2011

Media Kit
Print Publication

For iSixSigma Advertising Information Contact: Linda Cadigan (U.S.) 1-877-iSixSigma x8852 (877-474-9744) (Intl.) 1-206-491-2125 linda.cadigan@ctqmedia.com
A DIVISION OF

iSixSigma Magazine is the award-winning guide to successfully implementing Lean Six Sigma. Every other month iSixSigma Magazine delivers indispensable insights, profiles, methodologies, strategies, research and tools dedicated to helping its readers resolve todays business issues.

2011
BUSINESS REVENUE
$50M-$999M (43%) <$50M (19%) Quality/Deployment Leaders (9%) Green Belts (12%) Master Black Belts (14%) Business Leaders (23%)

Readership Profile
ROLE DISTRIBUTION
Champions (2%) Black Belts (30%)

$1B
(38%)

Quality Professionals (10%)

SCOPE OF COMPANY DEPLOYMENT

Enterprise-wide (37%) One or more business units (18%) Small-scale pilot (6%) Not applicable (10%)

INDUSTRY EXPOSURE
Government (4%) Manufacturing (17%) Telecommunications (5%) Services (6%) Other (33%) Computer Related (4%) Aerospace/Defense (4%) Financial Services (9%) Healthcare/ Pharma/Biotech (14%) Automotive (4%)

Using other process improvement methodologies/tools (9%) Not using Six Sigma (6%) Trained Six Sigma resources, no formal program (13%)

PEOPLE EMPLOYED AT COMPANY

1-500 (25%) 501-2,500 (17%) 2,501-10,000 (19%) Don't know (4%)

WORLD-WIDE REACH

More than 25,000 (25%) 10,001-25,000 (10%)

North America Asia Europe Oceania

65% 17% 13% 1%

Africa South America Other

2% 1% 1%

Male/Female: 73/27%

Interested in learning more about iSixSigma Magazine: 66%

Source: iSixSigma Reader Survey, August 2009 and Registration Data, September 2010

www.isixsigma.com www.isixsigma-magazine.com
For additional information, contact Linda Cadigan N 1-206-491-2125 N linda.cadigan@ctqmedia.com

2011

Readership Numbers

iSixSigma Magazines thorough Lean Six

MAGAZINE READERSHIP
Location Where iSixSigma Magazine Is Read % At home. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 60 At work . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57 While traveling . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38 Elsewhere . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 Time Spent Reading % Less than 1 hour . . . . . . . . . . . . . . . . . . . . . . . . . . 23 1 to 2 hours . . . . . . . . . . . . . . . . . . . . . . . . . . . 46 2 to 3 hours . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 3 to 4 hours . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 4 hours or longer . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Action Taken as a Result of Reading iSixSigma Magazine % Talked to someone about something read. . . . . . 76 Passed along information to a colleague or business associate . . . . . . . . . . . . . . . . . . . . . . 73 Marked, clipped article for future reference. . . . . 67 Visited isixsigma.com or isixsigma-magazine.com . . . . . . . . . . . . . . . . . 59 Found new products or vendors . . . . . . . . . 11 Got contact information for vendors . . . . . . 9 Amount of Each Issue Read % 25% . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 50%. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22 75% . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30 90% . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 100% . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
Source: iSixSigma Subscriber Study, 2007

Sigma analysis makes each issue a valuable

resource to refer to time and again whether

flipping through the pages of the magazines

lining your shelves or clicking through our complete digital archives.

iSixSigma advertisers in 2010

Accenture Air Academy Associates Alvarez & Marsal American Society for Quality Bisk Education/University Alliance Breakthrough Management Group International CALIBRE CMS Research Cornerstone Six Sigma & Consulting CPS Professional Services, LLC CS International Deloitte GE Healthcare Gemba Academy GOAL/QPC IBM iGrafx Instantis Juran Institute, Inc. Kaufman Global Key Performance Lennox Hill MainStream GS Management Science & Innovation Minitab MoreSteam.com LLC Motorola, Inc. Novaces Oklahoma State University Palisade Corp. PowerSteering Software PQ Systems Quality America QuantumSix RACE Rath & Strong Realization SigmaFlow SigmaPro SigmaXL Six Sigma Management Institute Six Sigma Ranch & Winery SSA & Company Statgraphics Centurion The Bulsard Group, LLC The Quality Group University of Buffalo Villanova University Continuing Studies Vivisimo VRI

Jessica Harper

Editor in Chief, iSixSigma

PUBLISHERS STATEMENT
iSixSigma Magazine Paid Circulation Total Readership 10,400 14,800
Data as of September 2010

www.isixsigma.com www.isixsigma-magazine.com
For additional information, contact Linda Cadigan N 1-206-491-2125 N linda.cadigan@ctqmedia.com

2011
EDITORIAL MISSION

Overview

Written for business professionals, iSixSigma Magazine offers a breadth of content to address all facets of Lean Six Sigma deployments and to engage readers at all experience levels. Through the analysis of current trends and issues, the magazine provides practical advice to help readers stay on top in todays competitive marketplace and be more effective on the job. Expert contributors cover the latest methodologies, strategies and tools, and provide insights to help the readers better satisfy their customers and run their businesses more profitably. In iSixSigma Magazines bi-monthly articles and features, readers learn from other change agents who have successfully solved their business challenges.
The Department of Defense represents the worlds largest Lean Six Sigma deployment. Tens of thousands of practitioners take advantage of the information available in iSixSigma Magazine and on iSixSigma.com to increase their knowledge and improve the application of the performance improvement methodology. Those resources have been instrumental as we continuously improve our support to the Warfighter. J.D. Sicilia Director, Strategic Management and Performance U.S. Department of Defense Air Academy Associates is proud to have a long-standing relationship with iSixSigma. Their focus on timely and practical content and their attention to excellence are reflected in each issue of iSixSigma Magazine, on the pages of iSixSigma.com, and in their iSixSigma Live! events. Kathi Swagerty Strategic Campaign Director Air Academy Associates

FEATURED AREAS AND TOPICS

Corporate Leadership: Interviews with business leaders discussing the successes and failures of their deployment. Research: Leveraging the largest community of Six Sigma professionals in the world, iSixSigma collects data and distills the findings into lessons learned and best practices. Final Tollgate: DMAIC and DFSS case study storyboards and associated commentary, read as if you were at the post-control tollgate of a project. Strategy: Exploring the challenges and opportunities faced by todays organizations, so leaders can ensure initiative success. Methodology: Experienced practitioners share how to make the most of the Six Sigma methodology. Tool Spotlight: Everyone needs a refresher now and then. We help, one tool at a time. Shop Talk: This sampling of hot topics online keeps practitioners connected to the pulse of the community.

www.isixsigma.com www.isixsigma-magazine.com
For additional information, contact Linda Cadigan N 1-206-491-2125 N linda.cadigan@ctqmedia.com

2011
Jan/Feb Editorial Feature
Enhancing the Customer Experience Six Sigma in Retail, VOC Methods, Social Responsibility

Calendar
May/Jun
Refuel. Refresh. Recharge. Coverage of the iSixSigma Live! Summit & Awards, Eradicating Roadblocks

Mar/Apr
Training and Certification The New Training Model, Tips and Tricks for Better Training, Best Places to Work

Jul/Aug
Small Business Survival Guide Getting Started (Even with No Support), Picking the Right Projects, Ensuring Success

Sep/Oct
Return on Investment The Most Bank for the Buck, Cultural Maturity, How to Win a Quality Prize

Nov/Dec
Six Sigma: Yesterday, Today and Tomorrow The Fortune 500, Influential Leaders, Whats Hot (and Not)

Research

Operating Models and Roadmaps

Salary Survey

Keeping Process Improvement Fresh

Strategic Alignment

Deployment ROI

State of the Nation

Products

Book Review

Open Enrollment Training

Book Review

Process Mapping Software

Book Review

E-learning

Space Closing Materials Deadline In-Mail/ Digital

11/29/2010

1/28/2011

3/30/2011

5/31/2011

7/28/2011

9/28/2011

12/16/2010

2/16/2011

4/18/2011

6/17/2011

8/16/2011

10/17/2011

1/3/2011

3/3/2011

5/3/2011

7/4/2011

9/2/2011

11/2/2011

Please note: Content is subject to change. Updated: September 2010

EDITORIAL ADVISORY BOARD

Ruben Coronado, Triumph Aerostructures Vought Aircraft Division

iSixSigma Magazine stays at the forefront of

Gary P. Cox, Canada Post Corp. Holly Duckworth, Kaiser Aluminum John Ettles, Virgin Media Bob Hildebrand, Xerox Corp. Thomas Kling, The Dow Chemical Co. Pradeep Kumar Mahalik, Suzlon Energy Ltd. Mike Potosky, Motorola Inc.

community changes reflecting on, remarking on,

and educating our readers on how to continually improve their execution of process improvement methodologies and tools.

Jessica Harper

William Rushing, McKesson Corp. Peter J. Sherman, Emory University J.D. Sicilia, U.S. Department of Defense Karen Welch, Abbott Nutrition

Editor in Chief, iSixSigma

www.isixsigma.com www.isixsigma-magazine.com
For additional information, contact Linda Cadigan N 1-206-491-2125 N linda.cadigan@ctqmedia.com

2011
FILE FORMAT Required format: High-resolution PDF, EPS, TIFF The following source files are accepted: QuarkXpress, Adobe Illustrator or Photoshop CS3 or lower. Fonts: Postscript Type 1 or OpenType. Include all fonts for any embedded graphics as well. Do not menu-stylize fonts. All fonts must be converted to outline/paths or embedded in a PDF before submission. Supporting Images: TIFF and EPS to the following minimum resolution specifications: Line art (bitmap) images at 1000 dpi Grayscale and color images at 300 dpi PAGE LAYOUT REQUIREMENTS All ads must include 0.125 bleed on all four sides. Be sure to include bleed when creating a PDF. Transparencies created in Illustrator or InDesign must be flattened before saving the file. Document raster effects must be set at 300 dpi in Illustrator and InDesign. All fonts, graphics and images must be either embedded or included with the files and conform to the format type listed above. All images and files must be CMYK or grayscale. All spot colors must be converted to process (CMYK). All lines and line art images must be a minimum 0.5 point thickness at final size to reproduce effectively.

Ad Specifications
COLOR SPACE All color images and files are to be supplied in CMYK color. RGB color and/or JPEG files are not acceptable. PMS (spot) colors must be converted to process (CMYK) before submitting ad. PROOFS All ads supplied require 100% size lasers and/or SWOP compliant contract proofs (www.swop.org), which include color bars, to accompany the submission. ACCEPTED DELIVERY MODES: CD-ROM and Proofs to: Attn: Jeffrey L. Carlson, Print Production Manager iSixSigma Magazine 200 E. Randolph Street, 70th Floor Chicago, IL 60601 FTP Instructions: Server: ftp.isixsigma.com User ID: iss Password: iss E-mail attachments of less than 5MB are acceptable if the files are stuffed/zipped for file integrity. CONTACT INFORMATION: For assistance or supplied insert information contact: Jeffrey L. Carlson, Print Production Manager Phone: 1-312-447-5112 jcarlson@idealmediallc.com

iSixSigma reserves the right to reject any advertisements it deems inappropriate. All insertion order contracts are non-cancelable. Half-Page Horizontal Bleed: 8.375w x 5.575h Trim Size: 8.125w x 5.325h
LIVE LIVE

Half-Page Vertical Bleed: 4.187w x 11.125h Trim Size: 3.9375w x 10.875h Live Area: 3.187w x 10.125h Half Vert NonBleed (Within Margins) 3.437w x 9.60h
LIVE

Third Vert Bleed Bleed: 2.958w x 11.125h Trim Size: 2.708w x 10.875h Live Area: 1.958w x 10.125h Third Vert NonBleed (Within Margins) 2.208w x 9.60h Two-Page Spread Bleed: 16.5w x 11.125h

Live Area: 7.375w x 4.575h Half Horiz NonBleed (Within Margins) 7.125w x 4.70h Full Page Bleed: 8.375w x 11.125h
LIVE

Trim Size: 8.125w x 10.875h Live Area: 7.375w x 10.125h Full Page NonBleed (Within Margins) 7.125w x 4.70h

LIVE

Trim Size: 16.25w x 10.875h Live Area: 15.5w x 10.125h Spread NonBleed (Within Margins) 15.25w x 9.60h

Bleed: The additional 1/8 (0.125) beyond the borders of the trim size. Include bleed on all four sides of the ad. Live Area: The area where all critical information should fall to ensure that variations during trimming do not affect the ad.
www.isixsigma.com www.isixsigma-magazine.com
For additional information, contact Linda Cadigan N 1-206-491-2125 N linda.cadigan@ctqmedia.com