Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries.

It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke. Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century. Promotion : Coca-Cola was sold in bottles for the first time in 1894. Cans of Coke first appeared in 1955. Product : The first bottling of Coca-Cola occurred in Vicksburg, Mississippi, at the Biedenharn Candy Company in 1891. Its proprietor was Joseph A. Biedenharn. The original bottles were Biedenharn bottles, very different from the much later hobble-skirt design that is now so familiar. In 1985, attempted to change the formula of the drink with "New Coke". Follow-up taste revealed that most consumers preferred the taste of New Coke

Its products

Promotion :

Product variations

original coke

cocacola cherry (1985) Canada

cocacola vanilla (Available in: Austria, Australia, China, Germany, Hong Kong, New Zealand, Malaysia, Sweden, United Kingdom and United States.) (2002-2005) reintroduced in 2007 by popular demand.

cocacola blak (2006-2008)

Only available in the United States, France, Canada,

cocacola orange (2007)- U.K., U.S., Germany, Austria, Canada

cocacola lemon (2001-2005) Austria, Belgium, Brazil, China, Denmark, France, Germany, Hong Kong,

Promotion through advertisement During the 1980s, Pepsi-Cola ran a series of television advertisements showing people participating in taste tests demonstrating that, according to the commercials, "fifty percent of the participants who said they preferred Coke actually chose the Pepsi." The Coca-Cola Company purchased Columbia Pictures in 1982, and began inserting Coke-product images in many of its films. Coca-Cola was one of the official sponsors of the 1996 Cricket World Cup held on the Indian subcontinent. Coca Cola is also one of the associate sponsor of Delhi Daredevils in Indian Premier League. Since 1978, Coca-Cola has sponsored each FIFA World Cup, and other competitions organised by FIFA. In fact, one FIFA tournament trophy, the FIFA World Youth Championship from Tunisia in 1977 to Malaysia in 1997, was called "FIFA Coca Cola Cup".

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