Case Studies. HOURS 5

25

10

4 5

10 10

Text Book and Reference Books:

1. 2. 3. 4.

5. 6.

Robert G. Murdick, Joel E. Ross and James R. Claggett: Information Systems for Modern Management, Prentice-Hall, New Delhi. Robert N. Anthony and Vijay Govindarajan: Management Control Systems, Tata Mc Graw Hill Publishing Company Ltd., New Delhi- Eight Edition. Bhattacharya S.K. and Dearden, John: Accounting for Management: Text and Cases, Vikas Publishing House New Delhi. Shank, John K. and Vijay Govindarajan: Strategic Cost Management, Free Press, New York.ciarello, Joseph A.: Project Management Control Systems, Ronald Press New York. Jerome Kanter: Managing with Information, Prentice Hall, New Delhi.
Hersey,P and Blanchard, HB. Management of organization Behaviour: Utilising Human Resources, New Delhi, PHI, 1988.Ghosh P.K and Gupta, G.S, Cost

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SECURITY ANALYSIS & PORTFOLIO MANAGEMENT Subject code: 3009 Contact Hours: 60 Work Load: 4 hrs/week Credit Points: 4 Objective : To provide students exposure to derivatives market, its working and inputs on strategies used in derivatives markets. Pedagogy MODULE S Module I : Lectures, Assignments, Projects, and Seminars CONTENT Introduction: Concepts of investment- Financial and non-financial forms of investment Objectives of financial investment, investment methods Security and non-security forms of investment Sources of investment information- Investment Instruments Valuation of securities bond and fixed income instruments valuation - bond pricing theorems, duration of bond and immunisation of interest risk, term structure of interest rate, determination of yield curves, valuation of equity and preference shares (Dividend capitalisation & CAPM). Analysis of risk & return, concept of total risk, factors contributing to total risk, systematic and unsystematic risk, default risk, interest rate risk, market risk, management risk, purchasing power risk. Risk & risk aversion. Capital allocation between risky & risk free assets-Utility analysis Fundamental & Technical Analysis of equity stock. Concept of intrinsic value. Objectives and beliefs of fundamental analysts. Economy-Industry- Company framework, Economic analysis and forecasting. Theory of Technical analysis, points and figures chart, bar chart, contrary opinions theory, confidence index RSA, RSI, Moving average analysis, Japanese Candlesticks. Behaviour of stock market prices The market mechanism, testable hypothesis about market efficiency, implications of efficiency market hypothesis for security analysis and portfolio management. Asset pricing theories, CAPM & Arbitrage pricing theories. Modern portfolio theory Asset allocation decision. Dominant & Efficient portfolio simple diversification, Markowitz diversification model, selecting an optimal portfolio Sharpe single index model. Determination of corner portfolio. Process of portfolio management International Diversification. Portfolio performance evaluation Sharp & Treynor & Jensens measure. Portfolio revision Active and passive strategies & formula plans in portfolio revision. Mutual funds- types, performance evaluation of mutual funds, functions of Asset Management Companies. RECOMMENDED BOOKS: 1. Investment Analysis and Portfolio management Prasanna Chandra TMH - 2nd Edition, 2005 NO OF HOURS 10

Module II

10

Module III

10

Module IV

15

Module V

15

2. Investments Zvi Bodie, & Mohanty TMH 6th Edition, 2005 3. Investment Management V K Bhalla ( S.Chand & Co)

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4. Security Analysis & Portfolio Management, S. Bhat, Excel Books.

Financial Institutions, Markets and Derivatives Subject code: 3012 Contact Hours: 60 Work Load: 4 hrs/week Credit Points: 4 Objective : To provide students exposure to all financial institution and markets and their working. MODULES CONTENT Module I Introduction: Financial Development and Economic Development, Role of financial system in economic development, financial services and products, financial innovation, financial engineering. Equity Markets: Primary Markets: Its operations, methods of raising fund, IPOS, Book Building, participants in PM, price fixing and allotment of share, SEBI guidelines Secondary market: Its Organization & functioning, trading and Settlement Procedures in BSE and NSE. Depositories, Depository participants. Indices and Index Construction. Demutualization and Recent collaboration among Stock exchanges. Bond Markets: Govt. securities market: Money market instruments, trading system, participants, Corporate Debt Market: Instruments and trading system. Financial Institutions: Domestic Financial Institutions, Foreign Institutional Investors, Commercial banks, private banks, Private insurance players in India, Micro Finance Derivatives: Futures: Futures, Forwards, valuation of futures, trading and Settlement system on NSE, Initial margins, MTM and calculation of VaR. Options: Options, Types of Options, Option Trading combinations and strategies, Option valuation models BSOPM and Binomial Models, Option Greeks. Interest rate Options - Caps, Collars and floors. Swaps: Swaps, Designing interest rate swaps and currency swaps. Valuation of Swaps. Special Topics: Credit Derivatives, CDS, Securitization, Introduction to NCFM, NISM and FIMMDA 05

NO OF HOURS 05

Module II

20

5 25

Module III Module IV

Module V

Text Book 1) 2) Financial Markets and Institutions by Dr S Guruswamy Thomson Options Futures & Other Derivatives- John C.Hull - (Pearson Education), 6/e

Organizational Development and Change Management Subject code: 3013 Contact Hours: 60 Work Load: 4 hrs/week Credit Points: 4 Objective: The purpose of this course is to develop an understanding of the undrlying concepts, strategies and issues involved in Organisational Development and Change Management Pedagogy: The course will be taught through a mix of lecture method, cases, and activities.

MODULES Module I

CONTENT Concepts of Change Management: Definition, nature, scope and types of change. (02 Hours) Foundations of OD: Models and Theories of Planned Change (06Hrs) OD consultation and related issues (Power, Politics and OD) (02Hrs) Overview of Organization Development (OD): Definition, History and evolution of OD (03 Hours) The process of OD: Entering and Contracting, Diagnosing and analyzing diagnostic information, Feeding back diagnostic information, Designing Interventions, Leading and managing changing, Evaluating and institutionalizing OD interventions. (7Hrs)

NO OF HOURS 10

Module II

10

Module III

Human Process Intervention: (10 Hrs) a) Interpersonal and group Process Approaches: T- Groups, Process Consultation, Third Party Interventions, Team Building etc. b) Organization Process Approaches: Organization Confrontation Meeting, Intergroup Relations Interventions, Large Group Intervention, Grid OD Human Resources Management Interventions: (10 Hrs) a) Performance Management: Appraisal, Reward Systems, b) Developing and assisting employees: Career Planning and Development Interventions, Workforce Diversity Interventions, Employee Wellness Interventions

20

Module IV

Techno-structural Interventions: Restructuring Organizations, Employee Involvement, Work Design etc. (6) Hours

15

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Strategic Interventions: Mergers and Acquisitions, Organization Transformation (Culture Change, Self Designing Organization, Organization Learning and Knowledge Management) (09 Hours) OD application in non conventional sectors like educational institutions, Hospitals, NGOs etc.-Future of OD. HUMAN RESOURCE ACQUISITION AND MAINTENANCE Subject code: 3016 Contact Hours: 60 Work Load: 4 hrs/week Credit Points: 4 Objective : To make the students familiar with the process of acquiring human resources To introduce the students of HRM with the fundamentals of Compensation , benefits and Incentives To provide and insight into the current practices in the corporate world with regard to Recrutiment , Selection , Compensation , Benefits and Incentives CONTENT RECRUITMENT AND SELECTION- CONCEPT & BACKGROUND Job Analysis. Meaning, definition and purpose. Methods of job analysis: job analysis interviews, job analysis questionnaire, task analysis inventory, position analysis questionnaire, subject expert workshops, critical incident technique, job analysis survey, functional job analysis, job element method, repertory grid, critical incident technique RECRUITMENT , SELECTION AND PLACEMENT - THE PROCESS Hiring decision. Nature of hiring: regular, temporary, full time, part time,apprentice, contractual, and outsourcing. Need analysis, cost analysis and job analysis. Hiring internally. Meaning and definition of internal recruitment. Advantages and disadvantages in terms of cost, time, quality and suitability. Sources of internal recruitment:circulars, intranet advertisements, employee referrals. When and how to use Internal Recruitment , Policy guidelines and union settlements. External Hiring. Meaning and definition of external recruitment. Sources of recruitment:- Advertisement, in news paper, TV/Radio, Internet, search on theinternet, wanted signboards, consultants, employment exchange, campus recruitment, employee referrals and unsolicited applications. Advantages and disadvantages of the above sources in terms of cost, time, convenience, reach of the targeted population, and quality of applicant pool. Job advertisement: drafting, size and contents. Screening the candidates: Application Forms: bio-data /resume / NO OF HOURS

Module V

05

MODULES Module I

10

Module II

16

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curriculum vitae and weighted application blanks: meaning definition, purpose, advantages and disadvantages Identifying the ingredients of success: the winning candidates profile, challenges in the interview, the starting point, day to day execution, dealing with people, the inner person, additional characteristics. Studying the CV. Testing. Meaning, definition, purpose, advantages and disadvantages.Ability tests clerical ability test, mechanical ability test, mental ability test, physical ability test, personality assessment test, typing test, shorthand test, computer proficiency test Interviewing: Planning the interview, Interview process - getting started, examining the 5 interview areas, examining the strengths & weaknesses, listening to what are being said, digging for behavioral gold, probing for specifics, spotting patterns, using an interview checklist, Allowing candidates to ask questions at the end, explaining the procedure of selection and concluding with a happy note, making the decision. Interview in public sector undertaking, statutory requirements. Reference checking & Appointment orders: meaning, definition and purpose. Verification of character, criminal antecedents, previous work behavior and education qualifications. Verification of community certificates in public sector companies Meaning, definition, and purpose. Contents of appointment letter, hard copy (or soft copy), method of delivery and retrieving the acknowledgement copy.Medical Examination & acceptance of offer for joining. HUMAN RESOURCE MAINTENANCE INTRODUCTION: Compensation meaning, objectives, nature of compensation, types of compensations, compensation responsibilities, Compensation systemdesign issues: Compensations Philosophies compensation approaches,decision about compensation, compensation- base to pay, individual Vs team rewards, Perceptions of pay Fairness, legal constraints on pay systems. MANAGING COMPENSATION: Strategic Compensation planning, determiningcompensation-the wage mix, Development of a Base Pay System: Jobevaluation systems, the compensation structure Wage and salary surveys, thewage curve, pay grades and rate ranges, preparing salary matrix, governmentregulation on compensation, fixing pay, Compensation as a retention strategy Variable Pay and Executive Compensation: Strategic reasons for Incentiveplans, Administering incentive plans, Individual incentive plansPiecework,Standard hour plan, Bonuses, Merit Pay, Group incentive plans- Teamcompensation, Gain sharing incentive Plans, Enterprise incentive plans. Profit Sharing plans, Stock Options, ESOPs, executive compensationelements of executive compensation and its management, MANAGING EMPLOYEE BENEFITS: Benefits- meaning, strategic perspectives onbenefits-goals for benefits, benefits need analysis, funding benefits,benchmarking benefit schemes, nature and types of benefits,Employeebenefits

10

Module III

12

Module IV

Module V

12

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programs- security benefits, retirement security benefits, health carebenefits, time-off benefits, benefits administration, employee benefitsrequired by law, discretionary major employee benefits, creating a work lifesetting, employee services- designing a benefits package

RECOMMENDED BOOKS: 1. Human Resource Selection by Robert D. Gatewood and Hubert S.Feild, South western Cengage Learning, Mason, Ohio 2001 2. Staffing Organization, Herbert G. Heneman III, Timothy A. Judge,5th Edition, McGraw Hill International

REFERENCE BOOKS: 1. Employee Selection, Lilly M Berry, Thomson Publications 2. Hiring & keeping the best people, HBS Press 3. Human Resource Planning, Dipak Kumar Bhattacharyya, 2ndedition, Excel Books. 4. High performance hiring by Robert w. Wendover, Crisp Publication, California, 1991.