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twitter

Twitter has been used for a variety of purposes in many different industries and scenarios. For example, it has been used to organize protests, sometimes referred to as "Twitter Revolutions" and which include the 2011 Egyptian protests, 20102011 Tunisian protests, 20092010 Iranian election protests, and 2009 Moldova civil unrest.[125] The service has also been used in emergencies and political campaigning. It is also used for direct communication among social groups and organizations, with the use of "hashtags." For instance, #edchat, used at the end of a tweet, means that the communication will be viewed by all users who follow the topic which refers to an ongoing chat among educators. Twitter is also increasingly used for making TV more interactive and social.[126] This effect is sometimes referred to as the "virtual watercooler" or social television. Twitter has been used successfully to encourage people to watch live TV events, such as the Oscars, super bowl[127] and MTV Awards.

Change of focus

Twitter emphasized its news and information-network strategy in November 2009 by changing the question asked to users for status updates from "What are you doing?" to "What's happening?"[129][130] Entertainment Weekly put it on its end-of-the-decade, "best-of" list, saying, "Limiting yourself to 140 charactersthe maximum for messages on this diabolically addictive social-networking toolis easy."[131] On November 22, 2010, Biz Stone, a cofounder of the company, expressed for the first time the idea of a Twitter news network,[132] a concept of wire-like news service he has been working on for years
(http://en.wikipedia.org/wiki/Twitter)

Twitter, which was launched in 2007, has enjoyed rapid growth in recent months. In 2007, around 5,000 tweets were sent per day, with that increasing to 300,000 messages per day in 2008. The number of tweets sent last year grew by 1,400 per cent, to around 35 million per day, and that figure now stands at 50 million tweets sent per day. "Tweets per day is just one number to think about," wrote Kevin Weil, a member of the Twitter analytics team, on the company blog. "Tweet deliveries are a much higher number, because once created, tweets must be delivered to multiple followers. Then there's search and so many other ways to measure and understand growth across the information network. We'll take time to share more information, so please stay tuned." According to Sean Garrett, vice president of communications at Twitter, 20 per cent of tweets or roughly 83 messages per second contain a reference to a product or brand.

And Facebook users spend around eight billion minutes on the site every day, with around a billion messages sent through Facebook's chat program on a daily basis.

(Twitter users send 50 million tweets per day


Almost 600 tweets are sent every second through the microblogging site, according to its own metrics
http://www.telegraph.co.uk/technology/twitter/7297541/Twitter-users-send-50-million-tweets-perday.html)

With Facebook officially turning five years old recently, combined with the site surging past MySpace in Monthly Unique Visitors, it seems like a good time to take a little deeper look at the social networking giants. Its hard to believe that last year around this time we discussing the effects of bad PR for Facebook and if the site had "jumped the shark, but those arguments now seem to more appropriately apply to other properties. A year ago, we ranked the top 25 social networking sites by monthly visits, and I was curious to see how the positions would change if we re-ranked those same sites with the most recent figures.

Some key metrics in the health of a social network revolve around the activity of the user base visits per unique visitor and time on site. While Facebook has excelled in both areas, MySpace has remained flat or fallen off, with new hot property Twitter climbing the ranks.

MySpace is still the clear number two player in the big categories, but its trends in some key areas arent quite so dominatingl and, at least in those areas, they could be looking up at more than Facebook soon.

(Social Networks: Facebook Takes over Top Spot, Twitter Climbs


http://blog.compete.com/2009/02/09/facebook-myspace-twitter-social-network/)

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