Beruflich Dokumente
Kultur Dokumente
eturns s
WomenEffectsInvestments
WomenEffectsInvestmentsisshapingthesocialcapitalmarketstogeneratepowerfulreturnsfor womenandgirlsby Creatingandempoweringacommunityofwomeninvestorstoplacetheirassetsinadiversegroup ofvehiclesandexpandtheseatatthetableforwomenininvesting Supportingtheeffortsoffinancialintermediariestostrengthenandcreatenewinvestment opportunitieswithagenderlensthatgeneratebothsocialandfinancialreturns Developingthevisibility,linkagesandinfrastructurenecessarytobuildthefieldofsocialinvestingwitha genderlensbybringingtogethertheworldsofinvesting,womenscapitalandgenderknowledge
ExecutiveSummary TheEvolutionandLandscapeofSocialInvesting
KeySectionFindings AnIntroductiontoSocialInvesting SocialInvestmentStrategies TheGrowthofSocialCapitalMarkets MappingSocialInvestmentProducts
3 6
6 6 7 8 9
InvestinginWomen
KeySectionFindings MakingtheCase ImpactInvestments Microfinance CommunityDevelopment TraditionalSRI GrowthFinancing MappingInvestmentwithGenderLens
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11 12 13 13 15 16 17 17
MeasuringPerformance
KeySectionFindings MeasuringtheDoubleBottomLine FinancialReturns SocialReturns
22
22 22 22 23
LookingAhead References
26 27
ExecutiveSummary
Weareatamomentofgreatgrowthandinnovationinthesocialcapitalmarkets,aswebegintoapply investmentcapitaltowardsolvingsomeoftheworldsmostpressingsocialandenvironmentalproblems whilealsogeneratingfinancialreturnsforinvestors.AcriticalcomponentofthefirstphaseofWomen EffectsInvestments(WEI)hasbeentomapwherewecurrentlyleveragethecapitalmarketstomeetthe needsofwomenandgirls,withafocusonintermediariestargetingretailandinstitutionalinvestors.The opportunitiesandchallengesweuncoverwillguideindividualinvestorsaswellasshapeoureffortsto developthefullpotentialofcapitalmarketstopositivelyimpactwomen.
EvolutionandPotentialofImpactInvesting
Whilesociallyresponsibleinvesting(SRI)withinpublicequitieshasbeenavailablesincethe1970s,the fieldhasbeenenergizedwiththerecentdevelopmentofimpactinvesting,whichdirectlyplacescapital inenterprisesthatcreatesolutionstosocialandenvironmentalproblems.Muchoftheterminologyand momentumbehindimpactinvestingmaybenew,butthefieldgrowsoutofearlysuccessesin communityinvestingandmicrofinance,sectorsthathavebeentraditionallyassociatedwithastrong genderlens.Impactinvestingextendstheseinitialwinsintonewsocialsectors,incorporatesemerging businessstrategies,furtherexpandsopportunitiesindevelopingmarketsandoffersgreatpotentialto directlycreatesolutionstothechallengesfacedbywomenandgirls. Spurredbyconsumerdemand,legislationandmediaattention,aswellasbynewtechnologiesand financialstrategies,thesocialcapitalmarketshavegrowntonearly$7trillionglobally.Whiletraditional SRIstilldominatesmuchofthisactivity,theMonitorInstituteestimatestheimpactinvestingfieldcould reach$500billionwithinthenextfiveto10years.Toplacethepowerofsocialinvestinginperspective, annualU.S.philanthropicgivingiscurrentlyestimatedaround$300billion.Thisoverallgrowthhasbeen accompaniedbyanincreasingnumberofinnovativefinancialproductsacrossallassetclasses,altering thelandscapeofsocialinvestingforconsumers.
TheLandscapeofInvestingandGender
Despitetheexpansionanddiversificationofsocialinvesting,currentopportunitiestoinvestinwomen arerelativelyscarce.Mappingthelandscapeofgenderandsocialinvestinguncoveredalimitednumber ofproductstargetingwomen,manyofwhichcompriseasmallproportionoftheirsectors.Oftheover 250domesticSRImutualfundswithtotalassetsover$200billion,forexample,onlyonescreened mutualfundpossessesanexplicitgenderfocus,with$35million,or0.02%oftotalassetsinvested. Similarly,onlyoneangelinvestingfundexclusivelytargetswomenledbusinessesnationwide. Opportunitieswithinimpactinvestinghavetraditionallybeenlocatedwithincommunitydevelopmentin theUnitedStatesandespeciallywithinglobalmicrofinance.Whiletheseareamongstthemostmature, mostsuccessfulimpactinvestingsectorswithhundredsofofferings,thegenderfocusofmany investmentproductsinmicrofinanceandcommunitydevelopmentisnotasstrongasgenerally assumedandoftendifficultforinvestorstodetermine. Approximately60%oftheborrowersofinstitutionswithintheportfoliosofmicrofinanceinvestment productsarewomen,butthisnumberhasbeendecliningasthefieldcommercializes.Therehasalso beenanexpansionofinstitutionsthatdonotprovidecriticalsupplementaryservicesbutmaynot generateprofits.Areviewoftheliteratureofmanyinvestmentvehiclesfindsasurprisinglackofgender
reporting.Thiscouldbearesultofthelongstandingassumptionthatallofmicrofinanceisaninvestment inwomen,butitisnolongeronethatinvestorscanautomaticallymake. Opportunitiestotargetwomenwithincommunitydevelopmentareharderstilltofind.Thesectordid notoriginatewithanexplicitmissiontoservewomenaswithmicrofinance,andgenderdataisnot readilyavailablefrom(orevencollectedby)mostinvestmentvehicles.Consequently,projectsand organizationsservingwomenremainlargelyburiedwithindiversifiedinvestmentportfolios.Further researchanddevelopmentwillberequiredtouncoverthemostpromisinginvestmentfundswithin communitydevelopmentandmicrofinance,andtostrengthentheirgenderfocus. Outsidethesetwoimpactsectors,itisdifficulttofindinvestmentproductsthattargetwomen,even thoughmanymarketsbasedinitiativesdisproportionatelyimpactwomeninagriculture,education, health,forestry,etc.Whetherinvestmentproductsinthesesectorspossessagenderlensisuncertain, andcertainlynotreadilyvisibletoinvestors.Asthesearerelativelynewinvestmentsectors,thereisan opportunitytoinsertandstrengthenagenderlensbeforetheymature. Whileoutsidetraditionalsocialinvestingstrategies,manyorganizationsandnetworksareattemptingto bridgethecapitalgapforwomenowned/managedbusinesseslargerthanmicroenterprises,particularly intheUnitedStates.Providingwomenequalaccesstocapitalisbothaquestionofequityandan underinvestedopportunity,buttherearefewopenfundsthatallowinvestorstodirectlytakeadvantage ofthisopportunitywithingrowthfinancing. Lastly,ourmappingrevealedfewvehiclesexplicitlytargetwomeninvestorsandinvestorslack accessibleinformationoninvestmentopportunities,manyofwhichdemandahighleveloffinancial andsectorexpertise.
ProjectingFinancialPerformanceandStructuringCapital
Thepersistentbeliefthatsocialinvestingautomaticallytranslatestounderperformanceisoneofthe biggestobstaclestothefieldsacceptance.Indeed,thereishealthyskepticismofeventheviabilityof obtainingfinancialreturnswhilepositivelyimpactingwomenandgirls.Itisdifficulttogeneralize financialreturnsofsocialinvestmentsgiventheirdiversity;itisalsotoosoonformanyfundsandsectors tohaveestablishedatrackrecord.Spreadovermultipleassetclasses,thefinancialreturnsofvehicles associatedwithgenderrangefromreturnofprincipalonlytocompetitivemarketreturns.However, mostarefixedincomeproducts,reflectingthestructureofthemicrofinanceandcommunityinvesting fields.Thereturnscanbebelowmarketoratmarketrate,buttheyalsoofferlessriskandasafeharbor inthecurrentfinancialturmoil. Philanthropiccapitalcanalsobecombinedwithinvestmentdollarstosupportservicesforwomenthat maynotgenerateprofitsbutareessentialforclientsincombinationwithprofitgeneratingactivities.In manycasesafinancialsubsidyfromphilanthropistsandsociallymindedinvestorshasenabledthe creationofaviableproduct.
TheGenderLensandSupportingMetrics
Multiplestrategiesexistforsupportingwomenandgirlsthroughinvesting:promotinggenderequityin theworkplace;providingfinancingforwomenownedbusinesses,frommicroenterprisestogrowth companies;anddevelopingjobs,productsandservicesthatbenefitwomen.Thereislittlecoordination andcollaborationbetweeninvestmentvehiclesindefiningandstandardizingthediversegender lenses,thoughafewsectorspecificinitiativesareemerging,particularlyinmicrofinanceandgrowth
TheLandscapeofSocialInvestinginWomen October1,2010 www.criterionventures.com/women 4
LinesofAction
Ourreviewofthecurrentlandscaperevealsboththetremendousgapsandtheopportunitiesto empowerwomenandgirlsthroughinvesting.Aswelookahead,weseeseveralpromisinglinesofaction thatcouldstrengthenthegenderlensinthesocialcapitalmarkets: Surfaceandstrengthenexistinginvestmentopportunitieswithagenderfocusandcollaboratewith intermediariestocreatenewonesacrossdiversesocialsectorsandassetclasses. Improvemetricsandevaluativetoolsforunderstandingtheimpactofinvestmentsonwomen. Increasethevisibilityofinvestmentswithagenderlensandreducethebarriersinvestorsfacein obtainingsocialinvestmentinformation. Bringinwomeninvestorsandalliestobuilddemandforproductswithagenderlens. Collaboratewithpartnersandsupporterstobuildabroadcoalitionforgenderfocusedinvestments.
TheEvolutionandLandscapeofSocialInvesting KeySectionFindings
Socialinvestmentstrategiesareevolving.Whiletraditionalsociallyresponsibleinvestmentstrategies stilldominatesocialinvesting,impactinvestingoffersinvestorsnewapproachestomaximizethesocial impactoftheirinvestments,particularlytousemarketstodirectlytackletheglobalchallengesinnew andinnovativeways. Thesocialcapitalmarketsaregrowing.Notonlyisthedomesticsocialcapitalmarketgrowingatan estimated22%compoundrateannually,themoreestablishedimpactinvestingsectorsofcommunity development,microfinanceandcleantecharegrowingatanevenfasterpace.Ifestimatesholdtrue, globalimpactinvestingispoisedtogrowlargerthanallofU.S.philanthropywithinfive10years. Socialinvestmentopportunitiesarediversifying.Thereisadiversityofinvestmentproductsacross assetclasseswithreturnsrangingfromreturnofprincipalonlytomarketrate,orevenabovethat.SRI isconcentratedinpublicequity,whereasimpactinvestingisthusfarfoundmostlyoutsidepublicequity. However,thesupplyofimpactinvestingproductstomeetdemandremainsapotentialbottleneck. Socialinvestmentsectorsareexpanding.Socialinvestmentsareseekingtocreatesolutionacrossa varietyofsectors:fromalternativeenergytowater,fromcommunitydevelopmenttomicrofinance, fromhealthcaretoeducationandmore.
AnIntroductiontoSocialInvesting
Socialinvestmentsseektogeneratebothfinancialreturnsforindividualinvestorsandsocialreturnsthat benefitthebroadersociety.Socialinvestingrepresentsabridgeacrossthetraditionaldivisionof financialandsocialvaluecreationintotwoseparate,andusuallyopposing,spheres(Figure1). Figure1:TheSocialFinancialReturnsContinuum1
Philanthropists: MaximizingSocialReturns High
Social Returns
Investors:Maximizing Profits
Low
FinancialReturns
High
Atoneendarephilanthropistsseekingsocialreturnsthroughgrantsanddonationwithnoexpectations ofprofits.Yet,itisnowapparentthatphilanthropicapproachesandresourcesareinsufficientinfaceof thescaleandimmediacyoftodaysglobalchallenges.Attheotherendareinvestorsthatseekto maximizefinancialreturnsbutwithnothoughttothesocialandenvironmentalconsequencesoftheir investments.Betweenthesetwoliesocialinvestorswhosecapitalismobilizedtowardsolvingglobal problemsandthecreationofamoresustainableandequitableglobaleconomywhilealsogenerating someprofit.Asreviewedlaterinthereport,thisisagreatlysimplifiedviewthatassumestheremustbe atradeoffbetweensocialimpactandfinancialreturnandminimizestheroleofphilanthropic investmentcapital.Nonetheless,itservesasausefulintroductiontotheconceptofsocialinvesting. Thegrowthofsocialcapitalmarketsthatmergesocialandfinancialreturnsrepresentsapotentially transformativeshiftintheroleofmarkets,onethatredistributescapitaltowardsrealvaluecreationfor investorsandsocietyalike.Eachoneofusparticipatesinthecapitalmarkets:throughasimplebank accounttostocksandmutualfundsinretirementaccountstohighriskinvestmentsinstartups. Alongsideouractionsasethicalconsumersandresponsiblevoters,investingforsocialvaluecreationis anopportunityforustouseourindividualresourcesintentionallytoshapecapitalmarketstoward creatinggoodbothforourselvesandforsociety. Thereisanideathatvalueisdividedbetweenthefinancialandthesocietal,butthisisafundamentally wrongwaytoviewhowwecreatevalue,writesJedEmersonofthisnewblendofsocialandfinancial valuecreation.Valueiswhole.Theworldisnotdividedintocorporatebadguysandsocialheroes.2
SocialInvestmentStrategies
Overthepast40yearsavarietyofsocialinvestmentstrategieshaveevolvedthatcanbebroadly classifiedintotwomaincategories:sociallyresponsibleinvesting(SRI)andimpactinvesting. SociallyResponsibleInvesting:BeginningwiththefirstSRImutualfundin1971,thisremainsthemost widelyadoptedstrategyforinvestorstoaligntheirvalueswiththeirinvestmentsinpubliclyheld companieswhileseekingtoimprovecorporatebehavioronavarietyenvironmental,socialand governance(ESG)issuesby1)engagingwiththemanagementofcorporationsmostcommonlythrough shareholderadvocacyand2)bybuyingandsellingsecuritiestosupportpositiveactionsandpenalize harmfulonesthroughtheprocessofscreening. ThemajorityofSRIinvestmentsarestocksandbondmutualfundsthatengageinshareholderadvocacy and/orscreening.3Thus,asashareholderanSRIfundcannegotiatewithmanagementorfile shareholderresolutionstoimprovecompanypoliciesandpractices.Itcanalsousenegativescreensto excludecompanieswithobjectionableproducts,servicesandpracticesfromitsinvestmentportfolio. Amongthemostcommonexclusionsarethesocalledsinstocksofgambling,alcoholandtobacco. WhilenegativescreensremainthemostcommonmethodofconstructingSRIportfoliosintheUnited States,positivescreensthatincludecompanieswithstrongperformanceonspecifiedESGcriteriaand arebecomingalargershareofthemarket.4Examplesincludecompaniesselectedforsettinghigh standardsonworkforcediversity,forupholdinglaborstandards,foroperatingwithsound environmentalpracticesorproducingproductsthataresafe,etc. ImpactInvesting:Thedevelopmentofimpactinvestingtakessocialinvestingbeyondthefocuson corporatepracticestoactivelyplacingcapitalinbusinessesandfundsthatcreatesolutionstoglobal environmentalandsocialproblems.AsdefinedbytheGlobalImpactInvestingNetwork(GIIN),itisa moreproactiveapproachthatcomplementsphilanthropicandgovernmenteffortswithmarketsbased
initiativestosolvesocietalproblemssuchaseradicationofdiseases,stabilizingclimatechange, provisionoffinancialservices,housingandsanitationinlowincomecommunities,developing sustainableagriculturalpractices,etc.5 Whilemuchofthelanguageandmomentumbehindimpactinvestingisnew,itsrootslieinspecific approacheswithinpositivescreeningsuchascleantechnologyaswellaspioneersectorssuchas communitydevelopmentintheUnitedStatesandglobalmicrofinance.Impactinvestingextendsthese earlysuccessesintonewsocialsectorssuchashealth,education,water,fairtrade,etc.Manyofthese opportunitiesarefoundinemergingmarkets,whereresourceconstraintsandfailuresofgovernments toprovidebasicserviceshavecreateddemandformarketsolutions.Impactinvestingisalso characterizedbytheuseofemergingbusinessstrategiessuchassocialentrepreneurship,baseofthe pyramidorSMEfinancingwhentheirfinancialmissionintersectswithcreatingsocialimpact.
TheGrowthofSocialCapitalMarkets
Recentestimatesofthesizeoftheglobalsocialcapitalmarketsare$2.7trillion(Figure2),with tremendousgrowthinallsectorsandinvestmentclasses.6Thedomesticmarketforsociallyresponsible mutualfunds,forexample,hasgrownnearlysixfoldtonearly$25billioninlessthanadecade.7Factors drivingthisexpansionincludeincreasedsocialawarenessamongconsumers,greatermediaattentionon businessandinvestments,increasingpricesofenergyandrawmaterials,changingnationallegislations andinternationalprotocolsandtechnologicalinnovationsthathavecreatednewchallengesand solutions.8Morerecently,thecreditcrisisandshrinkinggovernmentandphilanthropicfundinghasalso increaseddemandfromsocialbusinessesfornonbankingsourcesofcapital.Yet,thesocialcapital marketscomprisejust4%ofallinvesting,indicatingatremendousopportunityforcontinuedgrowth. Whiletheboundariesofimpactinvestmentsaretoonew,tooimprecise,oneestimateputsthepotential sizeofsuchinvestmentsatnearly$500billionwithinthenext510years.Suchestimatesarebasedon therapidgrowthofsectorssuchascommunityinvesting($26billionin2007),globalmicrofinance($6.6 billionin2009)andcleantechnology,whichranksonlybehindsoftwareandbiotechnologyinattracting venturecapital.Puttingthepotentialpowerofimpactinvestingintoperspective,U.S.philanthropic givingiscurrentlyestimatedaround$300billion. Figure2:GlobalSocialCapitalMarkets
U.S.Philanthropy $0.31Trillion ImpactInvestingin510years? $0.5Trillion
MappingSocialInvestmentProducts
Therearemultiplewaysofmappingtheburgeoningfieldofsocialinvestmentproducts.Froman investorperspective,oneusefulassetallocationframeworkisbaseduponriskadjustedassetclasses. Whilebynomeansacomprehensivemapoftheuniverseofsocialinvestmentproducts,thelandscape fromRockefellerPhilanthropyAdvisorsbeginstoillustratethediversityavailabletoinvestorsacross socialthemesandassetclasses(Figure3).9Theexamplesrangefromsavingsproductsincommunity bankstoschoolbonds,frommicrocaplistedsocialcompaniestoprivateequityinsocialenterprisesand sustainableforestryfunds.Indeed,socialinvestmentsmirrorthespectrumofrisksandreturnsfoundin traditionalcapitalmarketsandtheoreticallyallowsinvestorstopursuedifferentallocationstrategies entirelywithintheuniverseofsocialinvestments.Whilethediversityofsocialinvestmentproductsis clear,thesupplyofproductsoutsideoftraditionalSRImutualfundsandestablishedfieldssuchas communitydevelopmentandcleantechnologyisstillaconcernforsocialinvestorslookingtodiversify theirportfolio.10
LEARNMORE: ThebiannualreportfromtheSocialInvestmentForumreviewsthe stateofthedomesticSRIandcommunity developmentsectors.Robeco&Booze&Co.reportResponsibleInvesting:AParadigmShiftfromNicheto MainstreamsummarizesrecenttrendsintheglobalSRIindustry. TheMonitorInstitutesInvestingforSocialandEnvironmentalImpactreportsetstheagendaforthe developmentofimpactinvestingfield.FurtherinformationonimpactinvestingcanbefoundatGlobalImpact InvestingNetwork(GIIN)website. NichollsandParoahreviewthemanyeffortstomapthesocialcapitalmarketsintheirarticleTheLandscape ofSocialInvestment:AHolisticTopologyofOpportunitiesandChallenges. TheRockefellerPhilanthropyAdvisorsreportSolutionsforImpactInvestors:FromStrategytoImplementation mapssocialinvestmentproductsandstrategiesforinvestors.
Figure3:AnIllustrativeLandscapeofSocialInvestmentProducts
RiskAdjustedAssetClasses
Liquidity Income&WealthPreservation CapitalAppreciation&WealthGrowth InflationProtection
Cash/Cash Alternatives
Notes
Bonds
PublicEquity
Equity Long/Short
Private Equity
RealEstate
Commodities
Taxexempt greenbonds
CO2Trading
Renewable Energy
GreenREITs
Sustainable Feedstock
Water
WaterFunds
WaterRights
Community BankCDs
Foreclosure Repair
Shareholder ProxyVoting
Community Development VC
SocialSector
Social Enterprises
Conservation / Ecotourism
Healthand Wellness
Structured PublicNote
Consumer Product VC
Organic Farming
Thematic Screening
RanchLand, Agriculture
Sustainable Timber
Education
Source:RockefellerPhilanthropyAdvisors,2009
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InvestinginWomen KeySectionFindings
Therearemultiplegenderlensesincurrentsocialinvestmentproducts.Themostcommonstrategies tosupportwomenandgirlsthroughinvestinginclude: Promotinggenderequityintheworkplace Providingfinancingandtechnicalsupportforwomenowned/managedbusinessesfrom microenterprisestogrowthcompanies Developingjobs,productsandservicesthatbenefitwomen
Thegenderfocusofmanycurrentinvestmentfundswithinthemicrofinanceandcommunity developmentsectorsisdifficulttodetermineandoftenweakerthanisgenerallyassumed.Whileon averagewomenstillcomprisethemajorityofborrowersofMFIsheldininvestmentfundportfolios,the trendinglobalmicrofinancehasbeenawayfromitsrootsingenderandempowermentasthefield commercializes.ThereremainMFIsfocusedonwomenandofferingcriticalsupplementaryservices andfundsthatsupportthemtovaryingdegrees.However,thereisnoflagshipmicrofinanceinvestment productforinvestorsseekingtotargetwomen,especiallywithaholisticapproachthatgoesbeyondthe numberoffemaleborrowers. ManycommunityinvestmentfundsintheUnitedStatesalsoholdprojectsandorganizationswithintheir portfoliosthatbenefitwomen,butthesearecombinedwithotherinvestmentsinamannerthatmakes ithardforinvestorstoidentifywhichproducts,ifany,servewomen.Whileanindepthreviewofthe hundredsofmicrofinanceandcommunitydevelopmentfundsisbeyondthescopeofPhaseIofWEI, surfacingandstrengtheningfundswithagenderlensisapromisinglineoffutureaction. Therearenovisibleinvestmentproductswithagenderlensinsomeofthefastestgrowing environmentalandsocialimpactsectors.Beyondmicrofinance,communitydevelopmentandgrowth financing,investmentssupportwomeninavarietyofprojectsandorganizationsacrosssectors:fair tradeorganizations,farmingcooperatives,privatesectoreducationinitiativesorhealthservices,etc. However,itisdifficultforinvestorstosurfaceproductsthataccessthisfertilegroundwherewomenare oftendisproportionatelyaffected. Overall,therearealimitednumberoffinancialproductsexplicitlyfocusedonwomenasbeneficiaries. AsofOctober1,2010,ourpreliminaryanalysisrevealedtheseincludedonecreditunion,onescreened mutualfund,onenationalangelinvestingfundandanumberofmicrofinanceproducts.Assuch,they compriseaverysmallproportionoftheirsectors: Oftheover260sociallyscreenedfundsintheUSwithtotalassetsover$200billion,onlyonehasan explicitgenderfocus,with$35millioninassets,or0.02%oftotalassetsinvested. Ofthe11,000creditunionsintheUS,oneiswomanfocused,withunder1Minassets.
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MakingtheCase
Recentyearshavealsoseenarenewedfocusonreducingthecontinuinginequitiesfacedbywomenand girls.Whileremovingthesegenderbasedbarriersisafundamentalquestionofhumanrightsandsocial justice,viewingwomenaspowerfulassetstoinvestinisapowerfulstrategyforaddressingmanyglobal challenges.Womenarecrucialeconomicagentsthroughtheirparticipationinagriculture,trade, microenterpriseandmanufacturing.Andasheadsofhouseholds,theirworksupportsagrowingnumber ofpoorfamilies.Investinginwomenallowsthemtofullyparticipateintheeconomyandincreasethe welfareoftheirfamilies,communitiesandsocieties.Investingintheeducationandhealthcareofgirls andwomenallowsthemtoreachtheirfullpotentialandgeneratesreturnsforsociety.Andinvestingin womenempowersthemtoshatterthenormsandbarriersthatperpetuategenderinequitieswithinall societalsystems,frommarketstogovernments,fromthedomesticspheretopublicspaces. Tremendousphilanthropicresourceshavebeencommittedtoimprovingthelivesofwomenandgirls andasaresultmultiplecharitableopportunitiesexistfordonors:publicprivatepartnershipsuchasThe GirlEffect,thenetworksofdomesticwomensfoundations,internationalnonprofitssuchastheGlobal FundforWomen,amonghundredsofothers.Giventhegrowthandcontinuedpotentialofinvestments tosupportsocialchange,itseemscriticaltoalsoleveragecapitalmarketstoalsocreatepositivesocial impactforwomen.Analyzingthecurrentlandscapeoffinancialvehiclesisacriticalfirststepin identifyingwhereinvestorscanapplyagenderlenstotheirinvestments.Creatingamapofinvesting withagenderlensfirstrequiresanexaminationofopportunitieswithinthevarioussectorsand approachesthroughananalysisoffundlistings,reviewofresearchonindustrytrendsandinterviews withspecialistswithinthesefields.
LOCATINGINVESTMENTFUNDS Informationresourcesandmarketplacesforallsocialinvestorsarefragmented.Someofthepopularsourcesfor findingproductswithagenderfocusinclude:
SRIFundScreens:ThemutualfundtoolsattheSocialInvestmentForumandSocialFunds.comallowinvestorsto filterforcommonESGcriteriaandstrategiessuchasshareholderadvocacy,environment,humanrights, employment,productsafety,weapons,animalrights,nuclearpower,alcohol,tobacco,gambling,etc.However, theydonotincorporateanygenderspecificcriteria,makingitdifficulttolocatethePaxGWEFfund. CommunityInvestingCenter:Thissearchabledatabaseallowsclientstotargetorganizationsworkingonwomens issuesasaspecialinterestarea.Thisidentifiesabout65organizationsfrom2005datarangingfromtheglobal effortsofWomensWorldBankingtotheTidesFoundationinSanFrancisco.Theorganizationsareselfidentified butitisntalwaysclearwhatthecriteriasignifiesandthegenderfocusofanumberoftheseinvestmentsis unclear.CICisaninitiativeofSocialInvestmentForumalongwithotherpartners. MicroPlace:Oneofthefewretailmarketplacesforimpactinvestmentsinmicrofinance,communitydevelopment, fairtradeandotherareas.Investorscanmakepurchasesdirectlythroughitswebsitefromaselectionof investmentnotesfromproviderssuchasCalvertFoundationorOikoCreditforaslittleas$20.Italsoallows investorstotargetwomen,largelythroughMFIsthathaveatleast70%womenborrowers. MorecompleteMIVlistingscanbefoundattheMicrofinanceInformationExchangeortheInvestorMicrofinance
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InvestorAssociationsites,butwithfewtoolstohelpinvestorsanalyzetheopportunities.
ImpactInvestmentswithaGenderLens
Currentopportunitieswithinimpactinvestingareconcentratedwithintwosectorstraditionally associatedwithwomen:globalmicrocreditanddomesticcommunitydevelopment.
Microfinance
Fromitsinceptioninthe1970s,microfinancehasbeenthestoryofprovidinglowincomeindividuals accesstocapitaldeniedbytraditionalfinancialinstitutions.11Theearlyprovidersofmicrocapitalwere primarilynonprofitssupportedbyphilanthropicdollarsandmotivatedmorebypovertyreductionthan byfinancialprofit.Bythe1990s,astheviabilityofmicrofinanceinstitutions(MFIs)wasestablished,the focusshiftedtothefinancialprofitabilityofbankingforthepoor.Thedevelopmentofthemore commerciallyorientedMFIsfacilitatedtheentryofmainstreamfinancialproviderstomeetcapital needsofthoseinthefield.Asaresult,theindustryemergedasaninvestmentclassforinvestorsbased mostlyinthedevelopedworldthroughthegrowthofinvestmentfunds. Therearenowestimatedtobeover100microfinanceinvestmentvehicles(MIVs)managing$6.6billion inassets.12AboutthreequartersofMIVsarefixedincomeinstrumentsbutequityinvestmentsare growingrapidlyat47%annually.Inspiteofrecentturbulence,particularlyincertainmarkets,thefieldis experiencingcontinuedgrowthnotonlyinitstraditionalproducts,butalsoinnewhorizontal opportunitiessuchasSMEfinancingandexpansiontoservicessuchashousingloans,education, insurance,etc. Sinceitsinception,microfinancehasalsobeenassociatedwitheffortstoreducewomenspovertyand buildempowerment.Whilestillacommonperception,ithasbeenonethatisweakeningastheindustry commercializes.13Onechangehasbeentheshiftfromthemoreambitiousholisticapproachtogender andthesupplementary,andsometimes,expensiveservicesthisrequirestooneofoutreach,simply targetingwomenasborrowers.However,eventhefocusonwomensimplyasborrowersisbecoming weaker.Inonestudyof25MFIs,thepercentageofwomenborrowersdroppedfrom88%to60%asthey transformedfromNGOstomorecommercialentities.14Similarly,theaveragepercentageofwomen borrowersofthe1,227MFIssurveyedbyMIXExchangein2008was61%,withamuchlowerpercentage foundinmorecommercialMFIs.15CGAPs2009MIVsurveyfoundtheaveragenumberofwomenclients ofMFIsinfundportfolioswasalsoaround60%.16 Aswecelebratetheastonishinggrowthandfuturepotentialformicrofinanceaffordedby
commercialization,wemustbemindfuloftheindustrysinitialtargetclientspoorandlow incomewomenentrepreneursandtheircentralroleinthemissiontoreducepoverty.
TheLandscapeofSocialInvestinginWomen October1,2010 www.criterionventures.com/women 13
WomensWorldBanking17
Anotherreflectionofthistrendisthatmanyoftheover100internationalMIVsdonotprovidethe numberofwomenborrowersamongsttheirportfoliosorexplicitlystatethattheyfocusonwomenin theironlineliterature.WhilethereremainMFIsandsociallyorientedinvestmentproductswithahigh percentageoffemaleborrowersforexample,85%ofborrowersinOikoCreditsportfolioarewomen itischallengingtofindimpactreportingthatgoesbeyondtargetingwomenborrowerstothekindsof approachesandservicesrequiredforamorestrategicapproachtoaddressinggenderinequities.Thus, givencurrenttrends,investorsmustbecautiousinmakingtheassumptionthatinvestinginmicrofinance isalwaysandwillremainaninvestmentinwomen.
SelectMicrofinanceProducts:
Anindepthmapoftheoverhundredmicrofinanceproductsandfundfamiliesisanexercisebeyondthe scopeofPhaseIofWEI.HerewehaveintroducedaselectgroupofnotableMIVsbasedonreputation, accessandavailabilityofinformationtorepresentthevarietyofproductsineachmajorassetclassand thevaryinglevelsofgenderfocuswithinmicrofinance.Completefundlistscanbefoundonsitessuchas theMicrofinanceInformationExchangeortheInvestorMicrofinanceInvestorAssociation. 1. InvestmentNote:OikoCredit Foundedinthe1970sbytheWorldCouncilofChurchesasawaytoethicallyinvestreligiousfunds,the investmentcooperativeOikoCreditisoneoftheleadingprovidersofinvestmentnotesfocusedprimarily oninternationalmicrofinance.TwentypercentofitsholdingsarealsoinSMEsandcooperativesin agriculture,fairtrade,health,etc.InvestorscanpurchasenotesdirectlyfromOikoCreditorfrom MicroPlace,selectingreturnsfrom02%overperiodsrangingfromonetofiveyearsandfromavariety ofregions.OikoCreditpartnersareselectedforbothfinancialandsocialcriteriathatreflectits antipoverty,communityorientedmissionandvalues,includingwomensempowerment,womenin managementandgenderequity.18Itreports85%ofborrowersinitsportfoliosarewomen;noother dataisprovidedbutitdoesincludemorequalitativereportingofclientsachievingthesesocialgoals. 2. LoanFund:ResponsAbilityGlobalMicrofinanceFund Foundedin2003,theResponsAbilityGlobalMicrofinanceFundinvestsprimarilyindebtsecuritiesof globalMFIs.Thevolatilityexperiencedbythesectorin2009wassharedbythe$450millionfund,which postedonly1.16%returns.However,itpostedreturnsof6.44%in2008andnearly4%onaveragesince inception.ThefundtracksbroadsocialindicatorsofitsportfolioMFIs,suchasloansize,ruraland womenborrowers.Thepercentageoffemaleborrowersinrecentyearshasbeenaround55%,butno othergenderdataispubliclyavailable.19 3. PrivateEquityFund:BlueOrchard TheprivateequityfundispartofafamilyofproductsacrossassetclassesofferedbytheSwissbased BlueOrchardmicrofinanceinvestmentcompany.Startedin2007,thefundhasraisednearly$200 millionincapitalusedtoacquireminoritystakesinMFIs.Itispartofagrowingtrendtouseequity investmentsaswellasdebttoinjectcapitalintoMFIs.Thefundhasntcompleteditsinvestmentcycle, butitpredictsreturnsaround1520%.Thereisnospecificgenderlenstotheequityfund,ortoallBlue Orchardproducts.However,thenumberoffemaleborrowersoftheBlueOrchardportfoliohasbeen around60%inrecentyears,closetoindustryaverages.20Moregenerally,BlueOrchardmonitorsthe overallsocialorientationoftheMFIitinvestsinbyexaminingindicatorssuchaspercentageofrural borrowers,loansize,adoptionofclientprotectionprinciples,localimpact,etc.
14
4. PeertoPeerMarketplace:Kiva Whilenotstrictlyaninvestmentproduct,theKivamodelhasattractedconsiderableattentionasa gatewayforindividualstoinvestinmicrofinance.Kivaisanonprofitthatenablesindividualinvestorsto lenddirectlytodomesticandinternationalmicroentrepreneursviaitsonlinemarketplace.Advantages oftheKivamodelincludelowminimuminvestmentsstartingat$25butthereturnsareequallylow: principalonlynointerest.Indeed,KivaswebsiteremindsdonorsthatlendingonKivaisacharitable activity,notaninvestment.Despitethisdrawback,in2008investorsgave$37milliontobelentto entrepreneursthroughKiva.Lenderscanalsotargetwomenborrowers.OnMarch26,2010,forexample, 765outof1210oftotalpotentialloanslistedontheKivawerewomen,about60%.However,aslenders areactuallygivingtoMFIsthelistedborrowerisactuallyforillustrativepurposestheexactimpacton womenishardtomeasureunlessthewebsitematchesthechangingMFIclientbaseinrealtime.There isnoothergenderlensappliedtomicrolending,butKivadoesapplyseveralsocialcriteriatoselecting itspartnerMFIs,includinginterestrates,trackrecord,financialsustainability,portfoliosize,etc. However,alongwithothermicrofinancefunds,Kivahasrecentlyfacedcriticismofthedepthofsocial commitmentofsomeitsportfolioMFIs,partofagrowingconcernfacingtheentireindustry.21
CommunityDevelopment
Theprovisionofmicrocreditandotherfinancialservicestounderservedcommunities,particularlyin lowincomeurbanandruralareas,remainsoneoflargestcomponentofthecommunitydevelopment fieldintheUnitedStates.Communityinvestingincludesnumerousotherservicesfromsupplyingcapital andservicestolocalbusinessesandnonprofitstosupportaffordablehousing,education,healthcareand otherfacilities.Muchofthesupportforcommunitydevelopmenthashistoricallycomefrompublicand philanthropicefforts,aswellaslegislativeactionthatrequiredinvestmentsfromthemainstream bankingindustry.However,inrecentyearsprivateinvestmentshavebegunplayingalargerroleone thatisexpectedtogrowgiventherecentcreditcrisis,shrinkingpublicbudgetsandreductionin foundationsupport.Totalassetsincommunityinvestingincreasedfrom$4billionin1997to$25.8 billionin2007,morethanasixfoldriseinoveradecade.22Thecapitalisdistributedamongstover500 communitydevelopmentbanks,creditunions,loanfundsandventurecapitalfunds. OnetrendwithinthecommunitydevelopmentfieldintheUnitedStates,includingdomesticmicro lending,isthemovementawayfromtheperceptionofwomenasafinanciallymarginalizedcommunity. However,communitydevelopmentintheU.S.stillimpactswomenthroughhousing,education,childcare facilities,loans,jobtraining,etc.AccordingtotheCommunityInvestingCenter,womenconstitutehalf ofclientsofcommunitydevelopmentinstitutions.23Whilereachingwomeninneedhasnotbeenthe foundationofcommunitydevelopmentaswithglobalmicrofinance,theyremainanimportant constituentbecauseofthedisproportionateimpactpovertyhasonwomenandfamiliesinmanyareas. Anumberofinvestmentfundsholdorganizationsandprojectsintheirportfoliosthatmeettheneedsof women.However,currentlytherearenoinvestmentfundsthattargettheircapitaltoexclusivelysupport women.Andgiventhatveryfewevendetailhowmanywomenbenefitfromtheiractivities,itisdifficult forinvestorstotargettheircapitaltowardthosethatdo. 1. CashInvestments:Women'sSouthwestFederalCreditUnion Communitybanksandcreditunionsheldover$15billioninassetsin2005thelargestsegmentofthe communityinvestmentfield,yetcomprisingamere0.2%oftotalbankingassets.Andtheopportunity forafocusedinvestmentinwomenthroughcommunitybankingissmallerstill:Thereisonlyone womanfocusedcommunitycreditunionintheUnitedStates,theWomen'sSouthwestFederalCredit Union(WSFCU).Foundedin1975,WSFCUwasoneofmanycreditunionsofferingwomenthe opportunitytoobtaincreditorbankserviceswithoutthepermissionofamalerelativeatatimewhen
TheLandscapeofSocialInvestinginWomen October1,2010 www.criterionventures.com/women
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thiswasdifficult.Whilelegalrestrictionshaveeasedandthenumberofwomencreditunionsinthe UnitedStatesnowstandsatone,WSFCUcontinuestoplayanimportantroleinattractingcapitalfrom womenwhilealsotargetingloansandotherfinancialservicestowardthem,includingrepairingcredit andimprovingfinancialliteracy.Yet,givenitssmallmembershipsize(under1,000),smallassetbase (under$1million),limitedfinancialproductsandservices(checking,savingsandCDs)andgeographic limitations,WSFCUisnotaviableoptionforinvestorsoutsideitsbaseofDallas,Texas. 2. CommunityDevelopmentLoanFund:ContactFund TheContactFundoffersinvestorstheopportunitytomakefixedincomeinvestmentsincommunity developmentorganizationsworkingforunderservedcommunitiesinNewYorkCity.Itmadeover1.4 milliononshorttermloanssinceitsfoundationin2005toagroupthatincludesmicrolenders, affordablehousingdevelopersandsocialenterprises.Thefunddoesnothavegenderlensorgender specificdata,butamongthemixaremicrolendersthatservelowincomewomensuchasProject EnterpriseandcommunitybasedorganizationssuchasWomensHousingandEconomicDevelopment Organizationthatusedalineofcredittoprovideservicestowomentransitioningfromwelfare.24The fundisopentofamilyfoundationsandaccreditedhighnetworthinvestorswithaminimuminvestment of$10,000.Itoffersshorttermnotesatbelowmarketrates;theaverageinterestrateasofMarch31, 2010was4.13%,withitsmostrecentofferingof6and12monthnotespaying2.5%. TheContactFundisoneexamplefromthehundredsofcommunitydevelopmentbanksandfundswith diversifiedportfoliosthatincludeprojectsandorganizationsthatimpactwomen.Withinthedomestic portfoliooftheCalvertFoundationsCommunityInvestmentNotes,forexample,areGrameenAmerica, whichpredominantlylendstowomenmicroentrepreneurs,orCentralCityConcern,whichusesa genderlenswithinsupportivehousingandhealthservicestoholisticallyservewomenclients.25The CommunityCapitalBankhasprovidedworkingcapitalfundstoWomenInNeed,anonprofit organizationservinghomelessandunderprivilegedwomenandtheirchildren,1997.26Surfacingand aggregatingsuchopportunitieswithagenderlensisapromisingavenuetosupportTheWomenEffect throughinvestingincommunitydevelopment.Investorslookingforadditionalopportunitiescanuse toolsfoundattheCommunityInvestingCenterwebsiteorthroughtradegroupsandassociationssuch astheOpportunityFinanceNetworkortheCoalitionforCommunityDevelopmentFinanceInstitutions.
TraditionalSRIFundswithaGenderLens
Thereareover260sociallyscreenedfundsintheUSwithtotalassetsover$200billion,butonlyonehas anexplicitgenderfocus:PaxGlobalWomensEqualityFund.Thereareanumberofotherfundsthat screenforcorporatediversity,laborstandardsandothercriteriathatalsoimpactwomenbutitis difficulttoparsetheirscreeningmethodologytodeterminetheextentoftheirgenderfocus. 1. ScreenedMutualFund:PaxWorldGlobalWomensEqualityFund ThePaxWorldGlobalWomensEqualityFund(GWEF)investsincompaniesthatpromotegender equalityintheworkplace.Amongitsgendercriteriaarerepresentationinboardsandmanagement, strongpoliciesandprogramstopromoteequalityandworklifebalanceandpositiveimagesofwomen inmarketing.Inadditiontoinvesting,thefundengagesinshareholderandpublicpolicyadvocacyin accordancewithitsgendercriteria.Foundedin1993byLindaPei,thefundwasacquiredin2007byPax WorldManagement.Alargecapfund,GWEFinvestsatleast80%ofitsnetassetsinequitysecurities, includingatleast40%outsidetheU.S.Investorscanjoinwithaminimuminvestmentsaslowas$250for retailclassshares.Withnetassetsof$33.5million,GWEFhaspostedayeartodatereturnof5.25%and
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anannualgainof0.22%overthepastfiveyears.ThefundratingagencyLipperplacedthefund performanceinthe95thpercentileofitspeersforthesameperiods.
GrowthFinancingFundswithaGenderLens
Whilemicrocreditprovidesverysmallloanstowomenentrepreneurswhovetraditionallylackedaccess tocapital,womenseekinghigherlevelsofcapitalizationforlaunchingandgrowingbusinessesalsoface similarbarriers.Eventhoughtheyarenottraditionallyconsideredsocialinvestments,effortstoclose thecapitalgapforwomenowned/managedbusinessesareanimportantcomponentofagenderlensin capitalmarkets,particularlyinmoredevelopedmarkets.Providingwomenequalaccesstocapitalis bothaquestionofequityandanunderinvestedopportunity,buttherearefewopenfundsthatallow investorstodirectlytakeadvantageofthis. Insomecases,incubatorsandfundssuchasSpringworksandPhenomenelleincludewomenaspartofa broaderefforttoincreasecapitalflowstowardunderrepresentedgroupsinbusiness.Otherventure fundssuchasIlluminateVenturespredominantlysupportwomenowned/managedbusinesses,butdo nothaveagenderexclusivelens.Thefundsemphasizethedemonstratedvalueofaddingdiversityto dealflowsbutforcomplexreasonsdonotpositionthemselvesasgenderfocused.27Currently,nonprofit networksandorganizationslinkinginvestorsandcapitalsuchasAstia,CountMeIn,Springboard Enterprises,Women2.0andothersplayamoreprominentroleinhelpingwomenaccessgrowth capital. 1. GoldenSeeds,AngelInvestingFund GoldenSeedsiswomanfriendlynetworkofaccreditedangelinvestorsthatprovidesearlystageand growthcapitaltocompaniesfoundedand/orledbywomen.Itwasfoundedin2004onthepremisethat companieswithwomeninmanagementandtheboardroomhavesuperiorperformance.Memberscan directlyinvestcapitalintoscreenedcompanies,withthetypicalinvestmentminimumperdealbeing $25,000,orviathemanagedGoldenSeedsFunds,whichcoinvestalongsidemembers,atbetween$1 and$3millionperround,inconsumerproducts,software,internet,financialservicesandlifesciences companies.Membersalsoparticipateinscreeningandsupportingthesenewbusinesseswiththeir expertiseandexperience.Foundedin2004,thegroupnowhasover170angelsandlocationsinNew York,Boston,Philadelphia,andSanFrancisco.
SUPPORTGROUPSANDNETWORKS Thereareahandfulofscatteredinitiativestopromoteanddevelopagenderlenswithinsocialinvestmentsectors: Paxhasdevelopedanadvisorycouncilofnationalleadersandexpertstosupporttheeffortsofitsfundtopromote workplacegenderequity.AstiaandSpringboardaretwoexamplesofnonprofitorganizationscommitted developingandraisinginvestmentcapitalforhighgrowthwomenownedstartupsandbusinesses.TheAssociation ofWomenBusinessCenterssupportsitsmemberorganizationseffortstoalsoprovidetraining,technical assistanceandfundingforwomenentrepreneurs,manyofwhomcomefromunderservedcommunities.Within globalmicrofinancethereareanumberofformalandinformalgroupssuchasWomenAdvancingMicrofinance, OxfamsWEMANinitiativeandtheGenderWorkingGroupoftheSocialPerformanceTaskforceaddressthe industrysgenderaspect.Domestically,theAssociationforEnterpriseOpportunityswomensinitiativesupports femalemicroentrepreneursthatcomprise65%ofclientsservedbyitsmemberorganizations. Thereexistsnocomprehensiveefforttolinktheseandothereffortsintheprivate,publicandphilanthropicareas.
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Giventhemultiplefrontsbywhichsocialinvestingisbeingdeveloped,anysystemwideinitiativetoinvestin womenwillrequireallianceswithphilanthropists,governmentagenciesandprivatemarketactors.
MappingInvestmentswithaGenderLens
TheassetallocationframeworkfromRockefellerPhilanthropyAdvisorsprovidesausefultooltomapthe currentfieldofsocialinvestmentproductswithagenderfocusacrosssocialsectorsandassetclasses (Figure4).Itbecomesclearthatchoicesforinvestorsseekingtoapplyagenderlensarefarmore limited.Investmentsareconcentratedwithinafewimpactsectorsandahandfulofothernotable productsscatteredacrossapproachesandgenderlenses.Currentvehiclessharesomecommon strategiesforsupportingwomenandgirlsthroughinvesting:promotinggenderequityintheworkplace; providingfinancingforwomenownedbusinesses,frommicroenterprisestogrowthcompanies;and developingjobs,facilities,productsandservicesthatbenefitwomen.Italsorevealedvaryingandlimited focusonattractingcapitalfromwomeninvestors. However,giventhestateofthecurrentlandscapesuchamapalsopossesseslimitations.InSRIand growthfinancingwecanidentifyindividualopportunitiesthatserveasabeaconforinvestinginwomen. Inotherareassuchasmicrofinanceandcommunitydevelopment,wehaveonlyselectedexamplesof investmentsthatillustratethetrendsfoundwithinthehundredsofinvestmentproductsinthesefields. Furtherresearchisneededtoanalyzeandsurfaceinvestmentopportunitiesintheseandothersectors baseduponadeeperunderstandingofinvestingwithagenderlens.Themapservestoillustratesome currentareasofopportunitiesandsetthestageforafuturelineofinquirythatwillcomprehensivelymap thespaceofinvestingwithagenderlens. NOTE:Pleasevisitwww.criterionventures.com/womenaswecontinuetomapandspotlightadditional investmentopportunitieswithagenderlens.
TheLandscapeofSocialInvestinginWomen October1,2010 www.criterionventures.com/women
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Figure4:AnIllustrativeLandscapeofInvestinginWomen(asofOctober01,2010)
Pleasevisitwww.criterionventures.com/womenforthemostcurrentmapofinvestmentswithagenderlens
RiskAdjustedAssetClasses
DebtInstruments Cash/Cash Alternative EquityInstruments PrivateEquity P2PLoans Notes Funds Public Equity
Pax Women's World Equality
PrivateEquity/VentureCapital
BlueOrchard PrivateEquity Fund*
Angel Investing
Golden Seeds
Investment Vehicle
Kiva.org
ContactFund*
CDVCACenter Fund*
SocialSector
Community Development
Microfinance
Microfinance Microfinance
Community Development
SRI
Microfinance
Community Development
Growth Financing
GenderLens
85%women borrowers
55%women borrowers
60%women borrowers
Investor Profile
Women focus
Women focus
Retail/ Institutional
Retail
Retail
Both
Both,mostly institutional
Institutional/HNW
Both,mostly institutional
Institutional/HNW
HighNet Worth
Regional Focus
Domestic
International/ SomeDomestic
International
International
Domestic
Domestic
International
Domestic
Domestic
Average Ann.Returns
01%
PrincipalOnly
03%
17%
24%
0.54
1520%(est)
18%
25% (est)
Returns
Market
Below
Below
Market
Below
Market
Market
Market
Market
AssetSize
>1M
37M
450M
>1M
32M
148M
6M
3M (6yravg.)
*Note:Theseareselectexamplesinthemicrofinanceandcommunityinvestingfieldstoillustrateopportunitiesinthesector.
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LEARNMORE: Amongthemanyplacestolearnthecaseforinvestinginwomeninclude TheInternationalCenterfor ResearchonWomen,NationalCouncilforResearchonWomenandUNIFEM. TheUnitedNationsWomensEmpowermentPrinciplesofferguidelinestocorporationsoncreatinggender equality(business.un.org).WomenMatterisacomprehensivereportonbenefitsofgenderinclusivepolicies forcorporationsissuedbyMcKinsey&Company. WomensWorldBanking,WomenAdvancingMicrofinance,WEMANaresomeofthegroupscritically examiningtheroleofwomenwithinmicrofinance.Moregenerally,CGAPandMIXreportonthestateofthe microfinanceinvestmentfield. DomesticorganizationsfocusingonfinancingsmallwomenownedbusinessesincludeAssociationfor EnterpriseOpportunityandAssociationforWomensBusinessCenters,whileorganizationssuchasAstia, CountMeInandSpringboardpromotegrowthfinancing.
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MeasuringPerformance KeySectionFindings
Contrarytocommonperceptions,thereturnsofsociallyresponsiblemutualfundsaregenerally competitiveoverthelongterm.However,itsalsoimportanttonotethetremendousdivergencewithin sectors,withinassetclasses,andofcoursebetweenbestandworstperformingfundswithinthesame category. Thediversityandfluxoftheevolvingimpactinvestinguniversemakesitdifficulttogeneralizereturns thatrangefromreturnofprincipleonlytomarketbeatingreturnsinprivateequity.Investmentwitha genderfocusmirrorthespectrumfoundintheoverallimpactinvestmentsector,withmanyofthe currentopportunitiesassociatedwithlowriskandlowreturns. Socialreturnsofinvestmentsvaryasdofinancialreturnsandmoremetricsandevaluativetoolsare neededtoassessimpact,includingimpacttowomenandgirls.Impactinvestingholdsgreatpromiseof creatingsolutionstowomensconcernsandobtainingthereturnspromisedbythewomeneffect.Yet, thefieldneedsstrongerimpactevaluationstosupportitsclaims,particularlyifitisaskingforfinancial subsidies.
MeasuringtheDoubleBottomLine
Naturally,performancespeaksloudestformostinvestors.28However,theperformanceofsocial investmentsrequiresaconsiderationoffinancialandsocialperformance,orwhatissometimescalled theirblendedvalue,doubleortriplebottomlineconcerns.Accordingly,measuringtheperformanceof socialinvestmentsbecomesacomplextask,anevolvingfieldthatisdoggedwithcontroversy, segmentedanddivergentapproaches.Whilesomemodelshaveattemptedtoincorporaterisk,financial returnsandsocialimpact,sucheffortshaveproventobeproblematicorcomplex,andtodatemost analysiscalculatesthedoublebottomlinesseparately.29
TYPOLOGYOFINVESTORS Individualinvestorsalsoprioritizefinancialandsocialreturnsdifferently.TheclassificationbytheMonitor Instituteisusefulinunderstandingwhichreturnsinvestorsprioritizeandtargetingdifferentinvestorswitha diversesetofinvestmentopportunitieswithagenderlens. Impactfirstinvestorsseektooptimizesocialorenvironmentalreturnswithafinancialfloor.Thisgroupuses social/environmentalgoodasaprimaryobjectiveandmayacceptalowerthanmarketrateofreturnin investmentsthatmaybeperceivedashigherriskinordertohelpreachsocial/environmentalgoalsthatcannot beachievedincombinationwithmarketratesoffinancialreturn.Financialfirstinvestorsseekinvestment vehiclesthatoffermarketratereturnswhileyieldingaminimallevelofgood.Theycanprovidemuchneeded capitaltoindustriesbutsuchcapitalmayalsobelesspatientandcreatemarketvolatilityasseeninrecent microfinanceactivity.Anidealscenariowouldenableinvestorstomaximizebothtypesofreturns.
FinancialReturns:SRIFunds
Giventheirmuchlongertrackrecordandsize,sociallyresponsiblemutualfundshavebornethegreatest scrutinyoftheirfinancialperformance.Indeed,thepersistentbeliefthatsocialinvestingautomatically translatestounderperformanceisoneofthebiggestbarrierstothefieldsacceptance.However,the
22
1yrAnnual Aver%
3yrAnnual Aver%
5yrAnnual Aver%
39.46 52.44
4.89 3.99
2.39
0.07
FinancialReturns:ImpactInvestments
Thediversityandfluxoftheevolvingimpactinvestinguniversemakesitdifficulttogeneralizereturns acrosssocialsectorsandinvestmentclasses.Itisdifficulttocomparethefinancialreturnsoffairtrade guaranteeswithloanstobuildlowincomehousingbynonprofitstoprivateequityinvestmentsinclean energycompanies,forexample.32Asmarketplacebuildinginitiativesstandardizepolicyandpractice,it maybecomeeasiertoanswerthesequestions.Intheinterim,examiningthereturnsfrommore establishedsectorsinthefieldisinstructive. In2008,aperiodofintensemarketturmoil,CGAPreportsthatcommercialmicrofinancefixedincome fundsgenerated5.8%inreturns.33Communityloanfundshaveaveragedratesbetween0to4%in recentyears.34Withmuchoftheequityinvestmentsinthesesectorsinprivateequity,thereturnsare hardertomeasureasmanyofthevehicleshavenotcompletedfullinvestmentcycles.Butmanyofthe preliminaryresultsdemonstrateperformancecomparabletomarketreturnsorevenhigher.TheBlue OrchardPrivateEquityFund,forexample,seekstomeettypicalindustryreturnsaround15to20%.The morematurecommunitydevelopmentventurecapitalfundsindicatethattheyexpectreturnsinthe8 17%range.35AsseeninFigure4,theperformanceofselectimpactinvestmentproductswithagender lensmirrorsthewiderangefoundwithintheindustry.However,reflectingthestateofthecommunity investingandmicrofinancesectors,manyofthecurrentopportunitiesareassociatedwithlowriskand lowreturns,beloworatmarketrate.
SocialReturns:SRIFunds
WhilethereisconsiderabledebateoverthesocialimpactofSRIfunds,therehasbeenlessdiscussion overmeasurestobolstereitherside.SRIfundshavefacedcriticismforholdingthesameuniverseof investmentsastraditionalmutualfunds.Inoneanalysis,forexample,90%ofallFortune500companies wereinSRIfunds.36Thestrengthofpositivescreeningisthatitrewardsspecificbeneficialcorporate practices,butitcanbeaslipperyslopeifamoreholisticviewofthesumofacompanysactionsisnt takenintoaccount.Inmostcases,thereisalsolittletransparencyinthemethodology,thescreening, therankingcriteriaoranyotherdatathatwouldenableinvestorstomakeaninformeddecisiononthe
23
portfoliosofSRIfunds.However,shareholderadvocacyhasthepotentialtobeapowerfulmotivatorfor moreresponsiblecorporatebehavior.Moreover,ifsocialinvestorscompletelydisengagewithimperfect companies,weloseapowerfulvoiceofinfluencewithintheranksofowners.37Andperhapsthesimple alignmentofvalueswithinvestmentscreatessufficientsocialvalueformanyinvestors. WorksuchastheCalvertWomen'sPrinciples(CWP)initiallydevelopedin2004andrevisedin2008has heightenedawarenessofworkplaceissuesaffectingwomenandcalledattentiontotheroleof companiesinensuringwomensrights.38TheCWPprovideacodeofcorporateconductfocused exclusivelyonempowering,advancing,andinvestinginwomenworldwideandhasinfluencedmany similarsubsequentprinciples.Giventhepowerofthecorporatesectorinimpactingthelivesofwomen, effortstosupportinternalpoliciespromotinggenderequityaswellaspracticesthatpositivelyimpact womenexternallyremaincritical.
SocialReturns:ImpactInvestments
Theclaimofimpactinvestingofcreatingsocialchangethroughfinancialmarketshasbeensubjectto closeexamination.Thisisderived,inpart,fromtheoriginsofpioneersectorsoutofeffortstosolve pressingsocialissuessuchasglobalpovertyandrevitalizingmarginalizedcommunities.Morerecent effortshaveequallyambitiousgoals,includingimmunizationeffortstoeradicatediseasesorbanksto revolutionizenonprofitborrowing.Clearly,thereisatleastasmuchdivergenceinsocialimpactasthere isinfinancialreturnswithinimpactinvestments,makingcrosssectorgeneralizationsdifficult. However,thisisnotjustacrosssocialsectors,butwithinthemaswell.Themicrofinanceindustryoffers aclearillustrationofthis.Itisundeniablethatthereislessprofitinservicingpoorerclientswithsmaller loansorthosethataredispersedacrossremoteareas.Similarly,loanprogramsthatofferextensive counselingandothersupportsservicessuchbusinesstrainingorhealthandeducationserviceswilloften generatelowerprofitsthanthosethatsimplyprovideloans.Thisisnttosaytheseinstitutionswith highercostscantbeprofitable,buttheymaywarrantafinancialsubsidyorphilanthropicsupportas well. Bypinpointingsocialinvestmentsinthemiddleofarangebetweenpurelyphilanthropicandfinancial returnsasinFigure1,weconveytoosimpleanotionofsocialinvesting.Whilethereislikelysome tradeoffbetweensocialandfinancialreturns,itisalsoquitelikelythatsocialinvestmentsinhabita largerspacethanthelinearrelationshipimplies.39Financialfirstinvestorscanfocusuponproductswith highfinancialreturnsandvaryingdegreesofsocialreturnswhileimpactfirstinvestorswillsearchfor productswithhighsocialreturnsandvaryingdegreesoffinancialreturns.Theoptimalpointforevery investorwouldbeproductsofferingbothhighfinancialandsocialreturns.Whileideal,thesupplyof productsinthisendofthespectrumwilllikelybesmaller.
MARKETRATERETURNSORPHILANTHROPICSUBSIDIES?
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LookingAhead
Ourreviewofthecurrentlandscaperevealsboththetremendousgapsandtheopportunitiesto empowerwomenandgirlsthroughinvesting.Aswelookahead,weseeseveralpromisinglinesofaction thatcouldstrengthenthegenderlensinthesocialcapitalmarkets.Whiletheroadaheadwillnotbe easy,itdemandsacreative,fieldbuildingapproachsowecanfullyleveragethepowerofthesocial capitalmarketstogeneratepowerfulresultsforwomen. Supportadiversityofsocialinvestmentproductswithagenderfocusacrosssocialsectors.Weneedto strengthen,supportandmakevisiblethegenderlensinmicrofinanceandcommunitydevelopment vehiclesanddevelopnewfundsinadditionalsocialsectorsthatdisproportionatelyimpactwomenbut currentlylackgenderfocusedproducts. Addressinvestmentperformancebothfinancialandsocial.Alandscapeofinvestmentsofferinga diversityofriskandreturnswouldbestmeettheneedsofinvestorsacrossthespectrum.Atthesame time,wealsoneedtoimproveourcurrentassessmentsandreportingontheimpactofinvestmentson womenandgirls. Bringinnewsocialinvestors,particularlywomen,tobuilddemandforproductswithagenderlens. Newsourcesofcapitalwillbeneededtosupportthenewproducts.Womeninvestors,inparticular,are avaluable,untappedresourceinsocialinvesting.However,allindividualandinstitutionalinvestors shouldbecultivatedtocreateabroadbaseofsupport. Removethebarriersinvestorsfaceinobtainingsocialinvestmentinformation.Gathering andpromotingnewandexistinginvestmentopportunitiesthroughmappingandotheronlineandoffline venueswouldincreasevisibilityandreducethehurdlesinvestorscurrentlyface. Collaboratewithpartnersandsupporterstobuildabroadcoalitionforgenderfocusedinvestments. Wemustbringtogetherinvestors,researchers,funds,philanthropistsandthefragmentedinitiativesat theintersectionofwomenandinvestingtoredesignsocialcapitalmarketstobenefitwomenandgirls.
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References
Notes/References
AdaptedfromTrelstad,B.(2009)TheNatureandTypeofSocialInvestors.Retrievedfrom http://www.acumenfund.org 2 http://www.blendedvalue.org 3 SocialInvestmentForum(2007).SociallyResponsibleInvestingTrendsintheUnitedStates.Retrievedfrom http://www.socialinvest.org/resources/pubs/ 4 Robeco&Booze&Company(2009).ResponsibleInvesting:aParadigmShiftfromNichetoMainstream.Retrieved fromhttp://www.robeco.com 5 http://www.globalimpactinvestingnetwork.org/ 6 TheMonitorInstitute(2009).InvestingforSocialandEnvironmentalImpact:ADesignforCatalyzingtheEmerging Industry.Retrievedfromhttp://www.monitorinstitute.com/impactinvesting/ 7 SocialInvestmentForum(2007) 8 Robeco&Booze&Company(2009) 9 RockefellerPhilanthropyAdvisors(2009).SolutionsforImpactInvestors:FromStrategyto Implementation.Retrievedfromhttp://www.globalimpactinvestingnetwork.org 10 TheMonitorInstitute(2009) 11 Dominic,R.(2010).TheFutureofMicrofinance.InMartin,M.&Ernst,A.(Eds)Viewpoint2010:Whatisahead forSocialInvestment?Retrievedfromhttp://www.globalimpactinvestingnetwork.org 12 CGAP(2009).MIVSurvey2009.Retrievedfromhttp://www.cgap.org 13 Bankowska,E.,Pait,S.&Sinha,F.(2009)IntegratinggenderintoSocialPerformanceManagementandReporting inMicrofinance.Workingdocument;WomensWorldBanking(2008)StemmingtheTideofMissionDrift: MicrofinanceTransformationsandtheDoubleBottomLine.Retrievedfromwww.swwb.org 14 WomensWorldBanking(2008) 15 http://www.mixmarket.org/mfi/benchmarks 16 CGAP(2009) 17 WomensWorldBanking(2008) 18 http://www.oikocredit.org/socialperformance/en/home 19 http://www.responsability.com/domains/responsability_ch/data/secure_pdf/SPR_2009_rAGMF_EN.pdf 20 ConversationwithSarahLeshner,BlueOrchard 21 http://www.nytimes.com/2010/04/14/world/14microfinance.html?scp=8&sq=kiva&st=cse 22 SocialInvestmentForum(2007) 23 http://www.communityinvest.org/impact/minorities.cfm 24 ConversationwithM.Reed,TheContactFund 25 ConversationwithJ.Pryce,TheCalvertFoundation 26 Seehttp://cdfi.org/uploads/other/WIN.pdf 27 ConversationswithJorgeCalderon,Springworks,andCindyPadnos,IlluminateVentures 28 UnitedNationsEnvironmentProgrammeFinanceInitiative&Mercer(2007)DemystifyingResponsibleInvestment Performance:AreviewofkeyacademicandbrokerresearchonESGfactors.Retrievedfromhttp://www.unepfi.org 29 AmongtheexamplesisDunn,B.(2006).ModernPortfolioTheorywithaTwist:TheNewEfficient Frontier.Retrievedfromhttp://americansforcommunitydevelopment.org/ 30 UNEPF&Mercer(2007) 31 SocialInvestmentForum(2007) 32 DetailedexamplescanbefoundatParthenonGroup&BridgesVentures(2010)InvestingforImpact:CaseStudies AcrossAssetClasses.Retrievedfromhttp://www.parthenon.com 33 CGAP(2009) 34 http://www.communityinvest.org/financial/perf.cfm
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ibid Hawken,P.(2004).CorporateSocialResponsibility:HowtheSRIindustryhasfailedtorespondtopeoplewith conscienceandhowtodosomethingaboutit.Retrievedfromhttp://www.naturalcapital.org 37 Kurtz,L.(2008).SociallyResponsibleInvestmentandShareholderActivisminTheOxfordHandbookofCorporate SocialResponsibility.Oxford:OxfordUniversityPress 38 Seehttp://www.calvert.com/womensprinciples.html 39 TheMonitorInstitute(2009) 40 F.B.Heron(2003)NewFrontiersInMissionRelatedInvestingRetrievedfromhttp://www.fbheron.org
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SelectInterviews
Allison,Charles Almeida,AnnMarie Anderson,Joy Bingham,Benjamin Calderon,Jorge Evans,Connie KuhnFraioli,Lisa
TheLandscapeofSocialInvestinginWomen October1,2010 www.criterionventures.com/women
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WomenEffectsInvestments
WomenEffectsInvestmentsisshapingthesocialcapitalmarketstogeneratepowerfulreturnsfor womenandgirlsby Creatingandempoweringacommunityofwomeninvestorstoplacetheirassetsinadiversegroup ofvehiclesandexpandtheseatatthetableforwomeninsocialinvesting Supportingtheeffortsoffinancialintermediariestostrengthenandcreatenewinvestment opportunitieswithagenderlensthatgeneratebothsocialandfinancialreturns Developingthevisibility,linkagesandinfrastructurenecessarytobuildthefieldofsocialinvestingwitha genderlensbybringingtogethertheworldsofsocialinvesting,womenscapitalandgenderknowledge
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