SYWEST 9/17/07 11:58 AM Page 176
SYWEST DEVELOPMENT
Reputation and Experience
SyWest Development says it focuses on relationships and market trends as it develops retail centers
throughout the West, relying on a tight-knit group of employees to lead the way.
By Joanna Miller
A s the real estate development arm of Syufy Enter-
prises, best known as the former owner of Cen-
tury Theatres, SyWest Development prides itself
on creating quality projects and building positive, long-last-
ing relationships within municipalities where it does busi-
ness. It is also focused on maintaining solid working rela-
tionships with numerous retail tenants and industry con-
sultants. The company works to retain long-term owner-
ship of the asset, so it self-develops and self-manages all its
projects, President and COO Bill Vierra says.
Headquartered in Northern California, the company has
more than 1.5 million square feet of new
SyWest Development projects in the development pipeline or
www.sywest.com underway in western locations. “The cur-
HQ: San Rafael, Calif. rent asset base of SyWest is fairly diversi-
Employees:15
Services: Development and fied,” Vierra says, “but we tend to focus
management primarily on the acquisition and develop-
Bill Vierra, president and ment of more significant retail projects.
COO: “SyWest is a complete
team of seasoned industry pro- “One of our larger retail projects
fessionals.” scheduled to break ground in the spring
176 ■ CONSTRUCTION TODAY ■ OCTOBER 2007
SyWest Development has more than 1.5 mil-
lion square feet of new work in the develop-
ment pipeline or underway in western loca-
tions, including several retail projects.
is a 420,000-square-foot power center in Sacramento,” he
says. “It is a pedestrian-oriented retail and entertainment
center with a complementary series of retail boxes, theater
and restaurant village.”
The company is also under construction on a 218,000-
square-foot mixed-use center in Roseville, Calif., a redevel-
opment underway in Orange, Calif., as well as two pending
grocery anchored projects in the San Francisco Bay Area.
Lasting Relationships
Whatever the project, Vierra says, integrity and relation-
ships are key. “I have been in this business for 25 years
and have built great relationships with a tremendous num-
ber of industry professionals,” he explains. “The tenants
that we like to work with are typically the solid retail con-
cepts where we can repeat their operation elsewhere with-
in our new developments.
“We have multiple locations with the same retailers and
a number of new development projects where these same
tenants are looking to be represented.”
In addition to its long-lasting relationships, the compa-