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BRUCE SCOTT SCHACTER 22715 Camino Del Mar #63 * Boca Raton, Florida 33433 561-417-4643 * mobile: 213-509-4577

* bs1264c70@westpost.net SALES MANAGEMENT Dynamic, performance-driven sales professional with extensive experience in indi vidual and team sales, as well as successful product development and marketing w ithin the fine jewelry industry. Drives impressive revenue generation, leading w holesale businesses to organizational prominence globally. Drives sales on telev ision marketing shows as merchandise manager and "on-air" jewelry expert. Identi fies business opportunities for new product rollouts. Leverages comprehensive in dustry knowledge with exceptional relationship building, organizational and acco unt management, as well as team building and training skills in the delivery of superior business results. Leadership * Sales Management * Jewelry Design / Manufacturing * Television Hos t / Jewelry Sales Education * Marketing Plans * Effective Sales Presentations * Negotiations * Inventory Control Communication * Team Building / Management / Motivation * Process Redevelopment PROFESSIONAL EXPERIENCE Career Note: From 2008-2009, I gave seminars that facilitated the successful sal e of the "Diamonds of Russia" fine jewelry collection aboard cruise ships. Detai ls upon request. M&L JEWELRY MFG. CO., INC., Los Angeles, California * 2006-2009; 1984-2004 A manufacturer of fine diamond jewelry. Vice President / Sales Manager Provided strategic and tactical sales leadership, developing new business, servi cing the customer base, and overseeing the daily activities of a 5-member sales force. Successfully negotiated jewelry acquisitions from outside and global mar kets. Addressed all special orders, and owned responsibility for inventory manag ement. Major Achievements: * Led this small independently owned company to becoming a global industry leade r. * Delivered personal sales of between $3M and $6M annually. * Increased accounts across the country. * Attained membership in elite retail jewelry buying groups such as Leading Jewe lers, Continental Buying Group and SJO with highly successful presentations, cat apulting the company brand, and generating massive business increases yearly. * Successfully positioned the company's "Diamond of Russia" collection as Prince ss Cruise lines' signature jewelry brand, creating millions of dollars in busine ss yearly, and exposing the collection globally with a special presentation to t he company's Director of Operations. * Played a key role in the design, manufacture and rollout of the Baby Baguette and Bella Platina collections of fine diamond jewelry. * Collaborated with marketing companies in the development of packaging, POP mat erials and cost-effective programs for jewelers who replaced 90% with .585 plati num. * Facilitated timely order processing of special orders, repairs and shipment by simplifying office procedures. continued...

* BRUCE SCOTT SCHACTER * Page 2 * bs1264c70@westpost.net USN - The Ultimate Shopping Network, Fox Plaza; Century City, Los Angeles * 2005 A television shopping network reaching 35M homes. Jewelry Television Host Served as the "on-air" jewelry expert for this shopping network's jewelry sales. Performed as the merchandise manager, preparing jewelry for presentation by 8 o ther television hosts. Conducted strict inventory control. Major Achievements: * Drove successful "on-air" auctions, selling up to $20K in merchandise an hour. * Reinvented television jewelry selling, and developed a loyal viewership by off ering buyers an honest appraisal of whether or not the pieces shown were worth t he price. * Authored a mission statement that placed the customer first, and targeted savi ng them 50% of what a retailer would charge. BSH DIAMOND CORPORATION, Los Angeles, California * 1988-2005 A manufacturer of fine diamond jewelry. Vice President / Sales Manager Marketed the BSH and M&L line of jewelry as a traveling salesman. Recruited, tra ined and managed a sales team to cover 4 territories. Major Achievements: * Improved individual sales from $400K to $3M (5% annually) within 5 years. * Overcame industry resistance to stocking the difficult to "size" and repair in visible-set jewelry by being the 1st to offer free sizing and a full exchange po licy for unsold or unwanted items. * Successfully established an aggressive marketing plan that focused on key whol esalers, national chain retailers and independent jewelers. Career Note: Additional positions as Jewelry Buyer and Catalogue Merchandiser fo r ROBERT M. GLASS JEWELRY COMPANY, INC., Jewelry Buyer for S.A. PECK & COMPANY, INC. and Assistant Store Manager, Vault Supervisor and Salesperson for JEWELCOR, INC., as well as a Teacher of Communications for a MANHATTAN-BASED HIGH SCHOOL. Details upon request. EDUCATION Bachelor of Arts in Communication & Theatre Arts Hunter College, New York, New York PROFESSIONAL DEVELOPMENT Jewelry Design and Manufacturing - Fashion Institute of Technology Diamond Grading Certificate - Gemological Institute of America AFFILIATIONS Jewelers 24KT. Club of So. California Women's Jewelry Association

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