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David B.

Kamm
http://www.linkedin.com/in/davidbkamm

dbkamm@gmail.com (310) 413-0750

SENIOR MARKETING COMMUNICATIONS EXECUTIVE


Elevating, Articulating and Illuminating Marketing and Brand Management
Seasoned hands-on professional with a trifecta of expertise in marketing/communications, project management and law. Comfortable working independently or with a team, in a support role or taking the lead. Satisfies the most demanding Fortune 1000 clients with problem-solving skills and attention to detail. Improves marketability and sales by creatively differentiating products. Increases productivity and reduces costs by retooling resources and processes. Strengthens brand identity by aligning messaging inside and outside of company. Delivers products on-time, within budget, in growth markets as well as in downturns.
Core strengths include:
Brand Management & Positioning / Product & Service Marketing / Client Retention & Satisfaction Corporate Communications / Website Content & Functionality / Vendor & Supplier Sourcing Strategic Planning & Execution / Organizational Restructuring / Process Re-engineering Talent Acquisition / Team Training & Building / Policies & Procedures / Budget Management

PROFESSIONAL EXPERIENCE

MULLINTBG, A PRUDENTIAL COMPANY Los Angeles, CA

June 1999 Aug 2010

Premier 200-person executive benefit firm with $20 billion in total assets. Created by merger of Mullin Consulting and TBG Financial in March 2006; acquired by Prudential Financial in October 2008.

Vice President, Client Communications Department Head

Sept 2002 Aug 2010

Hired and trained a 17-person team of writers, graphic artists and fulfillment personnel to create/update materials for 100,000 executives a year across 280 discrete retirement plans with a $1 million internal and $2 million external budget. Strategic Planning Managed client growth of 45% between 2002 and 2005 by retooling staff and department processes. Pared staff by 25% a year from 2006 through 2009 while sustaining quality and institutional memory. Accommodated doubling of client deliverables by smoothly integrating separate departments after 2006 merger; spearheaded interface with Prudential Retirement, and on-boarded 20 shared clients in 2009-10. Secured Nordstrom account by providing an annotated critique of current providers materials. Won Wal-Mart account by developing customized marketing materials and campaign strategy. Increased sales effectiveness by designing marketing pieces to differentiate our company from competitors. Customized focused educational campaigns for Wal-Mart, New York Life and Farmers Insurance. Created eye-catching announcements/reminders in multiple media formats to drive product visibility. Scripted audio-visual PowerPoint templates to help company relationship managers develop client presentations. Improved monitoring of progress status by pioneering an online project management system. Eliminated errors, increased production and saved $60,000 a year by automating fulfillment processes. Reduced service center trouble calls by 90% with new online guides and reconceived online processes.

Sales Initiatives

Client Retention

Process Improvements

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DAVID B. KAMM http://www.linkedin.com/in/davidbkamm

dbkamm@gmail.com (310) 413-0750

Director, Client Communications


Created customized executive benefit plan materials for a wide array of new and ongoing clients.

June 1999 Sept 2002

Coordinated annual production and distribution of up to 60,000 benefit packages under tight deadlines. In charge of interviewing, hiring and training staff of four additional writers, tripling departmental capacity. Helped salvage relationship with The Coca-Cola Company by revamping marketing materials overnight.

HELD PROPERTIES, INC. Los Angeles, CA

April 1985 June 1999

Private commercial real estate development and property management company with one million square foot portfolio of high-rise office and Class-A medical buildings.

Project Manager / In-House Counsel


Marketing: Supervised the design and wrote the content for all company brochures and marketing pieces. Public-Private Ventures: Authored winning response to Request for Proposal for $175 million UCLA Outpatient Facilities largest public-private venture in University of California history. Master Planning: Coordinated programming, planning, design and environmental impact approval of 600,000 square foot outpatient complex and 3,000-car facility with six architectural firms, multiple consultants and UCLA. Development Coordinator: Created marketing plan and managed development of 150,000 square foot private medical office building. Finance/Investor Relations: Performed pro forma underwriting and due diligence. Handled lender negotiations, investor reporting, oversaw all loan draw requests and construction disbursements. Asset Manager: Implemented a contract management program for leasing, tenant improvements and accounting, reducing costs, increasing efficiency and improving monitoring. Feasibility Analyses: Conducted financial projections for portfolio and for prospective developments/acquisitions. Leasing/Consultant Supervision: Negotiated commercial leases cumulatively valued in the millions; retained and managed outside legal and tax counsel, and resolved property tax and business license tax disputes. Computer Network Directory: Designed and continuously revised system to improve efficiency and usability.

EDUCATION
Social Media Marketing; Brand Management; Writing for Advertising & Marketing UCLA Extension J.D., Boston University School of Law, Boston, MA B.A., Occidental College, Los Angeles, CA

AFFILIATIONS
Massachusetts Bar Association

OTHER INTERESTS/ACHIEVEMENTS
Tennis Received Mayors Certificate of Appreciation for 10 years of organizing monthly mixed doubles tournaments of as many as 96 players. Wrote and distributed monthly newsletters to 400 members. Wine Collector of lesser-known California and Oregon vintners, focusing on Rhone blends, Pinot Noir, Sauvignon Blanc and unoaked Chardonnay. Author of wine blog: www.VineVignettes.blogspot.com. Softball Managed adult co-ed team to consecutive championships in the Santa Monica Parks district. Theatre Co-wrote and co-produced David and Denas Wedding, an evening of participatory theatre with music, inspired by Tony and Tinas Wedding. Civics Successfully contested a citation for a No Right Turn on Red moving violation and, through a series of tactical letters, actually persuaded the City to reposition and add warning signs at the intersection.

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