Entrepreneurial Development

Program Credit : MBA : 3 Classof : 2010 Sessions : 33

CourseCode : SLIB602 Objective To make the student know about entrepreneurship, entrepreneurial behavior, functional areas of business and their interrelation. They would understand the risks and rewards of a new venture and the steps requiredtostartanewventure.Aftercompletingthecoursethestudentwouldknowwhatentrepreneurship isallabout,whetheritfitsinhiscareerschemeandmentalmakeupornotandwouldbeequippedwiththe basicknowledgeandconfidencetostartanewventure. ReferenceBooks EntrepreneurialDevelopment DynamicsofEntrepreneurshipDevelopment Entrepreneurship Entrepreneurship:Theory/Process/Practice DynamicsofEntrepreneurialDevelopmentand Management SmallBusinessManagement An EntrepreneurialEmphasis HarvardBusinessReviewofEntrepreneurship DetailedCurriculum Author&Publication Khanka,S.S.,S.Chand VDesai,Himalaya Hisrich TataMcGrawHill DonaldF.Kuratko&RichardMHodgeth Thomson/SouthWestern VasantDesai HimalayaPublishingHouse Longenecker,MoorePettr Thomson/South Western HBR

Understanding Entrepreneurship: Introduction, Definitions, History of Entrepreneurship, Types of Entrepreneurship,AdvantagesandDisadvantagesinEntrepreneurship,MistakesandStepstoavoidthem, Entrepreneurship in India Myths and Realities, Entrepreneurial Culture, Schools of Entrepreneurial Thoughts,ScopeofEntrepreneurshipintheFutureCaselet:IsEntrepreneurshipEducationUseful EntrepreneurshipLifeCycle:StagesofEntrepreneurship(LifeCycle),WhyNewVenturesFail,Success FactorsorNewVentureDevelopment CaseletDiscussion Entrepreneurship as a Career: Risk Perception and Mitigation, Entrepreneurial Motivation, CharacteristicsofSuccessful,Entrepreneur CaseletDiscussion Leadership:IntroductiontoLeadership,LeadershipStyles,CaseletDiscussion EntrepreneurialLeadership: EntrepreneurialLeadership,SocialEntrepreneurshipCaseletDiscussion Entrepreneurship and Creativity: Ideation, Role of creativity, Barriers to creativity, Creativity habit, Ideacycle(fourphases),Howtofindtheperfectidea Entrepreneurship and Innovation: Innovation in Marketing, Operations, Organisation with Examples, Insight,Humour,Improvisation,Differentiation,FourP'sofinnovation EnhancingCreativity:Techniquestoenhancecreativity(Workshop#1),Brainstorming,Mindmapping Techniquestoenhancecreativity(Workshop#2),rapidprototyping,sixthinkinghats OpportunitiesforBusiness Ideas:SearchforBusinessIdeas,Opportunities,Howto SharpentheIdeas,

CommonAttributes/SelectionofSuccessfulIdeas DevelopingProductandServices:WaystoMeettheOpportunity, ResearchandDevelopmentforNew Product,TechnologyTransferandManagement,NewProductDevelopmentProcess Assessing Business Attractiveness: Areas for Assessing the Business Attractiveness of a New Venture, Technical Requirements, Market Analysis, Financial Analysis, Organisation Analysis, Competition Analysis Business Plan Development: Introduction, Definition/Meaning, Functions, Benefits, importance of businessplanownuse/investor,MythsandRealitiesofBusinessPlan,TheRequisitesofaGoodBusiness Plan,WhatPotentialinvestorsLookforintheBusinessPlan,WhyBusinessPlansFail FinalisingtheBusinessplan:CompleteOutlineofaBusinessPlan(withusefulHints),Prerequisitesfor successfulProjectImplementation,BankingGuidelines:Loans&Advances,LettersofCredit&Guarantee, Recruitingandmotivatingtheteam Implementation steps: Pre Implementation Steps, Steps During the Implementation Phase, Post ImplementationStepsCaseletDiscussion Basic Legal Requirements: Legal Issues: Forms of Business Ownership, Patents, Trade Secrets, Copyrights,TradeMarksandIPRCaseletDiscussion LegalActs:CompaniesActof1956,IncomeTaxAct,IndianPartnershipAct,1932,CentralExciseAct, SalesTaxAct,ServiceTaxTheEmployee'sStateInsuranceAct1948,ContractAct,1872,SaleofGoods Act, 1930, Negotiable Instrument Act, 1881, The Employees Provident Fund Act 1932,The Payment of GratuityAct1972,MinimumWagesAct,1948,PaymentofWagesAct,1939,ThePaymentofBonusAct, 1965,ShopsandEstablishmentAct,TheIndustrialDisputesAct,1947 Challenges in New Venture Management: Getting finance for New Venture, Different Sources of Financing introduction, Sources of Equity Financing, Different Sources, Advantagesand Disadvantages, DebtFinancing Managing Finance: ManagingCash, WorkingCapitaland its components, Factors influencing Working Capital,Stepsindeterminingcashrequirement:HowmuchcashshouldbearrangedtomeettheWCneeds of a firm, How to plug gapin WCrequirement, Long term, Shortterm, Managing cash flow, Creatinga cashbudget,Improvingyourcashflow Control systems: Controls and Procedures, Essence of Control, Material Control, Budgetary Control, MarketingControl,ManagementControlSystemExamples/Caselet PuttingitallTogether:MakingafinalBusinessPlan:Presentationsingroups(eachgrouppresentson any one topic from the list given below), Study of problems of finance and marketing, Study of environmentalproblem,Studyoftaxbenefitsavailablefromtimetotime,Preparationofprojectreportin relationtoopportunitiesavailable,SurveyofExportorientedsmallscaleunits BusinessPlanPresentationinGroups SuggestedScheduleofSession Topic UnderstandingEntrepreneurship EntrepreneurshipLifeCycleandEntrepreneurshipasaCareer. Leadership EntrepreneurialLeadership EntrepreneurshipandCreativity EntrepreneurshipandInnovation No.ofSessions 2 3 1 2 1 2

Topic EnhancingCreativityandManagingandImprovingFinances OpportunitiesforBusinessIdeas DevelopingProductandServices AssessingBusinessAttractiveness BusinessPlanDevelopment FinalisingtheBusinessplan Implementationsteps BasicLegalRequirements LegalActs ChallengesinNewVentureManagement ManagingFinance Controlsystems PuttingitallTogether:MakingafinalBusinessPlan BusinessPlanPresentationinGroups TotalSessions

No.ofSessions 2 2 1 1 2 1 2 1 3 1 1 2 1 2 33