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Research Policy 30 (2001) 791–804

Science–industry interaction in the process of innovation: the


importance of boundary-crossing between systems
Alexander Kaufmann∗ , Franz Tödtling
Department of Urban and Regional Development, University of Economics and Business Administration,
Roßauer Lände 23, 1090 Vienna, Austria

Accepted 31 May 2000

Abstract
Applying recent theoretical concepts of social systems to innovation networks of firms leads to the presumption that linking
firms to non-business systems stimulates innovativeness more than remaining within the business system’s set of routines.
Crossing the border to science, in particular, increases the diversity of firms’ innovation partners and respective innovation
stimuli which, in turn, improves the capability of firms to introduce more advanced innovations. This contention is supported
by a statistical analysis using data from a research project on innovation systems in several European regions. The results
demonstrate that partners from science are more important than the firms’ customers for the introduction of products which
are new to the market. © 2001 Elsevier Science B.V. All rights reserved.
Keywords: Innovation system; Science; Network; Cooperation; Diversity

1. Introduction innovation projects is based on diversity, i.e. linking


up to different systems instead of remaining within a
The intention for this article is to discuss different system’s set of routines. In this article we will concen-
views of the innovation system concept. We will focus trate on the interaction between industry and science.
on the question whether innovation is favoured more We will, in particular, analyse characteristic differ-
by internal interaction within the business sector or ences in the types of innovation networks established
by interaction with science, crossing the border to a for different levels of innovation activities, distinguish-
different system. Recent theoretical concepts of social ing between ‘incremental’ innovations and products
systems lead us to the contention that there is not a sin- which are ‘new to the market’. We assume, further,
gle specific ‘innovation system’, but, on the contrary, that the more far-reaching innovations are favoured
it is the exchange between actors belonging to differ- by external relations to partners from the science
ent social systems which has a positive influence on system whereas minor innovations are more likely
firms’ innovativeness. We will show that the key ad- to be influenced by partners from the same system,
vantage of engaging in external relations for realizing i.e. the business sector. This will be tested using data
from the European research project ‘Regional innova-
∗ Corresponding author. Tel.: +43-1-31336-4776;
tion systems: Designing for the future’ (REGIS, see
fax: +43-1-31336-705.
acknowledgements).
E-mail address: alexander.kaufmann@wu-wien.ac.at In this article the term ‘innovation’ concerns
(A. Kaufmann). only products, including goods as well as services.

0048-7333/01/$ – see front matter © 2001 Elsevier Science B.V. All rights reserved.
PII: S 0 0 4 8 - 7 3 3 3 ( 0 0 ) 0 0 1 1 8 - 9
792 A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804

Process and organizational innovations are not con- and interactive process between the firm and its en-
sidered. Any change in a firm’s range of products vironment (Kline and Rosenberg, 1986; Dosi et al.,
or services is called ‘innovation’ from the time it is 1988; Malecki, 1997).
introduced in the market, disregarding its commercial The concept of non-linearity implies that innova-
success or failure. The dichotomy ‘new for the firm’ tion is stimulated and influenced by many actors and
versus ‘new to the market’ will be the basic criterion sources of information, both inside and outside the
in this article to differentiate between levels of inno- firm. It is not only determined by scientists and en-
vativeness. These categories are unambiguous, rela- gineers working in R&D or the top-management. In
tively easy to operationalize and therefore adequate addition, there are interactions feeding back the ex-
to be used in questionnaires. The innovation category perience of production, marketing, and of customers
‘new for the firm only’ comprises modifications and into earlier phases of the innovation process.
improvements of existing products or services as well Interactivity of the innovation process refers to the
as products or services which are new in the firm’s internal collaboration between several departments of
range, extending it or substituting certain items. Usu- a company (R&D, production, marketing, distribu-
ally it is incremental innovation with small-step tech- tion, etc.) as well as to external cooperations with
nical changes applying widely available knowledge. If other firms (especially with customers and suppliers),
the innovation is successful, the competitive position knowledge providers (like universities and technology
of the firm within the same market will be improved. centres), finance, training, and public administration.
Products or services which are ‘new to the market’, A wide range of partners may contribute to a firm’s
on the contrary, offer functions which are, at that time, capacity to innovate.
not available elsewhere on the market. Therefore, such It is in this context that the concept of ‘innova-
products do not face a competing product, leading to a tion systems’ has been introduced (Lundvall, 1992a;
temporary monopoly in certain, often very small and Edquist, 1997). Initially, this concept has been applied
specialized markets. Usually such innovations require to the national level. The studies have shown that inno-
more than incremental development. Nevertheless, vation systems differ significantly between countries,
the range of technical progress linked to this type of depending on their economic structure, knowledge
innovation is very broad. The most radical innova- base, and institutional specificities (Nelson, 1993).
tions may even be the basis for new technological More recently, there has been a growing interest in
trajectories, defining the technological opportunities innovation systems at the regional level (Autio, 1998;
for further innovations, the development of comple- Braczyk et al., 1998; Cooke et al., 2000). Questions
mentary applications, and the emergence of a group raised are to which extent innovation systems can
of related markets (Nelson and Winter, 1977; Dosi, be found also at the regional level, how they are
1988). functioning, and how they are linked with systems at
higher spatial levels. The importance of the regional
level results from the fact that the transfer of tacit
2. The ‘system’ concepts in innovation theory knowledge is tied to individuals which requires either
face-to-face interaction or the mobility of personnel,
Views about the character of the innovation process both predominantly done within rather narrow spatial
have changed considerably in the past years. Both limits. The systems approach has reasonably extended
the traditional Schumpeterian and the linear product the old linear model of innovation in conceptualizing
cycle model have been found inadequate. Innovation ‘innovation’ as interactive, having feedback loops
is neither an exclusive internal activity of firms in or- from market to R&D and reverse, being characterized
der to achieve monopolistic advantages (Schumpeter, by learning processes, and involving external insti-
1934), nor does it follow a mechanistic sequence tutions and actors. Kline and Rosenberg (1986) have
from research to production and to the market, in captured these interdependencies in their so-called
which research is the main driving force, as the linear ‘chain link model of innovation.’
model and product cycle theory argue. Increasingly, Lundvall (1992a) discussed the concept of a
innovation is regarded as an evolutionary, non-linear, national innovation system for the first time in a
A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804 793

more comprehensive analysis. It was based on the features making the distinction between this system
following definition (1992, p. 2): “A system of in- and another. Instead of conceptualizing the innovation
novation is constituted by elements and relationships system along the element/relation dichotomy, we will
which interact in the production, diffusion and use therefore use the system/environment dichotomy of
of new, and economically useful, knowledge.” For a social systems theory as a basis for the discussion
comparative analysis of several national case studies of the role of inter-system exchange in stimulating
(Nelson and Rosenberg, 1993, p. 4) also used the innovation.
term ‘innovation system’, being “a set of institutions
whose interactions determine the innovative perfor-
mance of . . . firms”. From their point of view it is 3. The concept of self-referential systems in
not necessary “that the system (is) consciously de- social theory
signed, or even that the set of institutions involved
works together smoothly and coherently”. But also In the 1980s a new systems concept has spread
more recent investigations of innovation systems do in sociology which is based on the assumption that
not change this concept of interacting elements sub- social systems are autonomous self-referential enti-
stantially. Edquist, 1997 (p. 14) proposes to specify ties. 1 This means, basically, that the behaviour of
an innovation system by including “in it all important a social system is independent in interpreting exter-
economic, social, political, organizational, institu- nal influences, organizing its internal structure, and
tional, and other factors that influence the develop- behaving in the context of its environment. External
ment, diffusion, and use of innovations”. He wants to stimuli cannot determine the system’s responses. In-
avoid to exclude “potentially important determinants sofar, the system is closed. Nevertheless, it interacts
(to understand and explain innovation) a priori”. This in numerous ways with its environment, using as
reflects a tendency to broaden the system to include well as providing resources and information. In this
any possible source of influence without dealing with respect, the system is open. As a consequence, the
the question where an innovation system starts and environment restricts the set of alternatives of any
ends. This becomes especially obvious with the last system. Ultimately it may even destroy the system,
definition we will quote here. Padmore et al., 1998 but it can never control its behaviour.
(p. 606) argue that “a system approach accepts that Accordingly, the research focus has shifted to the
in principle ‘everything interacts with everything’ but question of how the system maintains its indepen-
recognizes that in practice, some interactions mat- dence and how it interacts with its environment.
ter more than others.” Edquist, 1997 (p. 27) frankly The central dichotomy is not between ‘element’ and
admits that no innovation systems approach was ‘relation’ but between ‘system’ and ‘environment’.
so far able to “provide a sharp guide to what ex- In social systems theory there is an increasing inter-
actly should be included in a ‘(national) system of est in systems concepts based on self-reference and
innovation’; they do not define the limits of the sys- self-organization. Older concepts of social systems,
tems in an operational way.” Referring to his own on the contrary, operationalized the system along the
approach he argues that “there is simply no given functions which are necessary to maintain a certain
demarcation between a system and its surrounding structure which was taken for granted or to adapt its
context.”
The definitions quoted above show that the models 1 This new perspective is based on the seminal work of
of innovation systems are based on a rather traditional Maturana and Varela (1987) about the organization of cells. They
view of systems as interaction networks. Models were interested in the ways cells are maintaining their entity and
of national and regional systems of innovation are the role of the environment in this context. They view cells as
conceptualized in a cybernetic way of related actors autonomous entities, as systems which reproduce themselves con-
influencing each other. This basic concept has not tinuously (‘autopoiesis’) maintaining actively its boundary against
the environment. The boundary, in turn, is the precondition for
been changed since it originated. The system models the entity of the cell. This cellular process cannot be deter-
are not operationalized in the important respect of mined by the environment, only influenced, restricted, or destroyed
the boundary of a certain social system, the specific (Maturana and Varela, 1987).
794 A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804

structure to a changing environment. Eventually, the all individuals involved in the system. This enables
question was raised for the functional role of systems a continuous chain of communication relations and,
per se. The formation of systems is seen now as a as a consequence, the continuous reproduction of the
way to reduce the complexity of the world human social system.
beings are confronted with. The reality an individual The growing complexity of social systems leads to
has to cope with is less complex within a system, the emergence of special ways to deal with certain
because it can and must use the common set of in- problems the system is confronted with, creating spe-
terpretations concerning the part of reality which is cialized roles. It may, eventually, spawn functionally
relevant for the system. The interpretations are valid differentiated subsystems which are responsible for
for all members of the system which, on the one hand, certain tasks within the higher system. Differentia-
reduces ambiguity, but on the other hand, restricts al- tion, however, implies the necessity of integration of
ternative interpretations of the system-specific reality the subsystems, otherwise the system will dissolve.
(Willke, 1993). Therefore, ways to translate the subsystems’ spe-
It was primarily Luhmann (1991, 1996) who has cific ways of communication have to be developed
introduced the concept of ‘autopoiesis’ into the social which might require to establish special institutions
sciences. He deals with the questions how social sys- (Willke, 1993).
tems separate themselves from the environment, how It is important not to confuse systems and organi-
they maintain a boundary between their entity and the zations. Many processes of change observed in social
surrounding world. Being convinced that the autopoi- entities are changes in organizations not systems.
etic model of self-organization is not restricted to The terms ‘system’, ‘institution’, and ‘organization’
cellular processes, he operationalizes this concept for are ambiguous concepts depending on the theoretical
social systems. Of course, there are no direct analogies context in which they are used. There are no gener-
to the biological processes of cellular metabolism. ally accepted definitions in social science. We apply
But it is possible to transfer the principle — the term ‘system’ to entities based on common stan-
the reproduction of the elements of the system through dards of communication and information, a common
the elements themselves. Social systems require set of interpretations, and a shared view of values
therefore elements which are specific for this type and meaning (‘Sinn’). In some sociological concepts
of system only. Luhmann argues that this element is ‘institution’ is operationalized in a very similar way
‘communication’. Within a certain social system there (Reinhold et al., 1992). To keep a clear distinction
is a common standard of communication in order to between the terms ‘system’ and ‘institution’, we are
interpret internal processes and relations to the en- going to use ‘institution’ (and ‘organization’ as a
vironment. This makes a social system distinct from synonym) for entities which are based on member-
its environment and other systems. Accordingly, any ship, specific tasks of the members (participants),
social system is distinguishable by different modes certain methods to perform these tasks, explicit and
of interpretation, decision rules, objectives, and spe- impersonal rules, power to enforce the rules, and a
cific communicative standards (channels, methods, formalized structure (Reinhold et al., 1992). From this
technical means, and so on). The common under- clarification follows that any individual is involved in
standing of activities within the system, of influences several systemic contexts performing as many roles.
on the system, and of behaviour against the envi- Individuals are not the specific elements of systems,
ronment separates the system from the environment. these are communications. But they are the actors
Communication is reproduced through the continuous maintaining the communicative process and serving
process of sending or disseminating and processing as the nodes for the interpenetration of those systems
relevant information. The central mechanism to sep- they are participating in. In the case of individuals the
arate system-relevant from irrelevant information is involvement in many systems is necessary. In the case
a system-specific medium (the most often quoted ex- of institutions/organizations relations to more than one
ample is ‘money’ for the business system). It contains system are not necessary, but, actually, organizations
only the system-specific information and it is coded linked to several systems are more the rule than the
in an unambiguous way so that it is understood by exception.
A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804 795

4. Why there is not a single ‘system of innovation’ differences concern the disclosure of knowledge and
the reward systems. ‘Pure’ scientists focus on publi-
The self-referential model of social systems leads cations while company and contract researchers focus
us to a critique of the current innovation systems ap- on patents and commercially useful results (Dasgupta
proach. There is not one system aiming at innovation and David, 1992). For researchers involved in both
but, on the contrary, several social systems partici- systems it can be very difficult to manage the conflict-
pating in the process of innovation. A differentiated ing interests of making R&D results public versus re-
innovation system would have to have common sets stricting access through patents or secrecy. Related to
of interpretations, the same decision rules, shared ob- this, industry research has a more pronounced interest
jectives, and identical ways of communication. Due in applied short-term research, and it is usually more
to the fact, however, that there are very diverse actors flexible and willing to engage in interdisciplinary
taking part in the process of innovation — clearly R&D than university science which tends to be more
reaching beyond industry — such a level of concur- rigid (Meyer-Krahmer, 1997). It is necessary, there-
rence does not exist. There are important non-business fore, to distinguish between scientists who are able to
and non-profit elements in an innovation system, in follow exclusively the science system’s perspectives
particular science and politics. We are confronted (mainly working at universities) on the one hand and
with a situation where, at least, three different so- company or contract researchers who have to inte-
cial systems — ‘business’, ‘science’, and ‘policy’ — grate the science and business systems’ perspectives
with different modes of interpretation, decision rules, (either by themselves or by organizational rules) on
objectives, and specific communicative standards are the other.
interacting. The business system is profit-oriented and It is very important to distinguish the relation
communicates via the price mechanism. The science between systems from the relation between or within
system aims at the production of knowledge and com- organizations. The science and the business systems
municates via publications. In fact, the specific ad- are based on different modes of interpretation, decision
vantage of what is usually called ‘innovation system’ rules, objectives, and ways of communication. There is
is not being a system in the meaning of a separate no overlapping of the systems, but there is interaction
and autonomous entity, but the process of collabo- between the systems, either within one organization
ration between actors who often belong to different or between several organizations. This difference is
systems. It is the exchange of formerly unrelated in- rarely considered when arguing for the emergence of a
formation that reinforces innovativeness. Crossing the new form of science — the so-called ‘entrepreneurial
border between different systems stimulates changes science’ as a new type of science–industry interac-
in the systems in general. In the particular case of tion (Etzkowitz et al., 2000). The concepts ‘system’
industry–science interaction this might, among other and ‘organization’ are confused, neglecting that it is
things, result in product innovation. the clear distinction between the two ideal types of
As far as the perspectives guiding R&D are organizations ‘university’ and ‘firm’ which gets more
concerned, there are differences between scientists and more blurred through profit-oriented contract re-
and researchers working at universities, in contract search institutions, but not the distinction between the
research organizations, or in companies. These dif- systems’ operating principles.
ferences, however, are due to different organizational From the perspective of self-referential systems
contexts and not to systemic differences. Both aca- theory the major impulse from the science system
demic scientists and researchers in profit-oriented to initiate innovation in the business system is either
companies are involved in the science system. The due to the provision of new information, not acces-
difference results from the additional participation in sible or available within industry, or the collaborative
other systems. Company or contract researchers have generation of new knowledge. Cooperation can also
also to consider the business system’s ways of opera- trigger the change of traditional perspectives, deci-
tion. Usually, the organization provides rules how the sion rules, and objectives of firms without actually
two systems’ perspectives have to be integrated by adding knowledge. Inter-system communication can
their employees engaged in R&D. The most obvious raise interest to discuss the objectives per se or their
796 A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804

practical usefulness, i.e. an appropriate relation be- 5. Innovativeness of firms and interaction
tween objectives and results. Changes can be stimu- with the science system
lated also in technical and organizational respects. Of
course, all this is not restricted to one participating So far the discussion of innovation networks and
organization — the firm — only. It is obvious that systems has been theoretical, we turn now to em-
interaction between science and industry also stim- pirical evidence deduced from data collected in the
ulates change in universities and research organiza- REGIS-research project (see acknowledgements)
tions. In any case, the stimulating effect is eventually which investigated to what extent and in what forms
a consequence of adding novelty and diversity to a innovation systems exist in several European re-
specific organization’s rules, modes of behaviour, and gions. We have used the survey data for Wales (UK),
technologies. Wallonia (Belgium), Baden-Württemberg (Germany),
It is interesting that ‘diversity’ is rarely discussed Styria (Austria), the Basque country (Spain), Aveiro
in this way in the literature on innovation systems. (Portugal), and Tampere (Finland). The regional sur-
The importance of diversity is recognized, but usu- veys were conducted in 1996. 2
ally restricted to the number of industrial sectors, Table 1 presents the frequency of product innovation
types of outputs (products), processes, institutions, and the use of innovation partners in this set of firms.
and organizations (Saviotti, 1997). Diversity is not The level of innovativeness of the firms respond-
discussed under the perspective that it results from the ing to the REGIS-survey is, in general, high. Many
interaction of systems based on different operational firms, more than a third of the total, claimed to have
principles. In the context of ‘learning’ the role of introduced products which were new to the market in
diversity is recognized: “Diversity affects innovation the past 3 years. These firms outnumber clearly those
because it affects technical, organizational and insti- which have changed their product range only accord-
tutional learning and contributes to the knowledge ing to the firms’ standards. These are the incremen-
base of the economy.” “Diversity generates novelty tal innovators which are approximately as frequent as
and affects the learning capability of the economy.” firms without any innovations.
(Johnson, 1992, p. 37). But it is not recognized that
much of this diversity comes from different systems
perspectives. 2 The statistical analysis is based on firms which are independent

The process of systems mutually influencing each regarding their innovation activities. This applies to single firms
other but maintaining their separate entity throughout and headquarters, but also to subsidiaries if they have sufficient
autonomy to decide on innovation projects on their own. Overall,
this process can be called ‘border-crossing’. Of course, 517 observations (78% of all respondents) meet this condition (64
interaction between different systems can also become in Wales, 65 in Wallonia, 76 in Baden-Württemberg, 84 in Styria,
routinized. In the context of innovation this might re- 72 in the Basque country, 43 in the region of Aveiro, and 113 in
duce the potential to stimulate change. This is a likely the Tampere region). The most frequent industries in the data set
consequence of continuous relations between the same are metal, machinery, electrical equipment/electronics, chemicals,
and producer services. The surveys were designed in a way to rep-
persons over a long period of time, because the novelty resent the most important manufacturing industries of the respec-
of exchanged information usually decreases once part- tive regions. In most regional surveys the industrial distribution is
ners become locked into well-established routine in- rather representative. Region-specific important industries are in
teractions. It follows that interaction between science particular food in Wallonia and Tampere, textiles as well as wood
and industry per se is not a guarantee for increased in- in Tampere, metal in Aveiro, and electrical equipment/electronics
in Wales. The samples contain also producer service firms, but
novativeness. Routine relations like testing performed only in Styria there was a particular focus on this sector. Only in
by research laboratories on behalf of firms do not add two regions the surveys were focussed on (but not restricted to)
much to the firms’ capacity to innovate. Also in the certain key industries - in Baden-Württemberg on machinery and
case of inter-system innovation partnerships the orga- electrical equipment/electronics, in the Basque country on metal.
nizational relations have to be kept flexible through As far as firm size is concerned the samples are rather similar.
Only the small firms with less than 50 employees are overrepre-
weak ties to a broad range of innovation partners (Gra- sented in Wallonia while underrepresented in Baden–Württemberg
novetter, 1973; Grabher, 1993; Meyer-Krahmer and and Aveiro. In Baden–Württemberg, on the other hand, the large
Schmoch, 1998). firms with more than 250 employees are overrepresented.
A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804 797

Table 1
Types of innovation and the use of innovation partnersa
All firms Firms with products which are

New for the firm only New to the market

Number of firms 517 149 206


Frequency of partners in %
Customers 33.5 38.3 33.0
Suppliers 21.9 18.1 24.8
Consultants 7.9 4.7 10.2
Technology transfer organizations 5.2 6.7 4.9
Contract research organizations 5.8 6.0 5.8
Universities 8.9 5.4 12.6
a Source: REGIS-survey (1996).

The data about the frequency of external innova- advanced innovators are also interacting more often
tion partners confirm other results (Fritsch and Lukas, with universities, they are the most frequently used
1997; Sternberg, 1998). The most important partners innovation partners behind customers and suppliers.
are from the business sector, customers first, suppli- For incremental innovators, on the contrary, univer-
ers second. All other types of partners are far less sities as well as all other types of innovation partners
frequent. The low importance of technology transfer except customers and suppliers play a negligible role.
organizations is especially remarkable. Overall, the The location patterns of the innovation partners
willingness to cooperate seems to be rather low, espe- support the view that providers and mediators of tech-
cially outside the value chain or, more precisely, the nology and know-how are rather close to the firms
firms’ long established customer–supplier relations. (see Table 2). This applies most of all to consultants
As far as cooperations with science are concerned, and technology transfer agencies. But also as far as the
there is some evidence that they are more widespread research sector is concerned partners are often located
than it appears from our data. The analysis of Fritsch in the same region, but here the national level is still
and Schwirten (1998) of interactions between sci- at least as important. On the contrary, customers and
ence institutions (universities, technical colleges, and suppliers are primarily located within the home coun-
contract research organizations) and firms in certain try and countries of the European Union, regional cus-
German regions shows that the majority of research tomers and suppliers are less frequent. This shows that
institutions (74% in the case of universities, 91% in interactions with science and technology often require
the field of contract research) has relations to industry
while approximately a third (34%) of the firms has
relations to science. That interactions with science are Table 2
Location of the innovation partnersa
more frequent in their study than in the REGIS-survey
can be partly explained by the broader range of types Regional National EU Global
of interaction. The REGIS-data in Table 1 refer to co- Share of partners located on a certain spatial level in
operations in the innovation process while the data of the total number of the respective partners (in %)
Fritsch and Schwirten include also transfers of person- Customers 38.7 59.0 61.8 28.3
nel, training, and occasional informational contacts. Suppliers 38.9 53.1 53.1 14.2
Consultants 63.4 46.3 34.1 14.6
Between the two categories of innovative firms
Technology transfer 88.9 40.7 29.6 11.1
there are some characteristic differences: incremental organizations
innovators rely more frequently on their customers as Contract research 53.3 66.7 23.3 10.0
innovation partners than firms with products which are organizations
new to the market; as far as suppliers and consultants Universities 60.9 60.9 19.6 8.7
are concerned, it is the other way round. The more a Source: REGIS-survey (1996).
798 A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804

personal collaboration favoured by short distances significance of this influence measured by the t-value
which enables frequent contacts. Obviously, proxim- and the corresponding probability-value (representing
ity is less important in the case of relations within the the significance based on the t-distribution), and the
business sector. But nevertheless, in spite of modern goodness of fit of the whole model, measured by the
ICTs, 43% of the respondents indicated that proximity Log-likelihood ratio, ρ 2 and the adjusted ρ 2 (the lat-
is important for their innovation partnerships. ter considering the number of independent variables).
Using the data set of the REGIS-survey we have The meaning of ρ 2 is similar to the r2 in regression
tested the hypothesis that firms which involve part- analysis (Maier and Weiss, 1990).
ners from science in their innovation processes are Only three types of innovation partners have a sig-
more likely to be able to realize advanced innovations nificantly positive influence on the probability of hav-
(i.e. being new to the market) instead of innovations ing introduced products which are new to the market
which are only new for the firm. Accordingly, part- — suppliers, consultants, and universities. Referring
ners from the business system were expected to be to firm characteristics only the region is important
more relevant for incremental innovation. Included in whereas size and industry are not significantly dis-
this analysis are only firms which have been innova- tinguishing between incremental and more advanced
tive with respect to their products in the past 3 years innovators. Referring to the region the investigated
— in total 318 valid cases. As far as the statistical firms in Baden–Württemberg surpass the firms of the
method is concerned, we have applied a Logit-model other regions clearly. The differences between the
to relate the probability of having introduced a cer- other regions are far smaller. This extraordinary posi-
tain type of product innovation to the presence or tion of Baden–Württemberg can be partly explained
absence of certain external innovation partners. The by the rich institutional setting as far as technology,
Logit-method is a way to estimate the influence of innovation, and research are concerned which obvi-
independent variables on the choice or realization of ously stimulates the innovative performance of the
a certain alternative from a discrete set of alternatives. firms. Overall, however, the significance of the model
This relation is characterized by the β-value of each (ρ 2 ) is rather low. External relations have some in-
independent variable (Maier and Weiss, 1990). fluence on the innovativeness of firms, but they are
The dependent variable in our Logit-model is bi- not decisive for enabling firms to introduce more
nary: ‘introduction of a product innovation which advanced innovations.
is new to the market’ or ‘any kind of change in the The statistical analysis leads to the following
product range of a firm without being new to the conclusions.
market’ (called ‘new for the firm’). All innovation
categories refer to a time period of three years, i.e. 1. According to the survey-data, universities stimu-
includes product or service innovations which have late or enable firms to introduce more advanced in-
been introduced in the past 3 years. novations whereas contract research organizations
The group of variables we are interested in rep- have no positive effects in this respect. ‘Pure’ sci-
resents certain types of innovation partners. These ence seems to be more effective in stimulating ad-
variables are discrete; cooperation partners are either vanced innovations than applied research focusing
present or absent. Due to the fact that innovativeness on commercialization.
is also influenced by other factors, we have further 2. The generally most frequent innovation partners —
controlled for firm size, region, and industry. The the customers — have neither a positive nor signif-
size of a firm is described by the number of em- icant influence on the frequency of advanced inno-
ployees. For the two other features dummies were vations. However, other partners from the business
used. The benchmarking base is the most innovative system — suppliers and consultants — do have a
region (Baden–Württemberg) and industry (electrical positive influence. They frequently have a bridg-
equipment/electronics), respectively. ing function to knowledge suppliers and transfer
Table 3 shows the results of the Logit-model: direc- important technology and know-how to innovating
tion and strength of the influence of the independent firms, enabling them to introduce more advanced
variables on the dependent innovation variable (β), the innovations.
A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804 799

Table 3
The influence of partners and firm characteristics on the level of innovativenessa
Products new to the market/products new for the firm only

βb t-value Probability Significancec

Important innovation partners


Customer firms −0.262 −0.683 0.247
Supplier firms 0.908 2.210 0.014 **
Consultants 1.225 2.142 0.016 **
Technology transfer organizations −0.541 −0.739 0.230
Contract research organizations −0.483 −0.771 0.222
Universities 0.994 1.677 0.047 **
Characteristics of the firms
Employment 0.000 1.013 0.155
Region
Austria (Styria) −1.215 −1.799 0.036 **
Belgium (Wallonia) −0.891 −1.606 0.054 *
Finland (Tampere) −2.040 −4.238 0.000 ***
Spain (Basque country) −2.839 −3.678 0.000 ***
UK (Wales) −0.908 −1.629 0.052 *
Portugal (Aveiro) −1.716 −2.375 0.009 ***
Industry
Food, beverages −0.260 −0.412 0.340
Textiles, clothes, leather −0.791 −1.121 0.131
Wood (products), paper 0.579 0.874 0.191
Chemicals, rubber, plastic −0.277 −0.567 0.285
Metal, metal products 0.122 0.255 0.399
Machinery −0.414 −0.831 0.203
Other industries −0.265 −0.401 0.344
Transport equipment −0.167 −0.283 0.389
Producer services 0.018 0.035 0.486
Alternative-specific constant 1.501 3.493 0.000 ***
Model significance
Number of cases 318
Log-likelihood
Start −220.421
End −184.224
lr-test 72.393
ρ2 0.164
ρ 2 corr. 0.060
a Source: REGIS-survey (1996).
b Direction and strength of a variable’s influence on the level of innovativeness.
c Significance: * probability <0.1, ** probability <0.05, *** probability <0.01.

3. On the contrary, institutions particularly designed firm to go beyond incremental innovation activities
to act as intermediaries between science and in- and to introduce more far-reaching innovations.
dustry like technology transfer organizations do
not seem to be effective in stimulating advanced The importance of science for firms’ innovation
innovations. activities is due to providing new knowledge, creating
4. Internal capabilities are more important factors knowledge interactively with firms, and stimulat-
than external relations in stimulating or enabling a ing innovation projects. The provision of scientific
800 A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804

knowledge is the most widely recognized contribu- And it is not only the business partner who benefits
tion of universities to innovating companies. New from such a cooperation. Academic researchers, too,
knowledge is transferred to the industry in several rank collaborative research very high, more important
ways. Most important are personal contacts and than contract research and consultancy. Obviously,
publications. But science often provides also new innovation cooperations often consist of bi-directional
instruments, techniques, and methods which can be knowledge exchange, including also the transfer of
used in applied research and development by firms knowledge from industry to science (Gibbons et al.,
(Meyer-Krahmer, 1997). Technological developments 1994; Meyer-Krahmer and Schmoch, 1998).
are more likely to be far-reaching in universities than The stimulation of innovation projects results from
in company- and contract-R&D, because universities the “clash between different modes of behaviour and
focus primarily on the production of new knowledge habits of thought” (Johnson, 1992, p. 36) — routines,
independent of economic considerations. Therefore heuristics, decision-making methods, values, incen-
new technologies based on scientific knowledge are tive systems - implicit to the interaction between
often generic offering the potential for further prod- science and business organizations. Communication
uct innovations and new related markets. Scientific and interaction among “people with different infor-
knowledge is often transformable to a wide range mation, skill, knowledge, competence, incentives and
of commercial applications. The fact that contract values . . . increases the probability for unforeseen
research is less independent of economic consider- new combinations and for discoveries to occur, i.e., it
ations, focusing more on rapidly commercializable may generate unexpected novelty. It may also increase
R&D, might explain the insignificant role of this type the capacity to utilize such unexpected novelty, which
of institution in stimulating advanced innovations. is fundamental in the innovation process” (Johnson,
The direct influence of science results primarily 1992, p. 36). Modes of behaviour and habits of
from joint R&D-projects. In such collaborative cases thought differ more between the business community
scientific knowledge is not only transferred, but new and university scientists than contract researchers,
knowledge interactively created. This might be the again a potential reason why contract research is not
actually most important role of science in stimulat- able to significantly stimulate advanced innovations.
ing more advanced innovation. Fritsch and Schwirten The negligible role of customers concerning the
(1998) conclude that the main contribution of re- stimulation of products which are new to the market is
search organizations to firms’ innovation activities a surprising result of the REGIS-project. This seems
affects the early phases of the innovation process, to be a contradiction to the fact that customers are
i.e., creating and developing new ideas, but that they the most frequent innovation partners (see Table 1).
are less important regarding the realization of already But obviously, the contribution of customers is rarely
existing ideas. According to an investigation of three stimulating more advanced innovations of firms. A
German regions (Fritsch and Lukas, 1997), slightly likely reason why customers have no significant pos-
more than a quarter of the innovating firms (27%) itive influence on firms in this respect is that users
have joint R&D-projects with research institutions. or consumers tend to stick to already known solu-
The frequency seems to be rather high, possibly re- tions and applications. They are usually not willing
flecting special conditions in the investigated regions or ready to assess unfamiliar product or process inno-
(Baden, Hanover, Saxony). More interesting than the vations or to formulate an explicit need for them (von
frequency, however, is the relative importance of joint Hippel, 1988). They usually are not the originators of
R&D compared to other types of industry-science ideas too far from what they are accustomed to. If a
relations. Research contracts are placed only by 19% firm innovates in close interaction with such clients,
and thesis collaboration is done only by 23% of inno- it is unlikely that it will engage in more advanced
vative firms. In spite of the fact that the most frequent innovation projects or develop radical solutions.
type of relations between firms and science (30%) is Furthermore, risk averse firms tend to link their
still the use of equipment and laboratories, the results innovation activities to their customers, because the
confirm the importance of “real” cooperation (i.e., exact knowledge of the clients’ demands reduces
actual collaboration) in order to stimulate innovation. the risk for the innovating firm to end up with a
A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804 801

commercial failure. At the same time, however, this which perform this function in addition to other activ-
strategy impedes the recognition of more remote op- ities like suppliers and consultants. In contrast to the
portunities for product development. Demand-pull significant influence of suppliers and consultants on
strategies of innovation are more widespread than innovativeness, technology transfer does not seem to
those exploiting technological capabilities due to bet- be successful in this respect. Also contract research or-
ter chances of commercial success (Nelson and Winter, ganizations — which can perform the role of a science
1977). A survey on R&D-cooperation in three German intermediary in addition to applied research — are
regions (Baden, Hanover, Saxony) confirmes the close insignificant partners for advanced innovation. Many
involvement of customers in many firms’ innovation firms able to introduce advanced product innovations
activities. Nearly half of the innovating firms include do not seem to need mediation. They are often coop-
customers in the planning and operation of their inno- erating directly with scientific knowledge providers.
vation projects. This close form of interaction is only Overall, we think that there are convincing argu-
slightly less frequent than casual contacts for informa- ments that patterns of innovation cooperations are
tion purposes (Fritsch and Lukas, 1997). The feedback different for incremental and advanced innovation
by users of the products about quality improvements activities. Freeman, 1992 (p. 182) argues in a similar
leads to modification activities within the existing way: When “it comes to incremental improvement
product concept. It is very likely that close interaction type of innovations, the experience of users is bound
with the client restricts a firm to incremental innova- to be extremely important and will often predominate
tion and keeps it from developing radically new prod- as a source of ideas for innovation. But in the early
ucts. User-producer relationships “communicate in- stages of radical innovations it is the contribution
formation about both technological opportunities and of scientific and technical institutions (in our time,
user needs” shaping and restricting product innovation especially from R&D organizations) which tends to
activities. It is costly to leave such well-established predominate”. Scientific researchers might have ideas
relationships and it “involves a loss of information of potential market applications, but frequently this is
capital”. Therefore “user-producer relationships tend not the case (e.g. the laser). Freeman, 1992 (p. 182)
to be durable and selective” (Lundvall, 1992b, p. 51). concludes that “when there is a radical discontinuity
According to the REGIS-survey, other types of in- in technology systems the role of the science and
novation partners from the business sector — suppli- technology network becomes exceptionally important.
ers and consultants — are, on the contrary, significant But when the main direction of technical change is the
contributors to advanced innovation. Therefore it can- improvement and diffusion of a familiar technology,
not be argued that the business system is generally the interaction with users becomes more important.”
of little relevance for developing innovations which Of course, more far-reaching innovations as well
are new to the market. Suppliers, especially providers as interactions with science are less frequent than
of equipment, and specialized producer services are incremental innovations and innovation-related in-
important for technology and knowledge transfer, in teractions with business partners. Mansfield (1991)
some cases also acting as important intermediaries estimates that 11% of product innovations received
between science and industry. It is certainly not the necessary contributions from science. In a British
most important task of suppliers or consultants to context using the national industrial innovation
transfer new or scientific knowledge or to supply statistics, Pavitt (1984) classified only the follow-
technology in which such knowledge is embodied to ing industries as ‘science-based’: electronics, organic
firms. Nevertheless, these relationships may addition- chemistry (partly), pharmaceuticals and biotechnol-
ally transport new knowledge as well as inputs from ogy, aerospace, and military technology. Grupp and
science. Schmoch (1992) used a more complex classification
If direct influences of the science sector are impossi- based on German patent statistics with similar re-
ble, stimulating innovation is taken over by mediating sults: Genetic engineering/pharmaceuticals and laser
institutions. Such intermediaries are either specialized technology have the strongest connection to science,
institutions like technology transfer organizations, followed by microelectronics (telecommunications,
particularly designed for this purpose, or organizations electronic components, information storage, data
802 A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804

processing, image transmission, sensor technology), to make all the operating principles of science-linked
optics, surface technology, organic and inorganic organizations similar to those of the business sector.
chemistry, and food technology. Overall, the science- This is often part of strategies to reorientate univer-
related firm sector is rather small. sities more towards short-term applied R&D and an
The empirical results — showing a tendency that increased share of industrial funds. Adjusting the sci-
relations within the business system lose importance ence system’s modes of interpretation, decision rules,
while relations to science gain importance with in- objectives, and specific communicative standards to
creasing innovativeness — support our hypothesis those of the business sector eliminates exactly the
that border-crossing between science and industry factor which stimulates innovation : diversity.
stimulates more advanced innovations. We also have The results presented above suggest that the effort
to recognize, however, that the relative importance to strengthen the collaboration among firms should not
of external partners regarding advanced innovation be overemphasized in the context of network-oriented
is small compared to firm-specific capabilities. The policy strategies aiming at improving innovativeness.
model shows a low overall level of explanation which The importance of inter-firm collaboration, as the
means that external relations in the innovation process prominent example of Silicon Valley (Saxenian, 1996)
are certainly not the most important factors stimulat- shows, is beyond doubt. But in addition, interaction
ing or enabling a firm to go beyond incremental in- with innovation-related non-business organizations,
novation activities and to introduce more far-reaching universities in particular, must not be neglected.
innovations. Firms obviously rely more on their inter- The first problem to be solved in order to in-
nal capabilities and ideas for innovation projects than crease science-industry interaction is the reduction
on external sources (see also Koschatzky, 1998). of barriers which are due to systemic differences.
Institutions which are part of the science system have
become more important for firms’ innovation activi-
6. Conclusion: the importance of systemic ties in the recent past (Fritsch and Schwirten, 1998;
diversity for innovation Meyer-Krahmer and Schmoch, 1998), nevertheless,
science-industry collaboration is still rare compared
The arguments and empirical results presented in to intra-business partnerships. As argued above, the
this article lead to the general conclusion that the “assimilation-strategy” of making the operational
interaction with science stimulates firms’ innovative- principles of universities more similar to those of firms
ness, because it makes a far more diversified range of is counter-productive, because innovation-stimulating
knowledge sources accessible to firms than in the case diversity is reduced as well. Therefore instruments
of intra-business interaction. As a consequence, firms are required which are able to “bridge” between in-
cooperating with science increase their ability to re- dustry and science maintaining the different nature
alize more radical innovations and to introduce prod- of the systems. Bridging — making one system’s
ucts which are new to the market. Science-business operation understandable and, thus, its output usable
relations can occur between separate organizations for another system — is required. This is certainly
(e.g., universities and firms) as well as within certain going far beyond traditional science-industry media-
organizations (e.g. profit-oriented contract research tion as in the case of technology transfer institutions.
institutions). Both forms are basically viable, impor- It has to translate system-specific rules and ways to
tant is the well working inter-systemic exchange. communicate, and furthermore, it has to contribute to
It is therefore a reasonable target of technology make the different operational principles compatible.
and innovation policy to find ways to increase the Unfortunately, a well-working science-industry
interaction between industry and science. It is of interaction is no guarantee for the successful stim-
crucial importance, however, that the systemic diver- ulation of innovativeness. A second condition has
sity is maintained in order to improve the innovative to be met: the range of sources of knowledge must
performance of the involved firms. As a consequence, be diverse. If only few sources are used repeatedly,
reducing the barriers blocking cooperation between the interaction will likely lead to lock-ins like stick-
institutions belonging to the two systems should not try ing to long established technological trajectories
A. Kaufmann, F. Tödtling / Research Policy 30 (2001) 791–804 803

and strictly intra-disciplinary cooperation. To avoid Nevertheless, especially regarding the crucial task of
such problems it is important to pay attention to a translation between the systems the importance of
well-developed absorptive capacity of companies re- this type of organization will probably increase in the
garding external research results and to maintain or future.
enable weak ties and flexible interaction between a Communication and collaboration between actors
wide range of innovation partners (Granovetter, 1973; embedded in different systemic contexts is costly. But
Grabher, 1993; Meyer-Krahmer and Schmoch, 1998). we think that there is enough evidence that the benefit
To perform the bridging-function and to increase in terms of increased innovativeness on the side of
the flexibility within industry-science networks both business as well as stimulated research activities on
intermediary and training institutions are necessary. the side of science makes it worthwile for science and
Such support organizations should actively help to technology policy to target these difficulties and to
establish cooperative relations as well as offer train- stimulate collaborative relations between industry and
ing programmes how to manage the linking between science more intensively than in the past.
science and industry by the firms themselves. At
present, institutions like technology centres are not
very successful as far as the stimulation of collab- Acknowledgements
oration between science and industry is concerned.
To improve their performance in this respect, it will This paper relates to the European Union DGXII
be necessary to shift the focus from mediation to Targeted Socio-Economic Research programme
translation and active linking and to target more ex- project entitled “Regional Innovation Systems:
plicitly R&D-cooperation involving science. The tra- Designing for the Future”. The authors wish to ex-
ditional uni-directional technology transfer-function press gratitude to the funding organizations and the
is certainly insufficient, the bi-directional exchange following TSER project leaders: Ph. Cooke (UK,
of knowledge should become the main objective coordinator), G. Bechtle (Germany), P. Boekholt
(Meyer-Krahmer and Schmoch, 1998). However, it is (Netherlands), E. de Castro (Portugal), G. Extebarria
difficult to initiate interaction between industry and (Spain), M. Quevit (Belgium), M. Schenkel (Italy),
science, because barriers may be caused by a mix and G. Schienstock (Finland).
of factors: a lack of available science institutions (in
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