University OF Central Punjab

ASSIGNMENT
Media sponsor letter on Breast Cancer Awareness

Atif Hussain (L1S09MBAM0165) Advertisement (A) 12/15/2011

Atif Hussain SKMH & RC, Johar Town, Lahore - 434245 Date: 15th December 2011

Mobilink Jazz, 26 Main Street Karachi Pakistan -434264 To whomsoever it may concern, SKMH & RC, which is an Cancer Hospital dedicated to the research on the cancer related issues, is in the planning stages of Fundraising campaign for promoting the awareness and raising money for breast and other female-related cancers. As in the past the success of our campaign has largely been due to the contributions of our sponsors who have gone out of their way to lend financial support to this event that we organize. Every year the money we raise has been donated to the research department cause of increasing awareness about cancer related issues and the threats the womens faces today. We hope that as in the past, this year too you would support the campaign by joining hands with us as a sponsor for the event. As a sponsor, your organization is sure to receive exposure from media campaigns and all promotions for the event. You will also gain exposure from the audience attending the event. As a SKMH & RC dedicated to cause of breast cancer, you are definitely an ideal partner for us in this venture. We have several different packages for sponsorship and these are detailed in the sponsorship commitment form enclosed with this letter. You can choose how you would want to participate in the event. We are looking forward to hearing from you. In case you have any queries you can contact us at the numbers given on the details enclosed. Thank you for being our partner in the past and hopefully you will continue to support us in this endeavor. Yours truly, -----------------------Atif Hussain Manager - Communications SKMH&RC

Details about the event are as below: Platinum Sponsor: Identified as the 2011 SKMH & RC classic diamond sponsor on all press and Media releases Prominent sponsor booth and special promotional Opportunities at health Expo at University of Central Punjab Logo and identification as the diamond sponsor T-shirts, 400 volunteer t-shirts Opportunity to place promotional materials Logo recognition as the diamond sponsor at the health expo Logo on finish line and signage banners Speaking opportunity awards ceremony Opportunity to display company banner at health expo Listing and logo as the diamond sponsor on SKMH& RC website home page Opportunity to link from your website to SKMH & RC site Logo on all mass e-mails to participants

Gold Sponsor: Listing on participant t-shirts and 200 volunteer t-shirts (must confirm sponsorship by 8/1/12) Listing on finish line and signage banners Opportunity to place promotional materials in 5,500 packets Sponsor booth at Friday night health expo at University of Central Punjab Opportunity to link your website from SKMH & RC sponsorship Page

Silver Sponsor: Listing on signage boards at health expo Opportunity to place promotional materials in 1000 race packets Sponsor booth at Friday night health expo at University of Central Punjab Identified as a silver sponsor on website sponsorship page