A PROJECT REPORT ON AUTOMATION OF SCHOOLS IN VIJAYAWADA AND TENALI Submitted in partial fulfillment of the requirement for POST GRADUATE

DIPLOMA IN MANAGEMENT Faculty of Management Studies, SIVA SIVANI INSTITUTE OF MANAGEMENT, SECUNDERABAD YEAR-2010-12 Undertaken at AVVAS INFOTECH PVT LTD., VIJAYAWADA Submitted By: Sk.Fathima Sani

ACKNOWLEDGEMENT

At the outset, it is my duty to acknowledge with gratitude the generous platform that I have been presented from Siva Sivani Institute of Management, Secunderabad. I take this opportunity to express my thanks to the people who have been instrumental in the successful completion of this project. I am grateful to Professor P.Shahadia whose encouragement, guidance and support from the initial to the final level enabled me to develop an understanding of the subject. I am indebted to Mr. Sunil Tadepalli chairperson of AVVAS INFOTECH for assigning me a project full of learning and challenges at AVVAS INFOTECH. I appreciate the unstinted cooperation of Mr. Christopher without whose guidance and support this project would never have materialized. Sk.Fathima Sani JUNE 2011

TABLE OF CONTENTS 1. INTRODUCTION. 2. NEED FOR THE STUDY 3. OBJECTIVES OF THE STUDY 4. SCOPE OF THE STUDY 5. RESEARCH METHODOLGY 6. LIMITATIONS OF THE STUDY 7. INDUSTRY PROFILE 8. COMPANY PROFILE 9. THEORITICAL FRAME WORK 10. SUMMARY, FINDINGS, SUGGESTIONS

INTRODUCTION INFORMATION TECHNOLOGY (IT), as defined by the Information Technology software applications and computer hardware." IT deals with the use of electronic computers and computer software to convert, store, protect process, transmit, and securely retrieve information. When computer and communications technologies are combined, the result is information technology, INFOTECH". Information Technology (IT) is a general term that describes any technology that helps to produce, manipulate, store, communicate, and/or disseminate information. When computer and communications technologies are combined, the result is information technology, or "Infotech". Information technology is a general term that describes any technology that helps to produce, manipulate, store, communicate, and/or disseminate information. Presumably, when speaking of Information Technology (IT) as a whole, it is noted that the use of computers and information are associated .Today, the term information technology has ballooned to encompass many aspects of computing and technology. IT professionals perform a variety of duties that range from installing applications to designing complex computer networks and information databases. A few of the duties that IT professionals perform may include data management The IT sector has emerged as a major global source of both growth and employment, networking, engineering computer hardware, database and software design, as well as the management and administration of entire systems. Owing to its easy accessibility and the wide range of IT products available, the demand for IT services has increased substantially over the years.

ROLE OF IT INDUSTRY ROLE OF IT INDUSTRY The IT industry can serve as a medium of e-governance, as it assures easy accessibility to information. The use of information technology in the service sector improves operational efficiency and adds to transparency. It also serves as a medium of skill formation Computer-aided engineering (CAE) and Finite element analysis (FEA) Computer-aided manufacturing (CAM) including instructions to Computer Numerical Control (CNC) machines ,Photo realistic rendering Document management and revision control using Product Data Management (PDM).

It services engineering services r&d software products IT services (excluding BPO, Engineering Services, R&D and Software products), contributing to 57 per cent of the total software and services exports, remains the dominant segment and crossed USD 23 billion, a growth of 28 percent in FY2008. The segment is witnessing a noticeable shift from projects towards multi-year outsourcing-based relationships; remote infrastructure management is emerging as a key growth driver Future Outlook: With small and midsized businesses driven by the increased use of technology the country's information and communication technology market is estimated to grow 20.3 per cent annually to reach US$ 24.3 billion by 2011. A survey carried out to assist business heads of major outsourcers to identify reliable, innovative and tech savvy firms had listed twenty-nine India based companies amongst the best 100 IT service providers including Tata Consultancy Services, HCL Technologies, Genpact, and WNS Global Services amongst others. According to the global InfoTech analyst International Data Corporation, the Indian IT and Its market is estimated to grow at the rate of over 16 per cent to become a US$ 132 billion industry, significantly, the domestic market alone is expected to become over US$ 50 billion, with a CAGR of about 18.4 per cent. Simultaneously, the IT and IT exports are estimated to more than double to US$ 78.62 billion in 2012.Sufficient demand, strong fundamentals and a favorable environment support a positive outlook for Indian IT-BPO exports as well as the domestic market, going forward. The Indian IT-BPO industry is on track to reach USD 60 billion in exports and USD 73-75 billion in overall software and services revenue, by 2010. At the aspired levels of growth, the sector would, by 2010, employ around 2.5-3 million Professionals, directly, account for direct investment of about USD 10-15 billion, and contribute 7-8 per cent of the national GDP. However, the scope of the opportunity is significantly larger. At USD 52 billion (excluding hardware), India accounts for around 4 per cent of the worldwide spend on IT software and services. The global sourcing penetration is estimated to be growing at nearly four times the rate of absolute technology spends

IT INDUSTRY IN INDIA The Indian information technology sector has been instrumental in driving the nation's economy onto the rapid growth curve. According to the Nasscom -Deloitte

study, the IT/ITES industry's contribution to the country's GDP has increased to a share of 5.2 per cent in 2007, as against 1.2 per cent in 1998.Further, the IT and BPO industries are poised to clock revenues worth US$ 64 billion by the end of fiscal year 2008, registering a growth of 33 per cent with exports expected to cross US$ 40 billion and the domestic market estimated to clock over US$ 23 billion, according to study. Simultaneously, the Indian IT services market is estimated to remain the fastest growing in the Asia Pacific region with a CAGR of 18.6 per cent, as per a study by Springboard Research .India's IT growth in the world is primarily dominated by IT software and services such as Custom Application Development and Maintenance (CADM), System Integration, IT Consulting, Application Management, Infrastructure Management Services, Software testing, Serviceoriented architecture and Web services .A report by the Electronics and Software Export Promotion Council (ESC) estimates software exports to register a 33 per cent growth in the current financial year with export figures during FY 2008 expected to reach US$ 45 billion. The country's IT exports have, in fact, come quite far, starting from a few million dollars in the early 1990s. The Government expects the exports turnover to touch US$ 80 billion by 2011, growing at an annual rate of 30 per cent per annum.

SCHOOLS

To educate her large population, India has over 1 million schools with a total student enrollment of over 200 million students in grades 1 thru 12. Most International students that come to India for schooling, choose any of the following three types of schools:

International Schools: Large campus (10+ Acres)

Residential Schools: Mid-size campus (5+ Acres)

Day Schools: Small campus (2+ Acres)

Offer IB or IGCSE Class size no more than 25

Offer any curriculum Provide no residential facility for students Provide Provide Preferred by most residential facility residential facility Indian parents for students for students Usually new (less than 10 yr old) Two Two Two semesters/terms semesters/terms semesters/terms New Academic New Academic New Academic Year start date Year start date Year start date varies as per state varies as per state varies as per state Most schools Most schools Most schools begin in July/Aug begin in June begin in June Annual Fees: Annual Fees: Annual Fees: $6000+ $3500+ $1500+

Usually offers ICSE/CBSE Class size no more than 35

AUTOMATION OF SCHOOLS Due to large number of students in an institute, and almost double the number of parents tracking them, it is difficult and error-prone to manage an institute manually. Most of the time of your staff is wasted in data entry and paper-work. school software automates your whole institute, and allows fast & accurate data entry. This data can be used to generate any type of report, anytime, and helps principal and management to make quick decisions. cost is reduced and ONE can spend your time on more important tasks. Interestingly, most of our clients have recovered their software cost within few months of purchase.

Benefits of School software or College Software: School Management Software helps you to easily manage various entities of your Educational Institute like: Students, Parents, Fees, Outstanding, Accounts,

Financial Department, Staff, Teachers, Payroll, Management, Inventory, Shop, Stationary, Transportation and Library etc. Like other ordinary school softwares, you need not to enter same data again and again. Instead, data entered at one place can be used securely at all other departments of school. Major Modules of School Software/College Software:

Student Enquiries Software Entrance Test & Merit Lists Institute Accounting Software Students Attendance System Staff Management Software Timetable Generation Software Discipline Hostel Infirmary/Health Library Management Software Transportation Management Schedules & Reminders Send SMS from Mobile External devices Integration Student Registration & Admissions Fees Collection & Receipt Printing Students Information System Staff Attendance Academics(Examination Management) Activities/Events Management Front Office/Reception Recruitment Management Inventory/Shop/Canteen Software Payroll (Staff Salary Generation) Send Direct Emails User Management Send SMS from Internet Web/Internet Reporting Advantages of Institute Management System: A large number of customers have selected Advanta Rapid ERP for their institutes because Advanta Rapid ERP is:

Reliable Affordable Comprehensive Easy to use

Avvas Infotech is a pioneering IT consultancy Services Company offering countless offshore services to a range of businesses. The company stands distinct in its breed due to its farsightedness of the trends and advancements in the field of IT.

Vision: To be a global organization recognized and respected for providing effective and high quality solutions through highly professional people & procedures Mission: Focus on achieving the objectives through service excellence, high quality performance and consistent growth built & delivered on the core values. Ensure a highly satisfied customers, employees & stakeholders.

NEED FOR THE STUDY To know about the schools which are fully automated and the compatibility of software, to know about the schools which are not fully automated and to explain them the need of automation to save their time and money. To know about the performance of other software and need of schools so company can modify their modules according to that

OBJECTIVES OF THE STUDY To know about the schools which are fully automated and the schools are which are not automated, and to determine the importance of automation of schools. To know about the processes of the school administration

RESEARCH METHODOLGY: By conducting survey using questionnaire and by comparing the opinion of different schools.

LIMITATIONS OF THE STUDY: As the distance between the schools is large it was difficult to go to all schools. As it is the admission time the administrative people were not willing to respond and the answers given by them were limited .the time allocated by the schools is very less to respond.

INDUSTRY PROFILE ROLE OF IT INDUSTRY

The IT industry can serve as a medium of e-governance, as it assures easy accessibility to information. The use of information technology in the service sector improves operational efficiency and adds to transparency. It also serves as a medium of skill formation Computer-aided engineering (CAE) and Finite element analysis (FEA) Computer-aided manufacturing (CAM) including instructions to Computer Numerical Control (CNC) machines ,Photo realistic rendering Document management and revision control using Product Data Management (PDM). It services engineering services r&d software products IT services (excluding BPO, Engineering Services, R&D and Software products), contributing to 57 per cent of the total software and services exports, remains the dominant segment and crossed USD 23 billion, a growth of 28 percent in FY2008. The segment is witnessing a noticeable shift from projects towards multi-year outsourcing-based relationships; remote infrastructure management is emerging as a key growth driver Future Outlook With small and midsized businesses driven by the increased use of technology the country's information and communication technology market is estimated to grow 20.3 per cent annually to reach US$ 24.3 billion by 2011. A survey carried out to assist business heads of major outsourcers to identify reliable, innovative and tech savvy firms had listed twenty-nine India based companies amongst the best 100 IT service providers including Tata Consultancy Services, HCL Technologies, Genpact, and WNS Global Services amongst others. According to the global InfoTech analyst International Data Corporation, the Indian IT and Its market is estimated to grow at the rate of over 16 per cent to become a US$ 132 billion industry, significantly, the domestic market alone is expected to become over US$ 50 billion, with a CAGR of about 18.4 per cent. Simultaneously, the IT and IT exports are estimated to more than double to US$ 78.62 billion in 2012.Sufficient demand, strong fundamentals and a favorable environment support a positive outlook for Indian IT-BPO exports as well as the domestic market, going forward. The Indian IT-BPO industry is on track to reach USD 60 billion in exports and USD 73-75 billion in overall software and services revenue, by 2010. At the aspired levels of growth, the sector would, by 2010,

employ around 2.5-3 million Professionals, directly, account for direct investment of about USD 10-15 billion, and contribute 7-8 per cent of the national GDP. However, the scope of the opportunity is significantly larger. At USD 52 billion (excluding hardware), India accounts for around 4 per cent of the worldwide spend on IT software and services. The global sourcing penetration is estimated to be growing at nearly four times the rate of absolute technology spends

IT INDUSTRY IN INDIA The Indian information technology sector has been instrumental in driving the nation's economy onto the rapid growth curve. According to the Nasscom -Deloitte study, the IT/ITES industry's contribution to the country's GDP has increased to a share of 5.2 per cent in 2007, as against 1.2 per cent in 1998.Further, the IT and BPO industries are poised to clock revenues worth US$ 64 billion by the end of fiscal year 2008, registering a growth of 33 per cent with exports expected to cross US$ 40 billion and the domestic market estimated to clock over US$ 23 billion, according to study. Simultaneously, the Indian IT services market is estimated to remain the fastest growing in the Asia Pacific region with a CAGR of 18.6 per cent, as per a study by Springboard Research .India's IT growth in the world is primarily dominated by IT software and services such as Custom Application Development and Maintenance (CADM), System Integration, IT Consulting, Application Management, Infrastructure Management Services, Software testing, Service-oriented architecture and Web services .A report by the Electronics and Software Export Promotion Council (ESC) estimates software exports to register a 33 per cent growth in the current financial year with export figures during FY 2008 expected to reach US$ 45 billion. The country's IT exports have, in fact, come quite far, starting from a few million dollars in the early 1990s. The Government expects the exports turnover to touch US$ 80 billion by 2011, growing at an annual rate of 30 per cent per annum.

PORTERS FIVE FORCE ANALYSIS NEW ENTRANTS As It sector contributes about 7% of Indias gdp they are many companies in India thus the possibility of new entrants in not so easy in the market as they are already well established companies like EZ school software developed by ashas dinesh and other software like edulite developed by conditech and sms school software as AVVAS InfoTech is launching its new software in to the industry they have to do market research and have to design their product depending on the requirements of the market as it is already a huge player in the market as it has provided its services in other sectors like so ,it is easy for a company to established in a market thus the possibility of new entrants in the market is not so easy as it requires huge human capital with technical knowledge and skills and adequate amount of working capital. BARGAINING POWER OF SUPPLIERS The bargaining power of suppliers is also described as the market of inputs. For a software company major suppliers are hardware suppliers for computers, printers, scanners e.t.c., for programming languages. The main suppliers in the market are Hcl, dell, hp acer and for programming languages like java, oracle, sap as there is no monopoly in the market buyer can buy the product as per the requirement .if the seller has recommended features then he can set the prices and terms and conditions according to his profit .the main drawback of software industry is they cant change their suppliers if they change supplier it requires a huge amount of capital for buying and training the people and they cant use many programming languages as it can reduces the efficiency of the product and can face many technical problems. Hence the suppliers are dominant in this sector as they cant switch on to other suppliers.

BARGAINING POWER OF CUSTOMERS Around there are 100 schools softwares in India. So it creates opportunity for school management to have their say in to pricing, quality and service of the software. Customers have wide range of options to choose .

1. 2. 3. 4.

They have to provide better service for their customers. have to differentiate their product from others product have to maintain good relation with customers. Software should be user friendly.

COMPETITIVE RIVALRY There are many software companies in India. Many companies are providing the school software, as India is growing hub for IT industry there are many players in the market the competition is very high among them .some have established their image in the market and some companies are in the processes of development .as the technology is improving their will be no saturation point for any company in the industry .some of key players in the market are EZ school, SMART SCHOOL SOFTWARE, EDULITE, EDUWARE, SKOOL MANAGER. SUBSTITUTE PRODUCTS There are only few schools in the market which are using software as they required capital, labor with technical knowledge, internet, and time. As many software provides both online and offline solutions. Online solutions are used if the school is having many branches and offline solutions are use if schools have no branches. As the major of schools have no branches and there is no need of accessing of information from many places they would like to go with simple processes which dont required any capital,or highly skilled labor. the substitutes are they can use tally for accounts.ms office for other works or if the schools are budget schools they can even maintain data by paper.

SWOT ANALYSIS: Indian software SWOT Analysis software businessmen whose product is aboardoriented could be exempted from income tax. Preferential policies mentioned above stimulate both here and abroad investment and brain drain disappears. Thus, many famous IT companies establish research centers and production base in India, such as Microsoft, Inter Apple and IBM. Some companies even divert more than half of software and development project to India. Along with coming into India, these famous companies bring about not only precious fund but also advanced supervise and technology. At present, India has 18 software parks and 7,500 listed companies, government also plan to establish new software park in undeveloped areas These positive policies basically become great power for India software development

Exploiting overseas soft ware markets successfully.India government gave special fund to Software Evolution Bureau of Electron Ministry for exploiting overseas software markets and utilized lots of overseas intellectuals. India Electron Ministry exploiting overseas software markets and utilized lots of overseas intellectuals. India Electron Ministry often opened India Software Conference in Silicon Valley and Boston with soft ware enterprise federation halted in America and America Electron Association, and held different kinds of workshop and exhibition at home and abroad for software export. They provided precious materials and important Strengths 1 Government attention 2Preferential policies Indian seems to have comprehensive understanding that software is treasure in knowledge economy Era. India government plays an important role during software industry growing up promptly In 1980, India government established long-range strategic planning for developing software; in 1986 India government made policies to encourage software export, software development and training; in 1991, India government made set a plan to build STPI; in 1998, India government made 108 pieces of measures to develop software industry. This plan asked the government to make policy environment for an aim of $50.0 billion in 2008, becoming one of the biggest countries of s oft ware product and export Detail measures include zero-tariff policy, zero circulation tax and zero service tax,

and immunity bank loan and risk investment. Moreover, governments adverting to information technology leads public passion in India.

In June 1991, India government established the first software park in Bangalore and took preferential policies-- exemption from import and export tax to encourage overseas and domestic companies, regulated limitation for small and medium-sized enterprises to introduce computer technology, and allowed foreign enterprises to control 75 percent to 100 percent of shares software businessmen whose product is aboard-oriented could be exempted from income tax. Preferential policies mentioned above stimulate both here and abroad investment and brain drain disappears. Thus, many famous IT companies establish research centers and production base in India, such as Microsoft, Inter Apple and IBM. Some companies even divert more than half of software and development project to India. Along with coming into India, these famous companies bring about not only precious fund but also advanced supervise and technology. At present, India has 18 software parks and 7,500 listed companies, government also plan to establish new software park in undeveloped areas These positive policies basically become great power for India software development Exploiting overseas soft ware markets successfully Advantages of cost India government gave special fund to Software Evolution Bureau of Electron Ministry for exploiting overseas software markets and utilized lots of overseas intellectuals . India Electron Ministry often opened India Software Conference in Silicon Valley and Boston with soft ware enterprise Legislation to protect intellectual property Software piracy prevails in India at one time, and India government takes efforts to protect intellectual property. In June 1994, India government made amendment and supplement for copyright law and prescribed that owner of copyright have right to copy software and punish the pirated. For example, that copy and distribute registered software without license is prohibited; anyone can not sell and lease software without owners authorization; Government punishes delinquents according to civil law and criminal law, the maximum sum of penalty is

200,000 rupee, or 7 days to 3 years detainment, or both penalty and detainment. These actions taken by government promote inland and international software market and stimulate software industry

India is a developing country with large population and undeveloped economy, the price of human resource is low. Software industry is human power and knowledge concentrated industry, labor cost occupies more than 40 per cent of overall cost. It is 5 times to 8 times cheaper to employ Indian technologist than other technologists from developed countries. Therefore, low cost is the first piece of brick for knock door to open international software market. Rapid development of India software industry profits from multitudinous qualified personnel. In turn, training of qualified personnel promotes software industry. India government treats software industry as star industry and the whole nation concerns soft ware industry with great enthusiasm. At present, .over 2,500 high schools set up computer class all over the country, about 400 academicals occupation with great allure in India because national income per capita is $only 330. Establish calculator and computer software major. Television station set a volume for childrens BASIC. According to statistics, monthly earnings of a high-level software engineer is $400 to $600, it is an monthly earnings of a high-level software engineer is $400 to $600, it is an occupation with great allure in India because national income per capita is $ 330. Advantage of talent India government has special understanding about introduction and utilization of talent. India government show liberal on brain drain. When India talent of software comes back from European and American countries, they bring about not only a huge sum of treasure but also reputation enhanced, even spirit of innovation. They have intimate relation with overseas fellows and each of them has a huge sum of treasure but also reputation enhanced, even sum of treasure but also reputation enhanced, even spirit of innovation. They have intimate relation with overseas fellows and each of them has a huge overseas connection network, which plays a non-replaceable role on software export. Meanwhile, they also recognize that intelligence resource consists in human brain, which can not be controlled by nationalization and administrative order. The key point is to make full use of enthusiasm and creativity enthusiasm of software development personnel of talent. India software enterprises adopt the

method of employee holding share to call full play of enthusiasm of software development personnel.

Indian education pays much attention on abilities of communication and mathematics ideation of software talent. It is believed that communication is a key to hold clients and comprehend demand English-speaking technical talent colony in India rank the second in the world, the talent possesses not only ability to listen, speak, read, write and interpret, but also thinking in English; with excellent advantage of cost can only bring about short term benefit. mathematics from definition, theorem and solution of theme . It is no wonder that general manager of worldwide software Ministry of Motorola said, The reason coming to India is full of talent here, and mathematics skill, the talent can write good software because writing software is accordance with mathematics from definition, theorem and solution of theme It is no wonder that general manager of worldwide software Ministry of Motorola said, The reason coming to India is full of talent here, and advantage of cost can only bring about short term benefit.

Strict quality assurance system Competition of software is furious world wildly, and India software enterprises are satisfied that quality is the life of an enterprise. There is a quality control department in each software company in India. From the starting of item to alteration of specification, to the final test, all steps are supervised by standard file. The first thing for India software companies is to obtain ISO 9000 authentication. Nearly levellevel 5, whereas ISO 9000 is corresponding to level 2.5 of CMM. Up to the first half year of University as the benchmark of quality management. Their final aims are to reach the supreme all of India software companies take CMM of Software Engineering Institute (SEI) of Carnegie Mellon University as the benchmark of quality management. Their final aims are to reach the supreme levellevel 5, whereas ISO 9000 is corresponding to level 2.5 of CMM. Up to the first half year of 2000, there are 12 software companies passing level 5 authentication of CMM, 5 companies are from India; 70 soft ware companies pass level 4, 42 from India; and more than 200 software companies pass is difficult to get business if you don not identify your level of CMM. Taking CMM can reduce bug in program and make delivery on time. In the past, only 30 percent of software can be completed on time,but now 70

percenunder CMM. Weaknesses Depending on software outsourcing and less domestic demand 95 percent of India software industry, mainly software outsourcing development of soft ware industry is dependent on economic background of the country, because Report of UN, culture development index of India is up to 0.446 in 1995, but only ranks the 139th in174 countries. India is an agriculture country with over 1 billion population, about 30 million people live in poverty; imperfect equipment manufacturing system, uncompleted department and small scale can not extend domestic market and provide value added service. Therefore, India software industry is lack of domestic market as firm supporter. Weakness of hardware industry The structure of Indian information industry is irrational to some degree and hardware Manufacturing is almost a blank. For example, there is no IC manufacture industry in India and all chips depend on import It is disadvantageous for long term development of Indian software without the support of domestic hardware manufacturers, since hardware is the bearer of software and the relation between software and hardware is imitate. Development of software can promote development of hardware and vice verse. Chief of Commercial Economy Department of Indian embassy said, China has a great power at hardware manufacture, whereas India takes advantage at software, such complement is destined to promote bilateral development Unadvanced Infrastructure Instant development of world software industry. Software as product of knowledge is the core of information industry. Software industry hasservice industry will be the biggest part of computer information market in 21st century and increase with high speed of 7 percent growth rate. Moreover, achievement obtained by Microsoft in human economic history has witnessed the power of software As the matter of fact, owing to abundant industrial base and investment of an immense amount of fund, developed countries are advantageous at hardware. However, software industries is based on headwork of talent and require less fund and capacity for producing, which provide an opportunity to develop at fast speed for developing countries with poor

industry and economic base. India just holds the chance and gains $3 billion by solving the problem of millennia bug. History and cultural context and geographic position Each country has its cultural tradition and inside information of culture is difficult to be understood and merged. After 200 years colonial rule by Britain, India gets a heritageEnglish, which are the official language in India and the general-purpose language of intelligentsia and business circles. In these days, India makes a fault on the right side and English become a tool for software developing Long term colonial rule makes the middle and upper people accept western ideas easily, and Indian have little handicap to exploit software according to the mode of western development country. At the same time, India has special predominance with western countries because of India belonging to Commonwealth of Nations and western trusting in Indian. For example American employs Indians to investigate Chinese market Threats Instability of political environments Horizontal competition Environment of science and technology

PEST ANALYSIS POLITICAL FACTORS This is political factors which affect a business which can be government rules and regulation toward that particular business environment. For IT industry the Indian political structure is stable, but there are fears of hung parliament due to a lack of clear majority in parliament creating fear of wrong investing in the minds of investor thereby reducing capital .U.S government has declared that U.S firm that out source IT works outside the U.S will not get tax benefits, this has caused reduction in U.SBPO contract from the U.S in the last fiscal year thereby reducing revenue from the U.S. Indian government has decided to contract IT job to Indian IT companies creating more opportunities for the company and the industry at large. In software development different countries is configuration rules and regulation are considered since client demand differs because of different system requirement. NASSCOM and DELIOTTE study (impacting economy and society 2007/2008), states that Indian government has strengthened the IT act, 2000 to provide a sound legal environment Economical factors. DOMESTIC IT SPENDING India's domestic IT market will grow around 14% this year, showing a minor decline as compared to last year's growth of 16-18%. Hence, it is expected that the country will see a minor decline in IT budget coming from its domestic market."Compared to other countries, India is in a better position. Its domestic market is expected to grow around 14% this year. We also expect that IT spend in India will see a minor decline as compared to last year. There could be some 2-3% decline as compared to last year's budget," commented Arup Roy, senior research analyst at Gartner. GLOBAL IT SPENDING Indian enterprises spending on information communications and technology (ICT) in2005 is expected to grow at more than twice the rate in the Asia Pacific region.Enterprise spending in the Asia Pacific (APAC) on hardware next year will rise 6.3per cent to $36.9bnwithsoftwareincreasing12.4 per cent to $5.6bn while telecom will grow 7.5 per cent to $132.5bn and IT services will gain 8.4 per cent to $33.6bn.In India, of the $22.88bn spend in 2005 on enterprise ICT, $3.34bn is the projectedspend on hardware, an increase of 21.1 per cent over 2004; $0.52bn (16.4

per centincrease) on software; $16.7bn (15.5 per cent increase) on telecom and $2.32bn(18.3 per cent increase) on IT services.India will remain the highest growth marketfor telecommunications with around 35 million new subscribers in 2005, an 18 percent increase from 2004, with the growth occurring in selected technologies mainly mobile. This accounts for almost one fourth of the new subscribers forecasted in Asia Pacific. Consumer segment is rapidly gaining importance, driven by adoption of mobile services. This is reflected in their increased contribution towards spending for telecommunication services, from 35 per cent in 2002 to 43 per cent in 2005. By2008 the consumer segment will account for more than half of telecommunications spending, the report said. Gartner also said that open source and offshore IT services will continue to grow, while it warned global IT vendors to take emerging competition from China seriously with at least three Chinese IT companies becoming significant global competitors by 2010. The growth in offshore BPO services outpaces the growth in global sourcing of IT services. Offshore component of global BPO services spend is expected to grow from $3 billion (2.4 per cent of total markets spend of $124 billion in 2004) to $24 billion (15 per cent of the total markets spend of$161 billion in 2007). REAL STATES PRICES Decline in real estate prices has resulted reducing the rental expenditure thusthe industry will grow if the real estate price goes down. ATTRITION Almost every sector in India is facing high rates of attrition these days. A recent Study revealed that employees leave either because of compensation reasons or due to better growth opportunities. According to NASSCOM, Indian IT-ITES industry recorded US$ 39.6 billion in revenues in 2006-07. The revenue of US$ 49-50 billion has been projected in 2007-08 at a growth rate of 24-27 per cent. The IT industry's contribution to GDP was 4.8 per cent in 2005-06. Though the IT/ITES sector is booming, it is constantly facing high attrition rates of25% - 30%. Even the big brands are also facing the same problem. Below are the details of attrition rates of various players in IT sector. According to the survey conducted by BES and Data Quest, Sierra Atlantic recorded highest attrition rate (29%) followed by Kanbay with 25% and Accel Frontline with 20 per cent. ECONOMIC ATTRACTION

There is a lot of economic attraction towards IT sector due to low cost Advantage and other factors. India, with its low cost advantage and emergence of several private players, represents the fastest growing market .Further the geographical location of India serves it the advantage of being exactly halfway round the world from the US west coast, which is another reason why India is preferred destination of many big brands. Indias development and contribution in worlds information technology sector is of highest reputation. Cities like Bangalore have become the favorite(most preferred)destinations of all the big banners like HSBC, Dell, Microsoft, GE, Hewlett Packard, and several Indian multi national firms like Infosys Technologies, Wipro, and Micro land who have set up their offices in the city. It is because the city offers good infrastructure, with large floor space and great telecom facilities. This can be judged on the basis of the high growth statistics of India and the changing outlook of the companies towards India. It is because of this growth many popular brands that have not yet build up there rigid offices in the country are making it fast to have a destination in India too. For example, Sun Microsystems, a global IT major, announced in Bangalore to double the present workforce of the company's Sun India Engineering Center (IEC) from the present 1000 to 2000 in the next two years time. IEC, which is the largest R&D center for Sun outside the US, would also focus on developing products in India to suit the needs of the Indian market, which would be benchmarked globally. Also, the presence of a large number of Indians, especially engineers, in the US gave India an easy entry into the US software market SOCIAL FACTORS These are social factors affecting IT industry which ranges from employee right, language barriers, race nationality of company or other issues. English language being widely spoken in India has help in fostering the industrys relationship and interaction in India and on the global stage. India is one of the few countries to have an increasing share of working population, since there is great availability of both skilled and unskilled labor force. Great number of institute and universities offer IT course creating room for availability of IT professional at lower cost since there is job competition. India has to produces great numbers of IT professional each year to meet its demand. India continue to produce IT professionals each year,

this has industry for IT professionals inwards. Industries have to consider the type of services the software is meant for, age difference of users, life style of the different countries of supply. It should be noted that there will always be difference in client behavior which is supported by the fact that different customers have different taste. SOCIAL ISSUES Should Industry be concern with the issue of global warming? Yes it is affected by many government laws regarding it like in china, where company with great amount of carbon emission are charge great amount of tax. Likewise being a major player in the global IT market Infosys has introduces measure to help in the reduction of carbon emission by trying to reduce its water consumption, electricity utilization, carbon emission and partnering with other companies in troubleshooting this global dilemma..

EDUCATION There are large number of universities and institutes in India offering IT education. And there are large numbers of students which ever year passed these courses and join the IT industry. The Indian labor is not only cheap but is technically skilled too to the world class level. It is due to the Indian Education System that There are large number of universities and institutes in India offering IT education. And there are large numbers of students which ever year passed these courses and join the IT industry. The Indian labor is not only cheap but is technically skilled too to the world class level. It is due to the Indian Education System that includes in its course curriculum the practical knowledge of the latest technology that is developed in world along with the fluency in English Language that imparts compatibility in an Indian technician to communicate and work throughout the world. CAREER PROSPECTS In the year 2006-07, the industry hired approximately 3, 80,000 people. Out of these, the ITe S sector hired 2, 00,000 people and the rest were taken by IT sector. The recruitment trends of some IT giants are given below: TCS- 35,000 Infosys30,000 Wipro-28,000 Satyam-20,000 Some of the areas of specialization in the IT Industry are-

Designing Research and Development in Peripheral Integration Product Quality Control and Reliability Testing Computer Manufacturing Maintenance Service System Developing /Programming /Software Engineering Networking Application Programming EDP/ E- Commerce Enterprise Resource Planning (ERP)

TECHNOLOGICAL FACTORS CAD Computer-aided design (CAD) is the use of a wide range of computer-based tools that assist engineers, architects and other design professionals in their design activities. It is the main geometry authoring tool within the Product Lifecycle Management process and involves both software and sometimes special-purpose hardware. Current packages range from 2D vector based drafting systems to 3D solid and surface modellers.CAD is sometimes translated as "computer-assisted", "computer-aided drafting", or a similar phrase. Related acronyms are CADD, which stands for "computer-aided design and drafting", CAID for Computer-aided Industrial Design and CAAD, for" computer-aided architectural design". All these terms are essentially synonymous, but there are a few subtle differences in meaning and application.CAD was originally the three letter acronym for "Computer Aided drafting" as in the early days CAD was really a replacement for the traditional drafting board. But now is the term is often interchanged with "Computer Aided Design" to reflect the fact that modern CAD tools do much more than just drafting. Current Computer-Aided Design software packages range from 2D vector-based drafting systems to 3D solid and [[Freeform surface mo |surface]] modelers. Modern CAD packages can also frequently allow rotations in three dimensions, allowing viewing of a designed object from any desired angle, even from the inside looking out. Some CAD software is capable of dynamic mathematic modeling, in which case it may be marketed as CADD computeraided design and drafting.CAD is used in the design of tools and machinery and in the drafting and design of all types of buildings, from small residential types (houses) to the largest commercial land industrial structures (hospitals and factories).CAD is mainly used for detailed engineering of 3D models and/or 2D drawings of physical components, but it is also used throughout the engineering

process from conceptual design and layout of products, through strength and dynamic analysis of assemblies to definition of manufacturing methods of components. It can also be used to design objects .

Telephony India has the lowest telephonic call rates in the world .comparison of call rates with other countries clearly depicts the difference in the call rates between the two countries. thus traffic have plunged about 75% in last 5 years. India is to have about 500 million subscriber base by 2010. India is having second largest telephone network after china. Teledensity-19.63% Internet Urban internet user subscriber base is about 32 million and which is growing at the rate of 30%.and the rowing internet use population in India is also having a tremendous growth opportunity.

COMPANY PROFILE Avvas InfoTech is a pioneering IT consultancy Services Company offering s countless offshore services to a range of businesses. The company stands distinct in its breed due to its farsightedness of the trends and advancements in the field of IT. VALUES We are a learning & creative organization that strongly believes & practices utmost organization professionalism by adhering to our commitments, providing high quality services and focusing on long term relationships based on Honesty, Trust & Integrity Open Communications & Transparent Operations Client Focus Our endeavor is to go beyond our clients expectation and achieve a high level of client satisfaction. Our belief and practice regarding client focus is to understand the clients objectives & purposes of the engagements even before we start analyzing the before requirements. Our Teams: The innate essence of team is depicted in the work style of every employee of our organization including the board of directors. Our associates display of a very high level professionalism & commitment Delivery: Our effective project management skills, efficient & effective teams, best practices & creative solutions will always ensure that the clients get the best of the deliveries in terms of performance, time & quality Core Values: Lot of emphasis is given on the values on which the organization is built and is being developed. The management & the board always ensure and highlight the importance of these values not only at the workplace and towards the stakeholders, but also in ones life and future. With this kind of focus, customers can be rest assured that they

always get the best out of our organization Business Advantage: We consistently try to make our customers feel that Avvas InfoTech is one of their Strategic Partners which could help them enhance their competitive advantages, improve their operational performance, increase their revenue and enter new markets. We make every effort to reach this preferred status by complementing all our deliveries with our efforts, experiences & values. This is one of the biggest advantage that any customer would like to partner with Avvas InfoTech Avvas InfoTechs facilities incorporate world class technology infrastructure and have excellent security setups ensuring safety to all the people, data and other infrastructure. The security systems include bio metric access controls, video surveillance and fire safety equipment. Regarding the infrastructure end, Avvas InfoTech has redundant power, internet & telephony lines ensuring the maximum possible uptime of vital resources. Business Continuity Planning The key & mission critical processes / projects will be covered with a Business Continuity Plan and will be implemented in consultation with the clients. Preventive Maintenance All the servers, systems & the networks are maintained by experts and preventive maintenance audits are undertaken at frequent intervals to ensure that unexpected breakdowns are completely minimized July 2010: Empanelled Enrollment Agency Under UIDAI Project Planning Commission, Govt. of India. August 2010: Avvas InfoTech achieves the Oracle Gold Certified Partner Status, along with winning an implementation deal on cloud offering integrating 130 locations of a customer using Oracle E Business Suite. October 2010: Avvas InfoTech achieves Microsoft Partner Status. Enhances the SharePoint 2010 Practice by establishing a Coe on the leading technology

BANKING AND FINANCIAL SERVICES The recovering global markets with need for higher levels of customer service, increasing compliance, security & regulatory norms poses a new challenge to the financial institutions. Effective & Efficient IT solutions & deployments will ensure that you stay ahead in this aspect and absolutely worry free. Avvas InfoTech helps financial institutions of all sizes in developing & deploying the right kind of IT Services & Solutions that are required for the industry and with a futuristic outlook. Our Financial Services include below mentioned services: Application Development / System Integration Business Process Outsourcing ocess Performance Analytics and Management Enhanced Risk Management capabilities through integrated real real-time analytics Portfolio Accounting & Reporting IT Consulting Infrastructure Management Services nagement Avvas InfoTech provides you the long term speed and agility in order to easily and quickly adapt to evolving environments. We specialize in: Total compliance with new standards and procedures Streamlining transact transaction processing and other regulations Rapid implementation of new products and services by integrating data sources with modern systems COMMERCIAL REAL ESTATE Real Estate in India of late has become one of the most unpredictable businesses. Yet, there are continuous developments & activities in this segment. Avvas InfoTech (the name itself means housing) is just there to take care of your technology related bricks while you continue to cement bricks your way to success. In this domain, Avvas InfoTech offers a wide range of services

including: 1. ERP Implementation 2.SystemIntegration RFID Security& Surveillance Gate& Visitor Managemen Management 3. Communications Connectivity i. Wireless Technologies ii. Wire line Technologies Networking & Maintenance Fiber Technology EDUCATION Avvas Infotech provides world class campus management solutions for K K-12 Schools, Colleges, Universities, Ed Educational Institutions, Training Canters & Academies. A tightly integrated, yet flexible solution which is very easy to deploy and operate with even little or no knowledge on IT is being offered by Avvas InfoTech in exciting packages. With these solutions, the campus is now accessible 24by7 for all the related stakeholders Management, Staff, Students, and Parents l . The key features include: Campus Management ERP Solutions Systems Integrations a. Bio Metric b. RFID c. Smart Card d. GPS SMS & Email based solutions Analytics Facility Management including Libraries, Sports & Cultural Activities Communications & Networking Solutions Customized software development

Outsourcing Solutions including document management, e marketing etc., e-marketing This one stop solution from Avvas InfoTech is very robust and can also be chosen as a replacement to various standalone software that are already in place. Let Avvas take care of your end to end IT & ITES needs. HEALTH CARE Overwhelmingly increasing digital data and the need for the same is one of the prime concerns of the Healthcare Industry. Avvas InfoTech provides world class solutions around effective information management and storage systems which are the need of the hour. We also provide customized solutions for all your healthcare needs, be it information management, patient services, finance and reim reimbursement, or any other services associated to your industry. Hospital Management Systems: A solution tailor made for various types of hospitals ranging from small clinics to super specialty hospitals all with an aim of centralizing, streamlining, monitoring & analyzing the day to day operations be monitoring it real time patient reporting, billing & marketing. This enables the hospitals managers to focus on the valuable healthcare services that they provide to the public. Outsourcing Solutions: With a team of professionals experienced in the healthcare of domain, Avvas InfoTech would be the right destination for the healthcare industrys outsourcing needs. Our services include: Data Management Medical Writing Analytics HOSPITALITY Avvas InfoTech offers a wide range of services to the hospitality industry. Apart from providing standardized solutions, Avvas InfoTechs domain & technology expertise can be utilized by the clients for their end to end customized solutions for their dynamic hospitality needs which may include: ic 1. IT Solutions & Integration ERP & Application Development RFID / Barcode based solutions Mobility Solutions

Customer Relationship Management 2. BPO Services Contact Centre & Helpdesk Services Customer Interaction Centre outsourcing HR & Payroll Outsourcing 3. Infrastructure Services Infrastructure Planning Maintenance 4. Self Service Systems Kiosks Web Check- INS MANUFACTURING Efficiencies, Effectiveness, Process Re Engineering, Time to Market, Productivity, Re-Engineering, Workforce Management, Controlling, Finance, Order Management, Preventive Maintenance, Re-Orders, Asset Management, Warehouse Management looking Orders, Management, to measure, analyze & improvise these metrics?? Leave that to Avvas InfoTech to do it for you Avvas InfoTech helps your manufacturing establishments by: Implementing ERP Solutions Establishing Connectivity between various units System Integrations Portal & Intranet based Solutions PUBLIC SERVICES Avvas InfoTech has a holistic approach to both government as well as public service organizations. We have developed global industry expertise in developed collaborating with alliances across the public and private sectors. The world world-class team has hands on experience in helping companies to identify and develop proven solutions for accomplishing great performance. Avvas InfoTechs significance in Public Sector: Drive efficiencies through data sharing & integration Provide integrated workflow solutions

Offer application support and management services Develop public safety emergency response systems Provision of communication & network related solutions Business Outsourcing Jobs including setting up of public interaction centers Our expertise in the domain specific tasks enables us to handle a project at any stage of its development cycle and deliver it staying compliant with the government budgetary allocations while sticking to the strict time schedules. These qualities have made us the preferred partners for most of the government organizations. These innovative technological solutions have proven to b be improving their processes, information bases, workflows, linkages, communications, and provisioning Business Advantage We consistently try to make our customers feel that Avvas InfoTech is one of their Strategic Partners which could help them enhance their competitive advantages, improve their operational performance, increase their revenue and enter new markets. We make every effort to reach this preferred status by complementing all our deliveries with our efforts, experiences & values. This is one of the biggest advantage that any customer would like to partner with Avvas InfoTech

RETAIL Everyday is a new day and a new start. One of the most dynamic yet interesting, competitive yet compelling business segments of the modern day. Creativity & itive bold decisions is the key to stay on top of the retail business. This is what exactly Avvas InfoTech helps you and your organizations to be. Whether you are opening a new retail operation or expanding your existing facilities; adding new verticals or managing your stores & stocks; placing new orders or running marketing campaigns; managing your customer care or reaching out to your customers; running compelling offers or analyzing your performance we are there to help you in each of these. With Avvas, you can address all your retail IT & ITES requirements including: Store Management System Systems RFID

Data Management Analytics Campaign Management Online Identity Promotions Stock Management Customer Support Relationship Management Application Development At Avvas, Application Development is tailored to each customer's special needs and IT environment with individual unique features. In addition to developing applications with unique customizable features, Avvas InfoTechs consultancy consultanc services include independent assessment and implementation advice to a company's internal applications, systems and networks. We have suitable solutions with market proven methods and tools to enable better management of all applications, systems and networks. Along with our Best Practices, we offer quick networks. solutions for software customization compatible to various operating platforms. With rich domain knowledge and a strong project management framework, Avvas InfoTech ensures that your applications are developed quickly and deployed to developed perfection. We associate ourselves with the customers and ensure that we accomplish the service levels on the most critical parameters of application development- on time, seamless, and cost cost-effective. Application Modernization tion Though there is a wide range and availability of software applications, technology and break through inventions, most of the organizations are finding it difficult to come out of their legacy systems. Application or Legacy Modernization Services from Avvas Infotech either in form from of consulting, implementation, development and maintenance can help you to break free and get empowered with the latest technology that can lead your organization towards efficiency and effectiveness The Process With wide range of tools, data & report migration techniques, and an experienced

consulting team in handling varied legacy systems like COBOL, FoxPro, VB, etc., we offer your organization, the best suited technology based on your requirements, budget and vision. We also help your Management, IT teams & End users to catch up with the latest e technologies with excellent Change Management and End User Training, Documentation & Support offerings. Avvas InfoTech can help migrate your legacy systems to a wide range of technologies including: SAP Microsoft Technologies Java Based Applications Oracle Cloud Based (SaaS, HaaS etc.,) Services Cloud Services In todays world of uncertainty and competitiveness at various levels, IT is proving to be the key in staying on top of the dynamics market, product, service, people, efficiencies In short, IT has to become the way of life for the business wanting complete control and growth With the further changes and more volatility in the markets, the life span of more IT Applications has reduced drastically with new requirements pouring in day by day and often leading to a complete change in the architecture needing a re-investment Implementing perfect systems, maintenance and enhancements require a lot of valuable time from the management, which otherwise could be used to managing the core business of the organization. Avvas InfoTech offers a wide range of cloud services including consulting, implementation, maintenance and support. These services help the clients in: Reducing over 60% in the Total Cost of Ownership Eliminating huge capital investments Avoiding the need to maintain & manage specialist IT teams Staying worry free about up gradations and vital enhancements

IT Infrastructure Services IT Infrastructure plays a vital role in every decision related to your organization. Effective IT Infrastructure planning, management and support is required to keep your IT & IT Enabled applications & services up and running with high availability, scalability and secure. Avvas InfoTech offers the following IT Infrastructure Services: 1. Managed Services: We offer a wide range of Managed services including Server, Database, Storage, Backup, Applications management that are vital for day to day operations. 2. IT Service Desk: After having set up all the applications and systems, Avvas InfoTech can help you in managing your IT services by setting up a service desk. Avvas InfoTech has dedicated tools and products to manage the IT Services and establishing an IT Help Desk that could track, report and even send out alerts. 3. Network Services: If you are setting up a new office or manufacturing location, we can help you establish and implement an efficient & secure network system. For other connectivity solutions, we have tie ups with leading telecom providers and can get you the best solutions regarding data & voice connectivity. 4. Data Centre Services: We will help you in developing a robust Data Centre infrastructure at your premises. We offer various services including data centre consulting, building, operating and even training services. 5. Migration & Deployment: We have a strong consulting and process framework through which we can handle all your migration and deployment services. Testing Services The testing practice at Avvas InfoTech includes consulting services, functionality testing as well as the end to end documentation support. These testing services are executed through a pool of varied expertise in the testing domain as well as with strong functional overview. A combination of all of the above ensures quick and valued results for the clients. Our strong project management skills ensure that the services follows standard testing cycles or adapt to the phases as per the client requirement. Our standard reporting process ensures that the program is transparent and the client receives all the feedback, results and the status of the project on time and with value.

Business Process Out Sourcing - Back Office Get rid of your time consuming, manual oriented & disjointed processes and start focusing on your customers. Avvas InfoTechs BPO division offers a wide range of Back Office solutions including data entry, document & image management, order & other transaction processing including HR & Payroll. Avvas InfoTech has capabilities and experience to provide the Back Office services to different types of organizations round the clock and within a strong process & management frameworks. Another strong reason for you to choose Avvas InfoTech for your Back Office solutions is our expertise in synergizing IT consulting and application support to our Back Office solutions making them more process oriented and efficient. Avvas Back Office solutions can help you realize tangible benefits by: Reducing Costs Reducing the Turn Around / Cycle Times Improving Data Quality Improving Data Accuracy Streamlining Business Processes Saving valuable resource time Improving overall Quality of the work End User Outsourcing These services are offered on a short term or long term basis and can also be used as the first level User Acceptance Testing in terms of application stability and performance. Moreover, these services are executed through a project plan monitored closely and come with a host of MIS reports that prove valuable for the clients ome management as well as the IT teams. Lead Generation & Nurturing Need an extra hand in increasing your leads? Engage Avvas InfoTechs Lead Generation & Nurturing team. Enter into the first phase of the sales cycle with extra support from a team of well qualified & professional associates. Avvas InfoTech offers a wide range of Business Process Outsourcing solutions that helps you to always stay on top of your leads & image.

The lead generation practice deploys the usage of various media & strategies including email, telephone, mobile, internet & direct mail that can help you to keep your brands / services on the top of the mind for your potential customers. This enables you to understand your customers even before your sales team meets them in person. Deployment of dedicated teams & account managers in addition to strict data quality & governance policies deployed at Avvas InfoTech ensures you of a secure, yet transparent process of lead generation for your organization. Avvas InfoTechs services can be engaged either on a long term operation or for planning & execution of independent sales or marketing campaigns Technical Support Keeping up to the dynamic world of technology that is adding thousands of products & services to the world every day itself is a challenging task that requires most of your valuable time and effort. With a plethora of products and services coming in, Support now plays a much bigger role in determining the success of a product or service. Technical support is not only required for the customers, but also your sales & marketing teams who are always on their foot in winning deals for you. Avvas InfoTech has the capability to host & scale up any size and nature of technical support that is required for a smooth functioning of your business operation. Avvas InfoTech can be considered as a business partner that helps you realize long term benefits with our three tiered technical support system. Managed by experts and with a team of experienced & professional associates, your clients, customers & staff can be assured of world class support experience. Staff Augmentation > The Service Resource / Staff Augmentation is an area where employers can make efficient large scale strategic savings on resourcing requirements. Organizations can keep a flexible effective workforce to hand and maintain resources through difficult times

or for short term projects. Avvas InfoTech maintains the necessary internal bench and an extensive database of available skilled talent to offer its customers an immediate response to their resource augmentation requirements. Maintaining a strict SLA of hit ratio, no noshows and attrition matrices, Avvas InfoTech works as an extended arm for its customers and saves clients from heavy investments and hassles of screening, hiring, training and deployment of candidates. Avvas InfoTech today is a well established brand and is amongst the prominent players in the Resource Augmentation business in India with a strong presence. Our software development practice complements the resource augmentation business through cross skilling, continuous learning and technology enablement for continuous employees across business divisions. Centralized Delivery Model(CDM) CENTRALIZED DELIVERY MODEL(CDM) MODEL(CDM): Why CDM? Meet cost, resource, project, and risk requirements Quicker delivery response at the desired value Just in time approach & On budget execution Key Features Single point of Contact - Program Management Office (PMO) Rapid & Flexible Scale Up of right skilled resources Predictable and consistent high istent high-quality performance Continued stability of service Capabilities Avvas InfoTech now has a matured recruitment engine and is able to offer its growing Application Engineering and Workforce Solution Services to a wide range of organizations. With our combined domain expertise and in depth knowledge, ns. in-depth we were able to cater to varied requirements of our huge number of satisfied clientele. Our Sourcing Capabilities include: Strong Recruitment Team Strong team of 60 that includes technical recruiters with large scale staffing

experience. Access to all sources of Recruitment Supply Chain. Stringent Selection Process Interview panel drawn from our Development Centers. Association and Partnerships with leading companies for technical ciation evaluation of candidates. Matured Consulting Practice Strong nucleus of technical resources around which we fashion a mature consulting practice. Complete automation of consulting services ensuring faster response and consulting uncompromising servicelevels. levels.

E-Commerce E-commerce has already occupied as significant position in business processes. It commerce is now important that what speed it is being deployed, what are the effective & best solutions that exactly fit your requirements and more importantly how you manage olutions the applications. Avvas InfoTech guides you through each and every stage of EE Commerce deployments be it a very small delivery or a huge project linking several processes, applications, technology and locations. plications, Custom Web Applications & E E-Business Solutions: Avvas InfoTech offers customized solutions that help you stay on top of the E EMarket. These solutions include Website development, design & deployment E-Commerce sites for on Commerce on-line business Backend connectivity to your applications & systems Optimization Online Branding & Image: A mere web presence does not matter these days. Your real world branding efforts must be complemented with almost equal focus in the e world. Avvas InfoTech e-world. offers a wide range of services that exactly suit this requirement. These include: Online Identity Creation & Management Search Engine Optimization Social Media Marketing ial

Direct E-Marketing Marketing Creative Branding Enterprise Resource Planning In this current competitive business environment, it has become mandatory for Business Institutions to plan for a streamlined enterprise wide applications that will applications help them stay on top of virtually everything pertaining to their business. With the critical data needs and business requirements of smooth transactions, efficiencies, seamlessly integrated operations increasing by the hour, ERP (Enterprise Resource Planning) implementation has become a must. Avvas InfoTech has the right kind of resources, functional & technical expertise that can help you in choosing the right kind of ERP for your business and implementing the same to perfection. Avvas InfoTech offers you the below services through its Pre implementation, Pre-implementation, Implementation & Post Implementation frameworks : Business Advantage: i. Consulting: A part from helping you to choose the right kind of ERP, Avvas InfoTech also helps you Capability Analysis, Infrastructure Planning, Project Management, New Dimensional Products and with other value additions. ii. Design: Avvas InfoTech helps you in designing your business processes and with Functional & Technical Designing in line with the organizations overall goals & Designing objectives with regards to the ERP selection & implementation iii. Implementation: Be it the first time implementation or upgrading your existing ERP or Rolling out to your other locations or even mig migrating to a new ERP, Avvas InfoTech has strong implementation roadmaps and expertise to help you in seamless deployments and a smooth go go-live. iv. Testing:

Avvas InfoTech offers you a wide range of testing services with respect to your ERP deployment. These services even include the co ordination of User ese co-ordination Acceptance tests apart from the normal testing procedures. Avvas InfoTech also offers you the testing services as an independent service. This means that even if the implementation is carried out by a different vendor, we can different help you with the testing process as a third party tester and give you a valuable hand along with coordinating with the implementer. v. Readiness: Success in any ERP implementation depends mostly on the participation & reception by the organization & its employees undergoing the implementation. Avvas InfoTech offers you and your employees a high level of support throughout the implementation and in getting ready for the go live. Change Management, End go-live. User Training, Documentation, Sharing of Process Maps & Templates are taken Sharing care in this service. vi. Support: Avvas InfoTech offers multiple support options including Post Implementation Support, Change Request & Service Management that could be utilized round the clock, at multiple locations and under expert project managers and support teams ocations

Knowledge / Content Managem Management : Information is useless unless it is available at the right time to the right person. With the outburst of technological enhancements, information is getting collected from various sources. Managing the information seems to be more difficult. Multiple work locations, people on work constant move, longer lead times for document / content approvals, sharing of information & updates, etc are the key areas where Avvas Infotech can help you. Unavailability of a strong content management system leads to ever escal escalating expenditures on IT which only affects in increased chaos and impacts the efficiencies. Avvas InfoTechs Content, Collaboration & Portal Solutions practice helps organizations across industries to manage their content efficiently by offering the below services: Consulting Services Knowledge Management Web Content Management Enterprise Portals & Intranet Document & Image Management

Enterprise Search Content Migration System Design & Implementation Microsoft Sharepoint Microsoft SharePoint is the business collaboration platform for the Enterprise and the Internet. When people need to work with other people, with content and information, or with line-of-business data, they can use the rich, out-of of-the-box set of integrated capabilities in the SharePoint 2010 platform. Avvas InfoTech is one of the early IT Companies to offer the Microsoft SharePoint 2010 Services to its customers. Identifying the huge potential with the offering and the customer successes, Avvas InfoTech had set up an exclusive Centre of Excellence dedicated to SharePoint 2010. With highly certified professionals in SharePoint 2010, Avvas InfoTech can be your right destination for any MOSS or SharePoint 2010 deployments or Migrations. oyments SharePoint 2010 helps companies: Deliver the best productivity experience by letting people work together in ways that are most effective for them. Whether through the PC, browser, or mobile device, SharePoint 2010 offers an intuitive and familiar user experience. These capabilities are significantly enhanced by the way SharePoint 2010 and Microsoft SharePoint Office 2010 work together, letting people increase productivity while using familiar products and tools. Cut costs with a unified infrastructure that offers enterprise-scale manageability scale and availability. Whether companies deploy the platform on premises or as hosted on-premises services, SharePoint 2010 lowers the total cost of ownership by offering an integrated set of features and by helping companies consolidate their businessconsolidate business productivity solutions on top of SharePoint Server. Companies can then reduce costs related to maintenance, training, and infrastructure management. Rapidly respond to business needs Rapidly respond to business needs with dynamic and easily deployed solutions. SharePoint 2010 offers the tools and capabilities for end users, advanced users, and professional developers to design and create business solutions that can be integrated with existing company data, tools, and processes.

Wireless Solutions With its widespread usage and applications that suit almost all types of industries and organizations, the Wireless & Embedded solutions market is growing exponentially with a wide range of devices with multiple functionalities. Avvas InfoTechs Wireless & Embedded practice helps your organization in implementing the best of the breed solutions that are reliable, responsive and cost effective along with meeting your long term requirements. The host of services in this practice include: RFID & Smart Card Devices Barcode Scanners Handheld Devices Security & Surveillance Devices Access Control Systems Mobility Services Using the latest technologies & partnering with global system suppliers, Avvas sing InfoTech Offers Wireless & Embedded Solutions to a wide range of industries. Workflow Management Organizations spend lot of time and effort in managing the workflows within and across various departments. Sometimes, the business processes might be too complex operationally that considerable delay can be noted for auctioning of few workflow items. Avvas InfoTechs smart workflow management solutions components and re reusable components will make things seem very simple and hassle free for your organization. The workflow management solutions from Avvas Infotech comprise of Evaluation of Business Process Business Process Automation consulting Customized Workflow Management solutions Integration with communication media Integration with Office Automation products In short, Avvas InfoTechs Workflow Management offers you the following benefits: Increased efficiencies

Improved productivities Reduction in operational costs Centre of Excellence Continuous Improvement in terms of technology, solutions & deliveries is one of the focus areas of Avvas InfoTech. In order to achieve the best results out of the InfoTech. dynamic world of technological advances, ever evolving & more complex business challenges that the clients face, Avva InfoTech is setting up Centre of Excellence Avvas over technical and process oriented domains. These teams not only develop standard frameworks and proof of concepts, but also record & share best practices and perform R&D on advanced usage of the technology including cross application & merging of various technologies to help the customers achieve much broader goals with least complexity, cost & within shorter timeframes. So far, Avvas InfoTech has set up Centre of Excellence in the below areas & vvas technologies: Microsoft SharePoint 2010 SAP Business Objects Oracle E-Business Suite Business Consulting Public Sector Quality Policy To ensure customer satisfaction by providing solutions that meet their expectations and address their requirements At Avvas InfoTech, this will be ensured by : , Understanding the clients needs & challenges Following standard Quality Assurance Checks in coordination with the delivery teams Consistently delivering solutions on schedule through continuous improvement of people, processes and technologies Project Management

Avvas InfoTech follows robust project management processes. Experienced project & delivery managers ensure that the best practices of project management are followed at each stage of the deliverable. Focus is given on proper documentation. Standard as well as customized templates are being deployed by the project managers at Avvas InfoTech at various stages of the projects to ensure tracking, direction and valuable inputs & MIS to the clients as well as the organization. Standard delivery models, strong communication plans & reporting mechanisms, performance reviews etc., followed rigorously at various levels of the organization ensure high quality & timely deliverables with high value to the customers. Tools: Avvas InfoTech uses a wide range of project management tools both developed indigenously as well as the readily available products in managing the projects. To enable effective management of projects even while working at multiple locations, Avvas InfoTech had developed own mechanism which proves very valuable. MIS (Management information systems We have a dedicated MIS team that captures, analyzes and publishes valuable information, dashboards etc., on a periodical basis which is essential for measuring the health of the projects as well as monitoring the direction towards the organizations goals and vision. On the clients front, the MIS team releases a host of reports as followed by Avvas Infotech and also as per the requirements of clients based on the type of information, periodicity, etc., The MIS teams constant co ordination with the delivery, HR & Finance teams ensures smooth and seamless integration of various information requirements and delivery tracking.

MARKET RESEARCH Market research is any organized effort to gather information about markets or customers. It is a very important component of business strategy.[1] The term is commonly interchanged with marketing research; however, expert practitioners may wish to draw a distinction, in that marketing research is concerned specifically about marketing processes, while market research is concerned specifically with markets.[2] Market Research is a key factor to get advantage over competitors. Market research provides important information to identify and analyze the market need, market size and competition. Market research ,as defined by the ICC/ESOMAR International Code on Market and Social Research, includes social and opinion research, [and] is the systematic gathering and interpretation of information about individuals or organizations using statistical and analytical methods and techniques of the applied social sciences to gain insight or support decision making.[3] History Market research began to be conceptualized and put into formal practice during the 1920s, as an offshoot of the advertising boom of the Golden Age of radio in the United States. Advertisers began to realize the significance of demographics revealed by sponsorship of different radio programs. Market research for business/planning Market research is for discovering what people want, need, or believe. It can also involve discovering how they act. Once that research is completed, it can be used to determine how to market your product. Questionnaires and focus group discussion surveys are some of the instruments for market research. For starting up a business, there are some important things:

Market information

Through Market information one can know the prices of the different commodities in the market, as well as the supply and demand situation. Information about the

markets can be obtained from different sources, varieties and formats, as well as the sources and varieties that have to be obtained to make the business work.

Market segmentation

Market segmentation is the division of the market or population into subgroups with similar motivations. It is widely used for segmenting on geographic differences, personality differences, demographic differences, techno graphic differences, use of product differences, psychographic differences and gender differences. For B2B segmentation firm graphics is commonly used.

Market trends

Market trends are the upward or downward movement of a market, during a period of time. The market size is more difficult to estimate if one is starting with something completely new. In this case, you will have to derive the figures from the number of potential customers, or customer segments. [Ilar 1998] Besides information about the target market, one also needs information about one's competitors, customers, products, etc. Lastly, you need to measure marketing effectiveness. A few techniques are:

Customer analysis Choice modeling Competitor analysis Risk analysis Product research Advertising the research Marketing mix modeling

EXECUTIVE SUMMARY This report is based on the topic market research and promotion in AVVAS InfoTech ltd., promotion is followed from the enquiry of school software , forwarding the information to the central office based in AGRI GOLD pursuing the enquiry from the central marketing with the about their requirements. Further the report deals with the coordination of marketing department with technical and development department in the designing of the software modules and getting the final drawing approval for the software. The purchase of other programming languages like oracle and java and share point 20.10 is done by the purchasing department by coordinating with technical department by their requirement. Coordination of activities of purchasing, marketing and technical is done by the planning department. Designing and developing of software is done by technical department. after completing designing of the software depending upon the requirements of the customer it is send for testing and trail version is installed to make them go through the software and to report complaints if they need any changes later the full version is installed till the realization of the final payment from the customers is done. the market research done by me found out that ez school is the main competitor .as most of the schools are budget schools so software should be economically designed and according o their needs since most schools doesnt know about automation so they should be informed about importance of automation of school. Which are schools are automated the staff employed are not well trained about it, they want less modules as they feel more modules make their work complicated,