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Research Policy 31 (2002) 989–1008

Building competitive advantage: innovation and corporate


governance in European construction
Marcela Miozzo∗ , Paul Dewick
Manchester School of Management, UMIST, P.O. Box 88, Manchester M60 1QD, UK
Received 5 February 2001; received in revised form 23 April 2001; accepted 5 September 2001

Abstract
This paper explores the relationship between corporate governance and innovation. This is examined through detailed inter-
views with the largest contractors in five European countries. The ability to undertake research and development in production
technologies by contractors differs widely across different countries. This may be explained by the extent to which strategic con-
trol is in the hands of those who have the incentives and abilities to allocate resources to uncertain and irreversible investments
in innovation. This is influenced by particular features of firm ownership, organisational and management structure, internal
mechanisms to diffuse knowledge and links to external sources of knowledge. © 2002 Elsevier Science B.V. All rights reserved.
Keywords: Innovation; Corporate governance; Construction industry

1. Introduction (CPB, 1997). Instead, incremental innovations shift


the balance towards long-term finance opportunities
It has been argued that different institutional to meet idiosyncratic customer requirements. Because
frameworks have comparative advantages in solving banks, workers, governments and large shareholders
the organisational problems of different innovation have better information and more power to use that
strategies (OECD, 1995; CPB, 1997). The general information than the widely dispersed shareholders
conclusion is that technological development through of the typical UK or US firm, it is argued that fi-
radical innovations may be encouraged by more nancing for innovation is more readily available for
market-oriented or Anglo-Saxon models of corporate value-increasing, long-term projects in the Germanic
governance while, in contrast, incremental technologi- model. Other institutions such as vocational training
cal change may be supported by network or Germanic reinforce the impact of these features of the Germanic
models of corporate governance. This is because rad- model.
ical innovations make use of marketable assets, such Missing from this analysis is an explanation of the
as general human capital or external know-how, rather particular relationships between corporate governance
than firm-specific assets and knowledge that need to and the different types of innovative activities at the
be developed internally, and demand flexible finan- firm level. By examining the mechanisms of innova-
cial institutions and a high amount of risk finance tion at the firm level, we are able to understand that al-
though corporate governance systems may be broadly
∗ Corresponding author. Tel.: +44-161-200-3423; similar between groups of countries, differences in
fax: +44-161-200-3505. particular features of firm ownership, finance, organi-
E-mail address: marcela.miozzo@umist.ac.uk (M. Miozzo). sational and management structures and mechanisms

0048-7333/02/$ – see front matter © 2002 Elsevier Science B.V. All rights reserved.
PII: S 0 0 4 8 - 7 3 3 3 ( 0 1 ) 0 0 1 7 3 - 1
990 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008

to diffuse knowledge within the firm may result in dif- firms). The empirical evidence from our 17 case study
ferent types of innovation activities. contractors suggests that particular features of the
This paper addresses these issues through a study corporate governance structure of contractors support
of the construction industry in five European coun- different types of innovation at the firm level. For that
tries: Germany, Sweden, Denmark, France and UK. purpose, Section 2 argues that research on the relation-
The project-based nature of work in the construction ship between corporate governance and innovation has
sector implies that firms have to manage networks been limited. Section 3 explores the particular nature
of highly complex innovation interfaces. As such, of this relationship in the construction industry. Sec-
construction can be viewed as a complex systems tion 4 describes our case study findings with respect
industry in which there are many interconnected and to corporate governance and the innovative activities
customised elements organised in a hierarchical way, undertaken by the contractors. Section 5 discusses
with small changes to one element of the system the research results and policy implications of this
leading to large changes elsewhere (Gann, 1994; Ball, analysis.
1988; Slaughter, 1998). In this context, large contrac-
tors play a mediator role in the interface between the
institutions that develop many of the new products 2. Corporate governance and innovation
and processes (materials and components suppliers,
specialist consultants and trade contractors) and those Research on the relationship between corporate
which adopt these innovations (clients, regulators and governance and the process of innovation has been
professional institutions) (Winch, 1998). Unless the limited to date because the main theories of corpo-
contractor as mediator is convinced of the merit of the rate governance do not integrate systematically an
new material or process and has the skill to learn and analysis of the economics of innovation. Corporate
apply it in future projects, as well as to incorporate it governance deals with the ways in which suppliers
into the system as a whole, change is likely to be slow. of finance to corporations act to ensure they achieve
Contractors are not only mediators in the project a return on their investment (Shleifer and Vishny,
coalition, but, especially large contractors, can also be 1997). The principal-agent framework plays a central
an important source of innovation to a much greater role in several analyses of management incentives
extent than is usually recognised (Slaughter, 1993). and accountability (stimulated by Berle and Means’
For example, a recent survey in Germany found that conception of “separation of ownership and control”
approximately 60% of contractors with 200 or more in the modern business enterprise) (Coase, 1937;
employees were innovative (developing either product Jensen and Meckling, 1976; Fama and Jensen, 1983).
or process innovations) (Cleff and Cleff, 1999). Evi- The corporate governance literature provides illustra-
dence of this relationship, however, is not universal. tions of the variety of mechanisms to solve agency
In several countries (most notably in UK), it appears problems, including profit sharing, direct monitoring
that the practice of awarding contracts through lowest by boards, competition among managers, the capital
cost tender may act as a constraint to innovation and market, and the “market for take-overs”. As such,
R&D spending among contractors (Ball, 1996). Un- it refers to the difficulties financiers have in assur-
der this particular procurement form, contractors are ing that their funds are not wasted on unattractive
left with little autonomy to alter design specifications projects and considers the market and administrative
and introduce product and process innovations. checks designed to avoid this. However, it provides
This paper explores the development of strategic no systematic explanation of the conditions under
innovations and operational capabilities in the largest which managers will make investments that promote
contractors in each of the five countries. At each or discourage innovation.
contractor, we conducted interviews with senior per- Indeed, as argued by O’Sullivan (2000a,b),
sonnel and collected documentary evidence regarding Anglo-American debates on corporate governance
research and development activities and information have been dominated by a shareholder theory, the
associated with particular features of corporate gov- main challenger to which is a stakeholder theory. De-
ernance (see Appendix A for details of case study spite other differences, both these theories share the
M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008 991

assumption of resource allocation as optimal and a this concern with the way in which the interrelation-
focus on which party should lay claim to the residual ship between corporate governance and innovation
if economic performance is to be enhanced. Little or drives the development and utilisation of productive
no effort has been devoted to understanding how these resources that is at stake in this paper. In Section 3,
residuals are generated through the development and we set out the peculiarities of this relationship with
utilisation of productive resources. regard to the construction sector.
In a similar fashion, most of the empirical research
on innovation has ignored issues of corporate strat-
egy and structure. Although the national systems 3. Corporate governance and innovation in
of innovation literature includes the internal organ- construction
isation of firms and financial institutions as factors
which shape learning and innovation (Lundvall, 1992; This section outlines the particular features of inno-
Nelson, 1993; Freeman, 1987), there is little elabora- vation in construction and the way this is enabled and
tion on how differences in patterns of ownership, fi- hindered by different forms of corporate governance.
nance, and management and organisational structures Traditionally, suppliers of materials and machinery
contribute to the generation of process and product were viewed as the main sources of innovation in con-
innovations. There are some notable exceptions, in- struction (Pries and Janszen, 1995; Quigley, 1982). It
cluding contributions that have explored the effects has been argued that
of corporate governance on technological innovation
the construction sector can be characterised by
and how variations in national systems of corporate
the great number of small enterprises and varying
governance can help explain national patterns of sec-
collaborations; co-makership (or other strategic al-
toral specialisation (Lazonick and O’Sullivan, 1996;
liances) hardly exists. The emphasis lies on opera-
Tylecote and Conesa, 1999).
tional (project) management. Strategic management
There is a need to bring together these two broad
does not exist . . . commonly the horizon of con-
areas of study. The characteristics of innovation—
tractors is not beyond the moment of competition
localisation, cumulativeness, firm-specificity and ap-
of a project . . . (Pries and Janszen, 1995, p. 44).
propriability (Arthur, 1988; Atkinson and Stiglitz,
1969; David, 1985; Nelson and Winter, 1977; Teece, However, other experts on innovation in construc-
1986)—imply that innovation requires a sustained tion have pointed out that general and speciality
effort, the outcome of which is uncertain. A theory of contractors are important sources of innovation, partic-
corporate governance must, therefore, come to terms ularly for innovations that involve the integration and
with the nature of innovation. It must explain how interaction among systems (Slaughter, 1993). Also, it
particular structures of ownership and management of has been pointed out that there may be strong strategic
firms generate the institutional conditions to support company-wide incentives for and benefits from inno-
the commitment of resources to irreversible invest- vation even if the expected project-based benefits do
ments in innovation. The recent work of O’Sullivan not appear to offset the expected costs (Winch, 1998).
(2000a,b) provides a useful frame of reference in Innovations can provide the critical component of
exploring this issue; and we use this as a starting a firm’s competitive strategy. In this paper we fo-
point for our analysis. O’Sullivan conceptualises in- cus on the products (materials and components), pro-
novation as a strategic issue. Similarly, questions of cesses and systems, specifically associated with the
corporate governance are not so much a matter of design and construction of built facilities (Slaugh-
whether profits go to shareholders or whether the ter, 2000). The discontinuous and temporary nature
interests of stakeholders are well represented; rather, of project-based modes of production in construction,
for O’Sullivan, the focus is on the way differences however, may present a problem for the accumula-
in governance structures of firms shape the extent to tion of knowledge. In construction, therefore, some
which strategic control is in the hands of those with of the most important issues include: the extent to
incentives and abilities to allocate resources to uncer- which firms integrate the experience of projects into
tain and irreversible investments in innovation. It is their business processes to ensure the coherence of the
992 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008

organisation; the presence of institutions to capture projects that require significant capital investment.
knowledge and learn from past projects; the presence For example, contractors may be more likely to invest
of a coherent system of technical support at the core in firm-specific assets or complementary knowledge if
of the firm to support projects; and the mechanisms to they can finance the project internally from cash flows
capture knowledge from outside the firm (Gann and or reserves. The capacity to retain earnings and chan-
Salter, 2000). nel profits toward investments (as opposed to toward
Our case study material confirms these observa- dividends) will be significantly influenced by the cor-
tions and shows that contractors may be involved in porate governance system. Less profitable firms, with-
two modes of innovative activities: research and de- out the necessary internal capital to fund projects may
velopment at a strategic level; and the development of need to borrow to finance capital investment and issue
operational capabilities. The first mode concerns re- debt. Thus, corporate governance influences both the
search and development into products and processes degree to which contractors are able to channel profits
that have a significant influence on the firm’s future toward residual cash flow or research and development
organisation, development and strategy. Strategic re- spending and the leverage they have to fund externally
search and development activities may stem from any through debt issues. Indeed, where one of the princi-
level within the organisation (top management, middle pal owners is also the lender of last resort, such as a
management or project management), or from external bank, firms may be able to access debt more easily for
sources, but decisions related to its adoption are taken investment in firm-specific assets. A third way may be
at the top level and involve large sums of funding. The available to contractors to finance innovation, through
development of operational capabilities can be divided sharing the costs of R&D in collaborations with
into two types, the benefits of which are maximised other firms or participating in research programmes
through the creation of institutions within the organi- organised by national or European governments.
sation to facilitate economies of experience and learn- In some countries, contractors have relatively little
ing. The first concerns project-based innovations that fixed capital since, despite ownership of buildings
stem from experience on site or incremental changes and land, they do not own significant assets that could
to existing processes or products. The second relates be used as collateral to access cheaper loans or that
to the generic build up of knowledge within the organ- could be sold in the event of financial distress. Also,
isation, generated through internal organisation and in some countries, contractors do not own factories
in-house diffusion mechanisms and alliances and links manufacturing prefabricated components or active
to external sources of information and knowledge. 1 mining operations and much of the plant and ma-
Investments in process and product innovations are chinery is outsourced. In these cases, the principal
essential, but high costs and minimum efficient scales assets of a contractor are of an intangible nature, e.g.
may make it difficult for firms to undertake R&D on a construction process know-how and an ability to
their own. Differences in forms of corporate gover- manage various elements of the system efficiently. In
nance play an important role here. The particular struc- addition to the intangible and inherently risky nature
tures of ownership and management are an important of contractors’ assets, the “safety” of their assets is
factor determining the ability to invest in innovation. also affected by cyclical movements in the economy.
In this paper, we focus on the degree of concentra- Moreover, the market value of specific firm divisions
tion of ownership, the existence of cross-holdings are determined by the strength of local markets in
and the extent to which the management structure is which they operate. 2 Hence, the organisational struc-
decentralised. The corporate governance structure of ture of the contractor (in terms of its organisation into
the contractor is particularly important for large-scale different divisions and geographical diversification)
2 For example, as demonstrated by the near collapse of the largest
1 External sources of information and knowledge may include German contractor, Holzmann in 1999, there remain significant
universities, research institutes, trade associations, the government, lucrative divisions within the firm that can be sold if the company
quasi-government bodies, private clients, specialist suppliers or fails. While there was little re-sale value on Holzmann’s German
sub-contractors, professionals, such as architects or engineers, and operations, its American engineering divisions were highly sought
other domestic and international contractors. after given the boom of the US economy.
M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008 993

also impinges upon its risk exposure and leverage ca- on details of ownership structure, source of finance,
pacity. Moreover, because of the high risks associated degree of decentralisation of management structure
with potential outcomes of research and development and the types of cross-holdings among industry (see
and with the uses of innovation, the government can Table 1 for a summary). For each country, we assessed
play an important role in guaranteeing public markets the impact of these features of corporate governance
for innovating firms (Groenewegen, 1994). on innovation. As outlined in Section 3, innovation in
Corporate governance and the internal and external construction includes both research and development
organisational structure of contractors also affect the at a strategic level and the development of operational
development of operational capabilities. The firm’s capabilities. Because of the particular nature of the
internal organisational structure (such as the level construction industry, it tends to involve collaborative
of decentralisation and the mechanisms established relations with other firms. Comparative analysis of
to diffuse innovative ideas and best practice and to the research findings is presented in Section 5.
transfer knowledge throughout the organisation) and
external organisational structure (linkages with exter- 4.1. Germany
nal sources of information and knowledge) play an
important role in promoting incremental innovations. The leading German contractors interviewed
Indeed, incremental innovation is predominant in the (Holzmann, Hochtief and Strabag) are characterised
construction industry (Gann, 1994), characterised by by a well-developed system of cross-holdings with
an interactive process in which the main organisa- industrial firms and banks, and by a relatively concen-
tions involved provide and exchange different kinds trated structure of ownership of shares by both banks
of resources and goods (financial, human, informa- and non-financial firms (see Table 2). 3 Each contrac-
tion, material). Moreover, innovations in construction tor has a two-tier board system, in line with German
are not implemented within the firm itself, but as part legislation that makes it obligatory for large firms
of the projects in which firms are engaged. Since (over 2000 workers) to have employee representation
these projects are collaborative engagements with on the board, with the supervisory board combining
other firms, most innovations have to be negotiated shareholder control with employee co-determination.
with one or more parties within the project coalition. Representatives of banks have to take care of the in-
In this sense, therefore, incremental technological terests of the bank as shareholder, of the private share-
change may be supported by governance systems holders that the bank may represent as proxy holder,
with cross-holdings among industrial firms, which and frequently also take into account that the bank
may facilitate long-term relations between them. may have a lending relationship with the firm. Repre-
sentatives from non-financial firms may combine their
interests as a block shareholder with supervision of a
4. A comparison of contractors in five European supplier relationship. As other studies have found, this
countries combination of interests of many stakeholders in one
institutional body may complicate decision-making,
This section draws on case study material to explore but may also ensure that the risks and expected returns
the relationship between corporate governance and in- from long-term, and firm-specific innovation are bet-
novation in five European countries. In each country, ter assessed and more readily financed (CPB, 1997).
we identified the leading contractors in the construc-
tion industry and negotiated access for carrying out 3 As shown in Table 2, Phillip Holzmann is principally owned
interviews with senior managers and project managers and controlled by Gaveart, a Belgian institutional investor; Hochtief
and the collection of documentary information. This by RWE, an electrical power supplier; and Strabag by BIBAG, its
resulted in the selection of the top four contractors in Austrian parent company. Domestic banks and reciprocal share-
Denmark and Sweden and the top three in Germany, holding are also in evidence in terms of block ownership and seats
on the board. For example, Deutsche Bank directly holds over 20%
France and UK (see Table 7 in Appendix A). and sits on the supervisory board of Holzmann; Commerzbank
The following analysis identifies features of cor- has significant cross-shareholdings in Hochtief through RWE and
porate governance in the top contractors, focusing also sits on the board; and both banks sit on the board of Strabag.
994 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008
M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008 995

Table 2
German contractors: ownership, control and structurea
Company Leading shareholders Controlling interest Income from Active European Active overseas
abroad (%) holdings holdings
Philipp Holzmann Foreign institutional Foreign institutional 45 12 4
investor 30%; bank 21%; investor; bank; domestic
dispersed ownership 34% institutional investor
Hochtief Domestic industrial firm 66%; Domestic industrial 47 5 5
dispersed ownership 34% parent firm
Strabag Foreign industrial firm >50%; Foreign industrial parent 41 22 0
dispersed ownership <50% firm
a Active holdings represent more than 50% share ownership of a second firm in another European or overseas country. Source: individual

firms’ Annual Reports (1998); European International Contractors (1998).

At Holzmann, Hochtief and Strabag, the combined Indeed, Holzmann and Strabag have decentralised
interests and organisational integration of banks, management structures across geographical divi-
non-financial firms and workers tends to support in- sions 4 and all three contractors derive a significant
vestment in firm-specific innovations that demand proportion of their income from abroad (see Table 2).
significant funding. For example, Hochtief has de- They may, thus, be able to “shield” their operations
veloped an integrated voice and data communication from cyclical movements in their national economy
system for large construction projects, which includes and allow more stable long-term funding for inno-
a compact unit (the “communications container”) that vation. The potential for a fragmented approach to
integrates all mobile communications and IT compo- innovation activities by different divisions, however,
nents, linking the site with the firm’s switchboard, is avoided by the creation of “competence centres”
servers, faxes and computers, connected to an external and R&D support units in Holzmann and Hochtief
power supply and the ISDN network. At Holzmann, to aid dissemination of knowledge and good practice
firm-specific strategic long-term projects, instead, between divisions. Divisional requests for funding
have emphasised new building materials and machin- are channelled to central co-ordinating groups (that
ery. Materials developments include high-strength include members of the board of directors) which
concrete for the construction of high-rise buildings, evaluate the project proposals. To ensure the business
towers or offshore structures and SIMCON, a layer orientation of innovative ideas, divisions are expected
of concrete reinforced with thin mats of steel for to fund half the cost of incremental projects originat-
heavy-duty construction. Holzmann has also devel- ing in that particular division. These mechanisms are
oped a non-destructive radar method of locating in place for supporting small scale innovations, but
damage to concrete building material and a method the central co-ordinating group also has responsibility
of risk analysis which optimises the use of shield for longer-term strategic innovations such as those
boring machines to reduce technical risks in tun-
nelling. Despite the fact that two of the three German
4 Holzmann and Strabag have decentralised management struc-
contractors experienced poor financial performance
(neither Holzmann nor Strabag have paid dividends tures across geographical divisions (they are organised into Philip
Holzmann Germany and Philip Holzmann worldwide and Stra-
since the mid-1990s), the organisational integration bag into Strabag Germany, Strabag International and Bau Holding
and combined interests of stakeholders have ensured Austria). Holzmann also has a decentralised management struc-
investment in long-term and firm-specific projects. ture across competences (heavy construction, plant engineering
While the high degree of decentralisation of man- and building services, engineering, project development and fa-
agement at the three contractors may be expected to cility management) within geographical divisions. Similarly, Stra-
bag is organised around competences within regional divisions.
hinder the diffusion of innovation, evidence of strong In contrast, Hochtief has consolidated its position as a traditional
co-ordination among divisions enables the dissemi- contractor, organised internally into four divisions (building, civil,
nation of innovations arising from different projects. airport management and international).
996 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008

designed to exploit new markets or which involve corporate governance of the four top Swedish con-
inter-divisional funding. tractors interviewed (Skanska, NCC, PEAB and JM)
As argued in Section 3, cross-holdings among firms is closer to the Germanic corporate governance ty-
may support long-term relations, which, in turn, may pology with strong industry and bank ownership (and
be beneficial to innovation. At all three German con- also family ownership) 6 and employee representation
tractors, senior managers interviewed regarded com- on the board (see Table 3). 7
petitors, suppliers and clients as the principal source The combined interest and influence of banks, fam-
of innovation. For example, Holzmann has collabora- ily, industrial firms and workers enable the Swedish
tive supply chain relations with Siemens, an executive contractors to invest in firm-specific innovations that
of which sits on its board, and Strabag with Ford, also demand significant long-term funding. For example,
linked to its board. Skanska, with an annual in-house R&D investment ex-
Cross-holdings may also facilitate national and penditure of SEK 250 million (in 1998), concentrates
European collaboration to share technological and in areas considered of strategic importance to the firm.
management expertise and collaborate on research Examples include developments in infrastructure tech-
and development. For example, Holzmann and nology, introduction of IT to streamline the construc-
Hochtief are involved in The European Network of tion process, the development of wooden structures,
Construction Companies for Research and Develop- research into the indoor environment and global envi-
ment (ENCORD), a European partnership of leading ronmental issues.
EU construction firms. The strategic objective of In a domestic industry of small size (see Table 8
ENCORD is to increase awareness of the poten- in Appendix A), the largest contractors have pur-
tial of industry-led R&D by defining common R&D sued overseas operations through take-overs and
projects, lobbying for the construction industry in the
EC and facilitating the exchange of information, best 6 As shown in Table 3, ownership of Skanska lies with banks and

practice and specialist knowledge through seminars foreign shareholders. ForeningsSparbanken (Swedbank), a mutual
and workshops. Similarly, Strabag is involved in So- bank and Sweden’s largest company in terms of shareholders,
own 13% of Skanska’s capital; foreign shareholders own 11% and
ciete Europeenne de Construction (SEC), a European banking sphere Svenska Handelsbanken (SHB) owns 9%. Control
collaboration, including leading Swedish and British rests with SHB banking sphere that owns over two thirds of the
contractors, which aims to share technical manage- A shares, and with the Kamprad family (owners of IKEA) that
ment expertise, experience in project financing and in owns 20% of the A shares (Skanska’s A shares carry 10 votes
build, operate, own and transfer projects and to raise per share while B shares carry only one). NCC is owned and
controlled by banks (Nordsterjnen AB and Lundbergforetagen AB
finance for innovation. own 32 and 13% of NCC’s capital and 48 and 17% of the voting
rights, respectively), which, at the second tier are ultimately owned
4.2. Sweden by two families (Nordsterjnan-Johnson and Lundberg). Swedbank
mutual funds also own 13% of NCC’s capital and 11% of the
In Sweden, Germanic corporate governance fea- voting rights. Ownership and control of PEAB rests with the
tures have been tempered by an Anglo-Saxon growth founder family (Paulsson), who own 91% of the A shares giving
them 60% of the voting rights and 20% of share capital. The
in stock market investment following the deregulation other major shareholder is a foreign non-financial investor, owning
of the financial sector in the 1980s. However, “bank- 23% of share capital and 10% of voting rights. JM’s parent firm
ing spheres” and family ownership are still predomi- Skanska AB owns 27% of the share capital and controls 45% of
nant in Swedish corporate governance systems. 5 The votes. Alongside Swedbank, with 10 and 7% of the capital and
voting shares, these are its two largest owners.
7 For example, Skanska’s board of directors includes, in addi-
5 Corporate governance systems in Sweden were shaped by the tion to the CEO, six employee representatives and six industry
post-war crises of the early-1920s. Beginning in the 1930s, banks, representatives. The industry representatives also sit on a number
unable to hold shares in other companies, retained their influence of other boards, which may facilitate networking among managers
over industry by switching industrial shares into newly established of supplier, customer and competitor firms and long-term collabo-
investment companies and offering shares of the holding com- rations between these. This pattern can also be seen at NCC (nine
panies to bank customers. The “bank spheres” worked alongside industry and three employee representatives), PEAB (five industry
the companies offering them financial security with a long-term and four employee representatives and JM (five industry and four
perspective (Adolfsson et al., 1999). employee representatives).
M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008 997

Table 3
Swedish contractors: ownership, control and structurea
Company Leading shareholders Controlling interest Income from Active European Active overseas
abroad (%) holdings holdings
Skanska Mutual bank 14%; for- Bank sphere 35%; fam- 65 16 9
eign individual 11%; bank ily 10%; mutual bank 8%;
sphere 9%; state pension foreign S/H 6%
7%
Nordic Construction Family 33%; family Family 48%; family 40 9 0
Company (NCC) 13%; bank sphere 16%; bank sphere
13% 10%
PEAB Foreign institution Family 60%; foreign 15 7 0
23%; family 19% institution 10%
JM Byggnads och Skanska 27%; mutual Skanska 45%; mutual 0 1 1
Fastignets AB bank 10%; bank 6% bank 7%
a See footnote to Table 2. Source: individual firms’ Annual Reports (1998); European International Contractors (1998).

acquisitions. As the Swedish construction industry tensive decentralisation of management structures,


faltered during the 1990s, Skanska and NCC were the Swedish contractors have avoided a fragmented
able to grow considerably in terms of sales and to- approach to innovation activities. Similarly, to the
tal assets by overseas expansion. At the end of the German contractor’s “competence centres”, con-
1980s, the proportion of turnover Skanska derived tractors in Sweden have established mechanisms
from abroad was just 8%. Skanska engaged in an to collect and disseminate technical information
aggressive inter-nationalisation strategy culminating across their decentralised structures. For example,
in 65% of total annual turnover originating outside in Skanska, most R&D work is conducted centrally,
Sweden in 1997. The firm’s turnover derived from and is co-ordinated by Skanska Teknik. Skanska
the USA now accounts for a larger percentage of total Teknik integrates the firm’s technical expertise and
turnover than that derived from its domestic activi- disseminates knowledge and experience across the
ties. Similarly, NCC has grown over recent years by firm. It also supplies the business areas with con-
expanding significantly its operations in Europe, oper- sulting services in selected fields of technology.
ating through wholly-owned subsidiaries in Denmark, Moreover, research funding is available for tech-
Norway, Germany and Poland (NCC Danemark, NCC nological development related to each division’s
Eeg-Henriksen, NCC Siab, NCC Puolimatka and NCC core activity. Each division of the firm has a sepa-
Polska, respectively). This presence across interna- rate R&D budget, a different R&D focus and R&D
tional markets may explain why NCC and especially
Skanska have managed to maintain high dividend
tion practice. Six country divisions (Sweden, Denmark, Finland,
payments and high investments in the 1990s. Also, it
Norway, Germany and Poland) and one international division six
may enable stable long-term funding for innovation. business areas: civil engineering, housing, building, industry, real
In common with the German contractors, Swedish estate and invest. The other contractors in Sweden, PEAB and JM,
contractors are not only decentralised geographically, also have a decentralised structure and have been consolidating
but also by business area 8 and, again despite ex- their position in Sweden and the Nordic Region. PEAB AB has
integrated backwards, acquiring concrete and ballast producers,
whilst concentrating on its domestic, Nordic and European oper-
8 In 1997, Skanska re-organised its management structures into ations in residential and non-residential construction, roads, civil
four business areas plus group staff units, support firms and Skan- engineering and manufacturing. JM, a construction and real estate
ska Invest. Of the four business areas, three are geographic: Skan- firm, has built on its core competence in project development of
ska Sweden, Skanska Europe and Skanska USA (the other area is residential and commercial properties, producing more than 50%
Skanka Teknik). NCC is organised by country and by construc- of the country’s new production of tenant-owner units in 1998.
998 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008

manager. In addition, developments related to prod- close co-operation with NCC’s production opera-
ucts and processes implemented in major projects tions. 11
are carried out in the construction and industrial As argued by senior staff at Skanska and NCC, the
divisions in Sweden, Finland and Denmark. In- importance of international competitiveness has in-
novations introduced in the different geographical creased the need for technical expertise within firms,
divisions are diffused between divisions through ex- at the expense of economic and legal experts. In this
change of personnel. Skanska also looks beyond context, links to university are important. Skanska and
the boundaries of the firm, engaging in domestic NCC have staff working in universities on projects
and EC-financed research and development projects connected to in-house R&D. Both firms support post-
to broaden its general technical knowledge and graduate students. 12 There is no assumption that post-
competence. 9 graduate students will develop innovations that will
In NCC, despite the group’s enlargement through be implemented in the firm, the idea is to develop a
mergers and acquisition, R&D activity is concen- broad knowledge pool, a group of experts within the
trated within the firm’s central R&D unit. Long-term firm that possess general and firm-specific knowledge
strategic R&D and R&D with a group-wide interest and a network of contacts.
are managed and co-ordinated through the group’s As in Germany, cross-holdings and the fact that se-
collective R&D resources. R&D activities prioritise nior executives sit on the boards of many industrial
co-operation with technical colleges, participation firms have enabled long-term relations with suppliers
in national and international research programs and and customers. For instance, NCC has collaborative
co-operation between firms within the group. 10 links with Ericsson for research into the application
NCC Technology plays a central role in the devel- of telecommunications in intelligent buildings. Simi-
opment, application and dissemination of technical larly, PEAB has been working with Ericsson to create
knowledge and skills within the firm. NCC Tech- a system of bar codes and data transfer between con-
nology has 140 specialist across disciplines such as tractors, materials suppliers and materials producers.
project planning, project management and technical Also, Skanska has been innovative in the housing sec-
development in the construction, civil engineering tor, co-operating with IKEA in building cheap wooden
and installation areas. The unit offers technolog- frame housing (“Bo Klok” or Live Smart). Included
ical expertise (systems know-how, leading-edge in the price of the housing are the services of an inte-
expertise and technology and process integration) rior decorator and 3000 SEK in furniture. In addition,
across product areas based on advanced understand- IKANO, a bank part-owned by IKEA and the Kam-
ing of the construction process generated through prad Family, offers loans for up to 80% of the deposit
on a Bo Klok housing. NCC has formal alliances for
the development of materials with thermal insulation
9 Skanksa’s participation in seven EC-financed research projects companies such as Gullfiber (the leading manufacturer
will increase the firm’s research staff significantly over the next of mineral wool in Sweden) and plasterwork suppliers.
few years. As part of the EC-financed research being undertaken
in collaboration with a number of European partners, Skanska is
involved in the following projects: Eurosoilstab (soil stabilisation),
Elsewise (construction process efficiency), Concur (IT application 11 For example, the unit’s state-of-the-art expertise includes

of Elsewise), IPACS (quality of large concrete structures), Solar geo-technology, concrete technology and interior environment. Ex-
Power Envelope (building solar heating systems), Asset (fibre pertise in the integration of project planning and other construction
composition in infrastructure construction) and Contecvet (life-time processes has been developed through co-ordination with suppli-
of concrete structures). ers and facilitated through IT-based systems such as 3D-CAD,
10 In 1998, NCC had nine researchers working in the “high- simulation technology and advanced calculation technology.
ways and water” program across Sweden’s four technical col- 12 Skanska has 23 research students working 4 days a week at

leges. NCC also has employees working as professors in the Swedish universities and 1 day in the firm. NCC, over the last 3
technical colleges, who also sit on various research governing years, has actively recruited Ph.D. from universities and funded
bodies. NCC co-ordinated the international EC financed program postgraduate studies for its employees. NCC has 11 Ph.D. students
for self-compacting concrete and made large-scale commitments working on the development of basic construction technologies.
to multi-year national research programs (e.g. road/bridge/tunnel, The firm has plans to initiate similar schemes in other European
competitive building and IT construction and real estate). countries.
M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008 999

Finally, the Swedish contractors tend to be involved In NCC and Skanska Jensen, strategic decisions on
in international collaborations. For example, to engage innovation are taken at the level of the parent firms.
in major infrastructure projects in Europe, NCC has Senior managers interviewed at Hojgaard and Schultz
joined the strategic alliance SEC and Skanska is part of and Monberg and Thorsten claim that these firms can-
ENCORD. NCC’s desire for more international expo- not be regarded as innovative, partly because, owing
sure and involvement in major infrastructure projects to their size, they do not have cash flows capable of
is demonstrated through its participation in SEC. Also, financing significant R&D on their own. Profits are
NCC collaborates with the German contractor Strabag low, particularly in light of the high building costs and
and the Italian contractor Impregilo, undertaking ma- low margin contracts (see Fig. 1). Contractors do not
jor projects in Southeast Asia. NCC also co-operates derive a large proportion of their income from abroad
with Impregilo in the Russian and Baltic markets. and their turnover is predominantly influenced by the
state of the domestic economy. This may make Danish
4.3. Denmark contractors more vulnerable to the cycles of the Danish
economy (see Table 4) and may, therefore, give them
While the Danish corporate governance system less stability for the funding of long-term projects.
corresponds to the Germanic typology, the top Dan- In our interviews, senior managers argued that
ish contractors included in our research (Hojgaard the government was the principal source of infor-
and Schultz, Monberg and Thorsen, Skanka Jensen mation and encouragement for the adoption of new
and NCC Danemark) are smaller than the German technologies and contractual arrangements between
and Swedish contractors. The latter two are in fact firms. However, it was also apparent that contrac-
wholly-owned subsidiaries of the two largest Swedish tors were learning from the experiences initiated
contractors. 13 All contractors interviewed have a by the government and taking a more active stance
two-tier board system and have three employee rep- regarding innovation. The Danish government has
resentatives on the board. The CEO and the chairman promoted collaborations across the supply chain and
of the supervisory board cannot be same person. has financed demonstration projects especially in the
Employers’ pensions and retirement schemes are not field of industrialisation. NCC Danemark, Skanska
allowed to have dominant positions in the firm either Jensen and Hojgaard and Schultz have been involved
together or separately. 14 in a 4-year government-initiated project promoting
vertical collaboration, the process and product de-
13
velopment demonstration project between 1994 and
The organisational structure of the subsidiaries of Skanska is
determined by the parent firm. Skanska Jensen’s principal focus is
1997 with a total budget of DKK 50 million. NCC
the Danish market. Skanska Jensen has a decentralised divisional Danemark’s project (comfort house) focused on de-
organisational structure to maintain strong local attachments across veloping a light build house (using steel and gypsum)
the country. Skanksa Jensen has 10 divisions devoted to national suitable for industrial production, implementing new
and local concerns. National concerns include project develop- forms of integrated co-operation between the contrac-
ment (national), equipment (national), construction (national) and
large projects and specialities. Local concerns include building di-
tor and the building consultants. Unfortunately, the
visions operating in specific geographical locations, e.g. Building project ultimately suffered from lack of volume—the
Zealand, Renovation Zealand, Building Funen, Building Jutland initially agreed quota was significantly cut, leaving
Central-South and Building Jutland North. Each division has its NCC Danemark with no market for its innovation.
own accountable director who sits on Skanska Jensen’s board of Skanska Jensen’s project (CASA NOVA) included
directors.
14 Ownership and control are differentiated in Denmark with the development of the first wood-based industri-
two types of shares, one of which, predominantly held by fam- alised system for apartment buildings. The project
ily and foundations, has enhanced voting power (Weimer and
Pape, 1999). Whilst Skanska Jensen and NCC Danemark are
100% owned by their Swedish parents, Monberg and Thorsen is owned by the employee pension funds and institutional investors.
a wholly owned subsidiary of the Monberg and Thorsen Holding Similarly, Hojgaard and Schultz is also owned by a parent holding
A/S group. The construction firm’s activity accounts for 86% of group, the share capital and voting rights of which are held by a
the holding company’s turnover. The founder families own 35% charitable organisation, which owns more than 50% of the share
of the total capital of the holding group with a sizeable tranche capital, corresponding to 70% of the vote.
1000 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008

Fig. 1. Comparative materials, labour and total building costs indexed linked to UK. (1) This figure shows indexed linked total building,
labour and materials costs across the five countries in comparison with UK (=1). For example, French total building costs are 0.8 times
less than the cost of UK building costs; Danish materials costs are 1.3 times greater than UK material costs; and German labour costs are
3.6 times greater than UK labour costs. (2) Comparative materials prices in 1998 indexed linked to UK. Materials prices for each country
represent average material costs, expressed in £ per unit measurement, across nine essential building materials for construction conducted
in capital cities in 1998. Actual UK value = £292.63 per unit of material. (3) Comparative total building costs in 1998 indexed linked to
UK. Average price of building across seven types of residential and non-residential construction in the capital cities in £ m−2 per floor
in 1998. Actual UK value = £149.6 m−2 per floor. (4) Comparative labour costs in 1998 expressed in relation to UK. The labour cost
represents the “all-in rate” which is the gross hourly cost of employing a skilled site operative based on the standard working week of the
country and includes insurance, statutory contributions and taxes and is quoted in pound sterling for 1998. Actual UK value = £7.36 h−1 .
(5) Figures for Germany refer to an average of data for Berlin and Frankfurt. Source: Gardiner and Theobold (1998).

Table 4
Danish contractors: ownership, control and structurea
Company Leading shareholders Controlling interest Income from Active European Active overseas
abroad (%) holdings holdings
Hojgaard Holding Family charitable foundation Family charitable foundation 9 5 0
>50%; dispersed ownership
<50%
Monberg & Founder families 35%; Families; labour market 13 1 1
Thorsen employees 27%; institutional pension; employee pension
investors 18%
Skanska Jensen Industrial parent 100% See Skanska – – –
NCC Danemark Industrial parent 100% See NCC 0.5 2 0
a See footnote to Table 2. Source: individual firms’ Annual Reports (1998); European International Contractors (1998).
M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008 1001

took advantage of new contractual arrangements and can be non-executives, but they tend to represent major
vertical integration, using IT/CAD to facilitate the shareholders. Directors have wide powers in relation to
co-ordination of the project team. the management of the firm. Ownership concentration
Hogjaard and Schultz’s project focused on process tends to be high and cross-shareholdings, government
development and vertical collaboration. The design control and family control are important. In general,
phase of the building project was divided into a there is a stronger emphasis on the shareholder than
number of separate process units (carcass, bathroom, can be seen in Germany, but stakeholders’ interests
façade, roof and interior fittings). This division into remain the most important. For example, manage-
processes pays no regard to traditional trade bound- ment can be removed by shareholders at will, but an
aries, and each process unit can be detailed without absence of “one share, one vote” limits the influence
intervening in other processes. The use of IT in a of the shareholder on management decision-making.
common database ensured that all necessary informa- The Latin system, is thus, in between the Germanic
tion went to the parties involved at the right point of and Anglo-Saxon, while the countervailing influence
the process. This is a good example of an initiative of employees and of independent shareholders is less
by the government continued by the contractor. Prior than in the Germanic model, the stock markets play a
to the process and product development programme, lesser role than in the Anglo-Saxon model.
there was no market for this type of arrangement, but, Table 5 includes the details of ownership of the
more recently, Hojgaard and Schultz has marketed top three French contractors interviewed as part of
itself as a provider of this type of building process, our research (Bouygues, GTM and SGE). Own-
using it in new projects. The senior managers inter- ership of Bouygues is family-concentrated and in
viewed at the firm said that although some clients are GTM and SGE it is divided between institutional
interested in this type of arrangement, not all clients investors and dispersed ownership. Unitary boards
are well informed and prefer the option of lowest control Bouygues and SGE, while a two-tier board
cost tender. However, with two-thirds of Hojgaard system operates at GTM. At Bouygues, the 21 mem-
and Schultz’s work through repeat contract, there is bers of the board of directors includes two employee
a high probability that this building process will be representatives and nine industry, cross-holding rep-
used again in future projects. resentatives. At SGE and Groupe GTM no employee
Programmes such as the process and product de- representatives sit on the board of directors.
velopment have been important in making the largest French contractors earn a significant proportion
contractors recognise the need to be active in innova- of their income from abroad and operate across Eu-
tion. As argued in our interviews with Hojgaard and rope and overseas. All three companies have seen
Schultz, contractors in Denmark still consider inno- strong sales and total assets growth between 1994
vation in project terms as opposed to more strategic and 1998. Increasing (already high) turnover and
terms. Hojgaard and Schultz is now beginning to re- without a shareholder priority, Bouygues and GTM
gard itself as a “learning company”, changing its ap- have been able to increase cash flow reserves and
proach to the construction process and prefabricated diversify whilst providing consistent or slightly in-
solutions with a view to repeat business and integrating creasing dividends, respectively. SGE, despite strong
the experience of projects into its business processes sales and assets growth over the last 5 years, diverted
rather than considering each project in isolation. resources to re-structuring in order to increase its
scope for business activity, while issuing zero divi-
4.4. France dends. In general, however, dividends have remained
fairly constant over the 5-year period despite sales
French contractors have a Latin or family-controlled and assets increases and the firms have been able to
corporate governance system. Despite firms having the channel profits toward firm growth and innovation.
choice of either a one-tier or a two-tier board system, Concentrated family ownership may explain the
98% of boards are unitary and there is no distinction support for firm-specific investments that may demand
made between non-executive and executive directors significant R&D funding. For example, Bouygues has
by French law. Conventionally, two-thirds of directors been involved in the development of a number of inno-
1002 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008

Table 5
French contractors: ownership, control and structurea
Company Leading shareholders Controlling interest Income from Active European Active overseas
abroad (%) holdings holdings
Bouygues Family 16%; domestic Family; institutional 36 23 31
institutional investor investor; employees
15%; foreign non-bank
financial institution 7%
Groupe GTM Domestic industrial Domestic industrial parent 43 28 45
parent 49%; dispersed
ownership 47%
SGE Domestic industrial Industrial parent 35 22 14
parent 50%; dispersed
ownership (44%)
a See footnote to Table 2. Source: individual firms’ Annual Reports (1998); European International Contractors (1998).

vations: bridges using special steel tubes (which have To diffuse knowledge within the organisation and to
been used in Madagascar); technologies to minimise learn from in-house divisional experience, GTM has
the effect of waves on sea protection walls (applied developed an intranet database of all GTM projects
in Lebanon); self-compacting concrete without vibra- and holds “technical days” to enhance interaction
tions. Similarly, Campegnon Bernard, the building di- and share knowledge between young engineers and
vision of SGE, has been developing high-performance experienced managers and an awards scheme for in-
concrete mixes and has been working in the field of novation. 15 GTM grants an internal innovation prize
monitoring and laying of concrete through self-laying every 2 years to reward innovation and also to collate
and self-layering concrete formulae. It has under- and record innovations, disseminate knowledge and
taken research into the durability properties of ageing encourage staff to take an original idea and develop
concrete and has developed computation software for it further.
analysing the dynamic behaviour of structures. Cross-holdings may explain the high incidence of
French contractors place special emphasis on long-term relationships with competitors and suppli-
knowledge management and the diffusion of know- ers. For example, Campegnon Bernard is involved with
ledge across the firm. For instance, a new board has two long-term relationships with suppliers: working
been established within GTM to deal with strategic with cement producers in the development of new con-
R&D. The group includes the top 15 technical man- crete and working in a long-term agreement with a
agers and the chief executive. Research topics are tunnelling and boring machinery supplier to develop
discussed in terms of the future strategy of GTM, a new guiding technology. The two partners share the
its strengths and weaknesses, the type of services cost of the research and share the revenues from the
it wants to offer its clients, the strategy regarding patent.
supplier relations and the future management of its In addition to its participation in ENCORD, GTM
structural work. Due to the need to appropriate the has actively sought European research projects, the
benefits of R&D, a business plan is developed for tenders of which are secured from the EC, which pays
each R&D project. Funding though does not neces- 50% of the cost. For example, GTM has been in-
sarily come from head office. In civil engineering, volved in four European projects over the last few
90% of funding comes from in-house divisional re- years, principally as the co-ordinator, collaborating
sources. In the building division, external sources are with contractors in Italy, Spain and Germany. As a
common, in particular from the government and EC.
The parent company, Suez-Lyonnaise des Eaux, also 15 Previous topics have included interventions on existing building
has an innovation budget of FF20 m to fund 50% of and structures, the environmental impacts of construction sites,
projects if they benefit all group companies. water regulation and sanitation.
M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008 1003

result of a project carried out between 1992 and 1997, been a shift toward institutional ownership in UK, par-
a laser was developed for work on historical buildings. ticularly with respect to pension funds and insurance
The project was so successful that the laser clean- companies, and away from share ownership by indi-
ing services are now encompassed in two subsidiary viduals. 17 Indeed, institutional investors principally
firms of GTM. Despite leaving ENCORD, Bouygues own each of the three top contractors (see Table 6). 18
has maintained its interaction with other contractors Because of the particular ownership structure, UK
working in international collaboration with, e.g. the contractors are concerned about the effects of a low
British contractor AMEC and the Spanish contrac- share price on clients, staff and their corporate image
tor Dragados. Bouygues has also sought co-operation (see also White, 2000). Profits are important and divi-
with sub-contractors. For example, in a European re- dends are at the forefront of decisions regarding profit
search project into tunnelling and boring, Bouygues allocation. 19 Dividends have increased consistently
has been working with specialist companies in Italy over the last 5 years for the three top contractors. Even
and Germany that make the tools used on the front of during the recession between 1990 and 1994, when
the tunnelling and boring machines. The scheme high- turnover was falling and profits were negative, divi-
lights one of the reasons behind Bouygues’ emphasis dends were maintained at a constant level. Indeed, in
on internal R&D—the threat of its knowledge being a surprising admission, a senior manager of Carillion,
relayed to third parties. Where specific co-operations formerly Tarmac’s building arm, argued that the de-
are sought, e.g. between Bouygues and the University gree of R&D funding was not made public because it
of Liege in Belgium, confidentiality papers are signed. may need to be re-channelled to boost dividends and
shareholder value.
4.5. UK Also, senior managers interviewed at UK contrac-
tors argued that the level of R&D funding was not
The Anglo-Saxon model of corporate governance the best indicator of innovation. They contended that
comprises a unitary board with a board of directors since they have such a small asset base in comparison
made up from top management executive directors and with turnover (e.g. AMEC’s ratio of assets employed
external non-executive directors. The non-executives to turnover is 9%; Carillion’s ratio is 8%, Laing’s
are further divided into those “related”, e.g. a major
shareholder or supplier or customer, and those who 17 This trend was initiated by institutional investors taking over

are “independent”, with no connection to the company family owned capital in the 1950s and 1960s, and was strengthened
outside their directorship. Most UK boards include by events such as the 1974 oil crisis, a tax system that favoured
institutional rather than private ownership, an increased demand for
a majority of executive directors, but the importance
pension provision and long-term savings and a trend for companies
of non-executive directors has increased in light of to issue equity to fund investment (Mallin, 1999).
the 1992 Cadbury Committee Report on the financial 18 12% of AMEC’s share capital is owned by Fidelity Invest-

aspects of corporate governance. 16 ments, an insurance institutional investor and 5% is owned by


The three top UK contractors covered here (AMEC, Prudential, another insurance institutional investor. Significant
preference shares, which give voting rights and additional fixed
Carillon and John Laing) all have a unitary board sys-
dividend per year, are owned by Phillips and Drew (17%), a fund
tem, each with three independent non-executive di- management company and M&G Group (11%), a unit trust. Insti-
rectors amongst seven or eight executives. There has tutional asset management investors Phillips and Drew, Mercury
Asset Management Group, Fidelity International and Sandford C.
16 The part-time nature of the job of non-executive director means Bernstein & Co., an investment company, own 16, 14, 11 and
that the outsiders know less about the company than insiders (ex- 6%, respectively of Carrillion. The only contrast is provided by
ecutive directors) and cannot devote sufficient time to company John Laing, the directors of which have “trustee interests” in 40%
affairs. However, non-executives, according to agency theory, are of the company’s ordinary shares. The 22% of Laing’s ordinary
more likely to work in the interests of the shareholder since exec- shares are owned across five trusts and charitable foundations.
utives have other self-interested managerial motives. Furthermore, 19 Earnings per share are less important for investors and have

the less risk averse independent non-executives should promote a lower impact on determining share prices for construction con-
R&D spending since they are less concerned about money be- tractors. This is partly as a result of the growth seen by other
ing spent on fruitless projects. However, recent empirical research sectors of the economy, particularly the new high-tech firms, but
seems to contradict these two theoretical assertions (Donaldson is principally because a contractor’s profits vary widely from year
and Davis, 1994). to year.
1004 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008

Table 6
UK contractors: ownership, control and structurea
Company Leading shareholders Controlling interest Income from Active European Active overseas
abroad (%) holdings holdings
AMEC Insurance institutional Fund management; unit 39 3 5
investor 12%; insurance trust
institutional investor 11%
Carillion Fund management 16%; Institutional investors 17 4 2
fund management 14%;
insurance institutional
investor 11%; fund
management 5%
John Laing Charitable foundation Director trustee 17 2 5
7%; charitable controlling interest
foundation 6%
a See footnote to Table 2. Source: individual firms’ Annual Reports (1998); European International Contractors (1998).

ratio is 18%) 20 , the most important resource for inno- institutions and procedures to determine the direction
vation is their project management ability. This view of their strategic innovation. Traditionally a design
of innovation explains the re-organisation of the larger management construction contractor, AMEC has de-
contractors that occurred during the 1990s. Contrac- veloped multi-disciplinary teams by separate building
tors shifted from investment in productive activities to specialities (leisure, retail, etc.). These teams include
outsourcing (e.g. increasing plant hire), an increased all professionals, such as architects, engineers, project
involvement in the management of construction and a managers and sales staff and are responsible for whole
strategy of conglomerate (moving, e.g. into services projects from design through construction to delivery
and facility management) and multinational diversifi- (including organisation and project management, and
cation (see also Miozzo and Ivory, 2000). pre- and post-contract cost-control operating).
Because of this change in business strategy, the top Due to their income from operations abroad, prop-
British contractors are involved in developments in erty and other sectors, combined with an ability to
project management and supply chain management. reduce margins and bid for smaller contracts, large
For example, AMEC is working with Loughborough contractors suffered less in the recession of the late
University on an Integrated Design and Construction 1980s than their smaller and medium-sized counter-
project to further the understanding of the design pro- parts. Indeed, during the 1990s the contractors sought
cess in production information. Together, they are de- to diversify further to avoid the potential impact of
veloping techniques of engaging the supply chain in future recessions. For example, AMEC’s percentage
value engineering, which will generate benefits of sup- income from abroad more than doubled between
ply chain integration used on frequent contracts with 1994 and 1998 (to 39%), an increase that can be
major clients to small and occasional clients and will largely attributed to expansion within Europe. Simi-
improve the interfaces in the supply chain. AMEC is larly, though not to the same degree, during the same
also involved in research projects with Salford Uni- period, Laing’s percentage of income from overseas
versity developing ways to ensure the continuity of in- increased from 12 to 17% and Carillion’s increased
formation through all the business processes involved from 14 to 17%.
in building. Despite decentralisation, however, UK contractors
The corporate re-organisation of the largest con- have made deliberate efforts to diffuse innovations and
tractors has involved the establishment of internal knowledge within the organisation. Laing undertakes
audits of its internal procedures, capturing its best
20 Assets employed is the combination of fixed assets and net practice and disseminating the information through
current assets. conventional in-house training schemes and lectures,
M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008 1005

and electronically via the intranet. In Carillion, the and currently seconds a senior director to the position
technical library and intranet provide a database of of director of the Construction Best Practice Forum
in-house and external experts, who have been involved and seconds another executive to the Movement for
in different projects. Carillion also has a team working Innovation (M4I) panel.
in an Integrated Management System which is con-
cerned with the dissemination of information, promot-
ing best practice and measuring performance against 5. Implications and policy recommendations
established targets (e.g. against a score-card, against
other sites, etc.). In most UK contractors, there are Our research findings demonstrate that contractors
individual prizes for innovation and innovation prizes are important sources, and adopters, of innovations
at different levels of the organisation (business group that improve construction technologies and integrate
level, engineering services level, organisation level). the different activities and innovations introduced by
As argued by Carillion, these facilitate the further different parties in the construction process. Neverthe-
transfer of best practice within the organisation. Sub- less, the role that contractors play in the development
sequently, each department then records, as part of its and diffusion of innovation differs by country. Expla-
performance indicators, savings or improvements that nation of these differences is not simply a function of
have been generated and these feed into bonuses for differences in management approaches to innovation
senior executives. British contractors also make use of and R&D. In the above illustrations, we have empha-
panels or forums, which include internal and external sised that the nature of certain features of corporate
experts to feed into continuous improvements. For ex- governance shape the extent to which strategic con-
ample, directors from all major areas of Carillion and trol is in the hands of those that have the incentives
representatives of four key universities meet twice a and abilities to invest in innovation. In particular, we
year in an Innovation Forum. 21 Also, Carillion has focused on differences in ownership, finance, and man-
been involved in a long-running board-driven initia- agement structures and the way that these shape the in-
tive to examine all business processes. As a result of fluence that key players (workers, shareholders, banks,
Team 2000 (a team of 12 people who examined the families, government, suppliers and customers) may
company’s processes over 2 years), procedures within exert on the decisions to allocate resources to uncer-
Carillion were established to diffuse and replicate best tain and irreversible investments in innovation. Also,
practice from one area in other areas. internal mechanisms to diffuse knowledge, inter-firm
Links to the government have been important, es- collaborations and relations with the government and
pecially for supporting new contractual collaborations research organisations may explain lower building
and closer co-operation with clients (see Miozzo and costs and better construction performance, despite
Ivory, 2000). For example, Carillion has seconded an evidence of relatively high wages, in some European
executive to UK government-supported Egan group countries.
In this paper, we argue that the development of
21 For example, a recent project began as a result of a discussion strategic innovations and operational capabilities de-
regarding engineering problems that could be solved by the use pend on the role of three factors:
of infra-red cameras and ground radar, which were developed by
Edinburgh University (one of the key universities in the forum).
• the structure of ownership and management of con-
An on-going problem with railway maintenance is that people have tractors;
to walk down hundreds of miles of track every week to check the • the creation of institutions within the firm to facil-
condition of the track and the signals. When something that needs itate the diffusion of new processes and practices
to be replaced is identified, it is too late to use a stone blower. across the different divisions; and
By running a radar over the track, Carillion is able to model what
the track will look like in the coming weeks and years, thus, the
• long-term relations between firms and collabora-
rate of deterioration can be modelled and the stone blower used tions with external sources of knowledge.
before the problem becomes too acute. Innovations such as these
give clients a time and cost saving solution and give Carillion a
We conclude with a brief comparison of contrac-
strategic management tool that can be applied to winning further tors from the different countries to illustrate each of
contracts. these features in turn, and the way they influence
1006 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008

strategic investments in innovation. Contractors with • In UK, firms have forums, audits of innovation,
a Germanic (or Latin) corporate governance structure technical libraries, databases of in-house and exter-
combined with high turnover, margins and diversifi- nal experts and innovation prizes.
cation, are in a good position to develop a long-term • Also, in Germany, contractors have established
strategy of research and development. In this case, the “competence centres” to facilitate the diffusion of
influence of banks, industrial firms and workers, en- innovation within the firm.
sure financial commitment to uncertain firm-specific
Links with other construction firms and universities
investments in innovation. In the absence of this influ-
assist in the development of innovation, as follows:
ence, contractors are likely to be pressed into meeting
the short-term interests of shareholders, and to meet • Swedish contractors have external links with uni-
dividend payments rather than engage in long-term versities to develop a knowledge-based approach to
investment in production technology and machinery. innovation and have also developed strong relation-
Some examples are as follows: ships with manufacturing firms and other European
contractors that allow them to share knowledge
• In Germany, the combined interest of banks,
in areas such as innovative housing develop-
non-financial firms and workers facilitates the in-
ments, construction materials and communications;
volvement of contractors in long-term research and
and
development (in some cases even in spite of finan-
• German and French contractors are engaged in col-
cial difficulties) in areas such as communications
laborations with other firms and in European part-
and construction materials.
nerships to promote learning.
• Also, in Sweden, banks and family ownership, to-
gether with large cash flows and overseas expansion, Although ownership and financial features of a
allow contractors to have a long-term commitment country are difficult to reshape, it is evident from our
to R&D and still maintain dividend payments. discussion that government can have an important
• Whereas, in UK, contractors are principally owned role in guaranteeing public markets for innovative
by institutional investors and there is a strong pres- firms. In particular, government can set an example
sure to maintain dividends; UK contractors have to industry by supporting alternative procurement re-
shifted from investments in production technologies lations. More importantly, it can act as a broker to
to investment in the management and control of the bring together collaborations and networks. Govern-
construction process. ment can facilitate relations between contractors and
a wide range of institutions such as universities and
Investment in research and development at a cor-
specialist sub-contractors. In this role it can ensure
porate level within large contractors is a necessary,
that the benefits of adopting innovations spill over
but not sufficient, condition for securing innovation in
to the weaker organisations in the network includ-
construction processes and products. Implementation
ing smaller sub-contractors and, through encouraging
of new technologies is contingent upon the effective
adequate employment protection and training pro-
re-structuring of internal corporate functions to enable
vision, to skilled labour. Thus, innovation among
dissemination of best practice across the different di-
contractors is spurred in countries where govern-
visions of the firm.
ment provides financial support for pilot projects,
or supports collaborations among construction
• In Sweden, contractors have established very effec-
firms.
tive internal mechanisms to co-ordinate innovation
and have separate business areas devoted to evalu- • In Denmark, where contractors are smaller in terms
ating, co-funding and disseminating innovative ac- of turnover and have lower cash flows to be able
tivities across the firm. to fund significant research and development on
• French contractors have developed sophisticated their own, government plays an important role in
knowledge management practices such as a special spurring innovative projects through promoting col-
board to deal with R&D and innovation prizes and laborations across the supply chain and in financ-
intranet. ing demonstration projects. These initiatives have
M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008 1007

encouraged contractors to take a more active role in Appendix A


innovation.
• In UK, the government may play a less explicit role The authors interviewed the directors of technol-
financing innovation projects, but by recommend- ogy or heads of research and development in the 18
ing contractual arrangements and close co-operation contractors. Where specific research and development
with clients, it has shaped innovation patterns. projects were in operation, project managers were in-
terviewed to provide more detail. The interviews were
Acknowledgements conducted in a semi-structured form with core ques-
tions asked to each representative of the main contrac-
We gratefully acknowledge research support re- tors (see Table 7).
ceived from Scottish Homes as part of the Competitive Table 8 shows that the leading contractors con-
Renewable Initiatives in Sustainable Europe (CRISE) stitute a significant proportion of the total national
Network Group. construction industry’s turnover and employment, dif-

Table 7
Firms interviewed—corporate statistics 1997a
Firms Title(s) of person(s) interviewed and division Country European Turnover Number of
ranking (£m) employees
Philipp Holzmann Head of R&D co-ordination; president of ENCORD Germany 2 6048 51200
Hochtief Head of R&D co-ordination; R&D consultant Germany 6 5192 40800
Strabag Director of business development; chairman Germany 11 2669 19900
of European construction institute
Skanska Vice president Skanska Teknik Sweden 7 5018 32278
NCC Technical director; general manager corporate Sweden 17 2197 15964
R&D NCC Teknik
PEAB Head of purchasing Sweden 39 1135 7535
JM President; head of building Sweden – 232 1930
Hojgaard & Schultz Housing division director Denmark 119 317 2828
Monberg & Thorsen Chief engineer Denmark 160 228 2413
Skanska Jensen Head of renovation; project engineer Denmark 169 217 1841
NCC Danemark Head of building renovation Denmark 241 130 2041
Bouygues Managing director (technical) Bouygues Construction France 1 9196 91979
Groupe GTM R&D director GTM Construction—Building France 4 5459 66796
SGE Technical director; scientific R&D director France 5 5370 54838
SGE Campegnon Bernard
AMEC Director of technology and innovation UK 10 2774 24269
Tarmac (Carillion) Chief engineer UK 26 1535 12348
John Laing Head of design management UK 34 1255 8393
a European ranking in terms of turnover. Source: Building (1997, 1998); individual firms’ Annual Reports (1998).

Table 8
Firms interviewed—construction industry statistics 1997a
Country Total construction Total Number of firms Turnover in firms interviewed Employment in firms inter-
output (GBPbn) employment interviewed as percentage of total con- viewed as percentage of total
struction output industry employment
Germany 60 4 3 8 4
Sweden 14 27 4 62 27
Denmark 13 6 4 7 6
France 172 15 3 33 15
UK 58 3 3 10 3
a Source: FIEC (1999); individual firms’ Annual Reports (1998).
1008 M. Miozzo, P. Dewick / Research Policy 31 (2002) 989–1008

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