PETER MALCOMSON 4933 SW 32nd Way (954) 837-3312

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Fort Lauderdale, FL 33312 pm11befd2@westpost.net

Senior-level Sales and Business Development Professional OVERVIEW A determined, results-oriented Sales & Business Development Professional with de monstrated success in Business-to-Business Consultative Sales, Direct Marketing and Consumer Sales. Proven success in highly competitive industries developing c ustomized marketing strategies, managing sales cycles, penetrating new territori es, expanding current business, and growing market share. Sells with conviction and passion and knowing how to create "top of mind" or memorable impressions tha t advances new business. Superior follow-up and persistence. A self-starter who works well independently or as part of a team highly adaptable to rapidly changi ng business conditions. Multilingual: Fluent in English, Portuguese & Spanish. AREAS OF EXPERTISE * Consultative Solution-Based Selling * Expanding Market Share/Grow th Initiatives * New Business Development * Product Positioning/Strategic Planning * Identifying Competitive Opportun ities * Major/Key Account Cultivation * Relationship Selling * Contract Strategies/Closing Skills * Sourci ng Referrals * Brand Recognition/Acceptance * Strategic Partnerships/Key Alliance s * New Product Rollout/Launch LEADERSHIP PROFILE * Excellent communication skills able to collaborate and build consensus across all levels of the organization. Articulate with strong presentation skills that establish immediate credibility. Polished professional presence and business acu men. * Superior client relationship cultivation and networking skills. Flexible, resp onsive, and customer focused with a strong closing ratio. Proven ability to buil d key alliances/partnerships with decision-makers, executives, and clients. * Demonstrated success as a top performer and record of over-achievement. Genuin e and personable with a strong foundation of integrity and commitment to excelle nce. Goal-oriented and success-driven, committed to the highest level of perform ance. Drives increases in revenues and profits through innovative leadership. PROFESSIONAL EXPERIENCE Bella Doors and Windows - Delray Beach, FL 2010 - Present * Account Executive Responsible for the promotion and sales of new products within Palm Beach and Br oward Counties, as well as the entire sales process from following up on leads t o closing prospects. Establish and grow market share by providing impact door an d window solutions to consumers.. * Proven track record of building new retail sales with $622k sold in 2010. * Design and implement marketing plans in support of divisional objectives, iden

tify client needs and emphasize benefits to facilitate sales. Achieve results by making persuasive sales presentations and creating value for the products sold. * Consistently a top performer, meeting and/or exceeding monthly sales goals and objectives. Ashe Industries, Inc. - Tampa, FL 2005 - 2009 * Account Executive Hired to develop and build new business in new South Florida territory via busi ness to business sales to contractors in the aluminum industry and wholesale imp act windows trade. * Started the territory and grew it from $0 to more than $4M in annual sales sup plying the aluminum contracting trade in Florida with just-in-time inventory via next day delivery. * Achieved the largest individual contract with a one-time sale of $1.9M through client Treasure Coast Exteriors. * Developed new customers by networking at monthly trade association meetings to proactively generate new business. * Emphasis on maintaining existing relationships, while facilitating retention a nd growth through ensuring client satisfaction with a proactive approach, maximi zing sales volume. * Provided personalized service to contractors to build relationships and increa se product awareness. * Accountable for maintaining and improving overall quality of service delivery. Developed, implemented, and documented best practices. * Managed all aspects of client relations and build relationships to provide tot al quality customer service. Resume of Peter Malcomson * * pm11befd2@westpost.net * (954) 837-3312 Page Two

PROFESSIONAL EXPERIENCE - (continued) Covington Foods, Inc. - Dallas, TX 1989 - 2005 * President/Director of Sales Founded this company and directed the sales, marketing, distribution and promoti ons of consumer products to institutional accounts, independent retailers and di stributors in a highly competitive market. Emphasis on significantly acquiring a nd cultivating new account relationships, increasing sales volume in established accounts, and advancing revenue growth in a highly competitive market. * Built Covington Foods into a $500,000 wholesale food business by expanding ter ritories via account call presentations, trade shows and print advertising. * With a strong work ethic and persistent sales efforts, achieved break-even sta tus by the end of the second year. * Maintained competitive pricing and expedited products to customers by setting up direct UPS shipping from the manufacturing plant to customer's door. * Managed key accounts including new product launches, selling promotions, and i nstituting volume price discounts. * Select key accounts included Disney Cruise Lines, Mirage Hotels, Bellagio Hote l, and multiple Whole Foods supermarkets. * Product exhibitor at multiple food and beverage industry trade shows to promot e products and strengthen relationships with brokers and distributors. * Experience in dealing in International Sales with past clients in Egypt, Jamai

ca, and Barbados. Kurz-Allen, Inc. - Philadelphia, PA 1986 - 1989 * Credit Manager Managed the credit function responsible for all corporate credit decisions. Resp onsibilities encompassed credit terms, establishing credit lines, collections, a nalyzing financial statements, balancing all statements and account reconciliati ons. Supervised four branch offices and a client base of 2,000. * Collected $900,000 in aged receivables and devised credit policies to enhance receivable management and cash flow. * Established new credit criteria for new accounts significantly reducing bad de bt.

EDUCATION Bachelor of Arts Degree in Latin American Studies Tulane University, New Orleans, LA